Rootly vs xMatters comparison

Why PeerSpot?

Rootly and Everbridge are both solutions in the IT Alerting and Incident Management category. Rootly is ranked #10 with an average rating of 8.0, while Everbridge is ranked #12. Rootly holds a 2.8% mindshare in IMS, compared to Everbridge’s 4.4% mindshare. Additionally, 100% of Rootly users are willing to recommend the solution, compared to 96% of Everbridge users who would recommend it.

Rootly

Read 4 Rootly reviews

1,664 Views
1,664 Comparison Views

100% willing to recommend

xMatters

Read 31 xMatters reviews

3,532 Views
3,143 Comparison Views

96% willing to recommend

Rootly

xMatters

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Rootly and xMatters based on real PeerSpot user reviews.

Find out in this report how the two IT Alerting and Incident Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Rootly vs. xMatters Report (Updated: September 2026).

Buyer's Guide

Rootly vs. xMatters

September 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Rootly

Ranking in IT Alerting and Incident Management

10th

Average Rating

8.0

Reviews Sentiment

5.9

Number of Reviews

Ranking in other categories

No ranking in other categories

xMatters

Ranking in IT Alerting and Incident Management

12th

Average Rating

8.8

Reviews Sentiment

7.5

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of November 2026, in the IT Alerting and Incident Management category, the mindshare of Rootly is 2.8%, down from 9.1% compared to the previous year. The mindshare of xMatters is 4.4%, down from 6.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

IT Alerting and Incident Management Mindshare Distribution
Product	Mindshare (%)
Rootly	2.8%
xMatters	4.4%
Other	92.8%

IT Alerting and Incident Management

Featured Reviews

MatthewTaylor

Lead Dev Ops Engineer at a financial services firm with 51-200 employees

On-call workflows have become reliable and onboarding new engineers runs smoothly

The best feature that Rootly offers, which I really appreciated when we onboarded Rootly, is the shadowing feature. I evaluated quite a few tools but Rootly was the only one at the time that had this, and this allowed us to onboard new engineers into the on-call rota smoothly, which was a really cool feature. Regarding how the shadowing feature helped with onboarding new engineers, rather than manually tweaking schedules to try to hack a way to shadow existing engineers, Rootly gave us a shadow feature which allowed us to say person X, please shadow person Y, using these times and these days, very customizable, and it allowed us to onboard people in a much more graceful manner.

Read full review

Dean-Robinson

Sr. Developer at a media company with 10,001+ employees

A versatile solution with excellent logging capabilities that reduced our time to resolve

The reporting functionality could be improved, though I know that's something xMatters, inc. is working on. For example, sometimes I need to go into the platform and find users who aren't in groups that have been created recently, haven't logged in and so on. Previously, this was hard work, but they added loads of filters, making it more accessible. Still, the ability to create custom-designated reports that I could run and schedule would be fantastic for me. It would be good if they keep improving the reporting functionality, as it can be somewhat restrictive sometimes. There are a couple of improvements that xMatters could make to the incident hub, where we can manage high-priority incidents. More sharing capability between collaborating incident managers would be good to see, including the ability to whiteboard. That would allow them to share and sketch out ideas while looking for a solution. Those two features are essential, and that's why we want to use the solution in conjunction with Everbridge because xMatters doesn't have them.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"With the strategic approach of putting everyone in a Slack group to resolve incidents, we have reduced the percentage of incidents created in a month by thirty percent during the first three months of using Rootly."

"We were missing alerts due to our legacy tool that was unable to call out engineers effectively, but now we have achieved a 100% success rate of alert delivery, which is a massive step especially when trying to fix and identify these problems."

"Rootly has positively impacted my organization by saving time with manually adding timelines, as they are already built in when timelines are added in Slack through integration."

"Rootly has positively impacted our organization because, in comparison to ObsGenie, the tool we used before Rootly, it is much more user-friendly, including the user interface and the whole approach to alerting and routing these alerts."

"The most valuable feature is the automation because it reduces the demand on resources."

"The automated callouts, without a doubt, are most valuable. They have been a huge gain for our company. Previous to xMatters, there was no real management of the on-call resources or rotas. So, having that centralized and automated has been a huge gain."

