Tableau Enterprise vs Tungsten Insight comparison

Salesforce and Tungsten Automation are both solutions in the BI (Business Intelligence) Tools category. Salesforce is ranked #2 with an average rating of 8.3, while Tungsten Automation is ranked #42. Salesforce holds a 6.7% mindshare in BIT, compared to Tungsten Automation’s 0.6% mindshare. Additionally, 90% of Salesforce users are willing to recommend the solution, compared to 75% of Tungsten Automation users who would recommend it.

Tableau Enterprise

Read 309 Tableau Enterprise reviews

18,144 Views
11,068 Comparison Views

90% willing to recommend

Tungsten Insight

Read 3 Tungsten Insight reviews

721 Views
519 Comparison Views

75% willing to recommend

Tableau Enterprise

Tungsten Insight

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 9, 2025

Tableau Enterprise and Tungsten Insight compete in the business analytics space. Tableau Enterprise has an edge in pricing and support, but Tungsten Insight's superior features justify its cost for complex data analysis tasks.

Features: Tableau Enterprise is known for its robust data visualization capabilities, extensive integration options, and smooth deployment processes. Tungsten Insight offers advanced analytical tools, real-time data processing, and intensive customer support, making it preferred for complex tasks.

Ease of Deployment and Customer Service: Tableau Enterprise offers smooth deployment and consistent customer service, making it advantageous for straightforward setup. Tungsten Insight involves a more complex deployment process, but its hands-on customer support helps manage these challenges.

Pricing and ROI: Tableau Enterprise is competitively priced with flexible, scalable solutions that provide substantial ROI. Tungsten Insight requires a higher initial cost but offers higher ROI potential, making it attractive for data-centric businesses seeking comprehensive analytics solutions.

To learn more, read our detailed Tableau Enterprise vs. Tungsten Insight Report (Updated: December 2025).

Buyer's Guide

Tableau Enterprise vs. Tungsten Insight

December 2025

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Helped 881,082 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Tableau Enterprise

Ranking in BI (Business Intelligence) Tools

2nd

Average Rating

8.4

Reviews Sentiment

6.1

Number of Reviews

309

Ranking in other categories

Reporting (2nd), Data Visualization (1st), Embedded BI (1st)

Tungsten Insight

Ranking in BI (Business Intelligence) Tools

42nd

Average Rating

7.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Process Mining (16th)

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of Tableau Enterprise is 6.7%, down from 18.7% compared to the previous year. The mindshare of Tungsten Insight is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Tableau Enterprise	6.7%
Tungsten Insight	0.6%
Other	92.7%

BI (Business Intelligence) Tools

Featured Reviews

Uzair Faruqi

Head Of Analytics at Mjunction Services

Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization

Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

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reviewer2005506

Major Account Manager at a computer software company with 51-200 employees

Great reporting and customizations with good reliability

A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The data visualization piece is most valuable. We do ad-hoc analysis or one-time shot things, but there are things that we have to track every single day. When our management and our customers want to see how things are changing, the dashboarding provides that information. Tableau is key in providing that data on a refresh basis. We use a data blending tool that pumps the data into Tableau, and we just schedule it to run every single day. So, the automation of the data and being able to present it to people who are interested are the most valuable features."

"It is easy to use, and it can handle a large amount of data."

"Overall, Tableau is a very good tool."

"The product offers an intuitive user interface, detailed screens and widgets, and the absence of data limitations"

"The best features with Tableau Enterprise are about data discovery because it is important; data discovery is easy, it is easy to diagram different plots and different elements, and it is easy to discover insights about the data."

"Scheduled extract and the multiple connectors are fantastic!"

"It provides supporting data for critical policy and operational changes"

"I really like the interactivity of the dashboards."

More Tableau Enterprise pros

"It provides the ability to design applications directly."

"The initial setup is straightforward."

"You can easily customize reporting to pull the fields that interest you."

Cons

"It should have more integration with different tools and technologies. Its licensing cost should also be improved."

"Lacks customization in some areas."

"Formatting controls could use some improvement."

"When there are millions of records, scaling up is quite difficult."

"With performance tuning, it generates a pretty complex query when it is not required."

"The solution could use more features in data analytics."

"I would like to have the product be more flexible in terms of creating online shared dashboards."

"They need a write-back; that is what is missing. If they get the write back to the database, they will be fully automated, but for the time being, they are not."

More Tableau Enterprise cons

"The initial setup is complex and would be difficult to carry out without any training."

"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."

