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Google Cloud Identity vs SOTI MobiControl comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
277
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
9th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (6th)
SOTI MobiControl
Ranking in Enterprise Mobility Management (EMM)
7th
Average Rating
8.2
Reviews Sentiment
7.9
Number of Reviews
51
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 33.2%, down from 37.4% compared to the previous year. The mindshare of Google Cloud Identity is 1.1%, down from 2.8% compared to the previous year. The mindshare of SOTI MobiControl is 6.3%, down from 7.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.
Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Mohamad Charara - PeerSpot reviewer
An MDM solution for device management and application control on devices
SOTI MobiControl is nice and powerful but has some complications. The interface is not easy. In IT, if you manage multiple platforms and systems, it becomes tedious and hard. Also, there are issues with phones supported by SOTI. SOTI MobiControl's support should be extended to a broader range of phones, especially in Africa, where many people do not have access to high-end devices. Investing in expensive devices that could be lost or stolen overnight is not logical. In addition to expanding device compatibility, we would also like to see the platform made easier to use and more control over settings.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"If the product works, remote access will be a benefit. To this point we have not had reason to have confidence in achieving that access."
"Intune's feature that I have found most valuable is its auto-pilot feature."
"A great solution for anyone wanting a modern endpoint device management solution."
"One of the biggest advantages of Microsoft Intune is that it brings the management of Windows, macOS, iOS, Android, and even Linux under a single pane of glass."
"The technical support of Microsoft Intune is good."
"Microsoft's cloud comes with a lot of extra features that are free of charge."
"Its price is reasonable. It is a part of our M365 suite."
"The solution is scalable. We currently have tens of thousands of users within our organization using the solution."
"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"The most valuable feature of Google Cloud Identity is its stability."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"The solution is user-friendly."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"SOTI MobiControl is the right solution for customers who want a reliable and low-cost MDM solution."
"We use the Lockdown Kiosk Mode feature on all of our devices. We use that so that the operators can't change any settings in the background, and so that the applications they run are immediately available to them. It's a good feature."
"We use SOTI MobiControl for managing Android device management."
"One of the most valuable features is the ease of moving items from one configuration to another; it's a Windows-like setup. Also, the admin console is very easy to manage and to move through."
"The most valuable feature of SOTI MobiControl is the feature to control what software is on the equipment that is authorized."
"It has a user-friendly menu that helps manage special purpose devices for security."
"SOTI MobiControl brings ROI for customers, as they can save significantly by cutting travel costs to manage devices, since everything can be managed from the dashboard."
"It's been very stable over the past few years."
 

Cons

"Areas for improvement in Intune include expanding support beyond Samsung devices to accommodate other Android manufacturers like Redmi and Motorola."
"Automatic updating is pretty rough. It doesn't give me as much control as I had in the past."
"Microsoft Intune lacks the ability to provide seamless remote assistance or remote control."
"They need to add more group policies. Intune currently does not have many group policies that you can deploy. Its reporting, which is very limited at the moment, also needs improvement. It will be great if they can add report customization. Its stability needs to be improved. Sometimes, when you register a device in Intune, it doesn't show up instantly on the engine portal on the admin side. They need to provide better support for complicated issues. They also have a long turnaround time."
"Enhancements for managing MacOS more comprehensively would be beneficial."
"I have a lot of Apple products in my environment. It would be nice to have an improved integration of Apple products with Microsoft Intune without Jam."
"The initial setup is a little bit complex."
"We faced issues with macOS support. The product should have better inventory and asset management."
"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."
"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."
"Technical support is slow."
"I would like to see more integration in future releases."
"We cannot manage the attributes of SSPR."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."
"The scalability is horizontal, not vertical. One machine has to have all the accounts. That's one of the issues that we have found with scalability: You always have to keep the same machine. If you want to add a second machine, you need to split the account and that removes flexibility of management."
"I wish I had the ability to select an app singly and install or refresh it, instead of having to go into the application controls and assign it to a group. I wish there was a spot that listed all my applications. I could go into a single one and refresh or update. It's not very easily accessible, per application."
"Companies like SOTI and Mobile Iron are working with Google to help them manage these devices and eliminate the use of bar code scanner sales and mobile device sales. That's kind of crazy."
"If the interface was a little bit more intuitive, more easily allowed me to get to where I want to be, that would be a little bit nicer, as far as the file sync goes."
"SOTI MobiControl currently lacks some DLP features."
"I have used Microsoft Intune but it is more complicated than SOTI MobiControl."
"The pricing policy of SOTI is not stable. You buy it today at one price, and the following year, it becomes something like 5% or 7% higher. From my point of view, SOTI is a little bit weak in terms of implementation on the new Windows 10 devices, and they have to work on this. It can't compete with Intune and other solutions when it comes to Windows implementation. It almost doesn't work with iOS. It works well with Android."
"There could be a feature for user ID management."
 

