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Microsoft Purview Data Loss Prevention vs Proofpoint Email Data Loss Prevention (DLP) comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Data Loss Prevention (DLP)
22nd
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Email Security (20th), Secure Web Gateways (SWG) (12th), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (8th), Software Defined WAN (SD-WAN) Solutions (13th), Access Management (12th), Bot Management (3rd), ZTNA as a Service (8th), ZTNA (4th), Secure Access Service Edge (SASE) (9th), Remote Browser Isolation (RBI) (2nd)
Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
36
Ranking in other categories
Microsoft Security Suite (13th)
Proofpoint Email Data Loss ...
Ranking in Data Loss Prevention (DLP)
30th
Average Rating
7.6
Reviews Sentiment
6.4
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.0%, up from 1.6% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.1%, down from 12.6% compared to the previous year. The mindshare of Proofpoint Email Data Loss Prevention (DLP) is 1.0%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention6.1%
Cloudflare One2.0%
Proofpoint Email Data Loss Prevention (DLP)1.0%
Other90.9%
Data Loss Prevention (DLP)
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
Rohit Jaiswar - PeerSpot reviewer
Soc Anaylst at Softcell Technologies Limited
Integrated controls have reduced insider risk and now protect sensitive data across our workforce
One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.
Kamalesh Tripathi - PeerSpot reviewer
Head Of Information Technology at IndoStar Capital Finance Ltd
Email protection has improved and now prevents sensitive data loss with accurate detection
Proofpoint Email Data Loss Prevention (DLP) has Email DLP, and its Threat Intelligence is highly appreciated. It supports anti-spam solutions and has an inbuilt DMARC solution, which enhances its capabilities effectively. Additionally, with the help of machine learning and artificial intelligence, Proofpoint Email Data Loss Prevention (DLP) can categorize and manage sensitive data, minimizing false positives and enhancing user experience greatly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare DDoS mitigates DDoS attacks."
"We mostly use Cloudflare WAF, and gets basic Cloudflaire DDoS, caching as extra bonus . We like the factor these features are all integrated into 1 console, simple to manage."
"Cloudflare Access is a stable solution."
"The capabilities of the software are strong enough for me to do what it's supposed to do. For me, we don't need to do a lot of configuration on our site. We just enable it and monitor it."
"Cloudflare One has assisted in securing my remote workforce through a SASE solution with Cloudflare One and the Workers part, although I am not currently using the Workers component."
"For Cloudflare Access, I am using the free plan...The most valuable feature is their protection."
"It's the endpoint exposition. We don't need to expose our VPN server to the internet and need a zero-test solution. I can apply some conditional access to the endpoint that's connecting to our network to check their security policies or the security condition of their workstation. Once the workstation is trying to connect to my internal network, then I would like to check the discrete condition of these endpoints that are trying to access my internal network. We created some conditional access. We have CrowdStrike, to check if the CrowdStrike is installed, to check if it's updated, and to check for Windows updates. We created some conditional policies to check it."
"Cloudflare Access is part of the Zero Trust philosophy."
"We have not seen any sensitive files leave via email, which represents a significant improvement."
"The solution's most valuable feature is the mature O365 DLP, which works with SharePoint and Teams."
"The solution's IDM (Indexed Document Matching), EDM (Exact Data Matching), and DCM (Described Content Matching) features have been most effective in identifying and mitigating potential data leaks."
"We can triage based on quick and sometimes constant alerts."
"Earlier, our customers had no control at all over compliance, and confidential documents that were going out were not at all looked into, and Microsoft Purview Data Loss Prevention has been a huge benefit to our clients in this regard."
"Microsoft Purview Data Loss Prevention prevents users from sharing sensitive information outside the organization based on the configurations that we've implemented."
"Microsoft Purview's classification and policy controls impact users' productivity within my organization very positively, as it does not get in the way of their working."
"There's a good amount of documentation in case you run into any problems."
"Proofpoint Email Data Loss Prevention (DLP) is very good."
"Proofpoint offers flexibility in licensing, accommodating various levels from small businesses to governments."
"We have too many features included in the solution. These include third-party malware detection as a primary feature and a secondary feature focused on dealing with various security threats."
 

