Gupshup pros and cons

Name: Gupshup
Brand: Gupshup
Rating: 4.2 (13 reviews)

Vendor: Gupshup

4.2 out of 5

13 reviews
100% willing to recommend

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Gupshup Pros review quotes

Sanket Dofe

Senior Software Engineer at Wynisco

Jul 5, 2026

The return on investment has been tremendous.

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Ayush Nithanzadu

Lead Engineer at Qrahi

Jun 17, 2026

Gupshup has impacted my organization very positively; it is a good platform, very reliable, and this is the first platform that we have used where we did not feel any need to switch over to any competitor because Gupshup is everything it markets itself to be.

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Venkateshwaran Konar

HTML at a recreational facilities/services company with 51-200 employees

Jun 18, 2026

At BookMyShow, I typically achieved delivery rates above 95%, read rates between 60 to 80%, and click-through rates noticeably higher than other comparable tools.

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Akhilesh Bangera

Growth & Strategy | Commercial Analytics at a consultancy with 1,001-5,000 employees

Jun 21, 2026

Gupshup has positively impacted my organization by helping me increase the user base from an existing point of view from zero to 0.6x in a span of three months.

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Ayush Shukla

SDE-1 at arya.ag

Jun 15, 2026

I believe Gupshup is one of the best services that I have used for sending notifications, and I totally trust it.

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Prajwal Shetty

CRM Manager at a computer software company with 201-500 employees

Jun 16, 2026

Gupshup is doing a good job in terms of accuracy and reliability, and they can keep doing so.

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reviewer2858913

Marketing Specialist (Acquisition & Retention) at a manufacturing company with 10,001+ employees

Jun 22, 2026

Gupshup has positively impacted my organization by helping me achieve a lower customer acquisition cost than another BSP.

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HarshShah2

DevOps Engineer at Veefin Solutions Ltd.

Jun 16, 2026

We have achieved a 97 to 98 percent successful delivery rate for business-critical OTPs and transactional notifications.

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reviewer2860836

Consultor Técnico at a comms service provider with 11-50 employees

Jun 24, 2026

I believe Gupshup has made the process of integrating WhatsApp for customers more agile.

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Victor Avancini

Software Engineer at a tech vendor with 11-50 employees

Jun 22, 2026

I think the best feature Gupshup offers is the very good documentation, and I appreciate how they provide assistance when we need it, as well as the architecture of the documentation.

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Gupshup Cons review quotes

Sanket Dofe

Senior Software Engineer at Wynisco

Jul 5, 2026

What would make it a 10? A better engineering team that solves problems and knows the ins and outs instead of just doing patch fixes would be ideal for me.

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Ayush Nithanzadu

Lead Engineer at Qrahi

Jun 17, 2026

Gupshup could be improved by adding more selection of templates.

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Venkateshwaran Konar

HTML at a recreational facilities/services company with 51-200 employees

Jun 18, 2026

If I suggest an improvement, I would desire to see deeper analytics.

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908,800 professionals have used our research since 2012.

Akhilesh Bangera

Growth & Strategy | Commercial Analytics at a consultancy with 1,001-5,000 employees

Jun 21, 2026

Gupshup can be improved in terms of the UI and the design of the particular model.

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Ayush Shukla

SDE-1 at arya.ag

Jun 15, 2026

My feedback regarding Gupshup is that during the DLT setting of IDs in the SMS and WhatsApp section, whatever is written in the portal has to be precise.

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Prajwal Shetty

CRM Manager at a computer software company with 201-500 employees

Jun 16, 2026

The main thing the support team should do is give immediate resolution, not take a day or two or three days.

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reviewer2858913

Marketing Specialist (Acquisition & Retention) at a manufacturing company with 10,001+ employees

Jun 22, 2026

I think their customer support needs to be improved as they have a very slow response time and lack local support, especially in Indonesia.

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HarshShah2

DevOps Engineer at Veefin Solutions Ltd.

Jun 16, 2026

I would appreciate more granular error code documentation for edge case API delivery failures, deeper out-of-the-box integration with cloud monitoring tools such as AWS CloudWatch or DataDog for native metric scraping, and a more responsive administrative console when querying massive historical message logs.

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reviewer2860836

Consultor Técnico at a comms service provider with 11-50 employees

Jun 24, 2026

I think Gupshup could be improved with online support or WhatsApp support so that we can talk directly with an agent, instead of working only by email.

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Victor Avancini

Software Engineer at a tech vendor with 11-50 employees

Jun 22, 2026

I remember that I was trying to get the webhooks about account information, and I had trouble finding in the documentation how I could receive webhooks about the account, such as when we have an account that could be blocked or when the limit of messages might be erased.

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