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Google Cloud Identity vs Okta Workforce Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
6th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)
Okta Workforce Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
3rd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
68
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (6th), Privileged Access Management (PAM) (6th), Access Management (2nd), ZTNA as a Service (7th)
 

Mindshare comparison

As of October 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 9.6%, down from 12.2% compared to the previous year. The mindshare of Okta Workforce Identity is 10.5%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Okta Workforce Identity10.5%
Google Cloud Identity9.6%
Other79.9%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
SumitMundik - PeerSpot reviewer
Authentication process improves security with quick and intuitive user interface
The best feature is the speed and execution of Okta Workforce Identity. The moment you click on single sign-on, you immediately get the notification on your mobile phone, then you do the authentication and within a second you get authenticated. The entire customer experience is very good. The user interface is pretty simple, straightforward, and really good. Multi-factor authentication in Okta Workforce Identity is very useful so people who do not have access or are trying to access using just a user ID and password will be completely blocked because of this two-factor authentication. You will get the code, and as your device is authorized in the system, only that device can be used for the authentication purpose. A third person trying to access or hack your data will not be able to do that anymore. Additionally, you don't have to remember your passwords going forward. Previously, every 60 days or 90 days, passwords kept changing. With the two-factor authentication or single sign-on option in Okta Workforce Identity, you don't have to remember it anymore or write down passwords in plain text. If something goes wrong, we have the IAM team which can unlock your account immediately if you have issues.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is a very stable solution. I would rate it a ten out of ten."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"The most valuable feature is that you can manage users from one central location."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are two different components that I haven't seen in other products."
"It offers very helpful support. The technical team is very helpful."
"This solution has a lot of capabilities and features."
"It's easy to use and straightforward."
"The solution can scale very well."
"The solution so far has been very stable."
"Its integration components are most valuable. It integrates with everything in some way. There are some products, such as O365 or AD, with which it completely and 100% integrates. So, you can seamlessly create accounts across the board with some of these products. For some of the products with which it doesn't completely integrate, you can do some kind of interfacing."
"Okta Workforce Identity is easy to use and has a lot of components."
 

Cons

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"I would like to see more integration in future releases."
"To improve the product, the integration with third-party products could always be smoother."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
"The solution needs to better integrate with Mac's OS."
"Technical support is slow."
"The interface could be improved by simplifying it further."
"The stability could be better."
"A room for improvement in Okta Workforce Identity is its price. It could be cheaper. The biggest benefit of the solution is that everything works securely without extra steps, so you're saving on your workforce's time and effort because your applications work smoothly and securely, but you'd need to pay some amount of money for that. Another area that could be improved, though not necessarily regarding Okta Workforce Identity, is the SSO applications because so many of the source applications charge extra money to put the SSO to work, which means you have to buy a more expensive license. Nowadays, SSO is a mainstream functionality and it should be out-of-the-box in those applications because it's so easy to set up."
"In some setup cases, there are issues with attributes not going in properly."
"The initial setup can be complex at first."
"In my country, there's a lot of stealing of mobile phones, and mobile phones are the authentication device through the Okta application. If someone should steal my mobile phone, which is very common in my country, he or she might have access to my company account. That's my concern."
"This user integration with the Okta integration network could be simplified."
"It can have more API integrations."
"It only facilitates provisioning and not de-provisioning."
 

Pricing and Cost Advice

"The fees are paid monthly and there are no additional costs other than the licensing fees."
"Licensing fees are on a yearly basis."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The pricing is a bit expensive."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"The product is billed on a monthly basis depending on the number of users."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"Okta has fairly competitive pricing."
"It could be a bit too pricey for small companies. Okta Workforce Identity can add a lot of benefits, but smaller companies may not have a lot of applications that need to be managed by Okta Workforce Identity. In larger organizations, there are more departments, applications, and users to manage. Okta Workforce Identity adds a bit more value to those bigger organizations. In addition to standard licensing fees, there are also additional costs for things"
"License is around US$20,000 annually."
"Workforce Identity is well-priced."
"Though I don't know about the licensing model of the product, I wouldn't be surprised if Okta offers a per user license subscription model."
"The price of Okta Workforce Identity is competitively priced. We pay annually for the use of the solution."
"The price of Okta Workforce Identity is reasonable."
"The solution’s pricing needs to be reasonable. You are dealing with a lot of components and the pricing is component-based."
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Top Industries

By visitors reading reviews
Computer Software Company
19%
Manufacturing Company
10%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
13%
Manufacturing Company
10%
Financial Services Firm
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise16
Large Enterprise32
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Find out what your peers are saying about Google Cloud Identity vs. Okta Workforce Identity and other solutions. Updated: September 2025.
868,759 professionals have used our research since 2012.