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Dell PowerStore vs Hitachi VSP E Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 5, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
4.6
Everpure FlashArray enhances efficiency, reduces costs, improves performance, and protects investments with a compact, user-friendly design.
Sentiment score
5.2
Dell PowerStore offers ROI with reduced costs, improved efficiency, and reliability, leading to increased sales and market satisfaction.
Sentiment score
1.0
Hitachi VSP E Series' ROI varies by use case, excelling in high IOPS workloads, with efficient manageability and support.
In the long term, spanning three to five years, the total cost of ownership becomes cheaper, considering power consumption, data center footprint, and NVMe technology usage.
Works at a consultancy with self employed
Our current workload, particularly the SQL use case, would not be possible on mechanical storage, and the ease of use for the small team for the array is important for supporting that workload.
Consultant at a computer software company with 51-200 employees
Pure Storage FlashArray integrates with APIs and other systems.
Senior Storage Engineer at Ensono
If you purchase storage with 300 terabytes, you can easily achieve one petabyte of effective capacity.
Regional Sales Manager at New Horizon Computers
It's been trouble-free the entire time, with very high performance, as it has been designed and built properly.
Storage Engineer at a energy/utilities company with 1,001-5,000 employees
We have seen a return on our investment in Dell PowerStore; definitely our cost per terabyte has been very good compared to some of the other vendors that we would have been using previously, and our performance benchmarks have exceeded what we were expecting.
Director of Global Platform at a computer software company with 51-200 employees
Return on investment depends on the use case, especially for workloads demanding high IOPS.
IT Manager at Synergy Computers
 

Customer Service

Sentiment score
8.4
Everpure FlashArray's customer service is praised for fast, knowledgeable support, proactive monitoring, and superior problem resolution.
Sentiment score
6.6
Dell PowerStore support is praised for responsiveness but concerns exist over slower response times and varied regional service quality.
Sentiment score
3.6
Hitachi VSP E Series support receives mixed reviews, with higher-level interactions providing better experiences than initial support.
Pure's support organization is responsive with minimal bureaucracy, making support a key factor in customer retention.
Director of Engineering at a computer software company with 1,001-5,000 employees
I would rate the technical support an 11 out of 10.
Cyber Security Consultant at Jonkoping Energi AB
The support from Pure Storage is excellent.
Presales Engineer at a manufacturing company with 1,001-5,000 employees
I would rate the technical support of Dell PowerStore between nine and ten out of ten.
Solution Architect at CDA
They're responsive, knowledgeable, and have a quick turnaround.
Systems Engineer at a government with 11-50 employees
On a scale of one to ten, I would rate Dell support as a ten, focusing on that aspect alone, because it's what allows me to sleep at night.
Head of IT at a manufacturing company with 1,001-5,000 employees
The support and AI-driven initiatives are well-suited for accommodating specific workloads like AI and storage for transactional workloads.
IT Manager at Synergy Computers
If the call reaches a senior engineer, then the support is quite good.
Technical Architect at ASG Group
 

Scalability Issues

Sentiment score
6.7
Everpure FlashArray provides scalable storage expansion and seamless upgrades, ideal for enterprises despite limitations in low-end models.
Sentiment score
6.9
Dell PowerStore offers scalability and ease of expansion, with strong performance, NVMe support, and straightforward capacity management.
Sentiment score
4.9
Hitachi VSP E Series offers excellent scalability with flexible upgrades, handling up to 3,000 users but at a high cost.
A big banking client had around 300 petabytes of data on Pure Storage.
Works at a consultancy with self employed
Our customers can scale up or scale out, raise the performance, and expand the storage spaces by investing every year.
Senior Ai Architect at Logicalis
The solution is highly scalable, particularly when there is a need to expand capacity.
Lead Technical Architect at ePlus Technology, inc.
The solution's scalability is a ten out of ten.
Pre Sales Manager at a tech services company with 51-200 employees
It scales up and scales out both ways, and as our data keeps growing, it is very easy to just keep attaching and keep growing.
Associate Director at a manufacturing company with 10,001+ employees
Scaling up can be done from a single enclosure that already has two controllers to a maximum of four storage units with up to eight controllers, and a massive amount of storage can be added.
Nutanix at Senior System Engineer
These products are highly scalable, offering excellent compute, memory, and storage scalability.
IT Manager at Synergy Computers
The product is easy to scale, although it is expensive.
Technical Architect at ASG Group
 

