Cisco Umbrella vs Microsoft Defender for Cloud Apps comparison

Cisco and Microsoft are both solutions in the Cloud Access Security Brokers (CASB) category. Cisco is ranked #2 with an average rating of 9.2, while Microsoft is ranked #4 with an average rating of 8.4. Cisco holds a 10.2% mindshare in CASB, compared to Microsoft’s 8.8% mindshare. Additionally, 97% of Cisco users are willing to recommend the solution, compared to 100% of Microsoft users who would recommend it.

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Sep 21, 2025

Microsoft Defender for Cloud Apps and Cisco Umbrella are prominent in cloud security, each with unique strengths. Microsoft has an edge for enterprises using the Microsoft ecosystem due to seamless integration, while Cisco leads in DNS security with broad network protection.

Features: Microsoft Defender for Cloud Apps offers unified solutions with robust threat detection, enhanced visibility across multiple clouds, and seamless Microsoft ecosystem integration. Its ease of management and integration capabilities make it ideal for Microsoft-reliant environments. Cisco Umbrella excels in DNS security, providing strong protection against DNS-based attacks without needing client-side software. It is known for its easy implementation and ability to protect remote workers by blocking malicious sites and preventing unwanted data exfiltration.

Room for Improvement: Microsoft Defender for Cloud Apps encounters integration challenges with non-Microsoft platforms like macOS and experiences delays in policy application and reporting. Its user interface and proactive alert systems could be streamlined. Cisco Umbrella could enhance reporting, integration with third-party solutions, and cost-effectiveness for larger deployments needing customization. Deepening collaboration with existing malware protection tools is also recommended.

Ease of Deployment and Customer Service: Microsoft Defender for Cloud Apps supports hybrid and public cloud deployments but receives mixed feedback on its customer support responsiveness, with some reporting slow initial responses. Cisco Umbrella offers versatile deployment options, typically in public and on-premises environments, and is praised for its simple setup. Customer service reviews are mainly positive, with a suggestion for improved support speed and technical guidance during initial deployment stages.

Pricing and ROI: Microsoft Defender for Cloud Apps is often bundled with Microsoft 365 licenses, offering cost savings for enterprises already within the Microsoft ecosystem, though some users note a lack of pricing clarity and additional feature costs. Cisco Umbrella's pricing depends on the package and tends to be higher. Customers value its comprehensive security suite, leading to substantial ROI attributed to minimized security breaches.

To learn more, read our detailed Cisco Umbrella vs. Microsoft Defender for Cloud Apps Report (Updated: September 2025).

Buyer's Guide

Cisco Umbrella vs. Microsoft Defender for Cloud Apps

September 2025

Download the complete report

Helped 868,759 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

iboss

Mindshare comparison

As of October 2025, in the Cloud Access Security Brokers (CASB) category, the mindshare of iboss is 2.3%, up from 1.6% compared to the previous year. The mindshare of Cisco Umbrella is 10.2%, down from 13.5% compared to the previous year. The mindshare of Microsoft Defender for Cloud Apps is 8.8%, down from 11.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Access Security Brokers (CASB) Market Share Distribution
Product	Market Share (%)
Cisco Umbrella	10.2%
Microsoft Defender for Cloud Apps	8.8%
iboss	2.3%
Other	78.7%

Cloud Access Security Brokers (CASB)

Featured Reviews

Matt Crockford

Head of Cybersecurity at SES Water

It's easy to roll out, and their understanding of our business made it seamless

One aspect we value about iboss is its simplicity. Their customer service is brilliant, and they are super responsive and knowledgeable. It's easy to roll out, and their understanding of our business made it seamless. We were impressed by the solution's mental health function, which can detect if someone needs help. It scans what users are browsing and flags warning signs so we can check to see if they are okay. We've had to use it a couple of times. The user interface is highly intuitive. Our IT team picked it up with minimal training. It's arranged so that it's easy to find where things are. Another advantage is the single pane of glass console, which gives you visibility into what's happening. We're not fully there yet because we haven't implemented zero trust, but we're excited about the possibilities from the demos we've seen. We launched a POC of iboss' ChatGPT Risk Protection feature two weeks ago. AI is a great tool, but you need to be careful what you put into it. My biggest fear is employees inputting sensitive corporate information or customer PII data into one of these chatbots. I was impressed by our trial of the feature. It's exactly what we wanted. Now, when a user goes to ChatGPT, there's a banner warning them not to share information, and we can block conversations containing customer data like bank details and email addresses. I don't want to stop people from using it, but we need visibility. We've only tried it on a test group of 15 people. You can configure it to look for specific keywords or integrate it with your DLP policy if you have that configured

