No more typing reviews! Try our Samantha, our new voice AI agent.
Zapier Logo

Zapier pros and cons

Vendor: Zapier
4.2 out of 5

Pros & Cons summary

Buyer's Guide

Get pricing advice, tips, use cases and valuable features from real users of this product.
Get the report

Prominent pros & cons

PROS

Zapier effectively connects web applications for automating business processes, enriching, formatting, and filtering data.
Facebook lead forms and MailChimp integrations are highly valued features within Zapier.
Zapier's ability to interconnect a wide range of applications, over 20,000, offers superior integration capabilities.
Automating repetitive tasks saves considerable time and development effort using Zapier.
Zapier's drag and drop functionality facilitates easy integration across multiple platforms.

CONS

Zapier can be expensive, which may not be justified for users with a technical background.
Some apps are not available yet, and additional app connections such as with Joomla! are requested.
Zapier's one-way communication limits its orchestration capabilities when user interaction is needed.
Errors and automation failures in Zapier are not easily diagnosed, leading to difficulties in identifying issues.
Zapier needs to offer more detailed and visual documentation, alongside better support and more video tutorials.
 

Zapier Pros review quotes

MI
Go High Level Manager at Virtual Worker Now
Jun 18, 2025
The most valuable aspect is the ability to integrate with over 20,000 applications, which is a superior feature compared to Make.com that has limited applications access.
RL
Product Owner | Integration
Jun 3, 2025
Zapier is the tool with the most connectors and has been quite forward in that case.
Awais Mehmood - PeerSpot reviewer
Webflow Developer at Qureos
Jun 16, 2025
I utilized Zapier's feature of connecting over 2000 apps for various automations in my business processes.
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
893,244 professionals have used our research since 2012.
Sachin Shrtivastava - PeerSpot reviewer
Automation Engineer at Axe Automation
Jun 20, 2025
The main thing I appreciate about Zapier is that it has maximum availability of apps, with most tools being available compared to different solutions.
TK
Chief Technology Advocate at PURESOFT GLOBAL LLC
Jun 10, 2025
The solution is time efficient and has saved considerable development effort.
MU
Automations and CRM developer at LodhranGPT.com
Jun 16, 2025
I recommend Zapier because there is demand and it is easy to use.
reviewer2716083 - PeerSpot reviewer
Business Intelligence Developer at a consultancy with 51-200 employees
Jun 5, 2025
Zapier is user-friendly and most information is available within the page for specific automation.
FrankHo - PeerSpot reviewer
Analyst at MSXI
Dec 27, 2023
The product's initial setup phase was very easy.
Kalai Periasamy - PeerSpot reviewer
Freelancer - Workflow automation and custom product building at Self-Employed
May 17, 2023
Zapier luckily has a wide range of integrations, I would say.
Micah Oren Feldkamp - PeerSpot reviewer
Lead Consultant for Cloud Implementations at ZeroClick.ai
Sep 8, 2023
Zapier handles everything under the sun that you would think you need in automation. It is the most mature integration platform and service on the market.
 

Zapier Cons review quotes

MI
Go High Level Manager at Virtual Worker Now
Jun 18, 2025
Zapier is user-friendly, but when we have an application version that we want to connect with Zapier, sometimes it does not support us.
RL
Product Owner | Integration
Jun 3, 2025
We currently switch from Zapier because it was so expensive. My experience shows that for our use cases, other tools are cheaper.
Awais Mehmood - PeerSpot reviewer
Webflow Developer at Qureos
Jun 16, 2025
One issue I experienced was that when Zapier did not automate or threw an error, the error was not user-friendly.
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
893,244 professionals have used our research since 2012.
Sachin Shrtivastava - PeerSpot reviewer
Automation Engineer at Axe Automation
Jun 20, 2025
If the scenario or automation is complex, it becomes difficult to create and deploy because of various routes. For example, with 20 routes, it becomes really difficult to create them due to certain limits, and the UI is not conducive for viewing all the routes.
TK
Chief Technology Advocate at PURESOFT GLOBAL LLC
Jun 10, 2025
To make it a complete BPM solution, the UI component needs significant enhancement.
MU
Automations and CRM developer at LodhranGPT.com
Jun 16, 2025
It can be challenging to get timely responses as they typically answer questions after a long period, sometimes taking up to a month to respond.
reviewer2716083 - PeerSpot reviewer
Business Intelligence Developer at a consultancy with 51-200 employees
Jun 5, 2025
There could be improvements in creating more complex workflows within the data domain.
FrankHo - PeerSpot reviewer
Analyst at MSXI
Dec 27, 2023
With Zapier, improvements are required in the areas of concerns like bugs, ease of use, and documentation.
Kalai Periasamy - PeerSpot reviewer
Freelancer - Workflow automation and custom product building at Self-Employed
May 17, 2023
My biggest concern with Zapier would be their pricing strategy.
Micah Oren Feldkamp - PeerSpot reviewer
Lead Consultant for Cloud Implementations at ZeroClick.ai
Sep 8, 2023
Zapier could be a little faster, but that might not be possible. I would encourage Zapier to make more API endpoints for each application