Amazon Cognito vs OneLogin comparison

Amazon Web Services (AWS) and One Identity are both solutions in the Access Management category. Amazon Web Services (AWS) is ranked #8 with an average rating of 7.8, while One Identity is ranked #6 with an average rating of 8.1. Amazon Web Services (AWS) holds a 4.8% mindshare in AM, compared to One Identity’s 3.1% mindshare. Additionally, 81% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 97% of One Identity users who would recommend it.

Amazon Cognito

Read 16 Amazon Cognito reviews

1,697 Views
1,612 Comparison Views

81% willing to recommend

OneLogin

Read 34 OneLogin reviews

3,963 Views
1,506 Comparison Views

97% willing to recommend

Amazon Cognito

OneLogin

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 10, 2025

OneLogin and Amazon Cognito compete in the identity management and authentication category. Based on the comparisons, OneLogin appears to have the upper hand due to its emphasis on user experience and integration capabilities.

Features: OneLogin offers single sign-on, user provisioning, and self-service password resets that simplify user management. It also features seamless integration with Active Directory and a centralized access control system with its Desktop feature. Amazon Cognito provides robust pre and post-token generation, OTP validation, and seamless integration with AWS services, making it highly beneficial for those operating within the AWS ecosystem.

Room for Improvement: OneLogin users seek more advanced two-factor authentication options and enhanced reporting and offboarding processes. There have also been concerns about downtime and support quality post-acquisition. Amazon Cognito could improve usability for advanced scenarios, including JWT token customization and MFA enhancements. The documentation could be expanded to aid with implementation, especially for B2C scenarios.

Ease of Deployment and Customer Service: Both OneLogin and Amazon Cognito offer ease of integration and scalability, being primarily deployed in public cloud environments. OneLogin provides private cloud options beneficial for organizations with data sovereignty needs. While OneLogin's customer service has seen some support challenges post-acquisition, Amazon Cognito maintains a strong reputation for knowledgeable and responsive customer service.

Pricing and ROI: OneLogin offers competitive pricing, though there have been reports of price increases impacting large user bases. Despite this, significant ROI is observed due to time savings in user management. Amazon Cognito utilizes a pay-as-you-go model, which is considered economical by some, while others find it costly for extended functionalities. Its ROI is perceived as rapid, driven by efficiencies and integration within the AWS ecosystem.

To learn more, read our detailed Amazon Cognito vs. OneLogin Report (Updated: December 2025).

Buyer's Guide

Amazon Cognito vs. OneLogin

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon Cognito

Ranking in Access Management

8th

Average Rating

7.6

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

No ranking in other categories

OneLogin

Ranking in Access Management

6th

Average Rating

8.4

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Single Sign-On (SSO) (6th), User Provisioning Software (6th), Identity Management (IM) (6th), Identity and Access Management as a Service (IDaaS) (IAMaaS) (6th)

Mindshare comparison

As of January 2026, in the Access Management category, the mindshare of Amazon Cognito is 4.8%, down from 5.8% compared to the previous year. The mindshare of OneLogin is 3.1%, up from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Access Management Market Share Distribution
Product	Market Share (%)
OneLogin	3.1%
Amazon Cognito	4.8%
Other	92.1%

Access Management

Featured Reviews

Wojciech Doganowski

Solutions Architect & PMO at AS TV Play Baltics/TV3 Group

International setup localization challenges drive custom development while outsourcing credential management enhances security

We are using it in an international setup where we have multiple services running in multiple countries. Cognito localizes only regarding language, but the service is localized in each country. Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API. I hope they will fix this soon because it's useful to rely on already prepared flows for all the account management. As it doesn't work with different languages, rewriting it is quite complicated. Additionally, maybe they could find another step in the price so there is not such a significant jump from the basic to extended functionality. Some flexibility would be helpful.

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Vaibhav Patil

Digital Marketer at DigiLiterate

Single sign-on has simplified daily logins and now secures all our marketing workflows

OneLogin by One Identity has many features available. These include Single Sign-On, Multi-Factor Authentication, centralized access control, instant onboarding and offboarding, and passwordless convenience. All of these features definitely help. I rely mostly on Single Sign-On in my day-to-day work with OneLogin by One Identity. It stands out because it removes the biggest daily headache: juggling passwords for every marketing tool. With SSO, I log in once and instantly access Google Ads, HubSpot, Looker, Meta Ads, Slack, and everything else. There are no password resets, no delays, and no asking IT for access. It saves time every single day and keeps my workflow smooth, especially when I'm switching between multiple dashboards and campaigns. One hidden gem feature in OneLogin by One Identity that often gets overlooked is context-aware or adaptive access control. With this, access isn't just on or off. Instead, OneLogin by One Identity can allow or restrict access depending on conditions, such as your location, IP address, device type, or time of day. For example, if you're logging in from an unknown location or public Wi-Fi, OneLogin by One Identity can automatically require stronger authentication. This adds a subtle but powerful layer of security without complicating day-to-day logins. It's ideal for remote work, travel, or working from shared spaces. Since implementing OneLogin by One Identity, the biggest positive change I've noticed is how much smoother and faster my workday feels. I no longer juggle multiple passwords or get stuck waiting for access to tools. Logging in once and instantly opening Google Ads, HubSpot, Looker, Slack, and everything else has easily saved me 15 to 20 minutes a day. Another major improvement is clean, consistent permissions. There are no more access denied issues or chasing IT for fixes. When someone joins or leaves the team, their access is handled automatically, which keeps everything secure and organized. Overall, OneLogin by One Identity has reduced small daily frustrations, improved security, and made my workflow far more efficient. Other impacts of OneLogin by One Identity include fewer IT tickets, faster onboarding, consistent access, higher security, less downtime, and better collaboration.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I rate Amazon Cognito nine out of ten."

