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NetworkE15cd - PeerSpot reviewer
Network Engineer at a hospitality company with 201-500 employees
Real User
It saves us on administrative work
Pros and Cons
  • "It gives us capacity planning."
  • "The most valuable feature is its speed."
  • "We haven't seen ROI yet."

What is our primary use case?

It is for storage.

How has it helped my organization?

It gives us capacity planning.

It saves us on administrative work.

What is most valuable?

The most valuable feature is its speed.

It is easy to use and manage.

The time to value of the solution is pretty quick.

For how long have I used the solution?

We are new to using the solution.
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Pure Storage FlashArray
May 2025
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What do I think about the stability of the solution?

The stability is good.

What do I think about the scalability of the solution?

The scalability is good.

How are customer service and support?

The technical support is great.

Which solution did I use previously and why did I switch?

The technology that we had was outdated. We were using HPE SAN.

How was the initial setup?

The initial setup was straightforward. We just followed the information on the screen: click, click, click. 

The start up process is very easy.

What was our ROI?

We haven't seen ROI yet.

What's my experience with pricing, setup cost, and licensing?

The licensing is $100,000.

Which other solutions did I evaluate?

Darktrace, which we are also using.

What other advice do I have?

I would recommend buying it.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
DevManag32ea - PeerSpot reviewer
Development Manager at Moreton Bay Technology
Real User
It helps to simplify storage because it has an easy front-end to access everything
Pros and Cons
  • "It helps to simplify storage because it has an easy front-end to access everything."
  • "I would like to get a weekly report of how our storage has been used, and if there is any storage sitting there not being used."

What is our primary use case?

We sell a SaaS offering of the storage to our customers. We use the storage as our main storage and also as our backup storage.

How has it helped my organization?

You don't have to go and buy your own storage. You can get your storage access within two minutes, which is great, because it is a lot quicker for our team to get the servers up and running. It provides access to the systems that we want to give access to.

What is most valuable?

  • Cheaper
  • Quicker
  • Easy to access if we need to obtain backups.
  • It helps to simplify storage because it has an easy front-end to access everything.

What needs improvement?

This may be available, but we are not using it. I would like to get a weekly report of how our storage has been used, and if there is any storage sitting there not being used.

What do I think about the stability of the solution?

I have not had it go down yet, so stability is good.

What do I think about the scalability of the solution?

I have never had a problem getting more storage, so scalability seems pretty good.

How was the initial setup?

The initial setup is straightforward. Though, I have now passed this task onto the tech team to do.

What's my experience with pricing, setup cost, and licensing?

Speak to an account manager and get the right deal.

What other advice do I have?

I would definitely look at Pure Storage. 

Disclosure: My company has a business relationship with this vendor other than being a customer: Partner.
PeerSpot user
Buyer's Guide
Pure Storage FlashArray
May 2025
Learn what your peers think about Pure Storage FlashArray. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
851,823 professionals have used our research since 2012.
it_user472458 - PeerSpot reviewer
Solutions Architect at a non-profit with 1,001-5,000 employees
Real User
​Data reduction and compression. Sub millisecond latency.​
Pros and Cons
  • "Data reduction and compression. Sub millisecond latency."
  • "Had some issues with Purity not being entirely compatible with VMware ESXi."

How has it helped my organization?

We tested our VDI environment on this array and it performed flawlessly and boosted the user experience.

What is most valuable?

Data reduction and compression. Sub millisecond latency.

What needs improvement?

Had some issues with Purity not being entirely compatible with VMware ESXi.

What do I think about the stability of the solution?

Had some issues with Purity not being entirely compatible with VMware ESXi.

What do I think about the scalability of the solution?

No.

How are customer service and technical support?

Very good.We did a PoC.

Which solution did I use previously and why did I switch?

We use NetApp because of the variety of protocols it can support.

How was the initial setup?

Initial setup was by far the easiest. We racked and stacked the array and were up and running in 4 hours.

What's my experience with pricing, setup cost, and licensing?

There is always room for negotiation.

Which other solutions did I evaluate?

Nimble and NetApp.

What other advice do I have?

Look at other competitor products as well.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
it_user277047 - PeerSpot reviewer
Lead Storage Engineer and Architect at a tech company with 1,001-5,000 employees
MSP
It currently doesn't support NAS storage (CIFS and NFS), but the dashboard provides everything needed in a single view.

What is most valuable?

