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Dell PowerMax vs Fujitsu comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
231
Ranking in other categories
All-Flash Storage (3rd)
Dell PowerMax
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
93
Ranking in other categories
All-Flash Storage (5th), NVMe All-Flash Storage Arrays (3rd)
Fujitsu
Average Rating
7.0
Reviews Sentiment
6.6
Number of Reviews
3
Ranking in other categories
NVMe All-Flash Storage Arrays (21st)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
Gouranga Maiti - PeerSpot reviewer
Sr. Project Manager IT at ITC Ltd
High‑performance all‑flash storage has transformed data warehousing and reporting speed
The features of Dell PowerMax that I find most valuable so far include its all-flash capability, along with its performance, reliability, and efficiency. Additionally, it has snapshot-level features that allow me to take snapshots or backups within only a few seconds. There is no need to wait long, and unnecessary high bandwidth used for backup does not occur because I can take the whole snapshot backup within a fraction of a second. I have used the deduplication feature of Dell PowerMax. Deduplication and compression are very effective, so despite my large amount of data, the effective size is reduced due to this deduplication and compression, allowing me to store more data on the same storage. Regarding the impact of Dell PowerMax's real-time data encryption on my data protection strategies, I have not used that feature personally. However, in another department, my colleagues are using it, and they have not faced any performance bottlenecks due to data encryption. The encryption is very powerful, but I have not implemented that encryption in our database data warehouse systems since they are for internal use only, not exposed worldwide. At first, I faced several issues, and our report rendering complaints were quite annoying. However, now with Dell PowerMax storage's high IOPS handling capabilities, the output comes within a fraction of a second, making our users happy. Whatever our requirement or demand is, it has already been implemented in Dell PowerMax with its all-flash NVMe storage. New bricks can also be added if a size increase is required, allowing for additional bricks to be added as needed. Everything is in place; therefore, I do not think any other improvements are required. However, it is worth noting that Dell is continuously inventing and releasing more powerful types of storage. This results in increased reliability, enhanced data handling capabilities, improved deduplication ratios, and the fulfillment of more IOPS demand.
Mir Gulzar Ahmed - PeerSpot reviewer
IT Manager at Synergy Computers
A cost-effective storage solution with SAN solutions but doesn’t offer unified storage
Fujitsu offers competitive pricing. Fujitsu’s features are almost similar to other solutions. There is no standalone storage feature that is unique to Fujitsu. However, Fujitsu offers a cost-effective solution with better reliability. Fujitsu is a renowned brand with a strong reputation for providing SAN storage; also providing NVMe storage with extreme performance and unmatched reliability. This is also true for their other products, Servers, Server-workstations, Desktops, Graphical Desktops, etc. The mean time between failures (MTBF) is very high in almost all Fujitsu Products to get top-class product reliability. (The Mean time between failures (MTBF) describes the expected time between two failures for a repairable system.)

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We find the ease of usability and setup valuable."
"I find two features of Pure Storage most valuable. The first is the "safe mode" function, and the second is its simplicity."
"The performance of the storage is just unbelievable."
"Pure Storage FlashArray says no to forklift upgrades; usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime—everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray."
"Our clients see a reduction in total cost of ownership by around 40%."
"Pure Storage FlashArray's overall speed is its most valuable feature."
"Even if they weren't one of the fastest arrays in the entire industry, I would use them for their support model and ease of use."
"The most valuable feature of the FlashArray is Pure One, which provides a comprehensive overview of our entire storage environment."
"Because of the compression ratio, we are able to put more on less hardware."
"We have no performance related issues due to hardware."
"Dell PowerMax NVMe is very supportive of our operational growth since we require daily performance from our core banking systems and need to facilitate data movement efficiently."
"Dell PowerMax is pretty much 100%."
"The stability is amazing. Zero downtime reported over the last years."
"We have really good support for our data center and compute."
"The features of Dell PowerMax that I appreciate most include its quick performance and good specifications."
"We expect it to deliver exceptional performance and capacity utilization metrics."
"It stands out for its affordability and the ability to provide unified storage."
"The solution's most valuable features stem from the DX series and the all-flash storage system."
 