"I appreciate Amazon Cognito's ability to scale with demand and its seamless user verification features."

"One of the key benefits of this software is its ease of integration with a wide range of applications, including mobile apps and web applications. This simplifies the process of integration, and it can be seamlessly incorporated with Azure, Kubernetes, and other software systems."

"The most valuable feature of the solution is its swift authentication."

"The most valuable features of Amazon Cognito are the pre and post-token generation, and the different Cognito triggers. It has lots of functionality and flexibility."

"The multi-factor authentication setup has room for improvement."

"What I find most valuable about Amazon Cognito is the single sign-on feature that provides a token for accessing protected APIs."

"Amazon Cognito was particularly helpful and clear to use."

More Amazon Cognito pros

"The most valuable thing about OneLogin is the user interface, it is very simple and very clear for users to understand, and not only technical persons can work with it, non-technical persons can also use it because the user interface is very simple and we did not have to write a lot of lines of code while making any configurations."

"OneLogin has positively impacted our organization by increasing security features and making our security wall more robust as well as preventing unauthorized access from dormant accounts, making our system safer than ever before."

"Since implementing OneLogin, I have been seeing a significant reduction in login-related support tickets, approximately a 30% decrease."

"The directory integration and SCIM provisioning are probably the best features compared to competitors."

"It's super useful to have a single pane of glass when it comes to access management."

"OneLogin is a great platform with minimal improvements needed."

"Simplicity is the most valuable part of OneLogin."

"Since implementing OneLogin by One Identity, the biggest positive change I've noticed is how much smoother and faster my workday feels."

More OneLogin pros

Cons

"In a future release, we would like to have different methods to validate the characteristic of a user. For example, we would like to use biometric data to analyze the behavior of users."

"The secure authentication of Amazon Cognito has benefited our company. We were previously using legacy signup systems."

"Amazon Cognito could improve by simplifying the configuration."

"There is room for improvement in Amazon Cognito."

"Cognito has the possibility to render the login screen and all the customer flows related to managing the account. Still, it's useless in an international setup. They are unable to localize these screens, so we had to write our own screens and just use the Cognito API."

"What I found generally lacking in AWS is privileged access management (PAM)."

"Amazon Cognito’s UI needs improvement while onboarding new users."

"You need to evaluate the export users. The multifactor authentication, much less this room for improving the configuration setup of that."

More Amazon Cognito cons

"This product doesn't necessarily provide us with all of the functionality that we need, such as being able to share passwords with external users."

"OneLogin needs to increase the number of connectors available out of the box to connect to the different endpoints. The number of out-of-box connectors should be increased."

"OneLogin could be improved with more add-ins for integration with Entra ID and Exchange Online."

"To offboard, you have to manually click on this checklist, each of the checkmarks. It would actually be really nice if, for offboarding someone, you just click "offboard" and it automatically runs a script to do that."

"I would like better reporting from SmartFactor Authentication when a user is not able to sign in due to a new location, new IP, new device, et cetera."

"Other organizations can use OneLogin, but they can also refer to Okta."

"You should build the documentation a little better and more clearly because it is currently a convoluted mess, but that goes for every One Identity product."

"My experience with customer support for OneLogin is that it is average, because they were not very responsive."

More OneLogin cons

Pricing and Cost Advice

"The price of Amazon Cognito is expensive. We are on an annual subscription."

"The pricing is bad so I rate it a two out of ten."

"The price of the solution depends on the number of users using it."

"The pricing of this solution is good compared to other solutions on the market."

"The price of Amazon Cognito is low. The pricing model is based on the users."

"The product is relatively inexpensive compared to other tools."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a five out of ten."

"We pay $600 monthly per user for licences and there are no other additional costs."

"Surprisingly expensive given the price of on-premise solutions."

"OneLogin's pricing, from the perspective of the education sector, seems quite reasonable for the value it delivers."

"The pricing for OneLogin seems to be okay. The pricing and licensing are affordable. If you'd consider OneLogin to be expensive, it's worth it."

"We were happy with the price we got when we signed up, but I don't know what will happen when the time comes to renew because it is a different company now. We haven't seen any pricing models or had that discussion yet. My renewal is a year and a half away. It's worth what we're paying for it. There's no way we could provide the level of service for cheaper or try to do the same in-house."

"It was cheap in the beginning, and then it became very expensive. We were initially charged $2 per user per month, which was fine, but by the second year, they increased it to $5 per user. That became very expensive for us because we had about 1,500 users. At $2 per user, it comes out to be $3,000 a month, which is $36,000 a year. If we move to $5 per user, it comes out to be $7,500 a month. That made its cost so high. That is why we removed the product because the cost was high."

