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AWS Application Migration Service vs Zerto comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Turbonomic
Sponsored
Ranking in Cloud Migration
5th
Average Rating
8.8
Reviews Sentiment
7.4
Number of Reviews
205
Ranking in other categories
Cloud Management (4th), Virtualization Management Tools (4th), IT Financial Management (1st), IT Operations Analytics (4th), Cloud Analytics (1st), Cloud Cost Management (1st), AIOps (5th)
AWS Application Migration S...
Ranking in Cloud Migration
10th
Average Rating
8.4
Reviews Sentiment
8.6
Number of Reviews
6
Ranking in other categories
No ranking in other categories
Zerto
Ranking in Cloud Migration
3rd
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
299
Ranking in other categories
Backup and Recovery (2nd), Cloud Backup (2nd), Disaster Recovery (DR) Software (2nd)
 

Mindshare comparison

As of April 2025, in the Cloud Migration category, the mindshare of IBM Turbonomic is 4.0%, down from 5.3% compared to the previous year. The mindshare of AWS Application Migration Service is 3.0%, down from 4.3% compared to the previous year. The mindshare of Zerto is 5.1%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration
 

Featured Reviews

Keldric Emery - PeerSpot reviewer
Saves time and costs while reducing performance degradation
It's been a very good solution. The reporting has been very, very valuable as, with a very large environment, it's very hard to get your hands on the environment. Turbonomic does that work for you and really shows you where some of the cost savings can be done. It also helps you with the reporting side. Me being able to see that this machine hasn't been used for a very long time, or seeing that a machine is overused and that it might need more RAM or CPU, et cetera, helps me understand my infrastructure. The cost savings are drastic in the cloud feature in Azure and in AWS. In some of those other areas, I'm able to see what we're using, what we're not using, and how we can change to better fit what we have. It gives us the ability for applications and teams to see the hardware and how it's being used versus how they've been told it's being used. The reporting really helps with that. It shows which application is really using how many resources or the least amount of resources. Some of the gaps between an infrastructure person like myself and an application are filled. It allows us to come to terms by seeing the raw data. This aspect is very important. In the past, it was me saying "I don't think that this application is using that many resources" or "I think this needs more resources." I now have concrete evidence as well as reporting and some different analytics that I can show. It gives me the evidence that I would need to show my application owners proof of what I'm talking about. In terms of the downtime, meantime, and resolution that Turbonomic has been able to show in reports, it has given me an idea of things before things happen. That is important as I would really like to see a machine that needs resources, and get resources to it before we have a problem where we have contention and aspects of that nature. It's been helpful in that regard. Turbonomic has helped us understand where performance risks exist. Turbonomic looks at my environment and at the servers and even at the different hosts and how they're handling traffic and the number of machines that are on them. I can analyze it and it can show me which server or which host needs resources, CPU, or RAM. Even in Azure, in the cloud, I'm able to see which resources are not being used to full capacity and understand where I could scale down some in order to save cost. It is very, very helpful in assessing performance risk by navigating underlying causes and actions. The reason why it's helpful is because if there's a machine that's overrunning the CPU, I can run reports every week to get an idea of machines that would need CPU, RAM, or additional resources. Those resources could be added by Turbonomic - not so much by me - on a scheduled basis. I personally don't have to do it. It actually gives me a little bit of my life back. It helps me to get resources added without me physically having to touch each and every resource myself. Turbonomic has helped to reduce performance degradation in the same way as it's able to see the resources and see what it needs and add them before a problem occurs. It follows the trends. It sees the trends of what's happening and it's able to add or take away those resources. For example, we discuss when we need to do certain disaster recovery tests. Over the years, Turbo will be able to see, for example, around this time of year that certain people ramp up certain resources in an environment, and then it will add the resources as required. Another time of year, it will realize these resources are not being used as much, and it takes those resources away. In this way, it saves money and time while letting us know where we are. We've saved a great deal of time using this product when I consider how I'd have to multiply myself and people like me who would have to add resources to devices or take resources away. We've saved hundreds of hours. Most of the time those hours would have to be after hours as well, which are more valuable to me as that's my personal time. Those saved hours are across months, not years. I would consider the number of resources that Turbonomic is adding and taking away and the placement (if I had to do it all myself) would end up being hundreds of hours monthly that would be added without the help of Turbonomic. It helps us to meet SLAs mainly due to the fact that we're able to keep the servers going and