AvePoint Cloud Backup vs Rubrik Go comparison

AvePoint and Rubrik are both solutions in the SaaS Backup category. AvePoint is ranked #3 with an average rating of 8.8, while Rubrik is ranked #7 with an average rating of 8.7. AvePoint holds a 10.1% mindshare in B, compared to Rubrik’s 2.6% mindshare. Additionally, 100% of AvePoint users are willing to recommend the solution, compared to 100% of Rubrik users who would recommend it.

AvePoint Cloud Backup

Read 11 AvePoint Cloud Backup reviews

3,749 Views
2,437 Comparison Views

100% willing to recommend

Rubrik Go

Read 14 Rubrik Go reviews

1,547 Views
1,547 Comparison Views

100% willing to recommend

AvePoint Cloud Backup

Rubrik Go

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 15, 2024

AvePoint Cloud Backup and Rubrik Go are competing in the cloud backup space. Rubrik Go is considered superior due to its comprehensive features and efficient automation processes.

Features: AvePoint Cloud Backup excels with comprehensive Office 365 support, granular restore capabilities, and robust security controls. Rubrik Go offers advanced policy-driven automation, data classification, and native cloud integration, providing a well-rounded feature set.

Room for Improvement: AvePoint could improve by enhancing automation, expanding compatibility beyond Office 365, and refining the user interface for better user experience. Rubrik Go may benefit from more competitive pricing, offering enhanced customization options, and improving detailed reporting functionalities.

Ease of Deployment and Customer Service: AvePoint Cloud Backup is known for its straightforward deployment and solid customer support. Rubrik Go provides a seamless deployment experience with personalized customer service, setting a higher standard in customer interaction and deployment simplicity.

Pricing and ROI: AvePoint Cloud Backup is attractive for budget-conscious users with its cost-effective pricing model providing good ROI. Rubrik Go, despite its higher initial costs, demonstrates long-term ROI with distinctive features and operational efficiency, appealing to those valuing advanced capabilities.

To learn more, read our detailed AvePoint Cloud Backup vs. Rubrik Go Report (Updated: July 2025).

Buyer's Guide

AvePoint Cloud Backup vs. Rubrik Go

July 2025

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Helped 865,295 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AvePoint Cloud Backup

Ranking in SaaS Backup

3rd

Average Rating

8.8

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

Cloud Backup (9th)

Rubrik Go

Ranking in SaaS Backup

7th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of August 2025, in the SaaS Backup category, the mindshare of AvePoint Cloud Backup is 10.1%, up from 8.9% compared to the previous year. The mindshare of Rubrik Go is 2.6%, down from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

SaaS Backup

Featured Reviews

Robert Hedblom

Cloud and Solution Principal Architect at sumNERV Provider AB

Focuses on not just backup but also on providing highly granular restore capabilities, ensuring that data can be restored at a very specific level rather than restoring entire environments

The fact that AvePoint focuses on restore capabilities, not just backup is valuable. The main intention of backup is to restore data, and that's the major differential with AvePoint compared to other vendors. Many claim to do backup, but that's not the same. The crucial part is the ability to perform granular restores, having restore-level objectives (RLO) instead of restoring entire SharePoint sites when you only need a single document. AvePoint excels in providing extremely granular restore capabilities with great Recovery Time Objectives (RTO). AvePoint Cloud Backup comes with Immutable Storage and our OPEX licensing model also includes Unlimited Storage.

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Boomchi Kumar

Director at Trace3

Used for cloud databases and overall cyber resiliency

The solution can be installed everywhere. Nowadays, it is deployed on the public cloud. If it's a small-sized environment, it takes two to three hours to configure everything. On a scale from one to ten, where one is difficult and ten is easy, I rate the solution's initial setup ten out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The recovery options in Microsoft 365 are not adequate and it does not help to recover data from the recycle bin that is older than 90 days. The solution has made us more efficient and helps to recover data that is older than 90 days."

"It is a very good and stable solution...With AvePoint's support, our experience has been exceptional"

"The product's initial setup phase was super easy."