The dashboard of the product provides a lot of value to the administrator. It provides everything needed in a single view.

How has it helped my organization?

The product improved the organization functions by increasing system response time and productivity. Before the product was installed, applications ran poorly, and slow, which affected the productivity of the workforce. Once the product was in use, the applications ran quickly, and the workforce did not encounter any bottlenecks and became more productive.

What needs improvement?

The product could improve by providing the capability to support NAS storage – CIFS and NFS. Currently, the product only supports block storage (SAN).

For how long have I used the solution?

The solution has been in place for three years.

What do I think about the stability of the solution?

There weren’t any issues encountered other than firmware upgrades that needed to take place.

What do I think about the scalability of the solution?

The capacity we needed did not cause any issues with scalability. However, fairly large companies may have issues expanding. The controllers are limited to a certain amount of storage. When that capacity limit is reached on what the controllers can handle, another set of controllers will be needed to compensate for the additional storage.

How are customer service and technical support?

Customer Service:

Their support and customer service is excellent. They monitored our storage arrays and knew about issues we had when they were reported. They assisted and made themselves available for some work where help was needed.

Technical Support:

I would rate their level of support an 8/10. Only because issues require escalation during off hours, but they do respond when issues are escalated.

Which solution did I use previously and why did I switch?

The technology the company had were from two competing vendors, but none had flash storage. This was the first time the company ever used flash storage.

How was the initial setup?

The deployment was very quick. It is one of the easiest storage equipment to implement.

The initial setup was very simple. The storage array comes very compact with minimum amount of hardware so it’s not bulky equipment which gets delivered in pallets. The setup instructions are extremely easy.

What about the implementation team?

The product was installed by the vendor’s SE. Their level of expertise was a solid 10/10.

What was our ROI?

There was a case study on the product. The work performed by four people is now capable of being performed by one person because of the applications running faster.

What's my experience with pricing, setup cost, and licensing?

All the software is included in the hardware at no additional cost , unlike some of the other storage vendors who charge for certain features such as encryption, replication, etc.

Which other solutions did I evaluate?

We looked at the other offerings from existing vendors but we took advantage of the free POC and also the special introductory rate.

What other advice do I have?

Based on my experience with the product, I would recommend it. I have never experienced an outage with the product or had any support that was below excellent. But there are other products in the market which compete well, however, I do not have any experience with the other products’ pricings and support.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
it_user516489 - PeerSpot reviewer
it_user516489Sr. Director Engineering Operations & IT Infrastructure at a tech services company with 501-1,000 employees
Real User

Having an integrated NAS in a Pure Storage array would be an excellent thing to have. We have been using Pure for about 2 years now and haven't had any issues. It is giving us about 5:1 Dedupe along with all the performance improveents.

PeerSpot user
Federal Civ/Intel Engineering Lead at a tech vendor with 1,001-5,000 employees
Real User
Pure Storage vs. XtremIO

Doing It Again: How Would I POC XtremIO and Pure?

We began our hands-on exploration of all-flash arrays in September 2013, and for all intents and purposes, the testing has never really concluded. If I knew then what I know now, I would have conducted a number of tests quickly during the official “Proof of Concept” (POC) phases.

All of the below tests are worth doing on the named products, as well as other similar products that official support the actions. Some tests particularly target a product architecture. Where applicable, I’ll note that. As with any storage array, the best and first test should be running real data (day-to-day workloads) atop it. The points build upon that being implied.

1. Capacity: Fill It Up!

This test is most practically focused on Pure Storage and its history and architecture. At the same time, the concept is worth processing with XtremIO.

In 2013 and before, Pure’s array dashboard showed a capacity bar graph that extended from 0% to 100%. At 80%, the array gave a warning that space was low, but failed to indicate the significance of this threshold. The code releases up to that point put an immediate write throttle on processing when the array passed that threshold. In short, everything but reads ground to a halt. This philosophy of what percentage truly is full was reassessed and redefined around the turn of the year to better protect the array and the user experience.

Pure’s architecture still needs a space buffer for its garbage collection (GC), which I believe is guarded by the redefinition of “full”. However, I have heard of at least one user experience where running near full caused performance issues due to GC running out of space (even with the protected buffer). If you’re testing Pure, definitely fill it up with a mix of data (especially non-dedupe friendly data) to see how it goes in the 80’s and 90’s.