to keep the servers in an environment, to keep them to where (if we need to add resources) we can add them at any given time. It will keep our SLAs where they need to be. If we were to have downtime due to the fact that we had to add resources or take resources away and it was an emergency, then that would prevent us from meeting our SLAs. We also use it to monitor Azure and to monitor our machines in terms of the resources that are out there and the cost involved. In a lot of cases, it does a better job of giving us cost information than Azure itself does. We're able to see the cost per machine. We're able to see the unattached volume and storage that we are paying for. It gives us a great level of insight. Turbonomic gives us the time to be able to focus on innovation and ongoing modernization. Some of the tasks that it does are tasks that I would not necessarily have to do. It's very helpful in that I know that the resources are there where they need to be and it gives me an idea of what changes need to be made or what suggestions it's making. Even if I don't take them, I'm able to get a good idea of some best practices through Turbonomic. One of the ways that Turbonomic does to help bring new resources to market is that we are now able to see the resources (or at least monitor the resources) before they get out to the general public within our environment. We saw immediate value from the product in the test environment. We set it up in a small test environment and we started with just placement and we could tell that the placement was being handled more efficiently than what VMware was doing. There was value for us in placement alone. Then, after we left the placement, we began to look at the resources and there were resources. We immediately began to see a change in the environment. It has made the application and performance better, mainly due to the fact that we are able to give resources and take resources away based on what the need is. Our expenses, definitely, have been in a better place based on the savings that we've been able to make in the cloud and on-prem. Turbonomic has been very helpful in that regard. We've been able to see the savings easily based on the reports in Turbonomic. That, and just seeing the machines that are not being used to capacity allows us to set everything up so it runs a bit more efficiently.
Hussain-Shabbir - PeerSpot reviewer
Enable seamless enterprise migrations with minimal downtime
AWS Application Migration Service allows us to perform migrations with minimal downtime, which is crucial for our operations. The service is provided for free by AWS, so we don't incur additional costs while using it for our clients. It supports a variety of workloads, including applications and databases, and works reliably and efficiently.
Sachin Vinay - PeerSpot reviewer
Leverage disaster recovery with reliable support and cost-effective future-proof features
Zerto is straightforward to implement because it only requires the installation of an agent on the VMs designated for migration. A service, typically a VM, must also be deployed at the disaster recovery location. This entire process is simple and can be completed within three days. Zerto's near-synchronous replication occurs every minute, allowing for highly granular recovery points. This means that even if interruptions or malware disruptions occur within that minute, Zerto can restore to the last known good state, effectively recovering the entire setup to the latest backup. This capability ensures high data security and minimizes potential data loss. One of the main benefits of implementing Zerto is its data compression, which significantly reduces the load on our IPsec VPN. Zerto compresses data by 80 percent before transmitting it across the VPN, minimizing the data transferred between geographically dispersed locations. This compression and subsequent decompression at the destination alleviate the strain on the VPN, preventing overload and ensuring efficient data synchronization. Zerto simplifies malware protection by integrating it into its disaster recovery and synchronization features. This comprehensive approach eliminates the need for separate antivirus setups in virtual machines and applications. It streamlines our security measures and removes the need for additional software or solutions, resulting in an excellent return on investment. Zerto's single-click recovery solution offers exceptional recovery speed. Through the user interface, a single click allows for a complete restoration from the most recent backup within two to three minutes, enabling rapid recovery and minimal downtime. Zerto's Recovery Time Objective is excellent. In the past, if a virtual machine crashed, we would recover it from a snapshot, which could take one to two hours. With Zerto, the recovery process takes only five minutes, and users are typically unaware of any disruption. This allows us to restore everything quickly and efficiently. Zerto has significantly reduced our downtime. When malware affects our data, Zerto immediately notifies us and helps us protect other applications, even those not yet implemented with Zerto. By monitoring these applications, we can quickly identify and address any potential malware spread, minimizing downtime across our systems. Zerto significantly reduces downtime and associated costs during disruptions. Our services are unified, so in the event of a disruption without Zerto, even a half-day disruption would necessitate offline procedures. This would lead to increased manpower, service delays, and substantial financial losses due to interrupted admissions and other critical processes. By unifying service processes, Zerto minimizes the impact