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Rootly vs xMatters comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Rootly
Ranking in IT Alerting and Incident Management
15th
Average Rating
7.6
Reviews Sentiment
6.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
xMatters
Ranking in IT Alerting and Incident Management
12th
Average Rating
8.8
Reviews Sentiment
7.5
Number of Reviews
31
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the IT Alerting and Incident Management category, the mindshare of Rootly is 4.3%, down from 10.0% compared to the previous year. The mindshare of xMatters is 4.8%, down from 5.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Alerting and Incident Management Mindshare Distribution
ProductMindshare (%)
xMatters4.8%
Rootly4.3%
Other90.9%
IT Alerting and Incident Management
 

Featured Reviews

HJ
Manager at teshama
Seamless Slack incidents have standardized my workflows and have streamlined post mortems
Slack-based workflow in Rootly helps my team during incidents by simplifying incident management and workflows, easing writing post-mortems, supporting planned maintenance, and offering valuable team support for migration and training. It's streamlining our incident management process overall, and having everything automated and flexible is extremely valuable through automations. The best features Rootly offers are all-in-one incident management and an intuitive user-friendly GUI. I find the user interface highly intuitive because it's very easy to customize and navigate, even for new users, hence making the learning curve very comfortable and smooth. Rootly is very valuable, especially because it's very cost-effective. It's also very easy to use, and it has a very proactive and supportive customer support team. I have seen a return on investment as Rootly has made interactions smoother and more efficient. The speed of Rootly makes my work more productive.
Dean-Robinson - PeerSpot reviewer
Sr. Developer at a media company with 10,001+ employees
A versatile solution with excellent logging capabilities that reduced our time to resolve
The reporting functionality could be improved, though I know that's something xMatters, inc. is working on. For example, sometimes I need to go into the platform and find users who aren't in groups that have been created recently, haven't logged in and so on. Previously, this was hard work, but they added loads of filters, making it more accessible. Still, the ability to create custom-designated reports that I could run and schedule would be fantastic for me. It would be good if they keep improving the reporting functionality, as it can be somewhat restrictive sometimes. There are a couple of improvements that xMatters could make to the incident hub, where we can manage high-priority incidents. More sharing capability between collaborating incident managers would be good to see, including the ability to whiteboard. That would allow them to share and sketch out ideas while looking for a solution. Those two features are essential, and that's why we want to use the solution in conjunction with Everbridge because xMatters doesn't have them.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Rootly has positively impacted our organization because, in comparison to ObsGenie, the tool we used before Rootly, it is much more user-friendly, including the user interface and the whole approach to alerting and routing these alerts."
"With the strategic approach of putting everyone in a Slack group to resolve incidents, we have reduced the percentage of incidents created in a month by thirty percent during the first three months of using Rootly."
"Rootly is very valuable, especially because it's very cost-effective, very easy to use, and it has a very proactive and supportive customer support team."
"Having our users manage their own notification devices within xMatters is huge, since it takes the burden off our datacenter."
"It reduces the mean time to restore a service. Before, it would probably take an hour to get everybody settled down. With the integrations right now, if somebody flags a major incident, then everyone is on a call in the next 15 minutes."
"Workflows and messaging are most valuable. Workflows are very useful. They are important for consolidating information or stopping duplication from happening. We put all the information into xMatters and then the workflow will push the same information in the correct format directly through to other applications that our end users frequently use, such as Slack, email, and Workplace."
"The ability to have the rota and then configure notifications that you can directly fire them into the group is most valuable. The India shift is from 2:00 AM to 9:00 AM, and then it is the UK shift from 9:00 AM to 5:00 PM UK time, and then there is also a defined US shift and on-call hours. It allows us to make sure that everyone is going to get notified when they need to be about an issue. We can target specific locations or users with notifications."
"The support is probably my favorite thing about xMatters."
"We haven't evaluated any product recently, but from what I can tell, looking around online, what xMatters has that others don't have are the custom forms. That's the big differentiator at the moment because that's something that we heavily use."
"That automation is the critical aspect of xMatters. Without those workflows, then we would have a system that maintains an on-call schedule in Excel. So xMatters provides the notification workflow and ensures you're notifying the right person at the right time."
"It has been a good journey over the last three years, getting more details about, and insights into, the product."
 