"It would be ideal if there were some standard forms that could be customized."

Pricing and Cost Advice

"The initial cost that is set according to CPU cores is expensive."

"The license is very expensive."

"The price could be higher for the quality of software, so they revised the pricing in this version, and I agree with the price for top version. The top version costs about $70 per month, and the price is cheap for the quality."

"Tableau is an expensive solution."

"I recommend that you discuss your needs with the salesperson and try to negotiate the price."

"We are on an annual license which costs us $1,400 which is very expensive. Microsft BI is less expensive."

"The company chose to purchase a creator license for me, which was $70. With that license, you can also be an administrator. We also have 20-25 extra licenses and they cost around $20-$35 each. Those are for normal users who will be viewing the dashboards. Those are monthly charges."

"Its price is reasonable. Everything is included in the license."

More Tableau Enterprise pricing and cost advice

Information not available

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Comparison Review

it_user6330

Product Manager at a retailer with 10,001+ employees

May 2, 2013

MicroStrategy vs. Tableau

After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

10%

Manufacturing Company

10%

University

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	117
Midsize Enterprise	67
Large Enterprise	184

No data available

Questions from the Community

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...

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Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...

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Comparisons

Microsoft Power BI vs Tableau Enterprise

Compared 19% of the time

Domo vs Tableau Enterprise

Compared 9% of the time

Amazon QuickSight vs Tableau Enterprise

Compared 4% of the time

Databricks vs Tableau Enterprise

Compared 3% of the time

Julius AI vs Tableau Enterprise

Compared 3% of the time

More Tableau Enterprise Competitors

UiPath Process Mining vs Tungsten Insight

Compared 32% of the time

Microsoft Power BI vs Tungsten Insight

Compared 29% of the time

Celonis vs Tungsten Insight

Compared 20% of the time

Process Mining Group ProM vs Tungsten Insight

Compared 19% of the time

More Tungsten Insight Competitors

Product Reports

Buyer's Guide

Tableau Enterprise

January 2026

Download Tableau Enterprise product report

Buyer's Guide

BI (Business Intelligence) Tools

January 2026

Download Tungsten Insight product report

Also Known As

Tableau Desktop, Tableau Server, Tableau Online

Kofax Insight

Overview

Tableau Enterprise offers powerful features for creating interactive visualizations, dashboards, and maps, including drag-and-drop functionality and easy integration with multiple data sources, promoting real-time collaboration and self-service analysis.

Tableau Enterprise stands out with its ability to create user-friendly, interactive visualizations, making it pivotal for business intelligence applications. Users benefit from its seamless connectivity and advanced analytical functions, facilitating data blending and storytelling. Despite a complex learning curve and high licensing costs, its features like geospatial analysis and efficient content distribution drive its indispensable value for data-driven insights. Enhancements in predictive analytics and support integration with machine learning tools further its capabilities across industries.

What are the most valuable features?

Interactive Visualizations: Enables users to create engaging reports.
Drag-and-Drop Functionality: Simplifies data analysis processes.
Data Integration: Offers seamless connectivity with multiple sources.
Real-Time Collaboration: Supports synchronous data sharing.
Advanced Analytics: Provides predictive analytics and geospatial analysis.

What benefits and ROI should users look for?

Informed Decision-Making: Facilitates data-driven insights.
Efficiency in Reporting: Streamlines dashboard and reporting tasks.
Cost-Effectiveness: Despite high licensing, value in robust analytics tools.
Customizable Options: Tailors analytics to specific needs.

Tableau Enterprise is widely used for business intelligence, supporting industries like healthcare, telecommunications, and finance. Organizations utilize it to analyze performance indicators, operational insights, and financial analytics, enhancing decision-making through interactive reports and real-time data integration.

Salesforce

Unlock the full potential of your data with Tungsten Insight, a comprehensive solution that combines process monitoring, analysis, and rich visualizations for end-to-end visibility of operational performance and compliance. With unmatched business process awareness, anyone in your organization can analyze and optimize business operations, eliminating the need for IT intervention. Unique visibility enables fast, fact-based decisions before process issues affect customers, while benefits like anytime access to information, limitless scalability, quick implementation, actionable analytics, and optimized data discovery ensure efficient and effective decision-making processes. Tungsten Insight stands as the ultimate choice for organizations seeking to harness the power of their data for improved business outcomes.

Tungsten Automation

Sample Customers

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

Infosys,HMI, krungsri, Cegeka

Buyer's Guide

Tableau Enterprise vs. Tungsten Insight

December 2025

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