Microsoft Purview Data Loss Prevention vs Proofpoint Email Data Loss Prevention (DLP) comparison

Microsoft Purview Data Loss Prevention vs. Proofpoint Email Data Loss Prevention (DLP)

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare One

Mindshare comparison

As of June 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.0%, up from 1.5% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.2%, down from 14.0% compared to the previous year. The mindshare of Proofpoint Email Data Loss Prevention (DLP) is 1.0%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Loss Prevention (DLP) Mindshare Distribution
Product	Mindshare (%)
Microsoft Purview Data Loss Prevention	6.2%
Cloudflare One	2.0%
Proofpoint Email Data Loss Prevention (DLP)	1.0%
Other	90.8%

Data Loss Prevention (DLP)

Featured Reviews

Cobe Van Coller

Network Architect at IP Dimension

Cloud security has improved remote access and has reduced costs for smaller client sites

I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.

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Rohit Jaiswar

Soc Anaylst at Softcell Technologies Limited

Integrated controls have reduced insider risk and now protect sensitive data across our workforce

One standout feature about Microsoft Purview Data Loss Prevention is the tight integration with Insider Risk Management and Defender XDR, as it gives much better context during investigations instead of treating DLP as an isolated alerting tool. We also use endpoint DLP heavily to control USB, copy, print, clipboard, and browser upload activity, which has been very effective for remote workforce security. The best features Microsoft Purview Data Loss Prevention offers include real-time policy enforcement, endpoint DLP, and deep integration with Microsoft 365 plus Defender XDR. We also heavily rely on sensitive information type detection, adaptive policy tips, and insider risk integration to investigate suspicious user behavior with proper context. Another standout feature is the ability to control USB copy, browser uploads, print clipboards, and cloud sharing actions directly from endpoint policies. The integration with Microsoft Defender 365 and Defender XDR helps our team in day-to-day operations because DLP alerts are automatically correlated with endpoint identity, email, and user activity telemetry, which helps the SOC investigate incidents much faster from a single workflow. The sensitive information type detection makes a difference compared to other tools we have used because it is more effective than many legacy DLP tools. It understands context, exact data patterns, document labeling, and Microsoft 365 native content, reducing false positives while improving detection accuracy. Another strong feature of Microsoft Purview Data Loss Prevention is auto-labeling and policy inheritance with Microsoft's Information Protection, which helps maintain protection even after files are shared or moved across workloads. We also value the user coaching or policy tip capability because it educates users in real time instead of only blocking actions, which reduces repeated DLP violations significantly.

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Kamalesh Tripathi

Head Of Information Technology at IndoStar Capital Finance Ltd

Email protection has improved and now prevents sensitive data loss with accurate detection

Proofpoint Email Data Loss Prevention (DLP) has Email DLP, and its Threat Intelligence is highly appreciated. It supports anti-spam solutions and has an inbuilt DMARC solution, which enhances its capabilities effectively. Additionally, with the help of machine learning and artificial intelligence, Proofpoint Email Data Loss Prevention (DLP) can categorize and manage sensitive data, minimizing false positives and enhancing user experience greatly.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"For Cloudflare Access, I am using the free plan...The most valuable feature is their protection."

"Cloudflare is by far the most effective solution that I have come across."

"It's the endpoint exposition. We don't need to expose our VPN server to the internet and need a zero-test solution. I can apply some conditional access to the endpoint that's connecting to our network to check their security policies or the security condition of their workstation. Once the workstation is trying to connect to my internal network, then I would like to check the discrete condition of these endpoints that are trying to access my internal network. We created some conditional access. We have CrowdStrike, to check if the CrowdStrike is installed, to check if it's updated, and to check for Windows updates. We created some conditional policies to check it."

"Clover is the best product globally."

"Cloudflare, in my opinion, was easy to implement."

"Cloudflare Access is a stable solution."

"It will take the blow rather than our applications should an attack occur."

"Cloudflare One has assisted in securing my remote workforce through a SASE solution with Cloudflare One and the Workers part, although I am not currently using the Workers component."

More Cloudflare One pros

"One of the valuable features of Purview is the ability to create a legal hold on a user's account within the compliance portal. That's pretty useful when it comes to any litigation or if you want to redeem the content within a mailbox, OneDrive, or a generic public SharePoint site."

"Microsoft Purview has helped improve my company's ability to discover sensitive data, as most companies would say that they improved in the whole posture on this field."

"Microsoft Purview Data Loss Prevention has impacted the organization very positively by strengthening data security through automatically detecting and protecting sensitive information across emails, endpoints, SharePoint, and OneDrive."

"Microsoft Purview Data Loss Prevention prevents users from sharing sensitive information outside the organization based on the configurations that we've implemented."

"It has helped our clients to reduce the time to action on insider threats because it can be integrated."

"We have not seen any sensitive files leave via email, which represents a significant improvement."

"Earlier, our customers had no control at all over compliance, and confidential documents that were going out were not at all looked into, and Microsoft Purview Data Loss Prevention has been a huge benefit to our clients in this regard."

