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Alteryx Designer vs Zapier comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 11, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.9
Alteryx Designer delivers high ROI and process automation, but pricing changes impact cost-effectiveness and prompt consideration of alternatives.
Sentiment score
6.1
Zapier offers time-saving automation with varied ROI, often seen as cost-effective and a valuable investment despite indirect impacts.
In a scenario where employing three resources for three months might cost approximately $18,000 to $20,000, Zapier provides substantial cost savings.
Chief Technology Advocate at PURESOFT GLOBAL LLC
 

Customer Service

Sentiment score
7.6
Customers appreciate the stable product, comprehensive documentation, and active community, despite occasional integration question delays and varying support ratings.
Sentiment score
7.0
Zapier's customer support is generally rated positively for efficiency, though some desire improved live chat options.
There are areas where they need to improve response time and overall competence.
Product Manager at Gruppo SCAI
Their technical support is good; they respond promptly and are very helpful.
Go High Level Manager at Virtual Worker Now
This can help if you need assistance, as you can communicate with the community and support system, and most issues are already resolved by AI.
Automation Engineer at Axe Automation
In my experience, the customer service and technical support of Zapier is very slow.
Webflow Developer at Qureos
 

Scalability Issues

Sentiment score
6.9
Alteryx Designer is scalable and cloud-ready but costly licensing limits broader scalability for large datasets and complex tasks.
Sentiment score
7.4
Zapier is adaptable for small to mid-size businesses, but scaling can be costly and less suitable for complex automations.
Make.com and nEn nEight n excel in handling complex automation tasks.
Automation Engineer at Axe Automation
Scaling it gets quite expensive, and while I cannot evaluate it purely from a technology perspective, compared to Workato, I would give Zapier a seven for scalability.
Product Owner | Integration
 

Stability Issues

Sentiment score
8.0
Alteryx Designer is stable, scoring high for reliability with few issues, though external factors can occasionally affect performance.
Sentiment score
6.7
Most users find Zapier reliable, despite occasional connectivity issues and challenges with integration changes affecting performance.
In my current company, we had significant challenges with Zapier regarding maintenance, as Zaps were often broken, not necessarily due to Zapier, but due to changes in the input variables.
Product Owner | Integration
 

Room For Improvement

Alteryx Designer's high cost and technical limitations restrict market access, needing better integration, support, and user-friendly features.
Zapier needs better Google Sheets features, API support, UI improvements, enhanced logic functions, documentation, and integration capabilities.
The error message options in the dashboard should be improved. It should be user-friendly so that beginners or non-technical users can figure out the problems and solutions on their own.
Webflow Developer at Qureos
While Zapier already has more than 2,000 webhooks, users or developers should have the flexibility to create additional custom connectors.
Chief Technology Advocate at PURESOFT GLOBAL LLC
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records.
Product Owner | Integration
 

Setup Cost

Enterprise users find Alteryx Designer expensive, with high annual costs and additional charges compared to competitors like Tableau Prep.
Zapier's pricing ranges from free to $800, depending on usage, with mixed opinions on cost versus time-saving benefits.
It's cheaper than Palantir, but even Alteryx is too much for small clients.
Product Manager at Gruppo SCAI
The pricing is in accordance with market standards and even lower in some cases.
Chief Technology Advocate at PURESOFT GLOBAL LLC
The pricing of Zapier is slightly higher compared to other market automation tools such as Pabbly, Make.com, and N8N, which have good features but are priced lower than Zapier.
Go High Level Manager at Virtual Worker Now
 

Valuable Features

Alteryx Designer offers a user-friendly drag-and-drop interface, excelling in data preparation, transformation, automation, and integration with multiple sources.
Zapier seamlessly connects apps for task automation, offering intuitive interfaces with advanced features like webhooks and multi-step zaps.
The main valuable aspect is the simplicity of use across all features.
Product Manager at Gruppo SCAI
The most valuable aspect is the ability to integrate with over 20,000 applications, which is a superior feature compared to Make.com that has limited applications access.
Go High Level Manager at Virtual Worker Now
The main thing I appreciate about Zapier is that it has maximum availability of apps, with most tools being available compared to different solutions.
Automation Engineer at Axe Automation
I actually used most of the automation features. When a user submits a form, I get the details or leads of that form and put them on other third-party tools, such as Notion, Google Sheets, Airtable, or send a lead to Slack.
Webflow Developer at Qureos
 

Categories and Ranking

Alteryx Designer
Ranking in Data Integration
16th
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
31
Ranking in other categories
No ranking in other categories
Zapier
Ranking in Data Integration
17th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
48
Ranking in other categories
Cloud Data Integration (12th), Business Orchestration and Automation Technologies (16th), AI Software Development (14th)
 

Mindshare comparison

As of January 2026, in the Data Integration category, the mindshare of Alteryx Designer is 1.5%, down from 2.8% compared to the previous year. The mindshare of Zapier is 0.7%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Market Share Distribution
ProductMarket Share (%)
Alteryx Designer1.5%
Zapier0.7%
Other97.8%
Data Integration
 

Featured Reviews

Prince Raju - PeerSpot reviewer
Lead Data Analyst at Ernst & Young
Powerful tool for cleansing, formatting, and transforming data – especially unstructured files
When you open a raw Excel file, it can be hard to look at everything in detail. Alteryx makes it much easier to go through the data, summarize it, and use different tools for analysis. So, Alteryx Designer have significantly reduced the time I spend on data analysis tasks. Moreover, the drag-and-drop interface of Alteryx Designer improved our overall workflow.
RL
Product Owner | Integration
Diverse integration options support workflow automation while pricing and support need improvements
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records. I would appreciate quicker response times and more direct interactions. It would be great to have a direct contact person for support, but bigger companies usually have solution partners handling support. I do not have a solution partner for Zapier due to using it for small use cases.
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Top Industries

By visitors reading reviews
Financial Services Firm
21%
Manufacturing Company
11%
Computer Software Company
7%
Energy/Utilities Company
6%
University
10%
Financial Services Firm
9%
Retailer
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise3
Large Enterprise17
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise10
Large Enterprise7
 

Questions from the Community

What do you like most about Alteryx Designer?
When you open a raw Excel file, it can be hard to look at everything in detail. Alteryx makes it much easier to go through the data, summarize it, and use different tools for analysis.
What is your experience regarding pricing and costs for Alteryx Designer?
It's cheaper than Palantir, but even Alteryx is too much for small clients. It is expensive, considering the server capabilities.
What needs improvement with Alteryx Designer?
For smaller clients with ten to 15 employees, Alteryx can be expensive. The server capabilities are costly too. The technical support could also improve by being quicker in response times.
What do you like most about Zapier?
The product's most valuable feature is automation.
What is your experience regarding pricing and costs for Zapier?
The pricing is in accordance with market standards and even lower in some cases. The license setup cost is reasonable.
What needs improvement with Zapier?
In my opinion, what could be improved in Zapier is its UI, which operates as a one-line system. Compared to Make.com and other tools that have a drag-and-drop system, this is lacking. If the scenar...
 

Comparisons

 

Overview

Information not available
 

Sample Customers

Information Not Available
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about Alteryx Designer vs. Zapier and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.