Read full review

Emilio Montoya

CTO at PROA

Ensures internet navigation safety and boosts productivity

The features of Cisco Umbrella I prefer most are DNS protection and traffic redirect. With Cisco Talos's threat intelligence, we reduce the impact of malware traffic in our network, and we currently see the behavior of equipment and choose the correct sites. Cisco Talos has helped us reduce the impact of malware traffic. We can see the behavior and choose the correct sites. We're currently testing secure access with Umbrella in order to secure access to core applications. It's a product that the user doesn't even know is there, even though it is protecting them. It's not hard on the equipment. And, for us, it centralizes everything, which improves productivity. With the Experience Insights feature of Cisco Secure Access, we've seen impacts on the management of user connectivity by allowing us to deliver safe connectivity. We are testing the Secure Access product with Cisco Umbrella to improve our connectivity with our users in order to secure access to the corporate applications. Cisco Umbrella is in the cloud, which is nice.

Read full review

Abdulrahman Muhammadi

information Security and IT Manager at Discover Dollar Technologies Pvt Ltd.

Integration with existing cloud workflows has simplified compliance and threat detection

Licensing cost is a significant concern. With Defender Plan 1, Microsoft Defender for Cloud Apps comes with a pay-per-use model. Each feature has its own pricing when activated on VMs. For example, the vulnerability assessment has separate pricing, the base model including encryptions has separate pricing, and the compliance features have separate pricing. This applies to each VM and Azure resource individually. It is not straightforward where you can take one license and apply it to everything. Each feature has its own pricing model which can be tedious, as the costs keep accumulating. The only lacking feature currently is XDR (extended detection and response). Apart from that, I have only positive experiences with the whole Microsoft suite, except for the pricing structure.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Its initial setup was straightforward."

"We were impressed by the solution's mental health function, which can detect if someone needs help. It scans what users are browsing and flags warning signs so we can check to see if they are okay. We've had to use it a couple of times."

"iboss has significantly lowered the number of security incidents. It is crazy how much it blocks and how much it is aware of the outside danger."

"Valuable features: Within the filter: Controls (Web categories, applications, and Allow/Block list) and Network (local Subnets). Within the reporter: Logs (Event Log) and Reports."

"iboss is among the few products providing inline filtering where no application is needed on the device."

"We chose iboss for both zero trust and proxy (SWG) because their SWG was superior."

"The iboss system is highly reliable. The false positive rates are small compared to some other systems we've experienced through other partner agencies who use competing solutions."

"Iboss is a solution that prevents advanced persistent threats, and has a zero tolerance for attacks."

More iboss pros

"The most valuable aspect is that it is hosted with Cisco and can detect any new anomalies, acting almost like an XDR."

"It offers good visibility for the Administrator. The administrator has full visibility of what is blocked or has the knowledge of where users go when they are surfing the internet."

"The initial setup is very easy and takes only a few minutes."

"It has improved our organization from a security posture perspective. We feel more confident now knowing that we can block phishing attempts or any type of malware that is DNS-related. This is a very nice feature that provides peace of mind."

"Helps block personal email accounts."

"DNS protection, domain blocking, SIP component, and the Cisco Umbrella roaming client are the valuable features of Cisco Umbrella."

"Stability-wise, it's good. I have never encountered any bugs."

"The interface is well organized, so you can easily find everything. Even if you don't have much experience with Cisco, you can easily navigate the solution and find your way around. Everything has been done well, from the deployment to monitoring."

More Cisco Umbrella pros

"Microsoft Defender for Cloud Apps is very comprehensive, providing a complete 360-degree view of applications within an organization."

"The integration within the entire Defender suite is highly valuable because it allows for communication between different components and offers pretty decent correlations."

