Google Cloud Identity vs Okta Platform comparison

Google and Okta are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Google is ranked #8 with an average rating of 7.8, while Okta is ranked #2 with an average rating of 8.8. Google holds a 10.7% mindshare in IAMS, compared to Okta’s 9.0% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 96% of Okta users who would recommend it.

Google Cloud Identity

Read 26 Google Cloud Identity reviews

5,216 Views
4,642 Comparison Views

92% willing to recommend

Okta Platform

Read 102 Okta Platform reviews

11,310 Views
4,976 Comparison Views

96% willing to recommend

Google Cloud Identity

Okta Platform

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Executive SummaryUpdated on Mar 22, 2026

Okta Platform and Google Cloud Identity compete in identity and access management. Okta Platform holds the upper hand with its comprehensive feature set and integration capabilities.

Features: Okta Platform offers Universal Directory, adaptive MFA, and SSO, leading to seamless integration and efficiency across applications. Google Cloud Identity integrates well with Google services, providing a simple interface but lacks the extensive feature range of Okta, impacting flexibility.

Room for Improvement: Okta requires enhancements in system logs, analytics, and user interface. Manual processes in certificate rotations need refinement. Google Cloud Identity could improve monitoring features and alert capabilities, and needs deeper Active Directory integration.

Ease of Deployment and Customer Service: Okta supports diverse cloud environments and offers reliable customer support, though it varies with support tiers. Google Cloud Identity simplifies public cloud deployments, integrates smoothly with the Google ecosystem, but its service level agreements affect support quality.

Pricing and ROI: Okta is moderately priced with per-user licensing and offers discounts for multi-year commitments, providing strong ROI through centralized identity management. Google Cloud Identity is competitively priced, appealing to small businesses within the Google suite, though it offers fewer features. Okta’s broader capabilities can lead to higher enterprise value.

To learn more, read our detailed Google Cloud Identity vs. Okta Platform Report (Updated: March 2026).

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Cloud Identity

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

8th

Average Rating

7.6

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)

Okta Platform

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

2nd

Average Rating

8.6

Reviews Sentiment

6.7

Number of Reviews

102

Ranking in other categories

Single Sign-On (SSO) (2nd), Authentication Systems (4th), Privileged Access Management (PAM) (3rd), Access Management (2nd), ZTNA as a Service (4th), Customer Identity and Access Management (CIAM) (1st), AI IT Support (2nd)

Mindshare comparison

As of March 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.7%, down from 11.4% compared to the previous year. The mindshare of Okta Platform is 9.0%, down from 14.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
Product	Mindshare (%)
Okta Platform	9.0%
Google Cloud Identity	10.7%
Other	80.3%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Sravanakumar Nidamanooru

Identity and Access Management Specialist at a university with 10,001+ employees

Automated lifecycle management has cut onboarding times and now drives secure, clean access

Although I am a fan of Okta Platform overall, there are areas where it could improve security outcomes and reduce admin friction. My top improvement areas include the system log and analytics upgrade, which are great for point troubleshooting, but trending and root cause analysis across large tenants still require exporting to SIEM. Verbose queries and long-range retention costs can add up. Additionally, while certificate rotations are better than most, the process is still manual for busy portfolios, especially concerning multi-SP SAML certificate rotations and app metadata drift. Two more buckets of potential improvements for Okta Platform involve user experience and security. There is the issue of push fatigue and prompt sprawl, where users receive multiple prompts across different apps and sessions. I arrived at the rating of eight because the core controls are strong and reliable, but a few operational UX and UI gaps prevent it from being rated higher. The reasons for not giving it a nine or ten include ongoing issues concerning safety and change safety, the complexity of group rules and mappings, and the lack of robustness in policy management. Additionally, there remains a need for more manual involvement than necessary, especially for large portfolios and dual certificate rotation, along with proactive SP data metadata validation.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The initial setup is easy."

"I have not experienced any serious problem with stability."

"The most valuable feature is that you can manage users from one central location."

"It is a very stable solution. I would rate it a ten out of ten."

"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."

"The most valuable feature is the performance."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."

More Google Cloud Identity pros

"The support for YubiKey is really good because you don't actually have to type in your username and password."

"The most valuable features of Okta Workforce Identity are SSO, MFA, and beneficial feature sets."

"The tool helps improve our security and productivity."

"Okta controls all the users. It has context-based access from the user and type of device. It identifies the risk and can do a step of authentication when that user is trying to access some sensitive application from an unknown device."

"The most valuable feature is the identity access authentication."

"The initial setup of Okta Workforce Identity is straightforward. I was able to get an environment ready within half a day."

"The positive impact I have seen from using Okta Platform is that it makes it easier for new joiners to get birthright access and have users added based on department or employee type."