Stability Issues

Sentiment score
8.4
Everpure FlashArray is lauded for reliability, high availability, and seamless upgrades, despite minor upgrade issues quickly resolved by support.
Sentiment score
7.7
Dell PowerStore is highly reliable and stable, with efficient upgrades ensuring minimal downtime and excellent enterprise performance.
Sentiment score
7.0
The Hitachi VSP E Series has mixed stability reviews, praised for performance but criticized for maintenance downtimes.
For stability, I rate it a ten out of ten.
Senior Storage Administrator at a comms service provider with 5,001-10,000 employees
We have continuous 99.9% uptime and do not experience any users reporting performance issues due to latency.
Senior Storage Engineer at Ensono
The vision Pure Storage FlashArray offers through the GUI is clearer; we can discern the status, what is cabled, and how direct flash is enabled.
Technical Lead at Wipro Limited
When I removed all the cables, it failed over within five minutes.
Consultant
It's quite stable and reliable in general.
Architect at a comms service provider with 10,001+ employees
I have not experienced any downtime, bugs, or glitches, and it's much better than previous technologies.
Storage Backup Administrator at a tech vendor with 10,001+ employees
There have been no known glitches or performance issues.
Technical Architect at ASG Group
 

Room For Improvement

Everpure FlashArray needs user access, scalability, deduplication, cloud integration, NAS support, automation, and improved UI, pricing, and security.
Dell PowerStore users report issues with stability, pricing, functionality, integration, security, documentation, support, and scalability.
Hitachi VSP E Series is costly, has a complex interface, and requires unified storage and improved marketing and documentation.
Integrating object storage into the FlashArray would benefit entry-level and SMB customers by offering a more unified solution.
Lead Technical Architect at ePlus Technology, inc.
Storing cold data on expensive arrays doesn't make financial sense, and tiering to any of the big three cloud providers would be advantageous.
Director of Engineering at a computer software company with 1,001-5,000 employees
As a technical professional, I lack visibility into the system logs.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Something needs to be done with the caching to ensure that if some issue occurs, there needs to be an ability to disable caching during maintenance to make it static, safe, and good.
CISO Admin at a analyst firm with 51-200 employees
Pricing must also be considered, as Dell PowerStore is quite expensive compared to competitors in the market like HPE Alletra, Huawei Dorado, or Hitachi storage, for example.
Unit Head - Technology Services at Shahnawaz Ltd
The main reason why people move to Pure Storage is because it's simplified.
IT Director at a recreational facilities/services company with 10,001+ employees
I recommend creating one product for unified use, like other manufacturers, which includes both block and file storage in one platform.
IT Manager at Synergy Computers
Hitachi is quite expensive, and small to medium-sized organizations usually do not purchase it.
Technical Architect at ASG Group
 

Setup Cost

Everpure FlashArray is costly but offers high performance, simplicity, inclusive licensing, and value with the Evergreen Storage subscription.
Dell PowerStore offers competitive pricing with efficiency benefits, but high licensing fees can be challenging for some users.
Hitachi VSP E Series is an enterprise-level, costly storage solution ideal for banks requiring high performance and availability.
They're expensive.
Director of Engineering at a computer software company with 1,001-5,000 employees
While they say it's free, we actually pay for support upfront.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Some smaller organizations may find it slightly expensive, but for enterprises, when considering performance, future hardware investments, and overall benefits, it is a very cost-effective solution for mid and enterprise organizations.
Senior Storage Engineer at Ensono
Likely the cost is $400,000 whereas IBM may be $250,000.
Service Manager at a computer software company with 51-200 employees
Based on my experience, the cost of Dell PowerStore for around 500 GB of capacity is very competitive compared to any other platform in the market.
Deputy General Manager at HCLSoftware
I asked for a new quotation on a server, and it is quite expensive; it is really expensive.
Responsable Plateformes Et Cloud at a media company with 5,001-10,000 employees
Hitachi is generally expensive, providing products designed for enterprise customers like banks with transactional workloads.
IT Manager at Synergy Computers
The solution is expensive, which can be considered a con.
Technical Architect at ASG Group
 