"The pricing and licensing are reasonable. It is much cheaper than other products."

"While I wish OneLogin's pricing was more affordable, their licensing model, which is based on per user, is acceptable."

"The price of the licensing is fine."

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Top Industries

By visitors reading reviews

Computer Software Company

10%

Comms Service Provider

Manufacturing Company

Healthcare Company

University

13%

Manufacturing Company

10%

Financial Services Firm

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	8
Midsize Enterprise	4
Large Enterprise	4

By reviewers
Company Size	Count
Small Business	25
Midsize Enterprise	11
Large Enterprise	24

Questions from the Community

What do you like most about Amazon Cognito?

The most valuable feature of the solution is its swift authentication.

See all answers

What is your experience regarding pricing and costs for Amazon Cognito?

The basic functionality is reasonably priced, but the extended functionalities, especially the extended security, are quite expensive. There is a significant jump from the basic to the extended fun...

See all answers

What needs improvement with Amazon Cognito?

Branding could be improved. When you use the Amazon Cognito domain and have a panel to login the user, I would add more customization options, such as icons or customization to the modal window whi...

See all answers

What do you like most about OneLogin by One Identity?

OneLogin is efficient.

See all answers

What needs improvement with OneLogin by One Identity?

I believe OneLogin could be improved in several areas. The user interface could be better, and the integration part can also be enhanced. OneLogin can add a customization option for Multi-factor Au...

See all answers

What is your primary use case for OneLogin by One Identity?

My main use case for OneLogin at Maya's 24 is related to general user access. I use OneLogin for user access across various applications seamlessly. My main use case revolves around enhancing secur...

See all answers

Comparisons

Microsoft Entra ID vs Amazon Cognito

Compared 48% of the time

Cloudflare One vs Amazon Cognito

Compared 11% of the time

Auth0 Platform vs Amazon Cognito

Compared 9% of the time

ForgeRock vs Amazon Cognito

Compared 4% of the time

SecureAuth Identity Platform vs Amazon Cognito

Compared 3% of the time

More Amazon Cognito Competitors

Okta Platform vs OneLogin

Compared 9% of the time

Auth0 Platform vs OneLogin

Compared 7% of the time

Microsoft Entra ID vs OneLogin

Compared 7% of the time

LastPass Business vs OneLogin

Compared 7% of the time

Tools4ever HelloID vs OneLogin

Compared 3% of the time

More OneLogin Competitors

Product Reports

Buyer's Guide

Amazon Cognito

January 2026

Download Amazon Cognito product report

Buyer's Guide

OneLogin

January 2026

Download OneLogin product report

Also Known As

No data available

OneLogin Workforce Identity

Overview

Amazon Cognito is a simple user identity and data synchronization service that helps you securely manage and synchronize app data for your users across their mobile devices. You can create unique identities for your users through a number of public login providers (Amazon, Facebook, and Google) and also support unauthenticated guests. You can save app data locally on users’ devices allowing your applications to work even when the devices are offline. With Amazon Cognito, you can save any kind of data in the AWS Cloud, such as app preferences or game state, without writing any backend code or managing any infrastructure. This means you can focus on creating great app experiences instead of having to worry about building and managing a backend solution to handle identity management, network state, storage, and sync.

Amazon Web Services (AWS)

OneLogin offers organizations a user-friendly platform for single sign-on, multifactor authentication, and seamless access management. It enhances security and streamlines processes, making it vital for application management.

Designed for ease of integration, OneLogin helps organizations efficiently manage access and improve cybersecurity through centralized application management. It simplifies onboarding and offboarding, enhancing remote work capabilities and offering robust user mapping. Users appreciate seamless integration and reliable logs. However, it could improve with enhanced technical support, more out-of-box connectors, and better customization options. Challenges with device management and system integrations have been noted, with legacy application support and infrastructure stability needing attention.

What are the key features of OneLogin?

Single Sign-On: Provides centralized access to applications.
Multifactor Authentication: Enhances security with multiple verification steps.
Self-Service Password Resets: Empowers users to manage their passwords.
Ease of Integration: Connects seamlessly with cloud and on-premises systems.

What benefits can users expect?

Improved Time Management: Streamlines user access processes.
Reduced Security Incidents: Strengthens authentication measures.
Efficient Interface: Facilitates smooth user navigation.
Enhanced Remote Work: Supports flexible workforce needs.

Organizations employ OneLogin for single sign-on and identity management, connecting users to applications like CRM and Slack. It supports role-based access control and seamless cloud transition, integrating with Active Directory to enhance user management in industries demanding strong security and efficiency.

One Identity

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers

OneLogin has thousands of customers across multiple industries and from around the globe such as Uber, Airbnb, Noom, Petco, Sony, Lucky Brand, Tesco, Airbus, Japan Airlines, Aetna, Compass, Kaplan, Susan G. Komen, AAA and PennyMac.

Buyer's Guide

Amazon Cognito vs. OneLogin

December 2025

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