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Fortinet FortiMail Cloud vs SendGrid comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Fortinet FortiMail Cloud
Ranking in Cloud Email
5th
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
24
Ranking in other categories
Secure Email Gateway (SEG) (8th)
SendGrid
Ranking in Cloud Email
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
22
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Cloud Email category, the mindshare of Fortinet FortiMail Cloud is 3.7%, up from 2.8% compared to the previous year. The mindshare of SendGrid is 8.6%, down from 20.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email Mindshare Distribution
ProductMindshare (%)
SendGrid8.6%
Fortinet FortiMail Cloud3.7%
Other87.7%
Cloud Email
 

Featured Reviews

HR
Senior Network Security Engineer at Vibs
Provides solid functionality and allows room for enhancing content management and support services
They can improve their CDR content profile and some anti-spam features. They don't have any direct script to run to add personalization, and we have to do it manually one by one. There are many tasks which we have to complete individually. We can't import files into the Fortinet FortiMail Cloud sensors. That's a drawback, as they need to provide a feature to import files. We can make the format, but we cannot import the file into Fortinet FortiMail Cloud. Additionally, in Fortinet FortiMail Cloud, not in FortiSandbox, they need to improve the block and allow list functionality to block URLs and allow specific types of URLs or regex.
Amrit Dash - PeerSpot reviewer
Automation Engineer at a educational organization with 11-50 employees
Dynamic templates have streamlined student and parent email campaigns and build consistent engagement
The activity log is a little slower at times, but that is probably just nitpicking an issue. Overall, in general, there are not really very difficult pain points. There are certain issues sometimes when we are trying to handle a very big campaign; we might end up having a little bit less reputation in terms of bounces or spam reports that get detected when we send out the emails. Apart from that, there is not anything that would become a significant pain point. If you don't really have an advanced subscription for SendGrid, it might take a while for you to reach the customer support.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"With Office 365, I would recommend using this solution as there would be no problem and everything will be taken care of."
"One of the most beautiful benefits is its integration, as it can seamlessly integrate with any third-party email servers."
"I love FortiMail."
"I am happy with the stability."
"The return on investment for us was achieved since we did not have similar incidents again in our environment."
"If there is a problem somewhere Fortinet can act on it immediately. That is very important."
"The most valuable features are the low price and its ability to integrate with other Fortinet products."
"It is a good solution and a good choice."
"Easy API documentation is the most valuable feature of SendGrid, including its deliverability rate."
"The best features SendGrid offers is the template customization, which really helps in creating templates according to client demand and their UI/UX experience."
"My integration team likes that it's very easy to integrate and very easy to automate based on activities that happen on our core banking application."
"SendGrid is a very good, reliable system for handling multiple or high-volume emails."
"It is a stable and scalable solution."
"SendGrid has positively impacted my organization by being a trusted partner for sending emails."
"SendGrid is a most powerful third-party tool to use for email sending, and it improves the delivery rates compared to other services."
"The most valuable feature is the conditions in automation."
 

Cons

"The tool's UI can be simple since it's cluttered now and you can't understand where you are going. It's not obvious to find out the menus or things that you are looking to find."
"I can't see the feedback to the FortiMail gateway."
"Networking should be simplified."
"When it comes to security, this solution is not as efficient as other products."
"Its GUI needs improvement."
"Fortimail Cloud should include more advanced AI features that can analyze every traffic type."
"This ease of use and user-friendliness is something we believe could be improved in FortiMail."
"The URL filtering and handling should be enhanced because it doesn't support all languages."
"Customer Service: 4/5. Technical Support: 3/5."
"For my use case, SendGrid is very good. The cost could potentially be improved, though I am not very familiar with pricing details."
"So, don't think that you could do anything with SendGrid on email matters."
"The reporting part needs improvement."
"They are backlogged on feature requests, which is a bit of a shame really."
"Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."
"Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."
"The biggest problem that we have faced is with the authentication during login. For certain people, SendGrid requires MFA, which is good as a security feature, but it doesn't always work in all geographies. We've got people and users who are based in Nigeria, and some of those people had real trouble logging into SendGrid because the MFA wouldn't send codes to people on their numbers. The security mechanism that they use for login doesn't work in all geographies."
 

Pricing and Cost Advice

"When we're talking about pricing, other products have about the same price. That is normal."
"A license for our company using FortiMail and FortiCare (filtering and support) was $4000."
"It should cost around $60,000. We bought it as a bundle, so everything comes together in the license. That is standard."
"The price of this solution could be more competitive."
"The licensing is for three years. In the beginning, we did not pay monthly, it was paid once for three years."
"The product's price is reasonable."
"It's on a subscribed basis."
"I rate the price of Fortinet FortiMail Cloud a five on a one to ten scale, where one is the low price, and ten is the high price. It is an averagely priced product."
"Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."
"My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."
"The basic plan starts at €90 per month."
"The solution is relatively inexpensive."
"We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."
"I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."
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Top Industries

By visitors reading reviews
Computer Software Company
9%
Financial Services Firm
8%
University
8%
Comms Service Provider
6%
Government
9%
Construction Company
9%
Manufacturing Company
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise8
Large Enterprise2
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

What is your experience regarding pricing and costs for Fortinet FortiMail Cloud?
The price of Fortinet FortiMail Cloud in Egypt is very competitive against other products, including the setup cost and licensing of this solution.
What needs improvement with Fortinet FortiMail Cloud?
The improvement in Fortinet FortiMail Cloud can be made regarding the classification process itself because it has some false positives.
What is your primary use case for Fortinet FortiMail Cloud?
I have experience working with Fortinet FortiMail Cloud as a mail gateway, not a firewall, and we have been using it for about three or four years. I have worked with Fortinet FortiMail Cloud for t...
What is your experience regarding pricing and costs for SendGrid?
The pricing experience was reasonable at the beginning, but it increased as my email volume grew.
What needs improvement with SendGrid?
The activity log is a little slower at times, but that is probably just nitpicking an issue. Overall, in general, there are not really very difficult pain points. There are certain issues sometimes...
What is your primary use case for SendGrid?
SendGrid is used to maintain all dynamic templates that are used throughout various channels and modes of campaigns and communication channels for student relations, parent relations, or any brand ...
 

Overview

 

Sample Customers

Black Gold Regional Schools, Amadeus Hospitality, Jefferson County, Chunghwa Telecom, City of Boroondara, Dimension Data
ScoutMob
Find out what your peers are saying about Fortinet FortiMail Cloud vs. SendGrid and other solutions. Updated: April 2026.
893,221 professionals have used our research since 2012.