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Google Cloud Identity vs ManageEngine Endpoint Central comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
312
Ranking in other categories
Configuration Management (2nd), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
10th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (8th), Cloud Resource Access Management (5th)
ManageEngine Endpoint Central
Ranking in Enterprise Mobility Management (EMM)
3rd
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
69
Ranking in other categories
Client Desktop Management (1st), Unified Endpoint Management (UEM) (2nd)
 

Mindshare comparison

As of January 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 28.7%, down from 36.0% compared to the previous year. The mindshare of Google Cloud Identity is 1.3%, down from 1.7% compared to the previous year. The mindshare of ManageEngine Endpoint Central is 6.8%, up from 6.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
Microsoft Intune28.7%
ManageEngine Endpoint Central6.8%
Google Cloud Identity1.3%
Other63.2%
Enterprise Mobility Management (EMM)
 

Featured Reviews

AkashKamble - PeerSpot reviewer
Sr MacOS specialist engineer at Cyber24
Enables management of multiple operating systems with a single license
The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.
BL
Head - Work Transformation at Econz
User lifecycle management becomes streamlined with unified access and context-aware policies
If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.
SR
Manager - IT at Milliman
The user-friendly interface and effective patch management streamline server maintenance
There are times when we have a particular software installed in our system, but we do not receive patches for it from Endpoint Central. The support team mentions that the software may not be updated in their database yet, which requires us to raise a request for their database update. This lack of regular database updates has been an issue. Additionally, Endpoint Central does not support Linux, which makes it challenging to patch Linux machines using commands. Support for Linux, such as CentOS or Ubuntu, would be highly beneficial.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution has reduced the risk of security breaches by 30%."
"It helps us manage user certificates."
"It's normally able to meet 100% expectations of our customers."
"The feature of remotely wiping devices in Microsoft Intune is what I prefer the most."
"Microsoft Intune is unique in providing management for all operating systems, including macOS, Linux, Android, and iOS."
"The biggest benefit for me in Microsoft Intune is control; I can control my users and what they can do and enforce the policies that I want to enforce, and it is a great tool to control and put structure to take the organization to the place I want to take it."
"Based on my experience, I find Intune very flexible for managing Windows devices. We can use scripting, and we can make use of the self-service portal or the company portal to publish some of the applications for Windows."
"Microsoft Intune has definitely reduced management burdens."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"I used it as an administrator without implementing it myself. As for valuable aspects or benefits, the significant point is that it's a straightforward, single solution that just works."
"I have not experienced any serious problem with stability."
"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."
"The solution is user-friendly."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"The most valuable feature is that you can manage users from one central location."
"Page management and ADA integrations are the most valuable features of ManageEngine Endpoint Central."
"The GUI of Endpoint Central is very user-friendly, which simplifies the process of training new users."
"ManageEngine Endpoint Central has significantly simplified my device management practices."
"Identification of gaps and filling the gaps with updates are most valuable. We are able to identify known updates or missing updates and then update."
"The stability is great."
"ManageEngine Desktop Central automatically alerts you if there are newer releases or updates. You do not have to go to their website and check."
"In terms of technical capability, it is doing very well. It is doing better than other industry products. It is at a place where we can compare it with Microsoft products. Its scalability is also good."
"The solution is definitely scalable."
 