of outages. Zerto streamlines our disaster recovery testing across multiple locations by enabling efficient failover testing without disrupting live services. Traditionally, DR testing required downtime of critical systems, but Zerto's replication and failover capabilities allow us to test in parallel with live operations. This non-disruptive approach ensures continuous service availability while validating our DR plan, even in scenarios like malware attacks, by creating a separate testing environment that mirrors the live setup. This comprehensive testing provides confidence in our ability to handle real-world incidents effectively. This saves us over 60 percent of the time. Zerto streamlines system administration tasks by automating many processes, thereby reducing the workload for multiple administrators. This allows them to focus on other university services that require attention and effectively reallocate support resources from automated tasks to those requiring more dedicated management. Zerto is used exclusively for our critical services, providing up to a 70 percent improvement in our IT resilience.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The notifications saying, "This is a corrective action," even though some of them can be automated, are always welcome to see. They summarize your entire infrastructure and how you can better utilize it. That is the biggest feature."
"The automated memory balancing, where it looks at whether it's being used in the most efficient way and adds or takes away memory, is the best part. If it didn't do that, it would be something that I would have to do. We have too many machines for one person to do that. The automation helps me in that it is done in a really efficient way and a balanced way because of the policies. It really helps."
"The primary features we have focused on are reporting and optimization."
"The solution has a good optimization feature."
"The recommendation of the family types is a huge help because it has saved us a lot of money. We use it primarily for that. Another thing that Turbonomic provides us with is a single platform that manages the full application stack and that's something I really like."
"I only deal with the infrastructure side, so I really couldn't speak to more than load balancing as the most valuable feature for me. It provides specific actions that prevent resource starvation. It always keeps things in perfect balance."
"I have the ability to automate things similar to the Orchestrator stuff. I do have the ability to have it do some balancing, and if it sees some different performance metrics that I've set not being met, it'll actually move some of my virtual machines from, let's say, one host to another. It is sort of an automation tool that helps me. Basically, I specify the metric, and if I get a certain host or something being over-utilized, it'll automatically move the virtual machines around for me. It basically has to snap into my vCenter and then it can make adjustments and move my virtual machines around. It also has some very nice reporting tools built around virtual machines. It tells you how much storage, memory, or CPU is being used monthly, and then it gives you a very nice way to be able to send out billing structure to your end users who use servers within your environment."
"We have VM placement in Automated mode and currently have all other metrics in Recommend mode."
"AWS Application Migration Service allows us to perform migrations with minimal downtime, which is crucial for our operations."
"The product is reasonably priced."
"Live Migration's best feature is that it's free."
"The CloudEndure feature is most valuable because it is user friendly and very simple."
"Stability-wise, I rate the solution a ten out of ten...Scalability-wise, I rate the solution a ten out of ten...I rate the solution's support a ten out of ten."
"The most valuable feature is the live, block-to-block replication."
"The most valuable feature of Zerto is its overall flexibility, where it can be used for standard DR or you can also use it for server migrations, data center consolidations, etc."
"From a management perspective, one of the biggest benefits is to see the excitement of your engineers having a tool that truly enables them, really making their lives easier. That is something that I love. When we came out of the PoC, their eyes were just wide with excitement of what was possible now."
"It reduced the backup recovery time of our main backup solution by several hours. It's reduced our time because before we have to build a system and restore the data, we install the application and restore the data that took us at least a good 24 hours to do that. And now it's really minutes for us to recover our backup solution."
"For most use cases, the failover time is a handful of minutes, if that. A single user can run the system."
"The speed of recovery with Zerto versus the speed of recovery with other disaster recovery solutions is night and day. We use Veeam for backups and the amount of time that it takes to recover is so much quicker mounting with Zerto. That's why we extended the journal so that we could capture a few more days and make it easier for us to recover files."
"The UI is straightforward. It makes it very simple to group our resources and understand that our production workloads are covered because we can set them up as granular or as non-granular as we want."
"The ability to quickly bring up VMs within a test environment allows us to test our disaster recovery functions and ensures that they would function just as well in an actual disaster scenario."
"Since the log files are continuously transmitted, the granularity of restores is amazing."
 

