Google Cloud Identity vs Okta Platform comparison

Google and Okta are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Google is ranked #8 with an average rating of 7.8, while Okta is ranked #2 with an average rating of 8.8. Google holds a 10.7% mindshare in IAMS, compared to Okta’s 9.0% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 96% of Okta users who would recommend it.

Google Cloud Identity

Read 26 Google Cloud Identity reviews

5,216 Views
4,642 Comparison Views

92% willing to recommend

Okta Platform

Read 102 Okta Platform reviews

11,310 Views
4,976 Comparison Views

96% willing to recommend

Google Cloud Identity

Okta Platform

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Executive SummaryUpdated on Mar 22, 2026

Okta Platform and Google Cloud Identity compete in identity and access management. Okta Platform holds the upper hand with its comprehensive feature set and integration capabilities.

Features: Okta Platform offers Universal Directory, adaptive MFA, and SSO, leading to seamless integration and efficiency across applications. Google Cloud Identity integrates well with Google services, providing a simple interface but lacks the extensive feature range of Okta, impacting flexibility.

Room for Improvement: Okta requires enhancements in system logs, analytics, and user interface. Manual processes in certificate rotations need refinement. Google Cloud Identity could improve monitoring features and alert capabilities, and needs deeper Active Directory integration.

Ease of Deployment and Customer Service: Okta supports diverse cloud environments and offers reliable customer support, though it varies with support tiers. Google Cloud Identity simplifies public cloud deployments, integrates smoothly with the Google ecosystem, but its service level agreements affect support quality.

Pricing and ROI: Okta is moderately priced with per-user licensing and offers discounts for multi-year commitments, providing strong ROI through centralized identity management. Google Cloud Identity is competitively priced, appealing to small businesses within the Google suite, though it offers fewer features. Okta’s broader capabilities can lead to higher enterprise value.

To learn more, read our detailed Google Cloud Identity vs. Okta Platform Report (Updated: March 2026).

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Cloud Identity

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

8th

Average Rating

7.6

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)

Okta Platform

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

2nd

Average Rating

8.6

Reviews Sentiment

6.7

Number of Reviews

102

Ranking in other categories

Single Sign-On (SSO) (2nd), Authentication Systems (4th), Privileged Access Management (PAM) (3rd), Access Management (2nd), ZTNA as a Service (4th), Customer Identity and Access Management (CIAM) (1st), AI IT Support (2nd)

Mindshare comparison

As of March 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.7%, down from 11.4% compared to the previous year. The mindshare of Okta Platform is 9.0%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
Product	Mindshare (%)
Okta Platform	9.0%
Google Cloud Identity	10.7%
Other	80.3%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Sravanakumar Nidamanooru

Identity and Access Management Specialist at a university with 10,001+ employees

Automated lifecycle management has cut onboarding times and now drives secure, clean access

Although I am a fan of Okta Platform overall, there are areas where it could improve security outcomes and reduce admin friction. My top improvement areas include the system log and analytics upgrade, which are great for point troubleshooting, but trending and root cause analysis across large tenants still require exporting to SIEM. Verbose queries and long-range retention costs can add up. Additionally, while certificate rotations are better than most, the process is still manual for busy portfolios, especially concerning multi-SP SAML certificate rotations and app metadata drift. Two more buckets of potential improvements for Okta Platform involve user experience and security. There is the issue of push fatigue and prompt sprawl, where users receive multiple prompts across different apps and sessions. I arrived at the rating of eight because the core controls are strong and reliable, but a few operational UX and UI gaps prevent it from being rated higher. The reasons for not giving it a nine or ten include ongoing issues concerning safety and change safety, the complexity of group rules and mappings, and the lack of robustness in policy management. Additionally, there remains a need for more manual involvement than necessary, especially for large portfolios and dual certificate rotation, along with proactive SP data metadata validation.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."

"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."

"Google is always on its own. Google Cloud Identity is pretty good on every point."

"The most beneficial feature for enhancing security is context-aware access."

"The most valuable feature of Google Cloud Identity is its simplicity in deployment."

"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."

"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."

"The most valuable feature is the performance."

More Google Cloud Identity pros

"As far as our security team is concerned, the ease of implementing multifactor authentication is definitely the biggest value for our organization."

"Okta Workforce Identity is reliable, and its user experience and user interface are great."

"Okta Platform has positively impacted my organization with easy single sign-on, as we need single sign-on multifactor authentication for various things and Okta Platform is very secure."

"Okta Platform has positively impacted our organization by dramatically improving our security posture, enforcing Multi-factor Authentication across all applications, and increasing productivity by allowing employees to access all their tools with one set of credentials."

"Okta Platform has positively impacted our organization as it eliminates the manual intervention work of providing access to new users who join the company to multiple applications."

"Time saved is a great example of return on investment, as Okta Workforce Identity has saved approximately 50 to 80 percent of our time."

"First of all, the solution is very simple."

"It's easy to use and straightforward."

More Okta Platform pros

Cons

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."

"The solution needs to better integrate with Mac's OS."

"The interface could be improved by simplifying it further."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"To improve the product, the integration with third-party products could always be smoother."