Cons

"Operating and tuning the product is difficult."
"Feedback could be enhanced. While I work efficiently with Clover as a partner in Mexico City, sometimes the information and requests are easier to manage with more concrete solutions."
"The onboarding process can be improved a little bit."
"The tool should provide on-premise versions. Currently, all versions are cloud-based."
"Automation could be improved where you can easily add a TLS and SSL certificate to an application or web app if the developer did not include it."
"The response time for support must be reduced."
"Cloudflare One is not very powerful, but for what we require, it is basic and sufficient."
"The software has automated alerts, but the automated alerts are not available in the mobile app."
"To improve Microsoft Purview Data Loss Prevention, I think it would be helpful if we could make bulk labeling easier, as it is a little cumbersome at the moment."
"At this time, I have not seen a return on investment with Microsoft Purview Data Loss Prevention."
"I see that there's a lot of content in Microsoft Purview Data Loss Prevention, and when I click on it and look around, I wonder what certain features do, but there's not enough documentation and explanation."
"Improving Microsoft Purview Data Loss Prevention would involve recognizing that the whole AI path we are all on is going to help, given the massive amount of data we handle; even if there are true positives, implementing a degree of severity ranking is essential."
"We faced a performance issue with the tool when we didn't get alerts for file uploads."
"The AI advancements can improve the false positives."
"The scalability, in terms of the portal, could be more user-friendly. Sometimes I have faced difficulties in identifying the options."
"The tool's user interface and document fingerprinting have been very poor for my customers because uploading files manually can be problematic."
"It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies."
"The tool is expensive."
"Cost should reduce so that people can use it."
 

Pricing and Cost Advice

"The solution is not that expensive."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"The prices are slightly expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"Cloudflare Zero Trust Platform's pricing is good."
"The solution's pricing lacks transparency."
"We are using the E3 license for Microsoft 365 with the E5 compliance license add-on."
"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."
"The pricing is reasonable."
"The product has the best price-to-performance ratio."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"The solution’s pricing is reasonable."
"I am satisfied with the tool's pricing."
"It's a little bit pricey compared to competitors, but it's not too high."
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Top Industries

By visitors reading reviews
Construction Company
19%
Comms Service Provider
11%
Outsourcing Company
9%
Financial Services Firm
8%
Financial Services Firm
15%
Manufacturing Company
7%
Computer Software Company
7%
Outsourcing Company
7%
Construction Company
15%
Financial Services Firm
10%
Performing Arts
10%
Manufacturing Company
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise12
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise7
Large Enterprise15
No data available
 

Questions from the Community

What needs improvement with Cloudflare Zero Trust Platform?
In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...
What is your primary use case for Cloudflare Zero Trust Platform?
Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...
What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
The pricing for Microsoft Purview Data Loss Prevention was manageable for us because we already had Microsoft 365 and...
What needs improvement with Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large envi...
What is your primary use case for Microsoft Purview Data Loss Prevention?
Microsoft Purview Data Loss Prevention is used for monitoring and preventing sensitive data exfiltration across Excha...
What is your experience regarding pricing and costs for Proofpoint Email Data Loss Prevention (DLP)?
It was equivalent in cost compared to other solutions. However, technically it far superior product. worth investin...
What needs improvement with Proofpoint Email Data Loss Prevention (DLP)?
Cost should reduce so that people can use it. It is very expensive compared to other competitors, and the pricing is ...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
No data available
 

Overview

 

Sample Customers

23andMe
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Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Proofpoint Email Data Loss Prevention (DLP) and other solutions. Updated: August 2026.
908,834 professionals have used our research since 2012.