Cons

"After running this solution in production for a year, we may want a more granular approach to how we utilize the product because we are planning to use some of its metrics to feed into our financial system."
"It would be good for Turbonomic, on their side, to integrate with other companies like AppDynamics or SolarWinds or other monitoring softwares. I feel that the actual monitoring of applications, mixed in with their abilities, would help. That would be the case wherever Turbonomic lacks the ability to monitor an application or in cases where applications are so customized that it's not going to be able to handle them. There is monitoring that you can do with scripting that you may not be able to do with Turbonomic."
"The GUI and policy creation have room for improvement. There should be a better view of some of the numbers that are provided and easier to access. And policy creation should have it easier to identify groups."
"There are a few things that we did notice. It does kind of seem to run away from itself a little bit. It does seem to have a mind of its own sometimes. It goes out there and just kind of goes crazy. There needs to be something that kind of throttles things back a little bit. I have personally seen where we've been working on things, then pulled servers out of the VMware cluster and found that Turbonomic was still trying to ship resources to and from that node. So, there has to be some kind of throttling or ability for it to not be so buggy in that area. Because we've pulled nodes out of a cluster into maintenance mode, then brought it back up, and it tried to put workloads on that outside of a cluster. There may be something that is available for this, but it seems very kludgy to me."
"The reporting needs to be improved. It's important for us to know and be able to look back on what happened and why certain decisions were made, and we want to use a custom report for this."
"Remove the need for special in-house knowledge and development."
"We don't use Turbonomic for FinOps and part of the reason is its cost reporting. The reporting could be much more robust and, if that were the case, I could pitch it for FinOps."
"Since the introduction of a HTML 5 based interface, our main - but minor - criticism of a less than intuitive operation managers' GUI would be the area of improvement."
"I think it is important to have more logs, and more details would be great because we have just logged on the client's side, but there weren't many details on the cloud."
"Live Migration has some issues with target setups."
"I do not see any improvements required for the CloudEndure."
"There are some features in the Migration Factory that could be integrated directly into AWS Application Migration Service."
"We would like to have a disaster recovery feature included in this solution."
"One drawback to using CloudEndure is that the default is to give one small, lightweight server, which is created in the cloud."
"When it comes to a solution, one of the things the management wants is to standardize platforms. That's why when Rubrik came out with their solution, they wanted to look at it. For instance, if you have multiple technologies, you're going to need admins to manage all those different ones. I would like Zerto to be something that fits all our needs, including the backup that Rubrik provides, but I understand that not all solutions can be that way."
"Zerto's pricing model is cost-prohibitive for small—to medium-sized businesses."
"Long-term retention of files is a function that isn't available yet that I'm looking forward to them providing. The long-term retention is the only other thing that I think needs improvement."
"If they already do not have it, they can have some APIs for the Horizon environment. Instead of having to use some scripts to get around, they can make it a lot more user-friendly for integration."
"It would be nice if Zerto offered OVFs, which are custom-built VMs that you can install on your virtualized environment. At the moment, I have the Zerto sitting on two custom-built Windows servers, which creates a lot of overhead. I'm waiting for them to create an OVF file, which is a built and hardened version of their Zerto server that I can just install wherever with a couple of mouse clicks."
"The recovery processes of large datasets in the Cloud have room for improvement."
"I wish Zerto had better file restoration capabilities. We have not been able to use that because of the limitations of Zerto's de-duplication technology."
"We wanted to shut down the dev environment to focus on the prod environment. We couldn't find any option in Zerto to do that."
 