"There are a lot of features with benefits, including discovery, investigation, and putting controls around things. You can't say that you like the investigation part but not the discovery. Everything is correlated; that's how the tool works."

"The compliance capabilities of Microsoft Defender for Cloud Apps are quite extensive."

"The most valuable feature is the ease of management. It's important."

"It's very easy to install and it includes the Intune portal from Microsoft where I can control all the devices from one place."

"I like the alert policies because they are quite robust. It has some built-in templates that we can easily pick up. One of them is the alert for mass downloads, when a particular user is running a massive download on your SharePoint site."

"The product helps us with privileged identity management to control who has access to what and for how long."

More Microsoft Defender for Cloud Apps pros

Cons

"Sometimes the agent stops working in iboss, and we have to reinstall the agent."

"Our iboss subscription access should be more secure with an OTP or VPN etc. It is easy to gain access if, for example, hackers obtain my username and password."

"Sometimes when you call in support, you get someone who is just following a sheet. It feels like a runaround. You feel that you are running into that support wall."

"The reporting feature needs improvement."

"Fold that in with the risk intelligence they're getting from all of the different subscriptions they are a part of. Now, these security companies subscribe to things like emerging threats, databases, etc. You can fold all this intelligence to decide what's happening on an endpoint. I would love to see them start moving into that space. That would compete directly with Microsoft. Maybe that's why they haven't. Having that ability native within the solution would be great. The other area in which I would love to see improvement is more detailed descriptions of why they block websites."

"Our biggest problem with their service was it did not recognize the device and filtering did not always work correctly."

"SSL decryption: We had issues with learners using apps instead of using web browsers. This type of encryption is tough for any appliance in a BYOD environment."

"The solution could be stronger on the integration side and offer more cloud applications like G Suite or Oracle."

More iboss cons

"Its reliability and the response time of the support team can be better."

"The prices need to go lower. The price of technology is just crazy."

"In the future, they should combine some of the Cisco AMP features that they already have, for anti-malware purposes."

"Overall, I'm quite happy with Cisco products, but there could be one place where you can check what's going on. There could be one place where you get all the information about these products so that you don't need to look around. You get the status, information about what lately happened, and if there was anything on the machine in one single place."

"The main issue that we have is with the final steps or the full integration and getting rid of Zscaler. The company still has to fall back to Zscaler when something in Umbrella is not working as expected, such as when we enable SSL inspection. When something is not working 100%, the company is falling back to Zscaler."

"It could be more secure. It would be better if they provided a transferring proxy as an add-on and more integration."

"The design of the screens could be improved. Sometimes you're trying to look for information, for what you think is critical that should be on that first screen of the dashboard so that you can quickly take screenshots to have people help out, but you have to hop between screens to find little pieces of evidence."

"Cisco Umbrella should introduce an on-premises device."

More Cisco Umbrella cons

"It takes some time to scan and apply the policies when there is some sensitive information. After it applies the policies, it works, but there is a delay. This is something for which we are working with Microsoft."

"We are having trouble with our continuous reporting configuration and struggling with configuring the collector properly with our log parsing."

"Defender for Cloud apps is primarily useful for Azure apps. It has limited capabilities for applications based on other cloud platforms."

"Defender could integrate better with multi-cloud and hybrid environments. It requires some additional configuration to ingest data from non-Azure environments and integrate it with Sentinel."

"This service would be better if it had a separate license, only for this service, that could be used to track usage."

"There are some features, such as user navigation content filtering, that are disabled by default, and it probably makes sense to enable them by default."

"Currently, reporting is not very straightforward and it needs to be enhanced. Specific reports are not included and you need to run a query, drill down, and then export it and share it. I would love to have reports with more fine-tuning or granularity, and more predefined reports."

"The technical support team has room for improvement."

More Microsoft Defender for Cloud Apps cons

Pricing and Cost Advice

"It is expensive compared to one of its competitors."

"It is probably in line with other solutions, but I do not deal with the financial side."

"We had the cost of purchasing a new appliance along with the implementation and licensing costs. However, the following year, the cost of just licensing was similar to what was paid the previous year for a new appliance along with the implementation and licensing costs."

