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Bitdefender GravityZone Extended Detection and Response (XDR) vs VMware Carbon Black Endpoint comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 9, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cortex XDR by Palo Alto Net...
Sponsored
Ranking in Endpoint Detection and Response (EDR)
5th
Average Rating
8.6
Reviews Sentiment
6.7
Number of Reviews
122
Ranking in other categories
Endpoint Protection Platform (EPP) (4th), Extended Detection and Response (XDR) (3rd), Ransomware Protection (2nd), AI-Powered Cybersecurity Platforms (1st)
Bitdefender GravityZone Ext...
Ranking in Endpoint Detection and Response (EDR)
30th
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
Network Detection and Response (NDR) (13th), Extended Detection and Response (XDR) (26th)
VMware Carbon Black Endpoint
Ranking in Endpoint Detection and Response (EDR)
28th
Average Rating
7.8
Reviews Sentiment
6.6
Number of Reviews
65
Ranking in other categories
Endpoint Protection Platform (EPP) (26th), Security Incident Response (4th), Ransomware Protection (8th)
 

Mindshare comparison

As of November 2026, in the Endpoint Detection and Response (EDR) category, the mindshare of Cortex XDR by Palo Alto Networks is 3.8%, down from 3.8% compared to the previous year. The mindshare of Bitdefender GravityZone Extended Detection and Response (XDR) is 0.9%, up from 0.4% compared to the previous year. The mindshare of VMware Carbon Black Endpoint is 2.0%, up from 1.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Endpoint Detection and Response (EDR) Mindshare Distribution
ProductMindshare (%)
Cortex XDR by Palo Alto Networks3.8%
VMware Carbon Black Endpoint2.0%
Bitdefender GravityZone Extended Detection and Response (XDR)0.9%
Other93.3%
Endpoint Detection and Response (EDR)
 

Featured Reviews

ABHISHEK_SINGH - PeerSpot reviewer
Senior Process Expert at A.P. Moller - Maersk
Gained full visibility and streamlined threat detection through behavior-based insights and AI integration
Initially, we got to have a lot of false positives when we onboarded, but nowadays it's quite smooth. We have fine-tuned our security policies and allowed different levels of policies to get rid of those false positives. Currently, we are getting a fairly good amount of incidents that are not false positives or benign, but actionable items. The process is streamlined. In the initial days, the operations used to get involved in a lot of benign and other activities, but now the process is streamlined. We are leveraging the auto-detection and remediation plans. The operations teams are now more involved in other business roles as well, not just looking into the logs and fetching out what's happening there. They have fixed a lot of things. Initially, they didn't have IAC code drift detection, cloud posture management, or security posture management, but they have those now. They purchased different vendors and did a merger with that. They have now Prisma Cloud that gets integrated and now they are working with Cortex Cloud. Everything that was negative has now been addressed, and the product altogether looks to be in a very better and mature shape now. Currently, it's more or less detecting the workloads with AI-based best practices. Since most organizations are consuming AI agents and other things, we are looking forward to seeing what other feature enhancements Palo Alto can support in that.
reviewer2165952 - PeerSpot reviewer
Company Advisor
Automated protection has reduced our management time and keeps all client environments consistently secure
Reporting in Bitdefender GravityZone Extended Detection and Response (XDR) could be improved. It has some reporting in it, but it's a little cumbersome to work with, so the reporting that is there could be improved. The analytics dashboards of Bitdefender GravityZone Extended Detection and Response (XDR) are quite useful, and they are nice in that we can see an overview very quickly and drill down into specific issues or specific clients. The dashboards are quite good, though it would be nice if we had the same with automated reports. It would be much more useful for us to have that via email or having a report. The only downside that we find is that the product is a little bit slow.
PM
CTO at Microsoft
Improved incident investigation has supported response while core protection still needs progress
VMware Carbon Black Endpoint does not have easy integration, as there are many complexities with the Ribitava API, which is very deep. I rate this solution overall as a five or six on a scale from one to ten. I have integrated VMware Carbon Black Endpoint with other tools that are helpful. I think this solution should be targeted at small clients, because adoption will grow more with small businesses tomorrow.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I recognize that Cortex XDR by Palo Alto Networks is one of the best products in its category regarding capabilities."
"Once you become familiar with it, Cortex XDR by Palo Alto Networks is a more powerful tool and I would say that I prefer it over MDE because it is a stronger tool for me."
"The tool is designed to scale for large enterprises and handle large volumes of data."
"The most valuable features of this product are the management capabilities, which allow an IT organization to get quite a good picture of attempted cyber attacks, and its out-of-the-box investigation capabilities."
"The product's initial setup phase is very easy."
"The product is mostly automated, and we do not have to make decisions, because all the decisions are made by the product itself and we are not required to create any custom policies since the policies that are created are well defined in the product itself."
"Cortex XDR can integrate the firewalls and determine the tendencies of the attacks. It's a new generation antivirus, with protection endpoints and detection response. It is very easy to use and everybody can operate the solution."
"The most valuable aspect of Cortex XDR by Palo Alto Networks for me is its integration with AI detection, where we get to know the behavioral detection based on users, traffic patterns, and different services that we consume."
"The quarantine computer functionality is very good for me."
"The best thing about Bitdefender is that it has got top-notch features and it is not tied to specific countries like some other antivirus tools."
"The solution has best-in-breed technology and scores very highly on efficacy rates."
"We are using Bitdefender GravityZone Ultra Plus for the threat protection and security of our network."
"The best features in the product, as a reseller, are the integrated SOC; integration with a SOC is one of the advantages."
"The threat detection rates are exceptionally good, better than most of the competition."
"We moved from Sophos antivirus to Bitdefender GravityZone Extended Detection and Response (XDR), and ever since then, we've been very happy with the product."
"I find Bitdefender GravityZone Ultra Plus to be a pretty good solution for the mid-level market, specifically for organizations with up to two hundred fifty users. I like that it is an averagely priced solution. It also has a straightforward installation that can be completed within three to five minutes. Its technical support is also good enough."
"It is a scalable solution...The initial setup was straightforward."
"The solution is stable and the policy can be configured with flexibility, as it comes with its own pre-built standard policy and also allows us to write our own, which means the solution serves us going forward."
"The offline networking is the most important feature."
"The initial setup is pretty straightforward."
"The solution has a very nice API on the back end for remoting into a system and executing scripts or utilizing self automation."
"Technical support is excellent."
"The capabilities of this tool are almost limitless."
"What I find most interesting is the performance of the end-point client, as well as the capability of detecting any activity on the end-user while using their browsers to navigate the internet."
 