"We can have a critical incident bridge spun up within 10 minutes, and all of the necessary teams join within 15 minutes, so it's cut our response time by 75%."

"It reduces the amount of oversight required, and consequently, the amount of time to assign and get a response on a ticket."

"Overall, it's a very capable tool and if you keep working at it, it will do what you need it to do."

"The feature that I have found to be most valuable is the entire alert notification configuration, having an external system to trigger events that will process the alert to the supporting team. If a system is down, then you need to get it attention. Sometimes, it cannot wait until the next day. Therefore, how xMatters provides this type of integration is critical."

"Being SaaS-based is a plus. Regardless of the state of our network or infrastructure, xMatters will still be available via a mobile device."

"This has made it much easier to send notifications to a group or individual, as you just need to know the name and the message to send."

More xMatters pros

Cons

"Regarding Rootly's AI capabilities, we had one incident when we lost alerting generally because Rootly crashed, and we did not like it."

"There are a few areas where Rootly can be improved."

"The integration process could be easier, perhaps with the addition of AI to facilitate smoother integrations with other applications, especially since those who manage integrations often need technical knowledge about web services and single sign-on processes, which can be challenging for non-technical users."

"If you are not one of the big players of their customers, the chance that one of your minor wishes will granted are very small."

"As an agent, as someone who is on call, I can mark an absence time and I can optionally put somebody in my place, but once you've done that, you can't edit it. You have to delete it and create a new absence, which is annoying, but it's not a massive issue. It's a minor annoyance. That's probably about the only thing I can come up with because I absolutely love the product. It's met our needs so well."

"We would like to see the ability to support custom devices. We have a lot of users who use Slack, which is another tool for communication. xMatters currently does not support Slack as a communication method. It can't send events to Slack and respond to them."

"Reporting is the weakest point of xMatters. Since xMatters has very limited reporting and only maintains logs of events for a short period of time, we export event and conference logs to our ITSM solution."

"They recently released an incident module that allows users, or at least teams, to track major incidents and other things, and you can send out communication via that one webpage. You can engage on-call teams and communicate to stakeholders as well, but one thing that is missing there is a group chat. If there is a group chat on the same webpage that all of the support teams could use, it would be a one-stop shop that all of the major incident managers would use as their product to manage a major incident. Without that, at the moment, they are mainly referring to teams and then adding data into xMatters as and when they can."

"Some of the workflow development work that we do for the in-house piece can be quite complicated if you don't have experience using the tool."

"I would like xMatters to provide users with the capability of administering it on their own. I do a lot of hand-holding with them."

"We would like to see a greater variety of integrations with ServiceNow. It works fine as it is, but an enhancement would be the ability to interact with the major incident module in ServiceNow... The way our major incident process works, when an incident is elevated from a P1 to a major incident, that is an extra flag in ServiceNow. It would be awesome to have xMatters get notification when something goes from a P1 to a major and then have it go through a different workflow, rather than our regular P1."

More xMatters cons

Pricing and Cost Advice

Information not available

"I am not really privy to how much my client is paying for this service. They just tell me the number of licenses that they have. Every time that I say, "I need extra licenses to make sure that all Level 1 and 2s have their own xMatters account," they keep telling me that it is too expensive. If the only purpose is to call people, it doesn't justify the cost of paying more than the number of licenses that they already have."

"It seemed comparable or more reasonable than some of the other solutions, at least when we evaluated it. There are no extra costs in addition to the standard licensing fees. Its cost is good, given the breadth of features provided by xMatters."

"It is worth the cost. You need to know the number of users that are going to use it, which is usually pretty easy to calculate. It's on a per-user license."

"I don't make the decisions on the cost aspect. We haven't had any complaints. I think it has a reasonable price."

"We're currently per license. We're paying around $44,000 per year for 80 full users and 300 standard users. For a new implementation, we also need to pay for an expert."

"Then, in pricing, you are limited on your number of SMS messages that you can send a month and the licensing cost annually."

"Pricing is pretty straightforward and listed on their website. I recommend starting small and expanding later."

"This is a subscription-based, SaaS solution."