"It is not expensive, and it is also not cheap. iboss is priced right in the sweet spot for the number of features it offers."

"The overall pricing for iboss is very competitive and transparent."

"We have not priced the solution recently, but they were competitive with other vendors in the past."

"There is room for improvement when it comes to the cost."

"Cisco is expensive. For example, we are looking at Nexus Dashboard, and it's costing about 250,000 euros. I ask, "What do I get from it?" I'm still not convinced that we have to spend on it, so pricing is a problem."

"The solution’s pricing is reasonable."

"The pricing was marvelous."

"As an educational partner, we get better licensing structures. We are very happy with that. It has been very nice that Cisco has partnered with the educational sector to bring that."

"You can request an evaluation license."

"Cisco has a model called ELA. With ELA, if you buy the solution you will have the complete security portfolio and you can pay it yearly or after three years, it depends on the contract."

"The price is quite good."

More Cisco Umbrella pricing and cost advice

"Where we are right now, this is an acceptable pricing. I would like to see more transparency given to the end user. The end user given to us is via the cloud service provider. There are different programs and license models. Some include this, and some include that. It is all over the place. There can be a little more consistency or simplification in the pricing so that your parts list is not ten pages long, and you are not trying to determine, "If I have an E3, does this cover that?", or "Do I need to pay separately for the license?" Simplification would probably be better."

"It is a little bit expensive. When you want to have the complete package with Office 365, Defender, and everything else, it is expensive."

"The cost could be improved when you need to pay for anything. For example, refreshing files takes time to load, though it may be my Internet. To improve the refresh time, Microsoft says that we need to pay for a Premium license, and I don't like paying for things that help make a solution better."

"The E5 license offers everything bundled. People are moving to Microsoft because you buy one license and it gives you everything."

"We are an MST and we do not pay for the solution. However, the price of the solution could be better."

"The pricing is in the middle. It isn't too cheap or expensive compared to other antivirus or security products. It is priced according to industry standards."

"It has fair pricing. You pay for what you get. As far as I know, there are no costs in addition to the standard licensing fee."

"Microsoft offers bundle discounts and a pay-as-you-go option."

More Microsoft Defender for Cloud Apps pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Cloud Access Security Brokers (CASB) solutions are best for your needs.

See recommendations

868,759 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

11%

Manufacturing Company

Government

Computer Software Company

18%

Manufacturing Company

Financial Services Firm

Healthcare Company

Computer Software Company

12%

Financial Services Firm

10%

Manufacturing Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	6
Midsize Enterprise	6
Large Enterprise	5

By reviewers
Company Size	Count
Small Business	49
Midsize Enterprise	30
Large Enterprise	51

By reviewers
Company Size	Count
Small Business	13
Midsize Enterprise	10
Large Enterprise	18

Questions from the Community

What needs improvement with iboss?

For zero trust implementation, we encountered complexity issues, especially with a large infrastructure company Exxon...

See all answers

What is your primary use case for iboss?

Previously when I used iboss, we did the POC for iboss for ExxonMobil. Four or five people wanted to move from our ol...

See all answers

What is your experience regarding pricing and costs for iboss?

Regarding pricing, setup costs, and licensing, iboss is not cheap, and that's my only concern. There are cheaper alte...

See all answers

Which is the better security solution - Cisco Umbrella or Zscaler?

Cisco Umbrella and Zscaler Internet Access are two broad-spectrum Internet security solutions that I have tried. Zs...

See all answers

Which is the better security solution - Cisco Umbrella or Microsoft Cloud App Security?

Cisco Umbrella is an integral component of the Cisco SASE architecture. It integrates security in a single, cloud-nat...

See all answers

What do you like most about Cisco Umbrella?

Cisco Umbrella is easy to monitor, manage, and deploy.

See all answers

What do you like most about Microsoft Cloud App Security?

It does a great job of monitoring and maintaining a security baseline. For us, that is a key element. The notificatio...

See all answers

What is your experience regarding pricing and costs for Microsoft Cloud App Security?

At the time of implementation, when the size of our organization was small, it was a more affordable product. Since a...

See all answers

What needs improvement with Microsoft Cloud App Security?