Cons

"The technical support could be improved."
"There are some issues using the solution with macOS and iOS, and it offers limited granular control with them. Intune works better on Windows and Android."
"What I dislike about Microsoft Intune is the time it takes Microsoft to develop a feature."
"It's only good for a Microsoft environment."
"I'd suggest adding more features for macOS in Intune. There should be more functionality for managing macOS. There should be a better capability for pushing things down on macOS. Currently, Intune is not capable of managing macOS at the same level as Windows."
"They can improve their MAM policies a little bit more and make them more granular. They should include more granular group policies. They are there, but they need to be more granular. Its stability should also be improved. It is not very stable. Sometimes, it shows some inconsistencies across tenants."
"Microsoft Intune has potential for improvement; I would like to see a lot more customization in the reporting tools."
"It would be good if, in addition to the minimal patching and compliance, we could also use Intune for application deployment. For instance, if a device is not patched, Intune should have the ability to push not only a Microsoft patch but also other patches, such as a browser patch."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"The solution needs to better integrate with Mac's OS."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"To improve the product, the integration with third-party products could always be smoother."
"Google Cloud Identity the UI could improve."
"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."
"The customer service and support team is not so good."
"I would like to see them include the ability to find out the network usage but I believe that might be a feature of it already."
"ManageEngine could be improved by giving customers an option to perform certain actions proactively. Since I was a consultant, I worked on different products and some had advantages over ManageEngine. For example, proactive remediation—you want to proactively check something on the computers and run the script. In ManageEngine, you have the option to run the script, but Intune has the option to do so proactively. ManageEngine doesn't have this. You should have the option to act proactively, not just going ahead and fixing it once it's done. Proactive remediation should be a feature."
"ManageEngine Endpoint Central setup is a little bit complex at the beginning, but that is normal because we have to set up different aspects of the solution and clean up our organization."
"We are looking for a complete solution for patch management with central management and the cloud which ManageEngine Endpoint Central does not provide."
"Improvement should be done as per customer requirements."
"The pricing is lower than other well-respected solutions in this category."
"The reports provided by the product are an area of concern where improvements are required. The visibility provided by the reports is not very attractive."
"The pricing could be a bit better."
 

Pricing and Cost Advice

"Intune is linked with Microsoft. We can deploy the Microsoft E365 license to users by Intune. There are different types of licenses, such as device administrator licenses, E5 licenses for device enrollment manually, and P1 and p2 licenses for device enrollment automatically. These are the licenses required for the administration."
"Microsoft Intune's pricing is reasonable."
"I am satisfied with the pricing."
"The price for Intune is fair."
"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."
"I rate Intune an eight out of ten for affordability. It's bundled with the 365 licensing, which is competitive overall."
"I would rate the price a four out of ten with ten being the most expensive."
"Pricing can be improved."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The pricing is a bit expensive."
"The product is billed on a monthly basis depending on the number of users."
"Licensing fees are on a yearly basis."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"We probably spend about $50,000 a year on licensing."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"The product is not expensive."
"The licensing is very easy to understand and pricing is right for what you get."
"Choose wisely between the Professional and Enterprise editions, based on your needs."
"The pricing is very low, compared to other products. Compared to Intune or SCCM, it's much less. I can say it's a good product for less of a price."
"The price is moderate."
"Compared to other products, ManageEngine Endpoint Central is a very cheap solution."
"The product is cheap."
"Could provide more services on the standard license"
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
14%
Manufacturing Company
11%
Financial Services Firm
9%
Comms Service Provider
7%
Computer Software Company
11%
Financial Services Firm
11%
Manufacturing Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business121
Midsize Enterprise47
Large Enterprise154
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business25
Midsize Enterprise15
Large Enterprise35
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration...
How to choose between ManageEngine Desktop Central and Microsoft Endpoint Configuration Manager (formerly SCCM)?
ManageEngine Desktop Central is very easy to set up, is scalable, stable, and also has very good patch management. Wh...
What do you like most about ManageEngine Endpoint Central?
Well, what we like is that it catch actually a lot of features constantly upgrading. So all the three maybe there the...
What is your experience regarding pricing and costs for ManageEngine Endpoint Central?
I would rate the pricing as seven; it is quite expensive from my point of view for ManageEngine Endpoint Central.
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
ManageEngine Desktop Central, Desktop Central, ManageEngine Desktop Management MSP
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Vrije Universiteit Brussel, Strathallan School, BMI Healthcare, Comercial Kywi, First Priority Federal Credit Union, Gerab National Enterprises
Find out what your peers are saying about Google Cloud Identity vs. ManageEngine Endpoint Central and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.