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Salesforce Commerce Cloud vs Sana Commerce comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Feb 2, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Salesforce Commerce Cloud
Ranking in eCommerce Platforms
2nd
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
33
Ranking in other categories
No ranking in other categories
Sana Commerce
Ranking in eCommerce Platforms
14th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the eCommerce Platforms category, the mindshare of Salesforce Commerce Cloud is 4.1%, down from 9.8% compared to the previous year. The mindshare of Sana Commerce is 1.5%, down from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
eCommerce Platforms Mindshare Distribution
ProductMindshare (%)
Salesforce Commerce Cloud4.1%
Sana Commerce1.5%
Other94.4%
eCommerce Platforms
 

Featured Reviews

Deena Dayalan K - PeerSpot reviewer
Global Leader Application Operations & Operational Excellence at a manufacturing company with 10,001+ employees
Unified commerce platform has streamlined direct sales and integrated promotions and billing
One of the most valuable features in Salesforce Commerce Cloud is that it helps me avoid storing credit card information, with a vault function taken care of. Salesforce provides this vault feature, enabling me to bill my D2C customers directly and also feeding data into my Marketing Cloud and Services Cloud. For visibility features in Salesforce Commerce Cloud, I might need to schedule a separate meeting as I can only share certain levels of information. Experience-wise, it is very good; the platform helps identify promotional opportunities and integrates well with Salesforce's Trade Promotion Management. The main benefits Salesforce Commerce Cloud provides are significant process improvements. If we did not have it, I would need to establish a separate D2C portal such as Magento Commerce and integrate with Salesforce for some data. Having Salesforce Commerce Cloud is essential as it integrates very quickly and is part of the entire ecosystem.
reviewer1708812 - PeerSpot reviewer
Head of Global IT at a manufacturing company with 1,001-5,000 employees
Helped us create a new revenue stream, but the cost and time of customization are disadvantages
We had to do a lot of customization, so I wouldn't say the integration worked out-of-the-box. Also, if you want to have anything done, you have to go back to their development team, which is offshore. You can't customize it yourself. And that customization took a long time. Sana is a decent company, although they have had their challenges. When we originally signed up with Sana, they lost a lot of their leadership team. Part of the problem with them is that their entire support team is offshore in Sri Lanka. When you want to interface with the development team, you have to wait a day or two for each response. We also didn't realize this going into it, but there is an RQS (requirements gathering) phase, which takes about a month. After that, there is a development phase that takes another month. There are also testing and go-live. If you want to introduce any new features or functionality, it's at least a three to four-month process, possibly more, because of the way their structure works. Everything has to be customized. They are resource-challenged as well. Sana is a very small company. That means that when you want to start up a development enhancement, there's a wait time of at least a month. So in addition to requirements, development, and testing, you have to add a month of waiting for a resource to be assigned to even look at the requirements. They have some growing pains. We've told them this a few times and it seems to be getting better, but they definitely have challenges. Another challenge is that their global capabilities are quite limited. We're a global company. We operate in 23 countries. We've asked them, "What can we do in China? What can we do in Europe?" I don't think they have any customers in China. We'd be their first. Europe is more solidified than Asia, but still growing for them and not as established. We've had to restructure some of our backend processes to accommodate order errors that come through the site. We've had to address and do some enhancements for that. It's quite expensive. We have probably spent a couple hundred thousand dollars in development expenses to get up and running. That's not what we expected, but we've gone through it.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I find the reports to be the solution's most valuable feature."
"The most valuable feature of Salesforce Commerce Cloud is the frequent updates. There will be a significant increase in the look and feel. You will be using the solution and think you might want a new feature to be added and then when they release the next release it is there. There are constantly improving the solution."
"We use this solution for general CRM use cases including capturing the regular customer lifecycle, opportunities, accounts and managing leads."
"The filters are very useful, and easy to customize. it's very easy to operate."
"The solution provides us all the information we need about sales and reports."
"Salesforce offers the best features and functionality, which are developed and refined over many years to provide a highly customized e-commerce experience."
"Commerce Cloud's best features include sales service and cloud marketing."
"The main benefits Salesforce Commerce Cloud provides are significant process improvements, as having it is essential because it integrates very quickly and is part of the entire ecosystem."
"We use Sana Commerce with Microsoft Dynamics on the back end and the native ERP integration works well. The fact that no third-party integrations are needed between our Sana Commerce web store and Microsoft Dynamics is important. It's one less thing to worry about when it comes to troubleshooting."
"Eventually, when we got it up and running, the solution helped to streamline our processes for bridging our ERP and eCommerce systems."
"The most valuable feature is the direct ERP integration, as it allows us to provide product availability and specific pricing in real-time. Customers can also order themselves in real-time."
"I found it surprisingly easy from both the admin side and the customer side. The admin side has a limited set of features, but they are very well explained. They are very simple to understand. It is very easy to find out what every feature does. It is not really complicated. Sana provides an online university where you can learn everything that you need about it. When we needed to check a new feature or validate how something works, we found solid online information on their website. If there was anything that we couldn't find, or if we really couldn't understand how exactly something was working, their support was always very quick. So, it is quite easy."
"For us, it is a critical thing to know that all the information is managed within ERP, there is no third-party solution, there are no interfaces, and this is, in our opinion, a critical reason for the existing success."
"The main reason they chose Sana was because of the ERP connection in real-time, which gives us the ability to display product availability and specific prices for each customer, per article, in real-time."
"Using Sana Commerce has helped to increase customer engagement online."
"The big benefit with Sana is our ability to interface with Microsoft Dynamics."
 