Licensing cost is a significant concern. With Defender Plan 1, Microsoft Defender for Cloud Apps comes with a pay-per...

See all answers

Comparisons

Zscaler Internet Access vs iboss

Compared 14% of the time

Netskope vs iboss

Compared 14% of the time

Prisma Access by Palo Alto Networks vs iboss

Compared 14% of the time

Check Point Harmony SASE (formerly Perimeter 81) vs iboss

Compared 8% of the time

Cloudflare One vs iboss

Compared 7% of the time

More iboss Competitors

Zscaler Internet Access vs Cisco Umbrella

Compared 17% of the time

Cisco Secure Access vs Cisco Umbrella

Compared 9% of the time

Prisma Access by Palo Alto Networks vs Cisco Umbrella

Compared 7% of the time

Infoblox Advanced DNS Protection vs Cisco Umbrella

Compared 5% of the time

Palo Alto Networks DNS Security vs Cisco Umbrella

Compared 5% of the time

More Cisco Umbrella Competitors

Zscaler Internet Access vs Microsoft Defender for Cloud Apps

Compared 18% of the time

Netskope vs Microsoft Defender for Cloud Apps

Compared 12% of the time

Prisma Access by Palo Alto Networks vs Microsoft Defender for Cloud Apps

Compared 6% of the time

Skyhigh Security vs Microsoft Defender for Cloud Apps

Compared 5% of the time

Microsoft Defender for Cloud vs Microsoft Defender for Cloud Apps

Compared 4% of the time

More Microsoft Defender for Cloud Apps Competitors

Product Reports

Buyer's Guide

iboss

September 2025

Download iboss product report

Buyer's Guide

Cisco Umbrella

September 2025

Download Cisco Umbrella product report

Buyer's Guide

Microsoft Defender for Cloud Apps

September 2025

Microsoft Defender for Cloud Apps report

Download Microsoft Defender for Cloud Apps product report

Also Known As

iBoss Cloud Platform

OpenDNS

MS Cloud App Security, Microsoft Cloud App Security

Overview

iboss offers a comprehensive security platform designed for diverse use cases such as web filtering, data loss protection, corporate proxy services, and URL filtering.

iboss integrates advanced features to address dynamic security needs, leveraging its strength in SASE, ZTNA, AI initiatives, and cloud integration, while ensuring seamless operations for remote work. It excels in historical forensics, malware protection, and flexible cloud deployments. Users benefit from comprehensive traffic scanning, robust malware detection, and PaaS capabilities that reduce hardware management. An intuitive admin console ensures efficient management with content filtering and low false positives. SSL decryption enhances security, while DLP protects data in AI conversations. Deployment is rapid and scalable, allowing effortless integration with emerging technologies.

What features does iboss offer?

Granular Web Filtering: Provides precise control over web content access.
Traffic Scanning: Monitors data through multiple ports for security breaches.
Malware Detection: Ensures superior protection against malware threats.
PaaS Capabilities: Eliminates need for hardware management.
SSL Decryption: Enhances data protection by decrypting secure connections.
DLP Capabilities: Safeguards data during AI interactions.

What benefits and ROI should users consider?

Scalability: Adapts quickly to growing demands and emerging tech integration.
Rapid Deployment: Reduces time to implement security measures.
User-Friendly Admin Console: Facilitates efficient operations management.
Low False Positives: Increases accuracy of threat detection systems.

iboss finds significant application in sectors such as education, where web filtering for K-12 is crucial, and in corporate environments requiring robust proxy services and URL filtering for network security. Its adaptability is essential in scenarios demanding flexible, decentralized security frameworks, particularly for remote work setups.

iboss

Cisco Umbrella delivers rapid DNS security with over 30,000 customers, providing outstanding threat protection and handling more than 600 billion requests daily. It's recognized for high threat efficacy in the SSE domain and integrates elements like SWG, ZTNA, CASB, and more.

Cisco Umbrella is renowned for its effective DNS-layer security against ransomware and phishing. It offers flexible content filtering and integrates seamlessly with existing networks while providing single-pane-of-glass management for centralized monitoring. Its robust threat intelligence and customizable policies are central to its appeal. Users highlight room for improvement in areas like WHOIS data inclusion, malware enhancement, and reporting analytics. Integration with other threat feeds and better client support are requested for more comprehensive coverage.

