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Fujitsu vs Hitachi VSP E Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
All-Flash Storage (17th)
Fujitsu
Ranking in NVMe All-Flash Storage Arrays
17th
Average Rating
7.0
Reviews Sentiment
6.6
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Hitachi VSP E Series
Ranking in NVMe All-Flash Storage Arrays
10th
Average Rating
7.2
Reviews Sentiment
5.0
Number of Reviews
6
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 4.2%, up from 2.5% compared to the previous year. The mindshare of Fujitsu is 0.8%, up from 0.5% compared to the previous year. The mindshare of Hitachi VSP E Series is 2.5%, up from 2.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays Market Share Distribution
ProductMarket Share (%)
Pure FlashArray X NVMe4.2%
Hitachi VSP E Series2.5%
Fujitsu0.8%
Other92.5%
NVMe All-Flash Storage Arrays
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
Alexander Kühn - PeerSpot reviewer
Senior Project Manager Varna Information Technology / Owner at Varna Informationstechnology EOOD
Easy to use, but price is an area that needs to be improved
The question you have to ask yourself these days would be whether you need classical SAN storage or do you want to go with a modern approach like SaaS-based storage. If you want classical storage, Fujitsu is still a good product. If you want to be safer and work with off the shelf hardware,then go with NetApp. Don't pay the markup price charged by big storage vendors. My company has not faced any issues with the product's integration capabilities. The tool is basically used as a block device, so it's quite easy and simple at what it does. I rate the tool a seven out of ten.
BM
Technical Architect at ASG Group
Enhanced speed and integration benefit hybrid environments but cost remains a concern
The Hitachi VSP E Series is all-flash storage, so it is fast. It is quite good for databases, and clients who are familiar with Hitachi prefer to use it. Clients with hybrid environments generally look for something like a single glass view, where they can integrate all their different systems and view everything on one screen or desktop.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."
"The initial setup was extremely simple and straightforward."
"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."
"The most valuable feature of this solution is reliability."
"The database workloads are pretty fast because I frequently move data from here to there."
"The most valuable feature of this solution is its ease of use."
"FlashArray has some fresh efficiency features. I've never seen a storage solution with a compression rating this high before. It's at least 4-to-1 on Oracle databases. It's the best flash storage for Oracle."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"It stands out for its affordability and the ability to provide unified storage."
"The solution's most valuable features stem from the DX series and the all-flash storage system."
"It offers good file sharing."
"The most valuable features of Hitachi VSP series include its high performance and availability."
"Its user-friendly configuration and maintenance processes contribute to its reputation for being straightforward and easily manageable."
"We are using the Hitachi VSP E Series for high IOPS."
"I rate Hitachi VSP series nine out of ten for a transactional workload requiring no compromise on availability and performance."
"Hitachi VSP handles large volumes of transactions with ease, and we often support customers in this direction when we have Oracle in the middle."
"The product is generally quite stable."
 

Cons

"The tool's portfolio is minimal. It is expensive."
"You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"In terms of what needs improvement, the dashboard and management could be simplified."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"The product's prices are an area of concern where improvements are required."
"The graphical interface is somewhat lacking, and it doesn't cover all the necessary tasks, often requiring users to resort to the command line for completion."
"The solution's support duration or end-of-support life is very short."
"Hitachi should work on unified storage platforms."
"Hitachi is quite expensive, and small to medium-sized organizations usually do not purchase it."
"The graphical user interface is somewhat outdated, lacking some of the modern features found in other solutions."
"There is room for improvement in simplifying the overall complexity of the environment."
"Hitachi should work on unified storage platforms."
 

Pricing and Cost Advice

"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"The support cost per array is about $20,000 a year for 24/7 support."
"Our licensing fees are $500,000+ USD."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"We pay approximately $50,000 USD per year in licensing fees."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"The entry-level midrange model from Fujitsu is cost-effective for our target market"
"There is a need to make yearly payments towards the licensing charges associated with the product."
"Hitachi VSP E Series is an expensive solution."
"The pricing is fair, with additional costs for support services."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
No data available
Computer Software Company
12%
Financial Services Firm
10%
Educational Organization
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
No data available
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What is your experience regarding pricing and costs for Fujitsu?
There is a need to make yearly payments towards the licensing charges associated with the product.
What needs improvement with Fujitsu?
In terms of Fujitsu, the classical storage systems are going to be obsolete in my point of view. With SaaS storage to...
What is your primary use case for Fujitsu?
I use the solution in my company to run the VM clusters with Fujitsu's database, as well as everything else we have i...
What needs improvement with Hitachi VSP E Series?
Hitachi needs to work on the marketing side because communication is a problem, as many customers do not know what th...
What advice do you have for others considering Hitachi VSP E Series?
Currently, we are not approaching the virtual storage. We are working with Hitachi and Pure Storage; in some cases, w...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
Information Not Available
Find out what your peers are saying about Fujitsu vs. Hitachi VSP E Series and other solutions. Updated: December 2025.
881,733 professionals have used our research since 2012.