Google Cloud Identity vs Okta Platform comparison

Google and Okta are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Google is ranked #8 with an average rating of 7.8, while Okta is ranked #2 with an average rating of 8.7. Google holds a 11.0% mindshare in IAMS, compared to Okta’s 8.2% mindshare. Additionally, 91% of Google users are willing to recommend the solution, compared to 95% of Okta users who would recommend it.

Google Cloud Identity

Read 25 Google Cloud Identity reviews

5,121 Views
4,506 Comparison Views

91% willing to recommend

Okta Platform

Read 93 Okta Platform reviews

10,099 Views
4,545 Comparison Views

95% willing to recommend

Google Cloud Identity

Okta Platform

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Executive SummaryUpdated on Dec 15, 2025

Okta Platform and Google Cloud Identity compete in the identity management category. Okta seems to have the upper hand in security and user lifecycle management, making it preferable for large organizations.

Features: Okta Platform offers seamless identity management with features like Active Directory sync, user and app management, comprehensive workflow options, and robust multi-factor authentication (MFA). Its auto-provisioning and deprovisioning capabilities simplify user lifecycle management. Google Cloud Identity provides strong SSO integration with Google Workspace, a simple interface, and effective identity solutions for Google ecosystem users.

Room for Improvement: Okta Platform could enhance integration with third-party tools like Office 365, improve reporting and identity governance, and streamline the user onboarding process. Google Cloud Identity could benefit from improved monitoring and alert customizations, better integration with third-party applications, and enhanced password management features.

Ease of Deployment and Customer Service: Both Okta Platform and Google Cloud Identity cater to hybrid and public cloud environments, allowing flexible deployments. Okta is well-regarded for its responsive customer service, though initial response times can be slow. Google Cloud Identity has a robust support system with quick responses, reflecting their dedication to customer satisfaction.

Pricing and ROI: Okta Platform's pricing is higher but justified by an extensive feature set, offering value for large organizations and a strategic investment for identity management. Google Cloud Identity offers a cost-effective approach, especially when integrated with Google Workspace, attracting cost-conscious enterprises. Both platforms offer potential significant ROI, driven by Okta's security features and Google Cloud Identity's efficient integrations.

To learn more, read our detailed Google Cloud Identity vs. Okta Platform Report (Updated: December 2025).

Buyer's Guide

Google Cloud Identity vs. Okta Platform

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Cloud Identity

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

8th

Average Rating

7.6

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)

Okta Platform

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

2nd

Average Rating

8.6

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

Single Sign-On (SSO) (2nd), Authentication Systems (5th), Privileged Access Management (PAM) (5th), Access Management (2nd), ZTNA as a Service (3rd), Customer Identity and Access Management (CIAM) (1st), AI IT Support (2nd)

Mindshare comparison

As of February 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 11.0%, down from 11.3% compared to the previous year. The mindshare of Okta Platform is 8.2%, down from 13.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
Product	Market Share (%)
Okta Platform	8.2%
Google Cloud Identity	11.0%
Other	80.8%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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SumitMundik

Lead Admin Systems at a financial services firm with 10,001+ employees

Authentication process improves security with quick and intuitive user interface

The best feature is the speed and execution of Okta Workforce Identity. The moment you click on single sign-on, you immediately get the notification on your mobile phone, then you do the authentication and within a second you get authenticated. The entire customer experience is very good. The user interface is pretty simple, straightforward, and really good. Multi-factor authentication in Okta Workforce Identity is very useful so people who do not have access or are trying to access using just a user ID and password will be completely blocked because of this two-factor authentication. You will get the code, and as your device is authorized in the system, only that device can be used for the authentication purpose. A third person trying to access or hack your data will not be able to do that anymore. Additionally, you don't have to remember your passwords going forward. Previously, every 60 days or 90 days, passwords kept changing. With the two-factor authentication or single sign-on option in Okta Workforce Identity, you don't have to remember it anymore or write down passwords in plain text. If something goes wrong, we have the IAM team which can unlock your account immediately if you have issues.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature is the performance."

"It's easy to set up."

"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."

"The most valuable feature of Google Cloud Identity is its simplicity in deployment."

"Google is always on its own. Google Cloud Identity is pretty good on every point."

"The most beneficial feature for enhancing security is context-aware access."

"The solution is user-friendly."

"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."

More Google Cloud Identity pros

"The tool helps improve our security and productivity."

"I like the tool's workflows, which is user-friendly. It can integrate with different applications. I particularly like that users are delighted to access their applications without the hassle of entering their username and password each time. It truly enhances user-friendliness."

"It made things a lot easier, especially with passwords."

"It's reliable and it does what it is advertised to do."

"Its integration components are most valuable. It integrates with everything in some way. There are some products, such as O365 or AD, with which it completely and 100% integrates. So, you can seamlessly create accounts across the board with some of these products. For some of the products with which it doesn't completely integrate, you can do some kind of interfacing."

"It is very seamless."

"Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are two different components that I haven't seen in other products."

"The provisioning functionality has been the most valuable. This solution has good performance, fast integration and is very responsive."

