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Microsoft MDS vs Qlik Talend Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 22, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.1
Microsoft MDS enhances efficiency and ROI by integrating with SQL Server, reducing errors, and streamlining processes without extra costs.
Sentiment score
6.1
Qlik Talend Cloud enhances efficiency and data quality, automating processes to save time, reduce errors, and accelerate business decisions.
The zero incremental license cost plus the operational improvements from having clean, consistent master data, reduced errors, faster reporting, and cleaner compliance provide a solid ROI.
Data Management Consultant at a tech services company with 51-200 employees
It has helped us save a lot of time by automating repetitive data processes and reducing manual interventions.
IT Consultant at a tech services company with 201-500 employees
We achieved around 20% to 30% time savings in the ETL process, reduced operational errors, and improved pipeline stability.
Data & Analytics Engineer at PicPay
We actually achieved the first 18 months worth of work in the first six months.
Enterprise Architect at Waikato Regional Council
 

Customer Service

Sentiment score
6.5
Microsoft MDS customer service is satisfactory, with praised technical support but inconsistent effectiveness compared to competitors like Informatica.
Sentiment score
7.1
Qlik Talend Cloud users praise responsive support but suggest expert involvement and documentation improvements; community and AI also assist.
The couple of times we found issues with technical support from Microsoft for Microsoft MDS, they resolved them.
Solution Architect at a computer software company with 51-200 employees
The support team is responsive when we raise issues, and they usually provide clear guidance or solutions.
IT Consultant at a tech services company with 201-500 employees
I would rate the technical support from Talend Data Quality as an 8 or 9.
Senior Consultant at a tech services company with 201-500 employees
The customer support for Talend Data Integration is very good; whenever I raise a ticket in the customer portal, I immediately receive an email, and follow-up communication is prompt.
Assistant Consultant at a tech vendor with 10,001+ employees
 

Scalability Issues

Sentiment score
6.7
Microsoft MDS scalability depends on integration and infrastructure, boasting Azure effectiveness but challenges arise with large datasets.
Sentiment score
6.8
Qlik Talend Cloud efficiently scales with resources, but performance varies; infrastructure management ensures adaptability and dynamic scaling.
By using features like job parallelization and modular design, we can expand our data flows without having to rebuild everything.
IT Consultant at a tech services company with 201-500 employees
Its scalability is good, as Qlik Talend Cloud can handle large amounts of data and grow as needed, especially in cloud environments.
Data & Analytics Engineer at PicPay
We've set up alerts, so if we have an increasing volume and so on, it's up to us to increase CPU, increase RAM, and all those details.
Software Development Manager at a comms service provider with 201-500 employees
 

Stability Issues

Sentiment score
7.8
Microsoft MDS is stable and reliable but faces challenges with high-performance scenarios and specific bugs like notification breakdowns.
Sentiment score
7.1
Qlik Talend Cloud is stable with an 8/10 rating, but requires correct configuration and faces minor issues.
We have not encountered many issues with remote engines, and the interfaces are properly developed.
Consultant en intelligence décisionnelle at VO2 Group
Once the jobs are properly designed and deployed, they run reliably without major issues.
IT Consultant at a tech services company with 201-500 employees
It was not as stable when we were using TAC and on-premise systems, but currently, with Qlik Talend Cloud version 8.3 or 8.1, it is stable.
Data Engineer at HCLSoftware
 

Room For Improvement

Microsoft MDS users face challenges with outdated features, integration limits, high costs, and the absence of cloud-native support.
Qlik Talend Cloud needs improved speed, governance, AI, real-time processing, connectors, documentation, and monitoring for enhanced usability and support.
The frustration they had was just around usability and user experience with latency issues.
Solution Architect at a computer software company with 51-200 employees
Microsoft has announced Microsoft MDS is being removed from SQL Server two thousand twenty-five.
Data Management Consultant at a tech services company with 51-200 employees
On the flip side, that is one of its amazing strengths, as you are not locked into a very rigid way of doing something.
Enterprise Architect at Waikato Regional Council
Better cost and resource visibility would help teams optimize their workloads.
Data & Analytics Engineer at PicPay
It would be great to have more ready-to-use connectors for modern cloud and SaaS platforms.
IT Consultant at a tech services company with 201-500 employees
 