What are the key features of Cisco Umbrella?

DNS-Layer Security: Blocks malicious domains, preventing ransomware attacks.
Web Content Filtering: Allows users to manage lists for strict content control.
Seamless Integration: Blends with systems like Active Directory and Meraki.
Remote Protection: Keeps remote users safe across different locations.
Single-Pane Management: Facilitates effective monitoring and reporting.

What should users expect in reviews about Cisco Umbrella?

Threat Intelligence: Provides comprehensive malware and attack data.
Customizable Policies: Enables tailored security measures for users.
Integration Options: Works with diverse systems for holistic security.
Ease of Use: Offers a straightforward experience for administrators.
Remote Worker Security: Ensures protection outside traditional networks.

Industries implement Cisco Umbrella primarily for DNS-level security, web filtering, and protecting remote employees. It strengthens cybersecurity frameworks by blocking malware and avoiding access to harmful sites. The tool is widely integrated with Active Directory and Cisco Meraki, providing consistent internet security for employees.

Cisco

Microsoft Defender for Cloud Apps is a comprehensive security solution that provides protection for cloud-based applications and services. It offers real-time threat detection and response, as well as advanced analytics and reporting capabilities. With Defender for Cloud Apps, organizations can ensure the security of their cloud environments and safeguard against cyber threats. Whether you're running SaaS applications, IaaS workloads, or PaaS services, Microsoft Defender for Cloud Apps can help you secure your cloud environment and protect your business from cyber threats.

Microsoft Defender for Cloud Apps Benefits:

Provides comprehensive security for cloud applications
Integrates with other Microsoft security tools
Easy to use and deploy
Provides real-time threat detection and response
Strong protection against phishing attacks and other common threats
Highly customizable to meet specific needs of different organizations

Microsoft Defender for Cloud Apps Use Cases:

Governance, authentication, security, and compliance.
Detects shadow IT and anomalous user behavior
Controls access to applications
Provides auditing and filtering setups
Used for end-user compute devices, file monitoring, user investigation, and activity
Used for data governance, threat detection, and getting visibility over cloud applications
Used to identify information about applications beyond organizational boundaries
Prevent exfiltration and data filtration of corporate data
Used to deal with spam emails and detect shadow IT

Reviews from Real Users

Ram-Krish, Cloud Security & Governance at a financial services firm, says that Microsoft Defender for Cloud Apps "Integrates well and helps us in protecting sensitive information, but takes time to scan and apply the policies and cannot detect everything we need".

PeerSpot user, Senior Cloud & Security Consultant at a tech services, writes that Microsoft Defender for Cloud Apps "Great for monitoring user activity and protecting data while integrating well with other applications".

Simon Burgess,Infrastructure Engineer at SBITSC, states that Microsoft Defender for Cloud Apps is "A fluid, intelligent product for great visibility, centralized management, and increased uptime".

Microsoft

Sample Customers

More than 4,000 global enterprises trust the iboss Cloud Platform to support their modern workforces, including a large number of Fortune 50 companies.

Chart Industries, City of Aspen, Eastern Mountain Sports, FLEXcon, George Washington University, Jackson Municipal Airport Authority, Ohio Public Library Information Network, PTC, Richland Community College, Smart Motors, Tulane University, VeriClaim

Customers for Microsoft Defender for Cloud Apps include Accenture, St. Luke’s University Health Network, Ansell, and Nakilat.

Buyer's Guide

Cisco Umbrella vs. Microsoft Defender for Cloud Apps

September 2025

Free Report: Cisco Umbrella vs. Microsoft Defender for Cloud Apps

Find out what your peers are saying about Cisco Umbrella vs. Microsoft Defender for Cloud Apps and other solutions. Updated: September 2025.

DOWNLOAD NOW

868,759 professionals have used our research since 2012.

See our Cisco Umbrella vs. Microsoft Defender for Cloud Apps report.

See our list of best Cloud Access Security Brokers (CASB) vendors.

We monitor all Cloud Access Security Brokers (CASB) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.