Cons

"The price of this solution is high and should be lowered."
"I think replication is one area that still needs improvement. Earlier, Pure Storage FlashArray only had IP-based replication. There was no API-based replication, but they have enhanced the feature now. However, they need to work on API replication for C-type of arrays."
"It took us a year to get it to stabilize and to get the best out of Pure."
"Its price could be cheaper. It is not the cheapest one out there, but I'm not directly involved in the figures and negotiations."
"I would like a feature to integrate with external or cloud solutions. For example, if I want to use this storage for a backup from the cloud, I want to have integration with the cloud vendors, such as Microsoft, Oracles, or Amazon. It could be available as an API to allow seamless integration. Additionally, the solution could improve by having native integration with a cloud provider, such as VMware or Microsoft, this would reduce the need to use third-party solutions to complete the task."
"The product should improve its response time. I have also encountered issues with its configuration."
"The solution needs an integrated NAS platform, file platform."
"If we suddenly dump large amounts of data onto the storage system, it takes a while to process it."
"I would like to make some changes regarding scalability and the number of disks that the solution can be scaled versus the other competitors."
"Although they call it unified storage where you have SAN and NAS, with a NAS implementation on top of a SAN, the NAS implementation is a little complicated and clumsy. As SAN, as block storage, it is very powerful... If they could provide a very good NAS implementation, it would be better, so that customers don't have to look for other simple solutions for NAS."
"They can make the GUI better, especially for the ones that come out of the box."
"Support pricing is very high. Our support contract is about to expire and Dell EMC provided us with an extremely high renewal quote."
"There is room for improvement in the replication. It's an important requirement for us."
"Dell should work on their marketing strategies to make the product more visible on the market. They should promote the product's compatibility with IBM, as not everyone knows it."
"The main feature that I personally want to see is the possibility to upgrade to the next generation without changing all the components and just change the engine, relying on the compatibility matrices between two different generations. Meaning that we could just keep the enclosure and upgrade the engine, integrating the enclosure to the existing pool, then adding automation tools for orchestration."
"I would like them to continue improving the management tools and continue moving towards a RESTful API versus CLI."
"The product's prices are an area of concern where improvements are required."
"The graphical interface is somewhat lacking, and it doesn't cover all the necessary tasks, often requiring users to resort to the command line for completion."
 

Pricing and Cost Advice

"Pure is not a cheap product. It is not something that is inexpensive. But, the total cost of ownership tends to be lower than with other solutions, because you don't need a lot of expertise, you don't need a lot of training or very expensive engineers or very expensive consultants."
"We purchased a license to use this solution and we pay for the storage ourselves."
"The cost of Pure Storage is subjective and determined by your environment. Pure Storage tends to be more expensive than NetApp, but it is cheaper than EMC. Performance varies with data workload, making cost considerations complex."
"Pure Storage is expensive. It comes with features, so you get what you pay for. It is expensive compared to our old storage systems, but from the amount of human effort that you have to pay to babysit a storage system, it reduces that. I don't know if the TCO is reduced, but it's not a concern for us."
"Dell and Pure Storage offer competitive pricing, but Pure Storage might have a slight advantage."
"When you are paying more than you were paying for the storage space, you'd like the cost to be less. If they could get into the spinning disk kind of cost, that would be it."
"We have seen a reduction in total cost of ownership (TCO)."
"For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
"It scales enormously, but it's expensive to do so."
"Dell offers various pricing models, including a pay-as-you-go option where storage is provided without upfront charges, billing only for used capacity. As a 360° partner, significant discounts are available."
"Since Dell PowerMax NVMe is an enterprise storage, its price is premium."
"We hope that with the combination of both NVMe and SCM the next PowerMax will be much cheaper that the one which we acquired."
"The pricing for this solution is good compared to other products in the market."
"The price is really high."
"The pricing might be a bit high for small organizations, so it's more suitable for larger enterprises."
"The cost has room for improvement."
"The entry-level midrange model from Fujitsu is cost-effective for our target market"
"There is a need to make yearly payments towards the licensing charges associated with the product."
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
11%
Construction Company
10%
Comms Service Provider
7%
Financial Services Firm
14%
Manufacturing Company
10%
Healthcare Company
9%
Construction Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business71
Midsize Enterprise38
Large Enterprise159
By reviewers
Company SizeCount
Small Business18
Midsize Enterprise16
Large Enterprise62
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?
My experience with pricing, setup cost, and licensing was great.
What needs improvement with Dell EMC PowerMax NVMe?
Dell PowerMax can be improved because there are very strict guidelines when it comes to installation and the amount o...
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Also Known As

Pure Storage FlashArray
Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rackspace, Open Line
Information Not Available
Find out what your peers are saying about Dell PowerMax vs. Fujitsu and other solutions. Updated: June 2026.
908,834 professionals have used our research since 2012.