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Amazon Cognito vs F5 BIG-IP Access Policy Manager (APM) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Aug 11, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon Cognito
Ranking in Access Management
10th
Average Rating
7.4
Reviews Sentiment
6.9
Number of Reviews
15
Ranking in other categories
No ranking in other categories
F5 BIG-IP Access Policy Man...
Ranking in Access Management
9th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
17
Ranking in other categories
Secure Web Gateways (SWG) (15th), Network Access Control (NAC) (7th), SSL VPN (5th), Remote Access (10th)
 

Mindshare comparison

As of October 2025, in the Access Management category, the mindshare of Amazon Cognito is 6.3%, up from 5.6% compared to the previous year. The mindshare of F5 BIG-IP Access Policy Manager (APM) is 2.0%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Access Management Market Share Distribution
ProductMarket Share (%)
F5 BIG-IP Access Policy Manager (APM)2.0%
Amazon Cognito6.3%
Other91.7%
Access Management
 

Featured Reviews

Wojciech Doganowski - PeerSpot reviewer
International setup localization challenges drive custom development while outsourcing credential management enhances security
We are using it in an international setup where we have multiple services running in multiple countries. Cognito localizes only regarding language, but the service is localized in each country. Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API. I hope they will fix this soon because it's useful to rely on already prepared flows for all the account management. As it doesn't work with different languages, rewriting it is quite complicated. Additionally, maybe they could find another step in the price so there is not such a significant jump from the basic to extended functionality. Some flexibility would be helpful.
Ashish Kumar Rai - PeerSpot reviewer
Offers remote access control, good GUI and easy to configure
I'd suggest improved documentation integration directly within the GUI. Right now, finding comprehensive documentation often requires going to external websites like the community portal. In the APM interface itself, they could add direct hyperlinks to relevant online documentation. This would provide easy access to admin guides and other resources when working within the GUI.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of the solution is its swift authentication."
"What I find most valuable about Amazon Cognito is the single sign-on feature that provides a token for accessing protected APIs."
"Cognito speeds up our development and saves us time."
"I appreciate Amazon Cognito's ability to scale with demand and its seamless user verification features."
"What I find most valuable about Amazon Cognito is the single sign-on feature that provides a token for accessing protected APIs."
"I rate Amazon Cognito nine out of ten."
"One of the key benefits of this software is its ease of integration with a wide range of applications, including mobile apps and web applications. This simplifies the process of integration, and it can be seamlessly incorporated with Azure, Kubernetes, and other software systems."
"The most valuable features of Amazon Cognito are the pre and post-token generation, and the different Cognito triggers. It has lots of functionality and flexibility."
"The performance of the solution is valuable."
"F5 BIG-IP APM is relatively easy to use."
"Our organization is small - a college with about 3,500 students. We use F5 BIG-IP Access Policy Manager to protect our site, especially from the Iranian attacks we faced last year. We restrict access to only inside the country."
"The product allows us to create customized portals for your users."
"Stickiness is the most valuable feature of the product."
"I recommend F5 BIG-IP Access Policy Manager (APM) to others due to its reliability, and it is perceived as critical to security infrastructure."
"The most valuable feature is the virtual IP creation. It's our most frequently used feature."
"I rate the overall solution nine out of ten."
 

Cons

"Amazon Cognito could be improved by making it easier for us to add more data to the token, allowing customization of JWT. It requires a complex program to customize the token currently, however, the UI could support this configuration better."
"I believe this product could improve by enriching user profiles."
"Amazon Cognito’s UI needs improvement while onboarding new users."
"There is room for improvement in Amazon Cognito."
"The MFA related to the solution's side is nonexistent."
"Cognito triggers can improve by providing more direct use cases rather than giving a white paper. A white paper is not at all interesting, it has too many details. It would be a benefit to provide a smaller document that is summarized. The smaller version would bring microdata, macro data is not helpful."
"Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API."
"I would rate its scalability as five out of ten. Moving users between different pools or accounts creates new identities, which means IDs stored in our database must also be changed."
"In my opinion, the GUI side needs some improvement based on my usage. Sometimes, it doesn't work as efficiently as the CLI side."
"The main improvement needed for F5 BIG-IP Access Policy Manager (APM) is to integrate into the cloud-delivered services from F5."
"Integrating identity providers and single sign-on solutions can simplify user authentication and access control."
"The initial setup was complex."
"We do not have knowledgeable support teams locally."
"Cloud services are something that F5 Access Policy Manager could do better"
"The operational deployment is not great."
"The price of this product can be improved."
 

Pricing and Cost Advice

"We pay $600 monthly per user for licences and there are no other additional costs."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a five out of ten."
"The pricing of this solution is good compared to other solutions on the market."
"The product is relatively inexpensive compared to other tools."
"The pricing is bad so I rate it a two out of ten."
"The price of the solution depends on the number of users using it."
"The price of Amazon Cognito is low. The pricing model is based on the users."
"The price of Amazon Cognito is expensive. We are on an annual subscription."
"Recently, they have simplified the licensing"
"The product is very expensive."
"The tool is a little bit expensive."
"I rate the tool's pricing an eight out of ten."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Comms Service Provider
11%
Manufacturing Company
7%
Healthcare Company
6%
Financial Services Firm
15%
Government
11%
Manufacturing Company
10%
Computer Software Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise4
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise1
Large Enterprise8
 

Questions from the Community

What do you like most about Amazon Cognito?
The most valuable feature of the solution is its swift authentication.
What is your experience regarding pricing and costs for Amazon Cognito?
The basic functionality is reasonably priced, but the extended functionalities, especially the extended security, are quite expensive. There is a significant jump from the basic to the extended fun...
What needs improvement with Amazon Cognito?
We are using it in an international setup where we have multiple services running in multiple countries. Cognito localizes only regarding language, but the service is localized in each country. Cog...
What do you like most about F5 BIG-IP Access Policy Manager (APM)?
In my opinion, the GUI is perfect with the configuration options provided. F5 BIG-IP has given customization options and policy configuration tools in the GUI. It's good and good enough to work.
What is your experience regarding pricing and costs for F5 BIG-IP Access Policy Manager (APM)?
F5 products are more expensive than other solutions but are valued for their quality and reliability, akin to purchasing a Bentley as opposed to an Audi.
What needs improvement with F5 BIG-IP Access Policy Manager (APM)?
F5 BIG-IP Access Policy Manager (APM ( /categories/application-performance-monitoring-apm-and-observability )) does not have a direction for SaaS. Most solutions focus more on remote access and acc...
 

Also Known As

No data available
F5 Access Policy Manager
 

Overview

 

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
City Bank, Ricacorp Properties, Miele, American Systems, Bangladesh Post Office
Find out what your peers are saying about Amazon Cognito vs. F5 BIG-IP Access Policy Manager (APM) and other solutions. Updated: September 2025.
868,759 professionals have used our research since 2012.