"We can integrate two-factor authentication with the applications."

More Okta Platform pros

Cons

"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."

"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."

"The customer service and support team is not so good."

"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."

"There is room for improvement in the configuration of their security policies. It seems quite basic."

"Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"Technical support is slow."

More Google Cloud Identity cons

"The solution is very expensive."

"If that phone or device gets stolen, somebody else can log into the system using that code."

"We've not had any problems with Okta."

"This user integration with the Okta integration network could be simplified."

"The solution should have greater on-premises availability, not just cloud and more package customization in its processing."

"The guest user access could be improved."

"UD attribute mapping, Okta group rules, and dynamic usage could use improvement. It also needs more in-depth functionality and features to integrate with RADIUS solutions."

"The product is expensive compared to other tools."

More Okta Platform cons

Pricing and Cost Advice

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"The solution is not expensive."

"The pricing is a bit expensive."

"We probably spend about $50,000 a year on licensing."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The product is billed on a monthly basis depending on the number of users."

"Licensing fees are on a yearly basis."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

More Google Cloud Identity pricing and cost advice

"The product's price is high. For each feature, a certain payment is required."

"The solution is not the cheapest but not the most expensive. They are in the middle rating."

"It is costly for large companies."

"The price of the solution is good."

"Okta Customer Identity is not an expensive solution."

"The solution is really expensive."

"I believe it competes well. The pricing is pretty competitive. I know that Microsoft also provides something similar with its MFA and identity services."

"This solution is costly. Pricing is decent if you have less users, but it significantly goes up the more users you have, with its cost not justified."

More Okta Platform pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

10%

Comms Service Provider

Manufacturing Company

11%

Financial Services Firm

Computer Software Company

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	44
Midsize Enterprise	23
Large Enterprise	50

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.

See all answers

What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only problem. If you are comparing with GCP, OCI, the cost will be a little bit highe...

See all answers

What do you like most about Okta Workforce Identity?

Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...

See all answers

What is your experience regarding pricing and costs for Okta Workforce Identity?

Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.

See all answers

What needs improvement with Okta Workforce Identity?

Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...

See all answers

Comparisons

Microsoft Entra ID vs Google Cloud Identity

Compared 80% of the time

Microsoft Intune vs Google Cloud Identity

Compared 2% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Microsoft Entra External ID vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Microsoft Entra ID vs Okta Platform

Compared 9% of the time

SailPoint Identity Security Cloud vs Okta Platform

Compared 7% of the time

Auth0 Platform vs Okta Platform

Compared 4% of the time

Saviynt Identity Cloud vs Okta Platform

Compared 3% of the time

Microsoft Entra External ID vs Okta Platform

Compared 2% of the time

More Okta Platform Competitors

Product Reports

Buyer's Guide

Google Cloud Identity

March 2026

Download Google Cloud Identity product report

Buyer's Guide

Okta Platform

March 2026

Download Okta Platform product report

Also Known As

Cloud Identity, Cloud Identity Premium

Okta Customer Identity, Workforce Identity

Overview

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Okta Platform provides comprehensive identity and access management, featuring Active Directory Sync, user management, and app auto-provisioning. It ensures security through single sign-on and adaptive multi-factor authentication.

Okta Platform offers advanced integration capabilities, allowing seamless connection with in-house and cloud applications. Security features are robust, incorporating multi-factor authentication and SSO to prevent unauthorized access. Users benefit from its ease of use and the ability to integrate and manage numerous applications effectively. While generally praised, users note areas for improvement, such as high costs and complex setups. Better integrations with on-premises systems and third-party tools are desired along with enhanced error logging and reporting features.

What are Okta's key features?

Active Directory Sync: Simplifies app management by synchronizing user directories.
Single Sign-On: Provides desktop SSO for easier access to multiple apps.
Adaptive Multi-Factor Authentication: Offers robust security options for different scenarios.
Universal Directory: Supports flexible identity management and configuration.
Integration Capability: Enables connections with both in-house and SaaS applications.

What benefits do organizations find in Okta?

Enhanced Security: Multi-layered authentication to prevent unauthorized access.
Improved Efficiency: Streamlines user provisioning and app assignments.
Increased Compliance: Ensures secure access management aligning with IT policies.
Seamless Integration: Facilitates connections with various applications enhancing operational workflows.

Companies across industries implement Okta to secure user authentication and streamline onboarding processes. It supports access management for both on-premises and cloud applications, synchronizing directories and facilitating SaaS services. Organizations benefit from reduced credential management complexity and improved IT infrastructure compliance.

Okta

Sample Customers

ExtraHop Networks, HealthChannels

FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.

Buyer's Guide

Google Cloud Identity vs. Okta Platform

March 2026

Free Report: Google Cloud Identity vs. Okta Platform

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