"For Google Cloud Identity, there will be a recurring cost. There is no ROI."

More Google Cloud Identity cons

"The solution lacks an on-premises deployment model so it can't offer a hybrid solution. It would be ideal if clients had options that weren't just cloud-based."

"UD attribute mapping, Okta group rules, and dynamic usage could use improvement. It also needs more in-depth functionality and features to integrate with RADIUS solutions."

"The only aspect in which it can be improved is that the interface could be cleaner. I found this even when I was trying to do my certification exam because the certification is hands-on. You find yourself fumbling around a little bit to find simple things. This happens even when you start to get familiar with the product."

"Okta Workforce Identity could improve the support system, they are too slow."

"On the admin side, we can create our own passwords instead of generating one, which is usually difficult to explain to a user."

"Okta should have at least a local peering partner for countries that align with or comply with GDPR, so there are no compliance or audit questions."

"I would appreciate it if Okta Workforce Identity becomes more user-friendly. Its API technology is complicated. Certain applications may pose challenges in terms of integration, especially when they require IDP technologies that aren't easily codable. While I can't provide specific examples, some applications may not integrate with Okta Workforce Identity."

"Okta Workforce Identity could improve the way passwords are reset and how it interfaces with Microsoft."

More Okta Platform cons

Pricing and Cost Advice

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"The product is billed on a monthly basis depending on the number of users."

"Licensing fees are on a yearly basis."

"The licensing cost depends on the partners and the relationship between the company and the partners."

"We probably spend about $50,000 a year on licensing."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"The pricing is a bit expensive."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

More Google Cloud Identity pricing and cost advice

"The solution is really expensive."

"The price of the solution is fair for what it offers."

"The pricing is reasonable."

"The price of the solution is good."

"Okta's pricing is right where it needs to be and right in the middle of the market."

"The product's price is high. For each feature, a certain payment is required."

"It has a yearly subscription. As compared to its competitors, it is quite expensive. It also has a complex licensing model."

"I believe it competes well. The pricing is pretty competitive. I know that Microsoft also provides something similar with its MFA and identity services."

More Okta Platform pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

10%

Comms Service Provider

Manufacturing Company

11%

Financial Services Firm

Computer Software Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	44
Midsize Enterprise	23
Large Enterprise	50

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.

See all answers

What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only problem. If you are comparing with GCP, OCI, the cost will be a little bit highe...

See all answers

What do you like most about Okta Workforce Identity?

Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...

See all answers

What is your experience regarding pricing and costs for Okta Workforce Identity?

Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.

See all answers

What needs improvement with Okta Workforce Identity?

Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...

See all answers

Comparisons

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Compared 80% of the time

Microsoft Intune vs Google Cloud Identity

Compared 2% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Microsoft Entra External ID vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Microsoft Entra ID vs Okta Platform

Compared 9% of the time

SailPoint Identity Security Cloud vs Okta Platform

Compared 7% of the time

Auth0 Platform vs Okta Platform

Compared 4% of the time

Saviynt Identity Cloud vs Okta Platform

Compared 3% of the time

Microsoft Entra External ID vs Okta Platform

Compared 2% of the time

More Okta Platform Competitors

Product Reports

Buyer's Guide

Google Cloud Identity

March 2026

Download Google Cloud Identity product report

Buyer's Guide

Okta Platform

March 2026

Download Okta Platform product report

Also Known As

Cloud Identity, Cloud Identity Premium

Okta Customer Identity, Workforce Identity

Overview

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Okta Platform provides comprehensive identity and access management, featuring Active Directory Sync, user management, and app auto-provisioning. It ensures security through single sign-on and adaptive multi-factor authentication.

Okta Platform offers advanced integration capabilities, allowing seamless connection with in-house and cloud applications. Security features are robust, incorporating multi-factor authentication and SSO to prevent unauthorized access. Users benefit from its ease of use and the ability to integrate and manage numerous applications effectively. While generally praised, users note areas for improvement, such as high costs and complex setups. Better integrations with on-premises systems and third-party tools are desired along with enhanced error logging and reporting features.

What are Okta's key features?

Active Directory Sync: Simplifies app management by synchronizing user directories.
Single Sign-On: Provides desktop SSO for easier access to multiple apps.
Adaptive Multi-Factor Authentication: Offers robust security options for different scenarios.
Universal Directory: Supports flexible identity management and configuration.
Integration Capability: Enables connections with both in-house and SaaS applications.

What benefits do organizations find in Okta?

Enhanced Security: Multi-layered authentication to prevent unauthorized access.
Improved Efficiency: Streamlines user provisioning and app assignments.
Increased Compliance: Ensures secure access management aligning with IT policies.
Seamless Integration: Facilitates connections with various applications enhancing operational workflows.

Companies across industries implement Okta to secure user authentication and streamline onboarding processes. It supports access management for both on-premises and cloud applications, synchronizing directories and facilitating SaaS services. Organizations benefit from reduced credential management complexity and improved IT infrastructure compliance.

Okta

Sample Customers

ExtraHop Networks, HealthChannels

FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

Free Report: Google Cloud Identity vs. Okta Platform

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