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McAfee Total Protection for Data Loss Prevention vs Microsoft Purview Data Loss Prevention comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Data Loss Prevention (DLP)
21st
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Email Security (20th), Secure Web Gateways (SWG) (12th), Cloud Access Security Brokers (CASB) (13th), Distributed Denial-of-Service (DDoS) Protection (8th), Software Defined WAN (SD-WAN) Solutions (12th), Access Management (11th), Bot Management (3rd), ZTNA as a Service (9th), ZTNA (4th), Secure Access Service Edge (SASE) (10th), Remote Browser Isolation (RBI) (3rd)
McAfee Total Protection for...
Ranking in Data Loss Prevention (DLP)
22nd
Average Rating
7.4
Reviews Sentiment
6.3
Number of Reviews
31
Ranking in other categories
No ranking in other categories
Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
36
Ranking in other categories
Microsoft Security Suite (13th)
 

Mindshare comparison

As of June 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.0%, up from 1.5% compared to the previous year. The mindshare of McAfee Total Protection for Data Loss Prevention is 1.1%, up from 0.9% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.2%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention6.2%
Cloudflare One2.0%
McAfee Total Protection for Data Loss Prevention1.1%
Other90.7%
Data Loss Prevention (DLP)
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
KM
Sr. System Engineer at Zensar Technologies
Data protection has improved as we restrict uploads to third-party sites and control devices
We are using customizable policies in the product. Everything is fine regarding alerting and reporting features; we got a notification as well as we received the required events, and it is working well. McAfee Total Protection for Data Loss Prevention is different; whatever the logs are there, they are available on the ePO, so we cannot directly integrate DLP to any third-party tool. We need to actually integrate the ePO itself to enable integration. We are just restricting data to be uploaded, which is the best option that allows us to control organizational data, making it the biggest benefit for us in McAfee Total Protection for Data Loss Prevention. We are protecting data to be uploaded on third party URLs, which helps us meet our needs.
Rohit Jaiswar - PeerSpot reviewer
Soc Anaylst at Softcell Technologies Limited
Integrated controls have reduced insider risk and now protect sensitive data across our workforce
One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection."
"Cloudflare is by far the most effective solution that I have come across."
"It will take the blow rather than our applications should an attack occur."
"For Cloudflare Access, I am using the free plan...The most valuable feature is their protection."
"The solution has different options that can be used to differentiate DDoS attacks."
"It is a stable solution."
"Cloudflare, in my opinion, was easy to implement."
"The blocking feature is very good."
"McAfee Total Protection for Data Loss Prevention is a very stable product."
"There are some good protection features here such as prohibiting people from taking screenshots or taking data that is copied on their external devices."
"McAfee is more user friendly than Symantec."
"I would recommend the solution to others."
"The most valuable feature right now is the user control."
"What I like about McAfee Total Protection is that it's working, and I also like that it doesn't require any specific knowledge to set up."
"The solution is stable."
"The initial setup process was easy."
"Microsoft Purview has helped improve our organization's ability to discover sensitive data significantly as we use eDiscovery Purview, which is incredibly helpful."
"The impact of Microsoft Purview Data Loss Prevention's classification and policy controls on our productivity within our organization is significant, as it's helped our security team."
"Earlier, our customers had no control at all over compliance, and confidential documents that were going out were not at all looked into, and Microsoft Purview Data Loss Prevention has been a huge benefit to our clients in this regard."
"It's secure and can be integrated with an existing Forcepoint DLP setup."
"The auto-labeling feature is definitely the most valuable feature, as it goes in and labels the documents for you in different repositories, covering the Outlook and Exchange repositories along with SharePoint and OneDrive, which is really helpful in those areas."
"Microsoft Purview Data Loss Prevention's ability to prevent unauthorized sharing of sensitive information is valuable."
"The solution's IDM (Indexed Document Matching), EDM (Exact Data Matching), and DCM (Described Content Matching) features have been most effective in identifying and mitigating potential data leaks."
"Microsoft Purview Data Loss Prevention protects the organization from user data getting out that should not be out and works very well when assessing the ability to prevent unauthorized sharing of sensitive information."
 

