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Microsoft Dynamics CRM vs Sales Creatio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in CRM
1st
Ranking in Sales Force Automation
2nd
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
78
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd)
Sales Creatio
Ranking in CRM
22nd
Ranking in Sales Force Automation
10th
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of Microsoft Dynamics CRM is 10.1%, down from 13.5% compared to the previous year. The mindshare of Sales Creatio is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Pawel-Gawronski - PeerSpot reviewer
Streamlining resource management and improving project insights with helpful support
The deployment of Microsoft Dynamics CRM is easy because it's a software as a service, which eliminates the need to deploy anything in our data center. It has improved the verification of value streams by mapping projects to products and demonstrating the total cost of ownership. This automation significantly impacts daily operations by reducing the time spent on manual tasks and improving the quality and delivery time.
HaroldBusby - PeerSpot reviewer
Offers agility and how quickly it can be modified to meet the workflows of any organization
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved. Only half of the mobile app uses the new architecture, and I believe their roadmap is to fully update it so there's a consistent user interface throughout the mobile app. Some of it uses the older Creatio technology, some of it's newer, and I think they're aiming to have it fully updated sometime in the second quarter. That will be a big jump. It supports the remote sales team, but it could be a lot better. Creatio needs to move the mobile app update higher on its priority list. We can see a difference when we look at other mobile CRM solutions out there – Creatio's mobile app isn't as fresh as other parts of the application. The other area I'd like to see Creatio improve – is the development of a robust field service application or enhancement to their existing Service Creatio module. It should be a separate product called Creatio Field Service. Field service is important because it addresses the large number of workers out there who aren't desk-bound, and that really corresponds with the mobile app improvements.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"For me, the most helpful functionalities in Microsoft Dynamics CRM are customer engagement, contact management, opportunity management, and order management. The service management features, including ticket management and handling complaints from the call center, are also very useful. One of the key benefits is the faster time to market, as it allows for quicker product delivery and better customer management. The tool also improves customer interaction through the service center, leading to better adherence to KPIs."
"The product is highly scalable, particularly in the cloud environment, where resources can be increased as required."
"Dynamics is easy to use. There are several fields I can filter."
"One of the most useful features is we can configure Microsoft Dynamics CRM in the way that we need. This is configurable."
"Working with all Microsoft products from one platform is very useful."
"It ensures that there's continuity, and you don't have to start asking the customer about what happened. From CRM, you can easily see all the interactions and events in the record and take it from there."
"The flexible design is highly usable, and I have seen time-saving benefits from using this solution."
"Our clients appreciate that the solution can be used to monitor everything their customer interacts with in their business."
"I like Creatio's workflows, automation, and no-code features that we can update as we wish."
"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."
"There's not a single CRM out there that is quite as flexible as Creatio CRM."
"Intuitive, low-code CRM platform that's easy to integrate and use."
"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."
"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."
"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."
 

Cons

"Sometimes Microsoft's support can be difficult to contact, and it can take a while to get a response to a ticket."
"Microsoft Dynamics CRM needs to improve its integrations."
"I have contacted support. They are able to help but not in the right amount of time. I have had a horrible experience."
"Dynamic's management could be improved. The tech management should have better technical capabilities."
"The solution could improve by having better integration documentation."
"During a period of time, restoring data and maintaining it could be better in Microsoft Dynamics CRM."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard. Currently, it's widget-like, so hopefully, it could be improved, particularly to allow you to create a custom dashboard using a query. A custom dashboard would make the solution better and is an additional feature I'd like to see in the next release of Microsoft Dynamics CRM because right now, it only has a default dashboard, but maybe my account has limited access, so I can only see the default version of the dashboard."
"Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly."
"There is still some room for improvement in the overall look and feel of the software."
"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."
"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."
"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."
"Sales Creatio should include better customizations."
"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."
"Creatio's mobile app could be more intuitive."
"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."
 

Pricing and Cost Advice

"The price of the solution is good but could be cheaper."
"The cost varies on multiple factors including customization and the number of users."
"We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."
"Microsoft Dynamics CRM is very affordable if you use the yearly subscription."
"The customers that have Microsoft Office 365, the license price is competitive. It is competitive because the next solution above it is Salesforce, which is licensed quite high. The price annually was approximately $55 per user but we did a combination of users with some of them having the higher range of approximately $85."
"The solution is open source and is free. However, it does require a Dynamics 365 subscription."
"The annual license for Microsoft Dynamics CRM could be reduced, it is expensive."
"I'm not aware of any licensing costs for Microsoft Dynamics CRM."
"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."
"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."
"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
10%
Government
10%
Manufacturing Company
8%
Computer Software Company
19%
Comms Service Provider
11%
Manufacturing Company
9%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly. It is one area where the com...
What is your primary use case for Microsoft Dynamics CRM?
We use Microsoft Dynamics CRM ( /products/microsoft-dynamics-crm-reviews ) for opportunity management and a traditional CRM approach for managing customer and client relationships. Although we have...
What do you like most about Sales Creatio?
Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...
What is your experience regarding pricing and costs for Sales Creatio?
Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...
What needs improvement with Sales Creatio?
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Find out what your peers are saying about Microsoft Dynamics CRM vs. Sales Creatio and other solutions. Updated: May 2025.
860,168 professionals have used our research since 2012.