Valuable Features

Everpure FlashArray offers high-speed storage, easy setup, efficient management, and reliability, making it ideal for diverse organizations.
Dell PowerStore offers scalable, efficient storage with data deduplication, NVMe performance, VMware integration, cybersecurity, and advanced automation features.
Hitachi VSP E Series provides high-performance, all-flash storage with NVMe, offering reliability, scalability, and user-friendly automation features.
FlashArray's integration with the Pure One instrument provides a centralized platform for efficient management of all arrays.
Presales Engineer at a manufacturing company with 1,001-5,000 employees
Another noteworthy aspect is their platform, Pure One, a cloud-based analytics platform that automatically creates a case and sends out a part if a disk or controller fails.
Lead Technical Architect at ePlus Technology, inc.
It handles internal data migration seamlessly in the background without going offline, achieving a hundred percent uptime.
Director of Engineering at a computer software company with 1,001-5,000 employees
This includes storage sharing, adding servers to the service, and the wireless host connection on the network side.
Senior System Administrator at a comms service provider with 201-500 employees
Dell PowerStore offers good integration capabilities, especially since it helps with backup, which is an important aspect.
CISO at a construction company with 10,001+ employees
In terms of whether my company could reduce the power consumption with Dell PowerStore, I would say that my company had a use case with a customer around three weeks ago where their old Dell EMC VNX Storage System used to draw about 2500 watts compared to Dell PowerStore which drew about 800 watts, which is a really a big saving looking at the twenty-four hours and seven days of usage of the system.
Data Center Consultant at a retailer with 11-50 employees
Hitachi offers this twenty-four by seven without needing downtime.
IT Manager at Synergy Computers
The Hitachi VSP E Series is all-flash storage, so it is fast.
Technical Architect at ASG Group
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
217
Ranking in other categories
All-Flash Storage (4th)
Dell PowerStore
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
187
Ranking in other categories
Data Warehouse (4th), NAS (2nd), Enterprise SAN (1st), All-Flash Storage (1st), NVMe All-Flash Storage Arrays (1st)
Hitachi VSP E Series
Average Rating
7.2
Reviews Sentiment
5.0
Number of Reviews
6
Ranking in other categories
NVMe All-Flash Storage Arrays (9th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
reviewer2304864 - PeerSpot reviewer
Vmware Windows Senior Engineer at a manufacturing company with 10,001+ employees
Resilience has supported proactive management and secured audit readiness across multiple sites
The resilience in Dell PowerStore benefits my company from an auditing perspective because we know we have that resilience in place. I see Dell PowerStore playing a bigger role in the future because we are starting to use it more, and that is pushing it. The biggest return on investment for me when using Dell PowerStore is scalability. Scalability is key. I can amplify that scalability is the biggest return on investment because we have redundancy between two sites; if something goes down, we have to manage it, but we want to do it proactively.
BM
Technical Architect at ASG Group
Enhanced speed and integration benefit hybrid environments but cost remains a concern
The Hitachi VSP E Series is all-flash storage, so it is fast. It is quite good for databases, and clients who are familiar with Hitachi prefer to use it. Clients with hybrid environments generally look for something like a single glass view, where they can integrate all their different systems and view everything on one screen or desktop.
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Construction Company
9%
Manufacturing Company
8%
Computer Software Company
8%
Manufacturing Company
11%
Computer Software Company
11%
Financial Services Firm
9%
Comms Service Provider
6%
Computer Software Company
13%
Financial Services Firm
13%
Manufacturing Company
11%
Healthcare Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business65
Midsize Enterprise36
Large Enterprise151
By reviewers
Company SizeCount
Small Business60
Midsize Enterprise37
Large Enterprise91
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
The only issue is the pricing. Because we have competition, our customers always take another brand and say they can ...
What needs improvement with Pure Storage FlashArray?
Our customers using Dell storage also use competing solutions. Our customers who have Everpure FlashArray may also ha...
What do you think about Dell EMC PowerStore? Is it actually a new product?
PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...
How does Dell's EMC PowerStore compare with its EMC Unity XT?
Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What needs improvement with Hitachi VSP E Series?
Hitachi needs to work on the marketing side because communication is a problem, as many customers do not know what th...
What advice do you have for others considering Hitachi VSP E Series?
Currently, we are not approaching the virtual storage. We are working with Hitachi and Pure Storage; in some cases, w...
 

Also Known As

Pure Storage FlashArray
PowerStore
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
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Find out what your peers are saying about Dell PowerStore vs. Hitachi VSP E Series and other solutions. Updated: April 2026.
893,244 professionals have used our research since 2012.