"It is the best product in the market for Office 365 backup, and our customers are satisfied with it."

"The initial setup is super easy."

"The SaaS feature of AvePoint Cloud Backup is very strong."

"The most valuable features are the email backup and the SharePoint backup."

"The backup and recovery functionalities of the product are very useful."

More AvePoint Cloud Backup pros

"Rubrik Go's best feature is data visualization."

"The most valuable feature is the ease of use for backing up VMs."

"The standout feature is its ransomware protection capabilities."

"Rubrik Go is very simple to use."

"We use the solution as a backup for our virtual environment and SQL databases."

"The most valuable feature is the storage efficiency, as the storage footprint is very good."

"The solution is easy to install; our team just has to put together the plan, give it to IT and let them handle it. Other solutions are quite complex, but this is much simpler."

"In terms of stability, the product is good."

More Rubrik Go pros

Cons

"The restoration could be faster."

"The product's price is an area of concern where improvements are required."

"I would like to see improvements in the tool's initial seed. The initial seed of around 10 TB of SharePoint data took 45 days to complete."

"Some customers choose other backup solutions because AvePoint is Office 365 and CRM backup system, but they have other backup needs for Azure and so on. Such customers often choose another backup solution instead of AvePoint."

"AvePoint Cloud Backup's pricing could be lower and more flexible. Particularly, when dealing with smaller customers or more minor businesses, obtaining competitive pricing for bundles rather than on a one-by-one basis remains challenging."

"For improvement, AvePoint can provide details on how the tool's backup scope works."

"It would be beneficial to have a more optimal Google Backup for larger environments."

"It is not a traditional restore process and it is somewhat limited in what we can do."

More AvePoint Cloud Backup cons

"Rubrik Go's security visibility could be improved."

"The tool's pricing needs to be improved."

"You should be able to add more workloads to Rubrik Go."

"If you were to compare it to, say, EMC, the availability of the documentation, training programs, and end-user education aren't as good. Rubrik could improve this."

"There have been occasional issues with the user interface needing certain necessary information, requiring us to contact support for clarification."

"If you're going for Rubrik, you are not opting for the tape library because Rubrik doesn't have the fiber cable connected to the tape library."

"The solution’s pricing could be reduced."

"Reporting could be improved. For now, it's only exported to CSB files."

More Rubrik Go cons

Pricing and Cost Advice

"I rate the product's price a nine on a scale of one to ten, where one is cheap and ten is expensive."

"It is very good for many of my customers in the banking and finance segments. The price isn't a problem there, but in some other industries, people ask for a cheaper solution. When the price is an issue for the customer, we recommend Veeam, Metallic."

"I am not sure, but I believe that the cost is $7 USD per user."

"I would say that the pricing policy of the product is flexible and good."

"The pricing part of the solution is based on a subscription model, which is based on the number of users or storage capacity."

"It costs a little bit more than other competitors in the market."

"The platform is more expensive than other vendors."

"On a scale from one to ten, where one is expensive and ten is cheap, I rate the solution's pricing a three out of ten."

"This is a very costly solution."

"I would rate the product's pricing a seven out of ten. The solution's costs are monthly."

"It's an expensive product if you compare it to traditional backup solutions; however, if you compare it as a total cost of ownership for a solution, it is not."

"The client pays for the solution depending on what they use."

"The solution is reasonably priced."

"Rubrick Go is quite expensive - I would rate its pricing four out of ten."

"Rubrik Go is more cost-effective than similar solutions by other vendors."

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865,295 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Computer Software Company

16%

Manufacturing Company

Financial Services Firm

Retailer

Computer Software Company

12%

Manufacturing Company

Financial Services Firm

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

How does AvePoint Cloud Backup compare with Veeam Backup for Office 365?

AvePoint Cloud Backup for MS Office 365 is a SaaS backup whose features include secure storage and unlimited and automated backups. The storage is saved in AvePoint’s Azure storage or it can also b...

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What do you like most about AvePoint Cloud Backup?

The product's initial setup phase was super easy.

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What is your experience regarding pricing and costs for AvePoint Cloud Backup?