"The solution's IDM (Indexed Document Matching), EDM (Exact Data Matching), and DCM (Described Content Matching) features have been most effective in identifying and mitigating potential data leaks."

More Microsoft Purview Data Loss Prevention pros

"Proofpoint offers flexibility in licensing, accommodating various levels from small businesses to governments."

"We have too many features included in the solution. These include third-party malware detection as a primary feature and a secondary feature focused on dealing with various security threats."

"Proofpoint Email Data Loss Prevention (DLP) is very good."

Cons

"The software has automated alerts, but the automated alerts are not available in the mobile app."

"Our customers no longer use Cloudflare because its service is subpar."

"Operating and tuning the product is difficult."

"From a logging perspective, it is still a bit difficult to see exactly what users are being blocked with the current views."

"Cloudflare DDoS has poor technical support."

"The onboarding process can be improved a little bit."

"For the topic of improvement, providing some training material is one of my suggestions."

"The response time for support must be reduced."

More Cloudflare One cons

"Microsoft Purview Data Loss Prevention could be improved with simpler policy configuration, a more robust reporting dashboard, and better support for third-party applications outside the Microsoft ecosystem."

"The scalability, in terms of the portal, could be more user-friendly. Sometimes I have faced difficulties in identifying the options."

"Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large environments, especially when balancing security with user productivity."

"Because it's an academic institution, we got really excited about the level of granularity we could implement, but that granularity overwhelmed our users."

"The major challenge we had was overreach. When our initial design inception blocked more data than we expected, we had a lot of help desk related issues that we did not see in testing."

"To improve Microsoft Purview Data Loss Prevention, I think it would be helpful if we could make bulk labeling easier, as it is a little cumbersome at the moment."

"More training for end users on how it works would be beneficial."

"The amount of false positives and the hash issue we had have brought down the score for me."

More Microsoft Purview Data Loss Prevention cons

"The tool is expensive."

"Cost should reduce so that people can use it."

"It is difficult to meet the European security compliancy regulations using Proofpoint since it is very focused on the American market, differing significantly from European policies."

Pricing and Cost Advice

"The solution's pricing lacks transparency."

"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."

"The solution is not that expensive."

"The prices are slightly expensive."

"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."

"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."

"Cloudflare Zero Trust Platform's pricing is good."

"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."

"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."

"It's a little bit pricey compared to competitors, but it's not too high."

"The product has the best price-to-performance ratio."

"It is a part of our Microsoft licensing. We pay for a yearly renewal. Its price is reasonable for the size of the organization we are. It is fairly competitive, and you get what you pay for. We have an E5 license, and a part of understanding the E5 license is to see what all you get with it. If you really look at it from that standpoint, you get a lot of value. You have Defender and all its security features in there as well. Their licensing is fairly flexible. They have different programs. We've seen ones where you could pay for up to three to five years in advance. There is also a monthly pay-as-you-go type of deal, but we're doing a yearly renewal and fixing the budget."

"I am satisfied with the tool's pricing."

"The solution’s pricing is reasonable."

"You get the solution in a bundle if you get the E5 suite."

"The cost works out to about $15 per user per month."

More Microsoft Purview Data Loss Prevention pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Construction Company

19%

Comms Service Provider

10%

Financial Services Firm

Manufacturing Company

Financial Services Firm

15%

Computer Software Company

Manufacturing Company

Outsourcing Company

Performing Arts

12%

Construction Company

12%

Financial Services Firm

11%

Manufacturing Company

11%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	1
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	7
Large Enterprise	15

No data available

Questions from the Community

What is your experience regarding pricing and costs for Cloudflare Zero Trust Platform?

Pricing is competitive. Akamai is more expensive, in my view.

What needs improvement with Cloudflare Zero Trust Platform?

In my opinion, Cloudflare One can be improved mainly through compatibility, as the integration should be much simpler...

What is your primary use case for Cloudflare Zero Trust Platform?

Cloudflare One's primary use case for my organization is to protect servers and to provide remote access with the VPN...

What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?

The pricing for Microsoft Purview Data Loss Prevention was manageable for us because we already had Microsoft 365 and...

What needs improvement with Microsoft Purview Data Loss Prevention?

Microsoft Purview Data Loss Prevention can be improved as the endpoint DLP policy tuning can be complex in large envi...

What is your primary use case for Microsoft Purview Data Loss Prevention?

Microsoft Purview Data Loss Prevention is used for monitoring and preventing sensitive data exfiltration across Excha...

What is your experience regarding pricing and costs for Proofpoint Email Data Loss Prevention (DLP)?

It was equivalent in cost compared to other solutions. However, technically it far superior product. worth investin...

What needs improvement with Proofpoint Email Data Loss Prevention (DLP)?

Cost should reduce so that people can use it. It is very expensive compared to other competitors, and the pricing is ...

What is your primary use case for Proofpoint Email Data Loss Prevention (DLP)?

We are an end user.