Cons

"The deployment is pretty hard."
"The main issue I could point out is the offline agents and the way that it is missing."
"Managing the product should be easier."
"The solution could improve by providing better integration with their own products and others."
"In the next release, I would like to see more UI improvements. Their UI is a bit basic. When we are speaking about Palo Alto Networks they are the big company, so they can improve the UI a little bit. The UI, the reports, the log system can all be improved."
"Cortex XDR should have a lightweight agent, and the agent size should not be heavy."
"Impact on system performance is horrible, adding a lot of delays for users."
"Cortex XDR by Palo Alto Networks is a strong tool, but it is true that digesting information sometimes makes the tool go a little bit slower."
"The solution seems to be pretty amateur for an EDR solution, and it should be more in sync in terms of features, with solutions such as FireEye and SentinelOne."
"I would like automatic issue fixing for users without needing to physically open the PC. I'd prefer updates and fixes from the cloud to avoid headaches and save time."
"Adding a feature like Data Loss Prevention would be beneficial."
"Some customers would like additional features that aren't available through the current GravityZone platform. Some feedback has been about the deletion of other software not going smoothly during the installation of Bitdefender, particularly the removal of previous software like Sophos."
"Detection and response is a disadvantage that could be improved."
"The solution must improve its management features."
"Reporting in Bitdefender GravityZone Extended Detection and Response (XDR) could be improved."
"It is difficult to extract reports for ongoing scans"
"CB Defense could be more compatible with Linux, and its cloud provision could be improved."
"I'm not happy with the way they are treating existing customers for adding licenses."
"In my company, we face issues sometimes when there is a need to write custom rules or we want to write for some rules that are different from the standard rules provided by the solution."
"The pricing could always be a bit better. They could work to make it less expensive."
"The solution has to mature on container security and a lot of cloud environment security."
"In our company, we also wanted to have network detection, like a host-based IDS on VMware Carbon Black Endpoint, but we did not get it."
"Adding an application and a device control feature would be a great help for this solution."
 