When I deal with enterprises, good pricing is achieved. However, pricing becomes less favorable for smaller companies. Offering a package plan for multiple small clients would be beneficial.

See all answers

What do you like most about Rubrik Go?

The standout feature is its ransomware protection capabilities.

See all answers

What is your experience regarding pricing and costs for Rubrik Go?

The solution is reasonably priced.

See all answers

What needs improvement with Rubrik Go?

The AWS backups could be improved.

See all answers

Comparisons

Veeam Data Cloud for Microsoft 365 vs AvePoint Cloud Backup

Compared 22% of the time

Commvault Cloud vs AvePoint Cloud Backup

Compared 11% of the time

Veeam Data Platform vs AvePoint Cloud Backup

Compared 9% of the time

Keepit vs AvePoint Cloud Backup

Compared 8% of the time

AWS Backup vs AvePoint Cloud Backup

Compared 2% of the time

More AvePoint Cloud Backup Competitors

AWS Backup vs Rubrik Go

Compared 36% of the time

Own Data Platform vs Rubrik Go

Compared 13% of the time

Commvault Cloud vs Rubrik Go

Compared 12% of the time

Cobalt Iron vs Rubrik Go

Compared 12% of the time

Backrightup vs Rubrik Go

Compared 11% of the time

More Rubrik Go Competitors

Product Reports

Buyer's Guide

AvePoint Cloud Backup

August 2025

Download AvePoint Cloud Backup product report

Buyer's Guide

SaaS Backup

August 2025

Download Rubrik Go product report

Overview

AvePoint Cloud Backup is a comprehensive data protection solution designed to safeguard critical business data stored in Microsoft 365 and Dynamics 365. It offers automated and secure backup and restore capabilities, ensuring that organizations can recover their data quickly in the event of accidental deletion, data corruption, or cyberattacks. With AvePoint Cloud Backup, businesses can easily manage and monitor their backup and restore processes through a centralized dashboard, enabling efficient data protection and compliance management.

This solution also provides granular recovery options, allowing users to restore individual files, folders, or entire sites with ease. AvePoint Cloud Backup offers flexible retention policies, enabling organizations to meet their specific data retention requirements.

Additionally, it provides advanced security features such as encryption and multi-factor authentication to ensure the confidentiality and integrity of backed-up data.

With its user-friendly interface and robust features, AvePoint Cloud Backup is a reliable and efficient solution for organizations seeking comprehensive data protection for their Microsoft 365 and Dynamics 365 environments.

AvePoint

Rubrik Go is a comprehensive data management solution offered by Rubrik, designed to simplify and streamline data protection and management processes. With Rubrik Go, organizations can efficiently manage their data across on-premises, cloud, and hybrid environments, ensuring data availability, security, and compliance.

Rubrik Go provides a unified platform for the backup, recovery, replication, and archival of data, eliminating the need for multiple-point solutions. It offers a simple and intuitive user interface, enabling users to easily manage and monitor their data protection operations. With its policy-driven automation, Rubrik Go automates routine tasks, reducing manual efforts and improving operational efficiency.

One of the key features of Rubrik Go is its cloud-native architecture, which enables seamless integration with public cloud platforms like AWS, Azure, and Google Cloud. This allows organizations to leverage the scalability and cost-effectiveness of the cloud while ensuring data protection and management consistency across environments.

Rubrik Go also offers advanced data security capabilities, including encryption, access controls, and data immutability, ensuring the confidentiality and integrity of data. It provides comprehensive reporting and analytics, giving organizations insights into their data protection operations and helping them make informed decisions.

With flexible subscription-based pricing, Rubrik Go offers organizations a cost-effective and scalable solution for their data management needs. It eliminates the need for upfront capital investments and provides the flexibility to scale resources based on changing business requirements.

Rubrik

Sample Customers

Swedish Match, Hydro, Mercury IT, Avepoint

Public Consulting Group

Buyer's Guide

AvePoint Cloud Backup vs. Rubrik Go

July 2025

Free Report: AvePoint Cloud Backup vs. Rubrik Go

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