Cons

"The integration process could be easier, perhaps with the addition of AI to facilitate smoother integrations with other applications, especially since those who manage integrations often need technical knowledge about web services and single sign-on processes, which can be challenging for non-technical users."
"Rootly can be improved as it's slightly buggy for new features."
"Regarding Rootly's AI capabilities, we had one incident when we lost alerting generally because Rootly crashed, and we did not like it."
"​Integrations seem to be the most difficult part. Once setup though, they work well.​"
"I would like some minor UI changes. I believe I filed some enhancement requests with xMatters. For example, in one area, they have some way for you to look at a particular functionality with different sets of reporting UI. However, that same reporting UI is not yet available with some other functionalities. Essentially, in their existing functionality, the xMatters application does an excellent job, but in other functionalities within their UI, they don't have that. On the back-end, they are related. Instead of one click where you can see everything, right now you need to go to different areas to access similar information. It would be nice to have everything in one place. While they have an excellent element A, I am hoping that they could just simply make that feature also available in their element B."
"In terms of restoration, if you delete something, or you have multiple users that have the ability to delete a group, a user profile, or a workflow, the ability to restore it within the GUI is not available. There are a whole bunch of programs that are required to allow for that to happen. A button to go back to a good point in time would be really nice. A lot of other tools have a better backup and restoration solution, but xMatters is a little bit short on that. They have about 95% solution available, but the other 5% requires manual effort. We would like to be able to just push a button and say, "I want to restore this piece back to this date," but we can't do that with the tool right now."
"As an agent, as someone who is on call, I can mark an absence time and I can optionally put somebody in my place, but once you've done that, you can't edit it. You have to delete it and create a new absence, which is annoying, but it's not a massive issue. It's a minor annoyance. That's probably about the only thing I can come up with because I absolutely love the product. It's met our needs so well."
"The only thing that has caught us out a little bit is that on certain screens, you don't have the same admin options."
"I would like to see some more user templates. There are roles — administrator, user, etc. — but it would be nice to create a user template that restricted what people assigned that role could do."
"The reporting functionality could be improved, though I know that's something xMatters, inc. is working on. For example, sometimes I need to go into the platform and find users who aren't in groups that have been created recently, haven't logged in and so on. Previously, this was hard work, but they added loads of filters, making it more accessible. Still, the ability to create custom-designated reports that I could run and schedule would be fantastic for me. It would be good if they keep improving the reporting functionality, as it can be somewhat restrictive sometimes."
"We would like to see the integration between our ITSM solution and xMatters."
 

Pricing and Cost Advice

Information not available
"​Pricing is pretty straightforward and listed on their website. I recommend starting small and expanding later.​"
"The pricing is tiered so we took that into account. If we were to license 10 or 20 people, that would be a certain price. And if we were to license 50 or 100, there would be a little bit of discounting. But the per-user license was right in line with what we were expecting."
"The pricing and licensing are okay. I wish that the user licenses were cheaper but the stakeholder licenses are at a reasonable cost."
"I would definitely say it's worth the value. I wouldn't say it's expensive, but most people who pick xMatters are not going to select xMatters based on price. There are other lower-priced competitors that are out there. But I would say for what we're getting, it's worth the money."
"The only potential concern is professional services. They are capable, but like to bill on an hourly basis."
"Licensing varies widely, depending on usage. It can be cheap or quite expensive, depending on volume and features."
"​You pay for the user, not the number of alerts. Therefore, xMatters provides a better ROI, if you can leverage it for notifications based on alerts from other monitoring tools. ​"
"It feels like good value in the sense that the service is excellent. The people above me who look at such things have renewed it a couple of times, and I think they would have thought whether it was good value, whether it was wildly overpriced, or whether there were better and cheaper alternatives. So, from that perspective, the pricing is fair and proper."
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Top Industries

By visitors reading reviews
Performing Arts
30%
Comms Service Provider
7%
Transportation Company
7%
Wholesaler/Distributor
6%
Financial Services Firm
12%
Construction Company
10%
Performing Arts
9%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise2
Large Enterprise24
 

Comparisons

 

Also Known As

No data available
xMatters IT Management
 

Overview

 

Sample Customers

* **Atlassian** * **Cisco** * **Databricks** * **DigitalOcean** * **Google Cloud** * **IBM** * **JetBlue** * **LinkedIn** * **Lyft** * **Microsoft** * **MongoDB** * **Netflix** * **Pinterest** * **Qualcomm** * **Red Hat** * **Salesforce** * **Spotify** * **Square** * **T-Mobile** * **Twitter** * **Uber** * **VMware** * **WeWork** * **Workday** * **Xerox** * **Zoom**
Over 2.7 million users trust xMatters daily at successful startups and global giants including athenahealth, BMC Software, Box, Credit Suisse, Danske Bank, Experian, NVIDIA, ViaSat and Vodafone. xMatters is headquartered in San Ramon, California and has offices worldwide.  Visit our website to see how business like yours found solutions with xMatters.
Find out what your peers are saying about Rootly vs. xMatters and other solutions. Updated: June 2026.
900,644 professionals have used our research since 2012.