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Gong vs HubSpot Sales Hub comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Gong
Ranking in AI Sales & Marketing
6th
Average Rating
8.8
Number of Reviews
11
Ranking in other categories
Conversation Intelligence Software (1st), AI Customer Experience Personalization (3rd)
HubSpot Sales Hub
Ranking in AI Sales & Marketing
1st
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
22
Ranking in other categories
CRM (7th)
 

Mindshare comparison

As of January 2026, in the AI Sales & Marketing category, the mindshare of Gong is 1.0%. The mindshare of HubSpot Sales Hub is 1.7%. It is calculated based on PeerSpot user engagement data.
AI Sales & Marketing Market Share Distribution
ProductMarket Share (%)
HubSpot Sales Hub1.7%
Gong1.0%
Other97.3%
AI Sales & Marketing
 

Featured Reviews

Matheus Paschoalin - PeerSpot reviewer
Account Executive (Medium Business) at a computer software company with 1,001-5,000 employees
Call reviews have boosted follow-ups and coaching but still need richer local insights and training
One of the things that I mentioned is the information that Gong has here in Brazil. I think there are other generative AIs that have good information, providing good information about the companies. Gong in this field is a bit not ahead. It has to improve more. One point that I would like to see in Gong in the future would be to have more information about Brazilian companies that could help our life in sales. Gong should be more updated and be more full of information about our specific market. The points that I already mentioned, which are the updates and the information updates that are not really updated, are why it wouldn't be a 10. Another point of not being a 10 is the training that we have from Gong. I've never seen a person from Gong talking with us, giving us training or providing videos or training specific for sales in Gong. It depends on us to navigate in Gong, but we don't have much information and training that I think would be nice for us to have.
Mano Senaratne - PeerSpot reviewer
Head of Digital Engineering, Management Consultant at Stax Inc.
Seamless integration boosts workflow through custom connectivity
The main advantage is its ease of use, and it comes with multiple connectors that can be used to integrate several other systems. The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity. This is significant because we have connected our internal systems to HubSpot Sales Hub using the API. Another valuable feature is the email tracking module. Once a person is tracked, it adds all the metadata into the platform for later audit or progress tracing of the email. The custom reporting functionality is very helpful. We have been using custom reporting with HubSpot Sales Hub to get periodic reports and see the progress of certain projects. It helps us plan our sales strategy by tracking variables based on project size or site projects. We can link these projects to data and components, which helps us strategically plan based on the reports. The associated lists feature is new, though it has certain limitations when exporting data. HubSpot Sales Hub provides 95% flexibility in terms of allowing us to export, transform data, and bring it back. However, there are some limitations with the associated list feature and the API in terms of flexibility.
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Top Industries

By visitors reading reviews
Computer Software Company
14%
Financial Services Firm
9%
University
8%
Healthcare Company
7%
University
14%
Educational Organization
14%
Performing Arts
11%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise2
Large Enterprise2
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise4
Large Enterprise3
 

Questions from the Community

What needs improvement with Gong?
Gong can certainly improve in terms of certain scenarios where Gong fails in terms of customer support. Gong does not integrate well within Microsoft Teams calendars. Sometimes the extension gets m...
What is your primary use case for Gong?
My main use case for Gong is working in customer success, where Gong is super helpful during onboarding calls and the journeys that we track through customer success to improve the feedback that we...
What advice do you have for others considering Gong?
On a scale of one to ten, I would rate Gong overall as an eight. I chose an eight because there are two things that can be improved in Gong, so minus two. Those improvements affected my experience ...
What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What is your experience regarding pricing and costs for HubSpot Sales Hub?
The solution is affordable, though the pricing structure includes a base payment for the sales part. The sales component is somewhat expensive, making the overall cost higher compared to some other...
What needs improvement with HubSpot Sales Hub?
I think the areas of HubSpot Sales Hub that could be improved or enhanced are probably templates that could be a bit smarter and the overall UI, which is not the best.What bothers me about the UI o...
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
digimind, easyrecrue, software2, subaru, suzuki, Huif
Find out what your peers are saying about Gong vs. HubSpot Sales Hub and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.