More xMatters pricing and cost advice

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Top Industries

By visitors reading reviews

Performing Arts

26%

Transportation Company

Manufacturing Company

Financial Services Firm

12%

Construction Company

Manufacturing Company

Performing Arts

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	3
Large Enterprise	4

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	2
Large Enterprise	24

Questions from the Community

What is your experience regarding pricing and costs for Rootly?

My experience with pricing, setup cost, and licensing was really easy. Rootly scheduled a call with us and was very quick to give us a POC license to trial out the full product. They were not pushy...

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What needs improvement with Rootly?

The team at Rootly seems to always be adapting and looking at what the market is doing and adding new features, so for us, Rootly currently fits the bill. If there was something we needed, we could...

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What is your primary use case for Rootly?

My main use case for Rootly is on-call alerts. In my use case for on-call alerts, we plug into various applications using Rootly's out of the box plugins. If an alert triggers, Rootly is then respo...

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Product Reports

Buyer's Guide

Rootly

October 2026

Download Rootly product report

Buyer's Guide

xMatters

October 2026

Download xMatters product report

Also Known As

No data available

xMatters IT Management

Overview

Rootly is an essential tool for effectively addressing and managing incidents within any system or organization. With quick and reliable incident alerts, comprehensive incident management capabilities, and efficient problem-solving features, Rootly helps users to identify, prioritize, and resolve incidents, resulting in improved system reliability and reduced downtime. The solution is highly regarded for its reliability, excellent customer support, and overall value to users.

Rootly

xMatters provides robust automated notifications and incident management, enhancing alerting and critical IT incident handling with seamless integrations, ensuring timely communications.

xMatters is designed for efficient incident management and streamlined IT alerting. It offers flexibility through integrations with ServiceNow, Slack, and others, enhancing communication and workflow management during critical events. Users highlight the SaaS model, customizable on-call scheduling, and effective communication tools. These features reduce incident response times, enhance message delivery, and support team collaboration across platforms.

What features make xMatters stand out?

REST API Automation: Facilitates seamless integration and automation.
Intuitive UI: Simplifies the user experience for managing workflows.
Workflow Builder: Enhances customization for incident processes.
Integration Flexibility: Supports various tools like ServiceNow and Slack.
Customizable Scheduling: Offers tailored on-call schedules and escalation paths.
Automated Notifications: Streamlines incident response times.
Robust Logging: Ensures reliability in tracking system activities.
Device Management: Offers comprehensive control over notification devices.
Self-Service Capabilities: Empowers users in managing their alerts and settings.
Conference Bridging: Facilitates communication during incident resolution.

What benefits should users consider in reviews?

Operational Efficiency: Enhanced by seamless integrations.
Improved Incident Response: Driven by automated notification and escalation pathways.
User Empowerment: Through self-service and device management features.
Accessibility: Enabled by a SaaS-based infrastructure.
Collaboration: Boosted through messaging and conference features.

xMatters supports industries in managing IT incidents and emergency notifications. Teams prioritize alerts, maintain on-call schedules, and automate response workflows, particularly integrating with tools like ServiceNow for critical event handling. Its application in infrastructure monitoring and proactive engagement is notable across sectors.

Everbridge

Sample Customers

* **Atlassian** * **Cisco** * **Databricks** * **DigitalOcean** * **Google Cloud** * **IBM** * **JetBlue** * **LinkedIn** * **Lyft** * **Microsoft** * **MongoDB** * **Netflix** * **Pinterest** * **Qualcomm** * **Red Hat** * **Salesforce** * **Spotify** * **Square** * **T-Mobile** * **Twitter** * **Uber** * **VMware** * **WeWork** * **Workday** * **Xerox** * **Zoom**

Over 2.7 million users trust xMatters daily at successful startups and global giants including athenahealth, BMC Software, Box, Credit Suisse, Danske Bank, Experian, NVIDIA, ViaSat and Vodafone. xMatters is headquartered in San Ramon, California and has offices worldwide. Visit our website to see how business like yours found solutions with xMatters.

Buyer's Guide

Rootly vs. xMatters

September 2026

Free Report: Rootly vs. xMatters

Find out what your peers are saying about Rootly vs. xMatters and other solutions. Updated: September 2026.

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