Sprout Social Reviews

Our main use case for Sprout Social is publishing, analytics, and listening for our global social media team.

From a community management and listening perspective, it has been very useful and we use it every day. Recently, a tweet went out from one of our competitors that had negative sentiment, and Sprout Social caught it. We set up an email alert and were able to let our senior leadership know about the tweet and respond to it very quickly, so that it did not draw any more publicity.

The best features Sprout Social offers include their publishing and analytics, which are comparable with other competitors I have used. I have particularly appreciated how they set up listening and the different fields we use for our community management.

The listening setup is helpful for our team because the workflow system is excellent. We have different channels and different team members responsible for each channel. There is sometimes crossover, but the workflows and separate areas in listening help us maintain autonomy, and we appreciate the user experience.

Sprout Social has positively impacted our organization by aligning with our team goals and being very efficient at scheduling, publishing, and pulling analytics. The tool allows my team to be much more efficient with their time. It also allows us to collaborate across the globe, as parts of my team are based in Poland and India, and we are all in the same area, which is very helpful. The focus is on efficiency and the ROI of that for our team.

The data shows that thanks to Sprout Social, we are responding within our own SLA of 48 hours in 24 hours to people, hitting all of our key metrics because of Sprout Social, and we were able to hit our own KPIs on a monthly basis.

There is a limitation for us with Sprout Social in publishing boosted content within LinkedIn, and we would appreciate that to be improved.

At Vonage, we are not allowed to use all of Sprout Social's AI capabilities because they leverage OpenAI, so we are not allowed to use that functionality, and I cannot speak to the security level.

I cannot provide any insights on its accuracy and reliability of output because we are not allowed to engage that part of the tool.

I have been using Sprout Social for one year.

Sprout Social is stable.

Sprout Social's scalability is great.

The customer support for Sprout Social is good.

I would rate the customer support a seven.

We previously used Sprinklr and switched for many reasons, mainly the pricing and capabilities.

We saved money with Sprout by switching from Sprinklr to Sprout Social, saving almost 40 percent of what we were paying Sprinklr, which resulted in a huge amount of budget saved for ROI.

The pricing for Sprout Social was very good; our procurement team was very aggressive, so it was within our budget. I thought the pricing was well established, and the setup cost was fair, although I do not know about the licensing.

We evaluated Hootsuite and Sprinklr before choosing Sprout Social.

I would recommend Sprout Social over Sprinklr because I think the user experience is much better. Sprout Social has almost all the capabilities needed for a social media hub tool, and I would recommend it to others looking into similar solutions. I gave this review an overall rating of 8.

My main use case for Sprout Social is mostly for analytics and ensuring that my content resonates with my audience, so I rely on it for seeing my high-performance posts and my least-performance posts so I could plan content accordingly.

I noticed that our video content is starting to perform well, so I started to incorporate more short-form video content based off the analytics of one of my best performing posts.

In my opinion, the best features Sprout Social offers are its usability, which is very user-friendly, and I love how it is easy to schedule posts and pull reports for my leadership.

It is just easy to use and the reporting capability allows me to export it as a PDF and easily send it to my leadership at the end of every month.

Sprout Social impacts my organization positively by allowing me to gauge the sentiment around different topics and helping me to stay on top of my social media growth and reporting.

As of right now, I do not have any improvements for Sprout Social. I am happy with the price point, and I am happy with how the system works for me.

I do not think there is anything, even something small, that could make my experience with Sprout Social even better.

I have been using Sprout Social for two years.

Sprout Social's AI capabilities in terms of governance and security are great. I have not had any security issues, and the time that someone from my team tried to log in and could not get in, they kept my account secured, allowing them to get in in my absence.

I find Sprout Social's AI capabilities to be very reliable; I really have not explored too much of the AI capabilities just yet. That is something that I want to explore in this upcoming academic year, so I am excited to see how I can implement those features and capabilities.

I give it a 10 because when I started at Spelman, we were using Meltwater, and it was just not a user-friendly or social-friendly tool. It was not designated for social media analytics or social media management; Sprout Social is that ultimate social media management tool.

I can share a specific outcome or metric that improved because of using Sprout Social; basically, I stay consistent using it and it shows me my follower growth. I use the weekly tracking and the emails that I get on Monday mornings to see what areas we are growing in and what performed well and what areas we are lacking so I can tailor the content to help with the areas that we are not getting a lot of engagement in.

The advice I would give to others looking into using Sprout Social is that it depends on their needs; since I am a social media manager, I use it to manage content and schedule content and for analytics. Based off what their needs are, if they are looking for that, it will be a great tool to invest in. I give Sprout Social a rating of 10.

My main use case for Sprout Social is social media management for a client.

One of the best features Sprout Social offers is the design and user experience of the platform, which is among the best in this market.

Sprout Social has positively impacted my organization because it serves as an excellent platform for collaboration, allowing us to access information separately and monitor what is happening on the platform and with our posts.

Sprout Social could improve by keeping up with social media trends and enhancing their analytics capabilities.

As we also use several different analytics tools as marketers, it would be beneficial if all of them were integrated with each other.

Regarding reporting and analytics capabilities, Sprout Social could maintain their own analytics, but it would be better to consolidate everything into one analytics dashboard, as this represents an area that needs improvement.

I have been using Sprout Social for approximately six months.

Sprout Social has been stable in my experience, with no crashes or bugs.

I am uncertain about Sprout Social's scalability, as it does not handle growing needs well.

I have not had any experience reaching out for help with customer support because we did not need to use customer support services.

I previously used Hootsuite for social media management after Sprout Social was purchased and utilized by our client, and we chose Hootsuite for our other clients.

I have definitely seen a return on investment with Sprout Social, as it has led to time savings, improved efficiency, and financial returns since not everything had to be manually posted. Sprout Social saved time through scheduling, and scheduling allowed us to plan one, two, or three weeks ahead without needing to be online at that moment, as posting times could fall in a different time zone or on a weekend or holiday, eliminating the need for the team to work continuously.

Our client is the one managing the pricing, setup cost, and licensing.

Before choosing Sprout Social, I did not evaluate other options because our client selected Sprout Social.

On a scale of one to ten, I would rate Sprout Social as a six. I believe it deserves this rating because I feel it is not sufficiently developed. Regarding Sprout Social's artificial intelligence capabilities, we did not really identify which features relate to artificial intelligence. Regarding the accuracy and reliability of the artificial intelligence output in Sprout Social, we did not observe what is used or what is available regarding artificial intelligence. My advice to others considering Sprout Social is that I believe it is a good platform to use temporarily for some clients, but it does not scale well for growth.