For XtremIO, it’s a conceptual consideration. I haven’t filled up our array, but it doesn’t do anything that requires unprotected buffer space, so the risk isn’t particularly notable (feel free to still try!). The thing here is to think about what comes next when it does get full. The product road map is supposed to support hot-expansion, but today it requires swinging data between bricks (i.e. copy from an array of 1 x-brick to 2 x-bricks, 2 x-bricks to 4 x-bricks, etc).

2. Diversify & Observe: Block Sizes

Pure and XtremIO use different block sizes for deduplication and process those block sizes differently as well. Services and applications similarly use different block sizes when writing down to arrays. Microsoft Exchange favors 32KB blocks, while SQL Server tends toward 64KB blocks. Down the line, backup applications and jobs often times use blocks ranging from 256KB to 512KB. OS and miscellaneous writes stay on the smaller end around 4KB (or less).

Since Pure takes a bigger block size and then looks for duplicate patterns of various lengths, larger blocks like backup jobs have the potential to raise latency. It’s simple physics as I mentioned in the previous post–finding matching cards in 100 decks takes longer than finding them in 2 decks (take the analogy for what its worth). Your environment may not create any issues for a Pure array, and Pure arrays, code, and hardware may have moved beyond that by now, but test and verify.

XtremIO uses a fixed block size so bigger blocks don’t affect how its deduplication processes data. Everything is chopped down to 4KB (pre-3.0) or 8KB (3.0+) blocks. The thing to observe here is how deduplication and compression works. With the same data on both arrays (Pure & XtremIO), which provides the better data reduction? What are the trade-offs, if any, for that advantage?

3. Patch & Reboot: High Availability

My experiences with array software updates have almost always involved the words “non-disruptive”. In fact, since 2006 and our first EMC CLARiiON CX300, I can’t recall an update that required downtime. Sure, they recommended it and things were slower during updates, due to write-cache disabling, but one storage controller/processor was always online and serving data. Furthermore, in the storage array realm, “high availability” is pretty much a given. As the saying goes, though, “trust but verify”.

When you get your POC arrays, I’d recommend making sure that you can go through a software update during your evaluation. If the vendor doesn’t have one releasing during your POC, ask to have the POC unit loaded with the previous, minor revision of the code/software. Then, with your data fully loaded on it, schedule a time to perform that Non-Disruptive Update (NDU). This also provides the benefit of testing out the technical support experience with Pure and EMC Support (or any vendor).

Pure probably has an equivalent to this command, but you can also perform additional fail-over testing of XtremIO arrays by logging into the XMS CLI and running the following commands to see how an HA event is handled:

  • Open two SSH sessions to the XMS
  • In one session, run the following command. It repeats every 15 seconds. Open the XMS GUI to see more real-time data at the array level.
    show-targets-performance frequency=15
  • Observe/verify that traffic is flowing down all initiators evenly
  • In the second session, run the following command. Note that this will take a controller out of service (and may affect performance or availability).
    deactivate-storage-controller sc-id=2
  • Watch the first SSH session and the GUI for the effects of the fail over (recommend waiting five minutes at least before re-activating)
  • In the second session, run the following command to reactivate the controller:
    activate-storage-controller sc-id=2
  • Observe/verify that traffic returns to an even flow across all initiators

If real-world data on your array doesn’t generate at least 10,000 to 20,000 IOPS, I recommend running IOmeter on a few array-connected servers to create additional load. Four VMs/servers running IOmeter with the following characteristics provided roughly 34,o00 IOPS in my experiments.

  • Fully random I/O
  • Two disks checked per VM (in different datastores; mostly just to see how IOPS patterns affected different volumes)
  • Four outstanding IOPS
  • Access Specification on VM 1: All-In-One
  • Access Specification on VM 2: All-In-One
  • Access Specification on VM 3: 4K / 25% Read (OS simulation, heavy writes)
  • Access Specification on VM 4: 64K / 50% Read (SQL simulation)

4. Other Stuff: It Depends

This last part entirely depends on your environment and how you intend to use a new all-flash array. If you are fully virtualized like we are, look at the best practices, recommendations, and supported features. Compare your backup solution and architecture with array support. Do you need things like transportable snapshots for Veeam Backup & Replication, for example? If you use snapshots, how do you create, export, and delete them? Make sure any APIs that you use (or want to use) are supported.

At the end of the day, every environment and every use case is different. Relationships also matter, so your account team and VAR may sway your feelings toward, or away from, a given product. If all of the above tests go smoothly, smaller things like the UI and implementation process may make or break it. Or if you find the chinks in both products’ armor, support may be winning vote.

