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Google Cloud Identity vs Okta Workforce Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 20, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
6th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Enterprise Mobility Management (EMM) (9th)
Okta Workforce Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
3rd
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
67
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (6th), Privileged Access Management (PAM) (7th), Access Management (4th), ZTNA as a Service (11th)
 

Mindshare comparison

As of July 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.9%, down from 12.7% compared to the previous year. The mindshare of Okta Workforce Identity is 12.1%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Tor Nordhagen - PeerSpot reviewer
Extremely easy to work with, simple to set up, and reasonably priced
The drawback of this solution is that in our shops, many staff members sometimes have to be borrowed from one shop to another and the solution does not really support having multiple roles. The user experience we would like to have when a person works in shop A which pays their salary is that they should have access to pretty much everything. Maybe you have somebody who is a manager in that shop A, he should be able to order new wear, he should be able to change the pricing, he should be able to empty the cash registry, and ship it to the bank. But when for instance, in COVID, people had to fill in for people in shops where a lot of people were sick, then they had to actually use user accounts of people that work in shop B. If you were employed in shop A, you could not work in shop B without borrowing somebody else's user ID and password. Which is really bad. We haven't been able to work around that and Okta Workforce Identity does not have a solution for it. We are now piloting their identity governance solution. Obviously, it's easy to give somebody access, give them an account, and give them roles, but it's hard to maintain that. For example, if you moved from, say working in a shop to working in a warehouse. But why do you still have all this shop access? The solution has until now not had anything to really support the process of taking away access. But now we are in a better release program of Okta's identity governance solution. Although it's very basic, the solution has started on a journey, but identity governance is something that Okta Workforce Identity really needs to improve. The ability or the options in the solution for changing the look and feel are not good enough because in our partner portal, essentially what they have is an ugly admin interface. The admin interface is good enough for us technical people because that's all we need. We work with the product and we're able to see the data but when it comes to presenting the service portal, Okta Workforce Identity does not have any capabilities really for making it look pretty. To add branding and different graphical user interface elements than Okta basic for essentially delegated admin for the business-to-business portal is horrifying because you're essentially using the tech admin. The only option we had and used, was to take the tech admin console and strip it. so that a vendor that has some goods that are sold in the shops, when they want to add a user on their side, say a driver or a packer on their side who should know how much they've packed in a truck to come to our warehouse, then the user interface that this vendor is using, these functional people will then have to use an extremely basic user interface.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is user-friendly."
"Google is always on its own. Google Cloud Identity is pretty good on every point."
"The most beneficial feature for enhancing security is context-aware access."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"The most valuable feature is the performance."
"It's easy to set up."
"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."
"It has a wide range of MFA options. I prefer "Okta Verify" out of them all."
"A solution that's easy to use, stable, and reliable."
"We face no challenges in integrating the product with our legacy systems."
"Okta Workforce Identity is easy to use and has a lot of components."
"We find the solution to be stable."
"Its simplicity and its integration with various vendor-agnostic platforms are the most valuable features."
"The tool helps improve our security and productivity."
"It offers very helpful support. The technical team is very helpful."
 

Cons

"We cannot manage the attributes of SSPR."
"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."
"The integration should be made easier."
"To improve the product, the integration with third-party products could always be smoother."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"I would like to see more integration in future releases."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"The solution's storage capacity could be increased."
"There are some issues with the interface that can be improved."
"Whenever I write Cypress test cases, we encounter problems with logging in through Okta."
"We had some implementation issues."
"The only aspect in which it can be improved is that the interface could be cleaner. I found this even when I was trying to do my certification exam because the certification is hands-on. You find yourself fumbling around a little bit to find simple things. This happens even when you start to get familiar with the product."
"The initial setup can be complex at first."
"The stability could be better."
"It's not compatible with on-premises installations, unless you host it as a SaaS. We were not able to do that. For example, imagine a scenario where the cloud is not available. Then, Okta will not work for you. That use case will readily fail because it doesn't have an on-premises installation that you can use to authenticate or provide identity and access management. If you have a purely on-premises solution that is not connected to the internet, then this will not work. This is one area that can be improved."
"Therefore, if you have 10 million users, that's almost 100 million, so it is costly."
 

Pricing and Cost Advice

"We probably spend about $50,000 a year on licensing."
"The pricing is a bit expensive."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The solution is not expensive."
"The product is billed on a monthly basis depending on the number of users."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The product has a user-based license model."
"The licensing model is fine for general service usage. However, the charges for API features and API tokens can be quite high."
"The solution’s pricing needs to be reasonable. You are dealing with a lot of components and the pricing is component-based."
"The cost per user for this solution is really high and could be reduced."
"Okta has fairly competitive pricing."
"Though I don't know about the licensing model of the product, I wouldn't be surprised if Okta offers a per user license subscription model."
"The solution's pricing model could be better for SMBs."
"This is an expensive solution but the security makes it worthwhile."
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
8%
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
I believe that if we integrate the workflows section into the main Okta Workforce Identity dashboard, it can be very useful.
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Find out what your peers are saying about Google Cloud Identity vs. Okta Workforce Identity and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.