Cons

"The cloud services, the information security services, and the compliance support services."
"There could be more product integration in the ERP space, similar to SAP and Aruba."
"It is similar to ATG, but some features can be exchanged between the 2."
"Salesforce Commerce Cloud could improve overall customization. Having a template deployment would be a useful feature."
"The solution should have more and faster reporting, as well as better performance."
"The performance of the solution has room for improvement. We sometimes experience some delays."
"People want to work in SFCC, but it is not very affordable."
"Needs better access to code and customizability of the solution."
"The performance can be improved. Sometimes, the system is really slow because of the ERP integration."
"There could also be more support about everything that is related to website management, which is not strictly related to the B2B tool. These are the things like knowing about GDPR regulations, knowing about digital consents, and in general, all the laws that go with having a website. Sometimes, we would have liked more support in that area."
"We also didn't realize this going into it, but there is an RQS (requirements gathering) phase, which takes about a month. After that, there is a development phase that takes another month. There are also testing and go-live. If you want to introduce any new features or functionality, it's at least a three to four-month process, possibly more, because of the way their structure works. Everything has to be customized. They are resource-challenged as well."
"I'd rate their customer service a nine out of 10. I think they're in demand and a little overloaded on work. Sometimes it takes a little bit of time for them to get to our work."
"Their support should have more in-depth knowledge about different ERP solutions that they connect to."
"The performance can be improved. Sometimes, the system is really slow because of the ERP integration. I'm not sure whether this is a problem with Sana Commerce or the ERP system but overall, it could be faster. When it comes to usability, if it takes too much time to load, then it's not the best."
"One problem that we encounter is that it's difficult to upgrade as a result of making a large number of customer-specific adaptations."
 

Pricing and Cost Advice

"I don't know how much the solution costs per user, but I know it's our biggest cost in the company."
"The pricing is fairly reasonable."
"Initially when we installed Salesforce, we thought that it was a bit pricey, but I think for the value that we're getting, it’s suitable."
"I think price-wise, it's a little bit expensive. It can be made cheaper for smaller businesses. I understand that for larger businesses, it can be a payable amount. But for medium to smaller, it is kind of costly, and it might be difficult for them to pay."
"Salesforce is not a cheap solution."
"The product is expensive."
"The licensing of Salesforce Commerce Cloud is something that will depend on the customer's usability. For us as a company, we are in a position where we will be paying the premium for licensing. If we go to the customer who is seeking a B2C solution quickly, we will definitely look at the pricing when it comes to the user base and receive good discounts. Discount is something that depends on the volume and that is where we need to work on. It is a little sensitive market when it comes to licensing procurement. There are some good competitors."
"There are no significant upfront license costs."
"They have a policy of a price per legal entity. So, if you are a company that operates in one country, that is, if you're just an American company, or you're just a Spanish company or just a British company, then that probably makes sense. We are a global company, and we have operations in 20 to 30 different countries. So, we are interested in implementing Sana in potentially 20 to 30 countries. Right now, the pricing model of Sana has a limitation. They are almost asking for the same price for the new country when in many cases, a new country will just be a new small rollout. That's because it is the same solution that gets implemented everywhere. So, to me, it is not the same price if you are maintaining 10 Sanas that are looking exactly the same and are working exactly the same in 10 different countries. To me, these should not cost 10 times more than one. They don't yet have a good grasp of how to manage global companies like ours. That is something we are talking to them about, and we are in discussions with them about. So, hopefully, they will learn."
"When we got version 9.2, it was a good price. Everything is moving to the subscription-based cloud model, and that's probably a little high when you look at the lifetime cost."
"Support costs are in addition to the standard licensing fees, and they vary per month, based on how much we use them. It is not very expensive."
"Sana's pricing is fair. It could be more competitive. It's not so much the licensing cost, it's the additional development."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
Manufacturing Company
10%
Construction Company
10%
Outsourcing Company
9%
Construction Company
24%
Manufacturing Company
13%
Outsourcing Company
13%
Comms Service Provider
11%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise8
Large Enterprise11
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Salesforce Commerce Cloud?
I am not involved in the pricing or licensing details, so I cannot provide specific insights into the setup costs.
What needs improvement with Salesforce Commerce Cloud?
If Salesforce Commerce Cloud could incorporate features such as Product Data Management and Customer Data Platform internally, it would benefit large customers such as us, reducing reliance on mult...
What is your primary use case for Salesforce Commerce Cloud?
Salesforce Commerce Cloud's main use case is D2C and B2C, focusing on direct-to-customers. Salesforce Commerce Cloud's architecture is very effective for our channel partners, providing them a good...
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Also Known As

Demandware
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Overview

 

Sample Customers

Adidas, Amercian Golf, Brooks, Browns, Burton, Butlers, Clarins Paris, ColeHaan, Columbia, Converse, Deckers, Hurley, Kate Spade, Labelux, Lacoste, Lush, Mothercare
Akzo Nobel B.V., Atkins, Century Martial Arts, Forbo Flooring Systems, Michelin Group, Ravensburger AG Learn more about our customers.
Find out what your peers are saying about Salesforce Commerce Cloud vs. Sana Commerce and other solutions. Updated: September 2026.
920,769 professionals have used our research since 2012.