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Hitachi VSP E Series vs NetApp ASA comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
All-Flash Storage (15th)
Hitachi VSP E Series
Ranking in NVMe All-Flash Storage Arrays
14th
Average Rating
7.2
Reviews Sentiment
6.8
Number of Reviews
5
Ranking in other categories
No ranking in other categories
NetApp ASA
Ranking in NVMe All-Flash Storage Arrays
9th
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
2
Ranking in other categories
Enterprise SAN (6th), All-Flash Storage (27th)
 

Mindshare comparison

As of May 2025, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 2.8%, down from 2.8% compared to the previous year. The mindshare of Hitachi VSP E Series is 2.0%, up from 1.5% compared to the previous year. The mindshare of NetApp ASA is 8.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Mir Gulzar Ahmed - PeerSpot reviewer
Achieves high performance and availability with a reliable and flexible storage solution
The most valuable features of Hitachi VSP series include its high performance and availability. These are key selling points for any Hitachi product. No other storage system provides a hundred percent availability, but Hitachi offers this twenty-four by seven without needing downtime. These products are highly scalable with flexible memory and controller updates.
PW
Runs smoothly and provides excellent performance and throughput
I love the SnapMirror and autonomous ransomware protection features. SnapMirror is used for replication purposes in a DC/DR setup. If something goes wrong with the data center or production DR, the data automatically gets replicated to the DR site, and the DR site becomes operational, allowing continued access to data. Autonomous ransomware protection helps recover data in case of any threat or ransomware. Ransomware is increasing daily, and according to Gartner, most companies have to pay a ransom if a ransomware attack occurs in their environment. NetApp provides a ransomware guarantee program where they commit that if data cannot be recovered in case of ransomware, NetApp will provide compensation, which adds significant value.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model."
"I use the tool for Oracle databases, Oracle virtual machines, and Oracle Linux databases. I'm on the storage side, not a database administrator."
"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The duplication algorithm allows us to get a lot more use out of less storage. We're running a five terabyte array right now and we're running probably about 30 terabytes on it. So the duplication rate is pretty phenomenal, without a cost to performance. It still runs pretty smoothly."
"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."
"On a scale of one to ten, I rate Pure FlashArray as ten."
"I appreciate the performance."
"Its user-friendly configuration and maintenance processes contribute to its reputation for being straightforward and easily manageable."
"The most valuable features of Hitachi VSP series include its high performance and availability."
"We are using the Hitachi VSP E Series for high IOPS."
"The product is generally quite stable."
"I rate Hitachi VSP series nine out of ten for a transactional workload requiring no compromise on availability and performance."
"It offers good file sharing."
"Their dedupe functionality is probably the best in the industry. We also find their support model to be good. When we purchase something, we have a very good understanding of how long that product will be supported by them. That helps."
"I love the SnapMirror and autonomous ransomware protection features."
"I love the SnapMirror and autonomous ransomware protection features."
 

Cons

"There are some challenges with data encryption and reduction."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"The UI for this solution needs to be improved."
"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."
"We need better data deduplication."
"In the next release, I would like to see real-time analytics for further insight into consumption models."
"It is on the expensive side."
"Maybe the price can be reduced since the solution is very expensive."
"Hitachi is quite expensive, and small to medium-sized organizations usually do not purchase it."
"The solution's support duration or end-of-support life is very short."
"Hitachi should work on unified storage platforms."
"The graphical user interface is somewhat outdated, lacking some of the modern features found in other solutions."
"Hitachi should work on unified storage platforms."
"There is room for improvement in simplifying the overall complexity of the environment."
"From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow."
"I'm handling pre-sales and post-sales. From a partner's point of view, the tools that I'm using to create the quote or do the sizing are very slow. The tools, such as hardware universe, fusion.netapp.com, and partnerhub.netapp.com, operate very slowly. These tools should be more efficient as they enter a hung state repeatedly."
"I would like to see more in terms of replication between storage classes. They provide different lines of storage. They have a lower class. They have a capacity class. They have their enterprise class. Currently, we have interoperability at the same plane with ONTAP, but we would like to see some more mix-and-match features."
 

Pricing and Cost Advice

"Our licensing fees are $500,000+ USD."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"With VMware, we pay $300,000 annually."
"Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"As far as the licensing costs, everything is included in the license."
"The licensing is on a yearly basis."
"We pay approximately $50,000 USD per year in licensing fees."
"The pricing is fair, with additional costs for support services."
"Hitachi VSP E Series is an expensive solution."
"It's more expensive than other storage vendors such as Dell, Pure Storage, HPE, Lenovo, etc. It provides the value, but some of the customers don't look at the value. They first look at the cost. It should be reduced by 20% to 30%."
"It is pretty good. It is definitely cheaper than Dell EMC. It is cheaper than Pure. It is cheaper than VAST. It is definitely cheaper than HPE. The only one that is on par with NetApp's pricing for enterprise customers is IBM."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
11%
Government
6%
No data available
Manufacturing Company
28%
Computer Software Company
14%
Financial Services Firm
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What do you like most about Hitachi VSP E Series?
Its user-friendly configuration and maintenance processes contribute to its reputation for being straightforward and ...
What needs improvement with Hitachi VSP E Series?
Everything has room for improvement. Hitachi is quite expensive, and small to medium-sized organizations usually do n...
What is your experience regarding pricing and costs for NetApp ASA?
It is pretty good. It is definitely cheaper than Dell EMC. It is cheaper than Pure. It is cheaper than VAST. It is de...
What needs improvement with NetApp ASA?
I would like to see more in terms of replication between storage classes. They provide different lines of storage. Th...
What is your primary use case for NetApp ASA?
We mostly use the solution for primary storage, and then we also have a secondary set that we are using for secondary...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
No data available
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Information Not Available
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Find out what your peers are saying about Hitachi VSP E Series vs. NetApp ASA and other solutions. Updated: May 2025.
851,604 professionals have used our research since 2012.