Setup Cost

Microsoft MDS offers cost-effective master data management in SQL Server Enterprise Edition, saving on standalone MDM solution costs.
Qlik Talend Cloud is cost-effective with flexible pricing, though add-ons and global pricing variations impact affordability.
For clients already running SQL Server Enterprise, that means the MDM capability has effectively no incremental license cost, which is a significant commercial advantage over dedicated MDM platforms that can run into hundreds of thousands of dollars annually.
Data Management Consultant at a tech services company with 51-200 employees
Microsoft MDS was pretty affordable.
Solution Architect at a computer software company with 51-200 employees
The setup cost is very expensive.
Software Development Manager at a comms service provider with 201-500 employees
My experience with Talend Data Integration's pricing, setup cost, and licensing is that it is a bit higher compared to other tools, making it not very affordable.
Assistant Consultant at a tech vendor with 10,001+ employees
The license cost has increased significantly, leading many companies to seek more profitable options in the market.
ETL developer at a tech vendor with 10,001+ employees
 

Valuable Features

Microsoft MDS excels in deployment, data management, integration, security, customization, and cost-effectiveness, enhancing decision-making and reducing errors.
Qlik Talend Cloud excels in open-source ETL, seamless data integration, user-friendly interfaces, and scalable, efficient, collaborative data management.
Organizations that previously had no single source of truth for their master data start making better decisions faster because they're not spending time reconciling conflicting data from different systems.
Data Management Consultant at a tech services company with 51-200 employees
Microsoft MDS was good regarding versioning and workflow features.
Solution Architect at a computer software company with 51-200 employees
By automating daily data loading processes, we reduced manual effort by around three or four hours per day, which saved roughly 60 to 80 hours per month.
IT Consultant at a tech services company with 201-500 employees
We perform profiling prior to data quality and post-data quality, and based on that, we determine how much it has improved to measure the efficiency of Talend Data Quality cleaning tools.
Senior Consultant at a tech services company with 201-500 employees
The feature that has made the biggest difference for me in Qlik Talend Cloud is the scheduling and automation, which helps me run ETL jobs automatically without manual work.
Data & Analytics Engineer at PicPay
 

Categories and Ranking

Microsoft MDS
Ranking in Master Data Management (MDM) Software
5th
Average Rating
7.4
Reviews Sentiment
7.2
Number of Reviews
24
Ranking in other categories
No ranking in other categories
Qlik Talend Cloud
Ranking in Master Data Management (MDM) Software
3rd
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
56
Ranking in other categories
Data Integration (6th), Data Quality (2nd), Data Scrubbing Software (1st), Cloud Data Integration (7th), Data Governance (9th), Cloud Master Data Management (MDM) (4th), Streaming Analytics (6th), Integration Platform as a Service (iPaaS) (6th)
 

Mindshare comparison

As of June 2026, in the Master Data Management (MDM) Software category, the mindshare of Microsoft MDS is 8.1%, down from 11.6% compared to the previous year. The mindshare of Qlik Talend Cloud is 7.5%, down from 7.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Master Data Management (MDM) Software Mindshare Distribution
ProductMindshare (%)
Qlik Talend Cloud7.5%
Microsoft MDS8.1%
Other84.4%
Master Data Management (MDM) Software
 