Pricing and Cost Advice

"The cost of Cortex XDR by Palo Alto Networks is $55 to $90 USD per endpoint per month."
"The pricing seems fair, and I do like the licensing model. You use wherever they are, and it is elastic."
"Compared to CrowdStrike, Cortex XDR is an expensive solution."
"The price of the solution could be reduced. I have customers that have voiced that the solution is good for the value but if I want to sell more of the solution the price reduction would help."
"We pay about $50,000 USD per year for a bundle that includes Cortex XDR."
"If one wishes to work with another team or large number of users at a future point, he must purchase a license for them."
"It has reasonable pricing for the use cases it provides to the company."
"We didn't have to pay any additional fee for the cloud instance. It just came with the renewal, which was nice."
"We have purchased licenses for the use of Bitdefender GravityZone Ultra Plus. The price of the solution is reasonable but could be better."
"Bitdefender GravityZone Ultra Plus is pretty average, meaning it's not cheaper, but it's pretty good. It has average pricing."
"In terms of licensing costs, Carbon Black CB Defense was all associated with CROW and the services my company is using with them, so it came all-inclusive."
"CB Defense is available on a yearly subscription and is priced by the number of endpoints."
"The product’s price is less expensive than other vendors."
"The pricing is annually based and operates through another department than mine."
"It is more expensive, but it's worth it. There are no additional costs beyond the standard licensing fee."
"The product is expensive. There are some additional costs apart from the standard licensing charges attached to the solution."
"We have branches, we have different companies, but we cannot buy less than 100 licenses. This does not make sense to me... It should be more flexible. I can understand their saying, "Okay, to be a customer you need 100," but to add on to that number it should be something very straightforward. If I need to add five, for example, I shouldn't need to add 100."
"The pricing is very high."
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Top Industries

By visitors reading reviews
Comms Service Provider
14%
Outsourcing Company
12%
Construction Company
10%
Manufacturing Company
10%
Comms Service Provider
14%
Construction Company
12%
Outsourcing Company
10%
Manufacturing Company
8%
Outsourcing Company
10%
Financial Services Firm
10%
Construction Company
9%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business50
Midsize Enterprise21
Large Enterprise57
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise1
Large Enterprise1
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise9
Large Enterprise33
 

Questions from the Community

Cortex XDR by Palo Alto vs. Sentinel One
Cortex XDR by Palo Alto vs. SentinelOne SentinelOne offers very detailed specifics with regard to risks or attacks. ...
Comparing CrowdStrike Falcon to Cortex XDR (Palo Alto)
Cortex XDR by Palo Alto vs. CrowdStrike Falcon Both Cortex XDR and Crowd Strike Falcon offer cloud-based solutions th...
How is Cortex XDR compared with Microsoft Defender?
Microsoft Defender for Endpoint is a cloud-delivered endpoint security solution. The tool reduces the attack surface,...
What is your experience regarding pricing and costs for Bitdefender GravityZone Ultra Plus?
The pricing and licensing of Bitdefender GravityZone Extended Detection and Response (XDR) is reasonable. We moved fr...
What needs improvement with Bitdefender GravityZone Ultra Plus?
Reporting in Bitdefender GravityZone Extended Detection and Response (XDR) could be improved. It has some reporting i...
What is your primary use case for Bitdefender GravityZone Ultra Plus?
Our customers typically use Bitdefender GravityZone Extended Detection and Response (XDR) primarily as an antivirus s...
What to choose: an endpoint antivirus, an EDR solution or both?
I can recommend Carbon Black, an award-winning next-gen anti-virus (NGAV) and endpoint detection and response (EDR) s...
What's the difference between Carbon Black CB Response and Carbon Black CB Defense?
Carbon Black offers two different levels of Endpoint Detection and Response. One is the VM Carbon Black Cloud Endpoin...
What is your experience regarding pricing and costs for Carbon Black CB Defense?
My rating for the pricing of VMware Carbon Black Endpoint is that it is not cheap, but it is also not as inexpensive ...
 

Comparisons

 

Also Known As

Cyvera, Cortex XDR, Palo Alto Networks Traps
GravityZone Ultra Plus
Carbon Black CB Defense, Bit9, Confer
 

Overview

 

Sample Customers

CBI Health Group, University Honda, VakifBank
Archdiocese, Northstar, SeSa, W&W Informatik, Yamaha Motor Europe
Netflix, Progress Residential, Indeed, Hologic, Gentle Giant, Samsung Research America
Find out what your peers are saying about Bitdefender GravityZone Extended Detection and Response (XDR) vs. VMware Carbon Black Endpoint and other solutions. Updated: September 2026.
920,929 professionals have used our research since 2012.