Either way, near the end of your evaluation, take some time to step back and write down the results and the pro’s/con’s to both or all of the products tested. Chances are you’ll find what matters to your organization on the page when you do.

Read more here

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
it_user238743 - PeerSpot reviewer
it_user238743Mid Market Geo Territory Manager at a tech company with 10,001+ employees
Vendor

I can't speak to the specific POC mentioned above or in the prior comments and why the parameters were set the way they were, but I have been part of several POCs and our recommendation is to ALWYAS use IDC's recommended parameters for testing an All Flash Array, which include filling the array up entirely and then wiping not once, not twice, but three times.

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CloudAdm1d74 - PeerSpot reviewer
Cloud Administrator at a tech services company with 51-200 employees
Real User
Enables us to deploy a 3:1 ratio for storage and has good deduplication and compression
Pros and Cons
  • "For us, the most valuable feature is the compression and deduplication. Being able to deploy a three to one ratio for storage is absolutely critical in today's world with the growing need for storage and the growing need for more space."
  • "The scalability of the solution is not as good as it probably could be."

What is our primary use case?

We use the private deployment model of this solution and VMware for our storage provider. Our primary use case of this solution revolves around our clients. We have different tiers of storage. We use the Pure Storage FlashArray for our tier-one storage, our higher-level storage to support not only multi-tenant clients but also our private cloud clients, and to provide them with an all-flash storage solution.

How has it helped my organization?

We used to use a product called XtremIO which was a pretty significant improvement on the old way of deploying storage which was through standalone SANDS and we also used EMC VMAX. That was really expensive. We saw a vast improvement when we switched over to using the Pure Storage model over the XtremIO. It just made us that much more competitive. We were able to offer those workloads to our clients, we sold more, and we keep selling it.

VMware absolutely benefited our IT organization. VMware has always been just above the rest in terms of virtualization. I was not part of the organization prior to VMware being a prevalent powerhouse like it is today. But I know that back in the day of our organization, we used to have every server in a single box. Now, we've trimmed down so much of our infrastructure as well as some of our other client's that we've moved to VMware and it's been a significant improvement.

We are and we aren't running VMware on Pure. We have our ESXi hosts are not running on Pure Storage but we use Pure Storage for the back-end data stores that we run. We don't necessarily run the Hypervisor on Pure, but we run a lot of our client's virtual machines on Pure Storage.

The main driver of running VMware on Pure is for more IOPS. It's a growing trend in the industry that we have to have more clients that have more IOPS and low latency. It's an ongoing battle with the industry. When it comes down to it there's going to be a higher demand for even lower latency; even more speed, and more IOPS. We haven't hit that quite yet, but it will happen. It's just the nature of the business.

The joint solution has benefited our organization. It's with the ability to have the tier-one storage from Pure Storage that's allowed us to not only sell more at a higher cost but also it's allowed us to separate certain workloads from others. We have the tier-one storage, then we have tier-two storage on a different provider that allows us to have more storage, but also to really just give Pure Storage to those that really need it. This provides better performance for those VMs.

What is most valuable?

For us, the most valuable feature is the compression and deduplication. Being able to deploy a three to one ratio for storage is absolutely critical in today's world with the growing need for storage and the growing need for more space. Everything needs more space. For us to have a solution that allows deduplication and that lets us deploy more on less.

What do I think about the stability of the solution?

It's a very stable solution. Even going through maintenances we can individually bring down certain nodes without any disruption in performance. It works really seamlessly with our current implementation.

What do I think about the scalability of the solution?

The scalability of the solution is not as good as it probably could be. In regards to storage and SANDS, it's very difficult to have a scalable solution when you're talking about hardware stores. It's just really difficult to do that. Overall, I think Pure does a good job with scalability.

How are customer service and technical support?

I don't interface with technical support too much. Overall whenever I've had to interface with technical support it's always been a very positive experience.

Which solution did I use previously and why did I switch?

We previously used XtremIO. We knew we needed to switch because of the trends in the industry. It's always going be a battle for consumer-based demands. Consumers are always going to demand more, and more; now. What that means is that you need to build apps that are quicker, faster; or have a more sleek run without as much code, or they're more highly available. That's what it really comes down to.

How was the initial setup?

The initial setup was straightforward. 

What about the implementation team?