Featured Reviews

NA
Data Management Consultant at a tech services company with 51-200 employees
Centralized master data has improved data quality but now requires a clearer future roadmap
An area where Microsoft MDS can be improved is that Microsoft has announced Microsoft MDS is being removed from SQL Server two thousand twenty-five. The future of the product is genuinely uncertain, and that's something any organization evaluating it needs to factor in seriously. Microsoft MDS is still supported on SQL Server two thousand twenty-two and earlier, but the trajectory is clear that Microsoft is not investing in Microsoft MDS going forward. I would also say that the cloud story is a gap because there's no native cloud version of Microsoft MDS. For clients who are moving workloads to Azure, that's an increasingly awkward conversation. Microsoft's direction for MDM in the cloud is through other capabilities like Azure Purview and Dataverse, but those are different products with different feature sets.
HJ
IT Consultant at a tech services company with 201-500 employees
Has automated recurring data flows and improved accuracy in reporting
The best features of Talend Data Integration are its rich set of components that let you connect to almost any data design intuitive and its strong automation and scheduling capabilities. The TMap component is especially valuable because it allows flexible transformation, joins, and filtering in a single place. I also rely a lot on context variables to manage different environments like Dev, Test, and production, without changing the code. The error handling and logging tools are very helpful for monitoring and troubleshooting, which makes the workflow more reliable. Talend Data Integration has helped our company by automating and standardizing data processes. Before, many of these tasks were done manually, which took more time and often led to errors. With Talend Data Integration, we built automated pipelines that extract, clean, and load data consistently. This not only saves hours of manual effort, but also improves the accuracy and reliability of data. As a result, business teams had faster access to trustworthy information for reporting and decision making, which directly improved efficiency and productivity. Talend Data Integration has had a measurable impact on our organization. By automating daily data loading processes, we reduced manual effort by around three or four hours per day, which saved roughly 60 to 80 hours per month. We also improved data accuracy. Error rates dropped by more than 70% because validation rules were built into the jobs. In addition, reporting teams now receive fresh data at least 50% faster, which means they can make decisions earlier and with more confidence. Overall, Talend Data Integration has increased both efficiency and reliability in our data workflows.
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900,644 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Manufacturing Company
9%
Construction Company
8%
Media Company
8%
Financial Services Firm
16%
Comms Service Provider
9%
Construction Company
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise2
Large Enterprise15
By reviewers
Company SizeCount
Small Business21
Midsize Enterprise12
Large Enterprise20
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft MDS?
Microsoft MDS was pretty affordable. We implemented the solution without a problem.
What needs improvement with Microsoft MDS?
I cannot really give specifics about disadvantages. From what we have seen, speaking to customers, Microsoft MDS was sometimes a bit slow. The frustration they had was just around usability and use...
What is your primary use case for Microsoft MDS?
I used only those two products within one year when I was still working with other products. I used to work with Windows Autopilot or Microsoft MDS in the past. For mobile devices, I could use Micr...
What needs improvement with Talend Data Quality?
I don't use the automated rule management feature in Talend Data Quality that much, so I cannot provide much feedback. I may not know what Talend Data Quality can improve for data quality. I'm not ...
What is your primary use case for Talend Data Quality?
It is for consistency, mainly; data consistency and data quality are our main use cases for the product. Data consistency is the primary purpose we use it for, as we have written rules in Talend Da...
What advice do you have for others considering Talend Data Quality?
Currently, I'm working with batch jobs and don't perform real-time data quality monitoring because of the large data volume. For real-time, we use a different product. I cannot provide details abou...
 

Also Known As

Microsoft Master Data Services, Microsoft MDM, Microsoft SQL Server Master Data Services, MS MDS
Talend Data Quality, Talend Data Management Platform, Talend MDM Platform, Talend Data Streams, Talend Data Integration, Talend Data Integrity and Data Governance
 

Overview

 

Sample Customers

ETA a.s., Apeejay Surrendra Group, Blue Star Infotech, Rotherham Doncaster and South Humber NHS Foundation, The Sydney Children's Hospitals Network, New Belgium Brewing
Aliaxis, Electrocomponents, M¾NCHENER VEREIN, The Sunset Group
Find out what your peers are saying about Microsoft MDS vs. Qlik Talend Cloud and other solutions. Updated: June 2026.
900,644 professionals have used our research since 2012.