More Okta Platform pros

Cons

"The integration should be made easier."

"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."

"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."

"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"There is room for improvement in the configuration of their security policies. It seems quite basic."

"Google Cloud Identity the UI could improve."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

More Google Cloud Identity cons

"Okta Workforce Identity could improve provisioning it can be made simpler."

"The initial setup can be complex at first."

"The solution lacks an on-premises deployment model so it can't offer a hybrid solution. It would be ideal if clients had options that weren't just cloud-based."

"Some limitations in scalability. Each application we work with can be completely different, resulting in highly variable implementation processes."

"This user integration with the Okta integration network could be simplified."

"The lifecycle management part can be improved. It should also have identity governance and the ability to choose a specific factor authentication at the application level. Its licensing and pricing can also be improved."

"The only issue with Okta Customer Identity is after the upgrade process; we have some issues with the integration between Okta Customer Identity and Jamf."

"I would appreciate it if Okta Workforce Identity becomes more user-friendly. Its API technology is complicated. Certain applications may pose challenges in terms of integration, especially when they require IDP technologies that aren't easily codable. While I can't provide specific examples, some applications may not integrate with Okta Workforce Identity."

More Okta Platform cons

Pricing and Cost Advice

"The licensing cost depends on the partners and the relationship between the company and the partners."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The product is billed on a monthly basis depending on the number of users."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"Licensing fees are on a yearly basis."

"The solution is not expensive."

"We probably spend about $50,000 a year on licensing."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

More Google Cloud Identity pricing and cost advice

"It has a yearly subscription. As compared to its competitors, it is quite expensive. It also has a complex licensing model."

"License is around US$20,000 annually."

"It is costly for large companies."

"The price of the solution is fair for what it offers."

"The price of this product could be lower."

"I believe it competes well. The pricing is pretty competitive. I know that Microsoft also provides something similar with its MFA and identity services."

"The pricing is reasonable."

"The product has a user-based license model."

More Okta Platform pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Manufacturing Company

11%

Financial Services Firm

Comms Service Provider

Manufacturing Company

11%

Financial Services Firm

Computer Software Company

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	4
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	40
Midsize Enterprise	21
Large Enterprise	44

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...

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What do you like most about Google Cloud Identity?

The most valuable feature of Google Cloud Identity is its stability.

See all answers

What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.

See all answers

What do you like most about Okta Workforce Identity?

Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...

See all answers

What is your experience regarding pricing and costs for Okta Workforce Identity?

Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.

See all answers

What needs improvement with Okta Workforce Identity?

Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...

See all answers

Comparisons

Microsoft Entra ID vs Google Cloud Identity

Compared 82% of the time

Microsoft Intune vs Google Cloud Identity

Compared 2% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Microsoft Entra External ID vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Microsoft Entra ID vs Okta Platform

Compared 9% of the time

SailPoint Identity Security Cloud vs Okta Platform

Compared 7% of the time

Auth0 Platform vs Okta Platform

Compared 4% of the time

Saviynt vs Okta Platform

Compared 4% of the time

Ping Identity Platform vs Okta Platform

Compared 2% of the time

More Okta Platform Competitors

Product Reports

Buyer's Guide

Google Cloud Identity

January 2026

Download Google Cloud Identity product report

Buyer's Guide

Okta Platform

January 2026

Download Okta Platform product report

Also Known As

Cloud Identity, Cloud Identity Premium

Okta Customer Identity, Workforce Identity

Overview

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Okta Platform provides comprehensive identity and access management, featuring Active Directory Sync, user management, and app auto-provisioning. It ensures security through single sign-on and adaptive multi-factor authentication.

Okta Platform offers advanced integration capabilities, allowing seamless connection with in-house and cloud applications. Security features are robust, incorporating multi-factor authentication and SSO to prevent unauthorized access. Users benefit from its ease of use and the ability to integrate and manage numerous applications effectively. While generally praised, users note areas for improvement, such as high costs and complex setups. Better integrations with on-premises systems and third-party tools are desired along with enhanced error logging and reporting features.

What are Okta's key features?

Active Directory Sync: Simplifies app management by synchronizing user directories.
Single Sign-On: Provides desktop SSO for easier access to multiple apps.
Adaptive Multi-Factor Authentication: Offers robust security options for different scenarios.
Universal Directory: Supports flexible identity management and configuration.
Integration Capability: Enables connections with both in-house and SaaS applications.

What benefits do organizations find in Okta?

Enhanced Security: Multi-layered authentication to prevent unauthorized access.
Improved Efficiency: Streamlines user provisioning and app assignments.
Increased Compliance: Ensures secure access management aligning with IT policies.
Seamless Integration: Facilitates connections with various applications enhancing operational workflows.

Companies across industries implement Okta to secure user authentication and streamline onboarding processes. It supports access management for both on-premises and cloud applications, synchronizing directories and facilitating SaaS services. Organizations benefit from reduced credential management complexity and improved IT infrastructure compliance.

Okta

Sample Customers

ExtraHop Networks, HealthChannels

FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.

Buyer's Guide

Google Cloud Identity vs. Okta Platform

December 2025

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