Pure Storage did the deployment for us. 

What was our ROI?

We have seen ROI. 

Which other solutions did I evaluate?

Pure was on our shortlist. There are not a whole lot of other competitors that do what Pure does. They architected their own SAND right from scratch and it's a versatile product.

What other advice do I have?

It's a pretty simple and pretty straightforward solution. There's a lot of one pane of glass type of things that we have with Pure and I don't see much in terms of improvement.

I would rate this solution a ten out of ten. My advice to someone considering this solution is to just get it. 

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
SrTechMa1007 - PeerSpot reviewer
Sr Tech Manager at a tech services company with 10,001+ employees
Real User
Management tools make everything easier and have helped simplify storage
Pros and Cons
  • "The initial setup was straightforward in the way that it was a database vacuum storage."
  • "I would rate this solution an eight. There's always room for improvement, nobody is perfect to get a ten out of ten. They do what they do well. It's not cheap but we it's for uses that we needed."

What is our primary use case?

Our primary use case of this solution is for the fast storage and database. 

How has it helped my organization?

This solution has improved the way our organization functions through its reliability and consistent platform for storage. Has helped up to simplify storage because the management tools make everything a lot easier. 

What is most valuable?

Performance and scalability are the most valuable features for us. 

For how long have I used the solution?

Less than one year.

What do I think about the stability of the solution?

Very stable. 

What do I think about the scalability of the solution?

It scales well. 

Which solution did I use previously and why did I switch?

We knew we needed to switch because the older solution we were using was at its end of life. 

How was the initial setup?

The initial setup was straightforward in the way that it was a database vacuum storage.

What about the implementation team?

We used a reseller for the integration and we had a good experience with them. 

Which other solutions did I evaluate?

We also looked at Dell EMC and NetApp but Pure Storage performed better. 

What other advice do I have?

I would rate this solution an eight. There's always room for improvement, nobody is perfect to get a ten out of ten. They do what they do well. It's not cheap but we it's for the uses that we needed. 

If you're considering this solution, I would tell you to try it. 

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
DeputyEx7942 - PeerSpot reviewer
Deputy Executive Officer at a transportation company with 5,001-10,000 employees
Real User
Our VDI performance latency has been reduced to microseconds

What is our primary use case?

We use it for VDI.

How has it helped my organization?

We used to run VDI under other storage. The performance wasn't great, but when we moved to Pure we got less than a few microseconds in performance. Latency is the most important aspect for us.

What is most valuable?

The performance.

What needs improvement?

We would always like to see higher performance, and lower pricing is always better. In general, they're going in the right direction.

What do I think about the stability of the solution?

It's very stable and it's very fast. In general, a lot of times VDI with our older system was up and down. Sometimes we ran into performance bottlenecks. Pure helps stabilize things, at least from a storage perspective, to stabilize the I/O performance.

What do I think about the scalability of the solution?

We haven't reached the stage yet, specifically on VDI, where we have to scale.

How are customer service and technical support?

Technical support is great. They make it simple.

Which solution did I use previously and why did I switch?

Our previous solution was slow. We ran into a lot of I/O bottlenecks. I had wanted to get Pure into our environment for a few years. They lowered the price to the point that the price-to-performance fit our budget.

How was the initial setup?

The initial setup was straightforward, very fast. We had done a PoC before.

What about the implementation team?

We used a reseller, ePlus. They worked closely with Pure, with their engineers.

What was our ROI?

When users don't call wanting to kill me, that's ROI. The internal VDI performance was bad and, from an IT perspective, we had unsatisfied customers. Our ROI is that we don't get angry customers calling to say the solution doesn't work.

What's my experience with pricing, setup cost, and licensing?

The price-to-performance is good. I looked at Pure about three to four years back, but the price-to-performance wasn't right for us. Now, it's right.

What other advice do I have?

Try a PoC. Work up a PoC and you will really see a performance improvement.

For our purposes, Pure doesn't really simplify storage. We just needed the performance for VDI. Our enterprise system is on another storage system.

Overall, I would rate Pure at nine out of ten. I'm leaving them room for improvement but, so far, we are satisfied with Pure Storage.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Buyer's Guide
Download our free Pure Storage FlashArray Report and get advice and tips from experienced pros sharing their opinions.
Updated: May 2025
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Buyer's Guide
Download our free Pure Storage FlashArray Report and get advice and tips from experienced pros sharing their opinions.