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Intercom Customer Communications Platform vs Qualtrics XM Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 8, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Intercom Customer Communica...
Ranking in Social CRM
5th
Average Rating
8.8
Reviews Sentiment
6.7
Number of Reviews
4
Ranking in other categories
CRM Customer Engagement Centers (8th), CRM (22nd)
Qualtrics XM Platform
Ranking in Social CRM
4th
Average Rating
8.8
Reviews Sentiment
7.3
Number of Reviews
14
Ranking in other categories
Customer Experience Management (3rd), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)
 

Mindshare comparison

As of March 2026, in the Social CRM category, the mindshare of Intercom Customer Communications Platform is 6.3%, up from 2.7% compared to the previous year. The mindshare of Qualtrics XM Platform is 4.5%, up from 4.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform4.5%
Intercom Customer Communications Platform6.3%
Other89.2%
Social CRM
 

Featured Reviews

Esse Wognin - PeerSpot reviewer
Senior Partner & Support Analyst at a financial services firm with 501-1,000 employees
AI support has transformed customer loyalty and has maintained high satisfaction levels
I would recommend that Intercom Customer Communications Platform increase its database capacity to manage more than 1,000 partners, considering that each partner can send approximately 10 requests daily. When partner numbers exceed 1,000, we sometimes experience complications in quickly processing all the queries we receive. I believe Intercom Customer Communications Platform could perform better for larger companies like mine to coordinate and manage all our partners across the world.The second suggestion concerns the complexity of pricing. Intercom Customer Communications Platform has very complex pricing structures. While this was not a real issue for my company, as someone interested in entrepreneurship and starting a business, Intercom Customer Communications Platform is very costly for startups and people wanting to launch businesses. If Intercom Customer Communications Platform reviews its pricing and creates plans specifically for startups, I am certain they would reach a much larger market. The integration of Intercom Customer Communications Platform is great because we have more than 100 integration options available. When it comes to user interface, it is more intuitive but somewhat difficult. When I started my job without prior CRM knowledge, it took me approximately two weeks to understand the platform and use it at full capacity. I believe they could improve the user interface by collaborating with users and gathering suggestions. I am very happy to provide this feedback to Intercom Customer Communications Platform and work with them on the user experience side to ensure the app is ready to use for people without customer management experience. I will give eight out of 10 for integrations and six out of 10 for user interface.
VinayakMishra - PeerSpot reviewer
Technology Consultant at Zill Consulting
Workflows are very good, integrate with a lot of things and effective real-time feedback mechanism
There is a lot to improve in Qualtrics. 1. The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work. For example, if I want to move widgets from one page to another, I have to do it one by one. If there are many widgets, I cannot multi-select and move them. 2. In workflows, they can be categorized into folders. Currently, there is no folder structure. So, Qualtrics should introduce folders where you can put multiple workflows in one place. 3. Qualtrics can also introduce AI features to suggest how to build a survey. For example, if I make a grammatical error or if I input a query that a client is looking for a particular kind of survey with a specific use case, it should automatically suggest some templates for building a survey. There are a lot of things they can improve on. These are just a few.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The live chat is pretty good because you can create a macro, which is a predefined input we can give customers."
"The feature we appreciate most about the Intercom Customer Communications Platform is the messenger functionality, allowing users to have conversations without entering their details repeatedly."
"Intercom Customer Communications Platform has played a key role in customer loyalty, trust building, and market reach."
"With Zendesk, we have much more signals that we could use to understand better our client patterns."
"Workflows are very powerful. There are a lot of good things, but I feel workflows are the best."
"The tool's most valuable feature is its simplicity and standardization. The consistent look and feel across surveys make it easy to use and provide a sense of simplicity. Once I've navigated through it for one survey, I feel confident I can efficiently handle the next hundred surveys. The intuitive interface contributes to the overall ease of use."
"Text iQ is a great feature."
"Its flexibility allows for easy adjustments to subscriptions, which contributes to user satisfaction"
"The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many competitors, which justifies its price."
"We can integrate data and run an algorithm."
"The solution allows the development of multiple surveys based on the lifecycle"
"The solution has other extra features, like Stats iQ, Text iQ, and Predict iQ."
 

Cons

"It would be beneficial if there was a way to train the AI to better understand customer language."
"The problem with Intercom Customer Communications Platform was a little bit of the implementation. It was complicated to use to actually get the automations and everything."
"Intercom Customer Communications Platform has very complex pricing structures and is very costly for startups and people wanting to launch businesses."
"Sometimes, the solution lags and takes time to update something."
"The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work."
"The solution should add more visual-type elements or image-based question approaches."
"Most of the improvements made constantly cause some friction in the platform."
"Certain limitations could be addressed in the product. For example, when implementing surveys for diverse product ranges or categories, the platform needs help to adjust questions based on user responses dynamically."
"It needs to focus more on broader CX programs and customer experience."
"Sometimes, a lot of emails bounce back during email distribution."
"It is not easy to implement."
"The process of creating, updating, and importing participants needs to be more flexible"
 

Pricing and Cost Advice

Information not available
"Pricing depends upon the different kinds of use cases."
"The product is not cheap."
"We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
"Delighted by Qualtrics is more expensive than the competitor solutions"
"Some clients felt that this product was expensive when the sales team tried to sell it to them."
"The solution is fairly expensive, but it would be money well spent."
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Top Industries

By visitors reading reviews
No data available
University
13%
Manufacturing Company
9%
Educational Organization
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

What needs improvement with Intercom Customer Communications Platform?
We did not explore them. The problem with Intercom Customer Communications Platform was a little bit of the implementation. It was complicated to use to actually get the automations and everything....
What is your primary use case for Intercom Customer Communications Platform?
Intercom Customer Communications Platform is for monitoring and visualizing data. Basically, it is used to know exactly what is happening. We monitor the software via logs, and whatever errors appe...
What advice do you have for others considering Intercom Customer Communications Platform?
Since I was not part of the pricing discussion, I am not completely sure about the conditions that we had at the moment, so I could not tell you exactly. My overall review rating for Intercom Custo...
What do you like most about Delighted by Qualtrics?
The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many comp...
What is your experience regarding pricing and costs for Delighted by Qualtrics?
Delighted by Qualtrics is more expensive than the competitor solutions. In my personal experience, even if I imagine that we have a partner running the solution on our behalf, internal resources wi...
What needs improvement with Delighted by Qualtrics?
The process of creating, updating, and importing participants needs to be more flexible in Delighted by Qualtrics. When a new user needs to be added into the system, for instance, if someone joined...
 

Also Known As

Intercom
Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
 

Overview

 

Sample Customers

Expensift, Moz, Invision, Salesforce, Droplr, Vend, BugHerd, Ghost, Put.io, Codeship
Aetna, 1 800 Contacts, GE
Find out what your peers are saying about Intercom Customer Communications Platform vs. Qualtrics XM Platform and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.