Pricing and Cost Advice

"The product is fairly priced right now. Given its capabilities, it is excellently priced. We think that the product will become self-funding because we will be able to maximize our resources, which will help us from a capacity perspective. That should save us money in the long run."
"When we have expanded our licensing, it has always been easy to make an ROI-based decision. So, it's reasonably priced. We would like to have it cheaper, but we get more benefit from it than we pay for it. At the end of the day, that's all you can hope for."
"It is an endpoint type license, which is fine. It is not overly expensive."
"IBM Turbonomic is an investment that we believe will deliver positive returns."
"If you're a super-small business, it may be a little bit pricey for you... But in large, enterprise companies where money is, maybe, less of an issue, Turbonomic is not that expensive. I can't imagine why any big company would not buy it, for what it does."
"The pricing and licensing are fair. We purchase based on benchmark pricing, which we have been able to get. There are no surprise charges nor hidden fees."
"Everybody tells me the pricing is high. But the ROIs are great."
"The pricing is in line with the other solutions that we have. It's not a bargain software, nor is it overly expensive."
"Live Migration's price is good."
"For me, the price of the tool is cheap and very good. It is flexible pricing since you pay just for what you use."
"It is economical as compared to other brands."
"Pricing is one area where there could be some improvement. We would like to see a consumption model that would charge in a DR scenario, where you're failing over and consuming those resources, instead of a per-protected-node model. Or it could be a model based on the amount of storage space you're protecting."
"The pricing is based on virtual machines. They need to do better in regards to their tiering pricing rather than one price per VM. A lot of times we have VMs that are lower tier, such as Tier 2 or Tier 3, but we pay the same price as for Tier 1. I know they are developing this out, but it would be nice if they could provide a little better pricing in regards to their tiering protection."
"It is very expensive. It is overpriced. No doubt. What held us up for many years from committing to buying it was always the cost. That's also why we only have 10 licenses."
"We subscribe to their annual license package and we have tier one support with them."
"The product's pricing is the one area where it is less competitive."
"We find the Zerto pricing fits our budget."
"Its price is reasonable. I have not worked with other tools, but as compared to its competitors such as VMware, its price is lower. So, in my opinion, its price is good."
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Comparison Review

it_user159711 - PeerSpot reviewer
Nov 9, 2014
VMware SRM vs. Veeam vs. Zerto
Disaster recovery planning is something that seems challenging for all businesses. Virtualization in addition to its operational flexibility, and cost reduction benefits, has helped companies improve their DR posture. Virtualization has made it easier to move machines from production to…
 

Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
13%
Manufacturing Company
10%
Insurance Company
7%
No data available
Computer Software Company
22%
Financial Services Firm
11%
Manufacturing Company
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Turbonomic?
It offers different scenarios. It provides more capabilities than many other tools available. Typically, its price is...
What needs improvement with Turbonomic?
The implementation could be enhanced.
What is your primary use case for Turbonomic?
We use IBM Turbonomic to automate our cloud operations, including monitoring, consolidating dashboards, and reporting...
What do you like most about CloudEndure Live Migration?
Stability-wise, I rate the solution a ten out of ten...Scalability-wise, I rate the solution a ten out of ten...I rat...
What needs improvement with CloudEndure Live Migration?
There are some features in the AWS Cloud Migration Factory solution that could be integrated directly into AWS Applic...
What is your primary use case for CloudEndure Live Migration?
We generally help enterprise customers who want to move from on-premise data centers to the cloud. We use AWS Applica...
What advice do you have for others considering Oracle Data Guard?
Ik fluister:VM Host Oracle en DataGuard hebben we per toeval vervangen door Zerto :-) tijdens de Zerto implementatie ...
What do you like most about Zerto?
Its ability to roll back if the VM or the server that you are recovering does not come up right is also valuable. You...
What is your experience regarding pricing and costs for Zerto?
Zerto is definitely more costly compared to its competitors, such as VMware Site Recovery Manager. It may not be suit...
 

Comparisons

No data available
 

Also Known As

Turbonomic, VMTurbo Operations Manager
CloudEndure Live Migration
Zerto Virtual Replication
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

IBM, J.B. Hunt, BBC, The Capita Group, SulAmérica, Rabobank, PROS, ThinkON, O.C. Tanner Co.
Agio, Cloud Nation, Limelight Networks
United Airlines, HCA, XPO Logistics, TaxSlayer, McKesson, Insight Global, American Airlines, Tencate, Aaron’s, Grey’s County, Kingston Technologies
Find out what your peers are saying about AWS Application Migration Service vs. Zerto and other solutions. Updated: March 2025.
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