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Product Reports

Cloudflare One

Download Cloudflare One product report

Microsoft Purview Data Loss Prevention

Download Microsoft Purview Data Loss Prevention product report

Microsoft Purview Data Loss Prevention report

Data Loss Prevention (DLP)

Download Proofpoint Email Data Loss Prevention (DLP) product report

Proofpoint Email Data Loss Prevention (DLP) report

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform

Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP

No data available

Overview

Cloudflare One is a comprehensive platform for security, performance, and connectivity. It provides features like rate limiting, DDoS protection, and application access, tailored to enhance user experience while securing internet access and accelerating communications.

Designed to integrate security measures with ease of use and scalability, Cloudflare One offers a secure web gateway and zero trust network access. These features ensure seamless setup and operation, making connectivity reliable and protected. Users appreciate its integrated console, intuitive interface, and the ability to manage risk effectively. It offers straightforward deployment, improves latency, and boasts cost-effectiveness. While its onboarding process and documentation need enhancement, its value in content delivery and application shielding is notable. Despite challenges in integrating Cloudflare Access with existing VPNs and the need for better automation and support, it remains vital for DNS and infrastructure protection.

What features make Cloudflare One stand out?

Rate Limiting: Controls the traffic rate to prevent abuse.
DDoS Protection: Shields applications from distributed denial-of-service attacks.
Secure Web Gateway: Provides secure internet access with seamless operation.
Zero Trust Network Access: Ensures secure, application-based connectivity without relying on traditional VPNs.
Access for Connectivity: Facilitates access to internal applications securely.

What benefits should users look for in reviews?

Security: Robust measures for DNS and browsing protection.
Performance: Enhanced site accessibility and communication speed.
Cost-Effectiveness: Offers competitive pricing for its features.
Ease of Deployment: Straightforward and efficient setup process.

In industries like finance, retail, and technology, Cloudflare One is crucial for enabling secure remote access and protecting web applications against dynamic threats. It supports compliance access policies and enhances content delivery, playing a key role in safeguarding digital infrastructure.

Cloudflare

Microsoft Purview Data Loss Prevention helps businesses protect sensitive data through robust compliance automation and seamless multi-platform integration, supporting environments like Office 365, Azure, iOS, Android, and macOS.

Microsoft Purview Data Loss Prevention focuses on identifying sensitive data and maintaining compliance through automation and integration with platforms such as Exchange email, SharePoint, OneDrive, and Teams. Auto-labeling, classification controls, and monitoring capabilities ensure secure data management, reducing insider threat response times by 25%. While praised for its capabilities, improvements in system integration, endpoint handling, and incident management are needed. Licensing costs and limited language support pose challenges. Usability can be enhanced through interface updates and better documentation. OCR and scalability enhancements could improve policy propagation speed. More end-user training examples would be beneficial.

What are the key features?

Sensitive Data Identification: Detects confidential information across environments.
Compliance Automation: Streamlines regulatory requirements adherence.
Multi-Platform Integration: Supports Office 365, Azure, iOS, Android, macOS seamlessly.
Auto-Labeling: Automatically categorizes sensitive data for protection.
Classification Controls: Provides robust data classification options.
Alerts and Monitoring: Enhances data security with proactive alerting.

What benefits should users evaluate?

Efficient Threat Response: Reduces insider threat response times by 25%.
Enhanced Data Governance: Simplifies managing data privacy and compliance.
Comprehensive Protection: Integrates with multiple platforms for wide coverage.

In industries such as finance, healthcare, and legal, Microsoft Purview Data Loss Prevention is crucial for safeguarding sensitive information due to strict compliance demands. It automates data classification and policy configurations, preventing accidental data leakage and ensuring security protocols align with regulatory standards.

Microsoft

Proofpoint Email Data Loss Prevention (DLP) protects sensitive corporate data by monitoring, detecting, and preventing email data breaches. It leverages advanced policies and real-time monitoring to ensure compliance and reduce risks effectively.

Proofpoint Email DLP addresses critical enterprise needs by safeguarding against email data leaks with comprehensive policy frameworks and intelligent monitoring capabilities. It offers customizable templates for various compliance standards, aiding IT departments in maintaining data security without complicating internal processes. Implementing Proofpoint Email DLP enhances data protection strategies and minimizes the risk of accidental leaks.

What are the key features of Proofpoint Email DLP?

Policy Frameworks: Pre-configured and customizable templates for regulatory compliance.
Real-Time Monitoring: Instantly detects and addresses potential data violations as emails are processed.
Incident Management: Provides detailed reports for quick investigation and resolution.
Integration: Easily integrates with other security systems to offer comprehensive data protection.

What benefits or ROI should users expect?

Data Security Enhancement: Reduces data breach risks through proactive monitoring and policies.
Compliance Support: Ensures adherence to industry standards with customizable policy templates.
Operational Efficiency: Streamlines incident management, reducing response time and resource allocation.
Risk Mitigation: Minimizes accidental data leaks, safeguarding company reputation.

In industries like finance and healthcare, where data sensitivity is paramount, Proofpoint Email DLP is commonly implemented. These sectors benefit significantly due to its robust compliance features, enabling firms to protect client data and meet stringent regulatory requirements efficiently.

Proofpoint

Sample Customers

23andMe

Information Not Available

Microsoft Purview Data Loss Prevention vs. Proofpoint Email Data Loss Prevention (DLP)