Pricing and Cost Advice

"Our Office 365 Business Premium license, including Office 365 and Intune Management, offers excellent value."
"It's affordable. In comparison to the competitors, the price depends on what features you need from Intune, but it's affordable. There are no hidden costs, but there are some features that go for a premium price. Those are the add-ons for which you have to pay extra."
"We work in the charity sector, so a lot of our clients get Microsoft Premium licenses or Business Premium for free. They get ten licenses free, and a lot of our clients do not have more than ten staff members. They are getting the tool for free, so its cost is not an issue."
"We are partners, so we receive some discount. However, from the customer's perspective, Microsoft Intune's pricing is competitive with non-Microsoft technology, and the price is good compared to other market competitors."
"I have no comment on pricing of the solution."
"Intune is available as an individual product, but it also comes with Office 365 Premium or an Enterprise license, and the price varies for each version."
"I rate Intune five out of 10 for pricing. It's expensive."
"The licensing costs we leave up to the customer and these vary from one to another."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The product is billed on a monthly basis depending on the number of users."
"The solution is not expensive."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The pricing is a bit expensive."
"SOTI MobiControl is a budget-friendly solution."
"Pricing is okay, but when you buy your renewal of licenses - at the end of the period or the year - if you have a lot of devices, obviously, it's going to increase. In the end, it's kind of expensive."
"The product is reasonably priced at the moment."
"The price is average. SOTI manages the price according to the type of client they have. I would rate the cost as five out of ten."
"The pricing is reasonable and the licensing model is very reasonable when compared to some of the competitors in the market. I can speak directly regarding Intune, which is very expensive compared to SOTI."
"You need to secure a license on a per-device basis."
"Its pricing policy is not stable. The licensing is on a one-yearly, two-yearly, or three-yearly basis. There is no monthly fee."
"There are solutions that can be more aggressively priced, but they may not provide all that SOTI does. It's a matrix regarding what feature you use. You need to compare the features you use and what you are willing to pay for them... SOTI's pricing is okay. It's in the middle... They can provide more aggressive pricing once you start to have a lot of licenses."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
9%
Manufacturing Company
9%
Educational Organization
8%
Computer Software Company
18%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
8%
Manufacturing Company
15%
Computer Software Company
15%
Retailer
9%
Financial Services Firm
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form...
What do you like most about SOTI MobiControl?
The most valuable features of the solution are containerization and app control.
What is your experience regarding pricing and costs for SOTI MobiControl?
I rate the pricing as an eight, which indicates it is on the more expensive side. However, I am not responsible for b...
What needs improvement with SOTI MobiControl?
There are some limitations with the remote control feature, and the interface occasionally experiences issues. Improv...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
MobiControl
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Citizen Mexico, Sanctuary Housing, PENINSULA HOTELS, East Orange High School, Andrews Distributing, Amey Plc, American Airlines
Find out what your peers are saying about Google Cloud Identity vs. SOTI MobiControl and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.