Cons

"The response time for support must be reduced."
"From a logging perspective, it is still a bit difficult to see exactly what users are being blocked with the current views."
"The onboarding process can be improved a little bit."
"There are premium tier live service and lower tier live service, so we opted for the lower tier. But there is no medium tier where we pay a little extra and get a bit more service. So if that can be improved."
"The tool should provide on-premise versions. Currently, all versions are cloud-based."
"The initial onboarding was causing us some confusion."
"Operating and tuning the product is difficult."
"When there are any dynamic changes in complex applications, the tool takes a lot of time, making its analytics-related area a major matter of concern where improvements are needed."
"I would like the solution to improve the AI features for anti-virus detection. I also want the software to include a tool for malware detection."
"In my experience, it's not really user-friendly for me, in terms of how I navigate with the ePolicy Orchestrator. They need to upgrade their management console."
"The UI needs to be simplified."
"The ability of it to stop the most advanced malware and other unknown types of attacks didn't live up to the expectations that were associated with a whitelisting solution."
"For our new engineers, it is difficult to understand the McAfee DLP interface, or configure it in the deployment scenario."
"We faced many issues with the solution's customer support, and it should be made customer-friendly and more responsive."
"When this solution is used it requires a lot of administration because the users can have difficulties using it and require assistance. The administrators are continuously modifying the policies for the users. Technical support will be used frequently."
"Our client is not very happy with the lack of support, the skills, and the effectiveness of the tool."
"Improving Microsoft Purview Data Loss Prevention would involve recognizing that the whole AI path we are all on is going to help, given the massive amount of data we handle; even if there are true positives, implementing a degree of severity ranking is essential."
"Perhaps with the advent of AI, it can be enhanced, especially with organizations that handle and process huge amounts of data."
"The main disadvantages of Microsoft Purview Data Loss Prevention in comparison to the Netscope product are notable considerations."
"The AI advancements can improve the false positives."
"The major challenge we had was overreach. When our initial design inception blocked more data than we expected, we had a lot of help desk related issues that we did not see in testing."
"All the security operations are better defined in Forcepoint, while in Microsoft Purview Data Loss Prevention, you will have to use a specific workflow and then an application to release blocked emails."
"Technical support seriously needs work. They are not helpful at all."
"We faced a performance issue with the tool when we didn't get alerts for file uploads."
 

Pricing and Cost Advice

"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"Cloudflare Zero Trust Platform's pricing is good."
"The solution's pricing lacks transparency."
"The solution is not that expensive."
"The prices are slightly expensive."
"The price of the solution could improve."
"The price of the solution could improve, it is expensive. We typically sell one and three-year licenses."
"I'm paying the license for McAfee Total Protection yearly. It could be cheaper, but it's fine."
"There is an annual license to use this solution."
"I would rate the solution's pricing a six out of ten."
"McAfee Total Protection for Data Loss Prevention is an expensive solution."
"McAfee Total Protection for Data Loss Prevention is expensive."
"Licensing fees are paid on a yearly basis."
"The cost works out to about $15 per user per month."
"You get the solution in a bundle if you get the E5 suite."
"Though I am not a specialist, the tool is quite expensive."
"If one is very cheap and ten is very expensive, I rate the price as one out of ten."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"The product has the best price-to-performance ratio."
"The solution’s pricing is reasonable."
"It's a little bit pricey compared to competitors, but it's not too high."
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Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
10%
Financial Services Firm
9%
Manufacturing Company
8%
Construction Company
12%
Financial Services Firm
9%
Comms Service Provider
8%
Manufacturing Company
8%
Financial Services Firm
15%
Computer Software Company
8%
Manufacturing Company
7%
Outsourcing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business18
Midsize Enterprise3
Large Enterprise9
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise7
Large Enterprise15
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
What is your experience regarding pricing and costs for McAfee Total Protection for Data Loss Prevention?
I rate the pricing for McAfee as competitive compared to other companies; they are in the same range, not a cheap pro...
What needs improvement with McAfee Total Protection for Data Loss Prevention?
Sometimes there are some issues in the product itself; whenever they release a new version, vulnerabilities come into...
What is your primary use case for McAfee Total Protection for Data Loss Prevention?
We are working with McAfee Total Protection for Data Loss Prevention and Trellix products in our environment, but not...
What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
The pricing for Microsoft Purview Data Loss Prevention was manageable for us because we already had Microsoft 365 and...
What needs improvement with Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large envi...
What is your primary use case for Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention is used for monitoring and preventing sensitive data exfiltration across Excha...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
McAfee Total Protection for Data, McAfee Total Protection for DLP, Total Protection for Data, Intel Security Total Protection for Data
Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
 

Overview

 

Sample Customers

23andMe
Kleberg Bank
Information Not Available
Find out what your peers are saying about McAfee Total Protection for Data Loss Prevention vs. Microsoft Purview Data Loss Prevention and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.