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Senior Technology Consultant at a transportation company with 51-200 employees
Reseller
Our customers are impressed with the solution's safe mode and its data reduction
Pros and Cons
  • "One feature that's particularly valuable for our finance customers is Pure Storage's safe mode. It protects against ransomware attacks by taking snapshots. Our customers were very impressed with this capability. The data reduction is also impressive compared to other providers."
  • "Pure Storage's logs could provide more visibility to the end-user. The logging algorithms are different from those of other vendors. For example, Cisco's logs provide extensive troubleshooting data, whereas Pure Storage logs offer limited information. We have to contact support to get more information."

What is our primary use case?

We use FlashArray for enterprise block workloads, especially VMware databases. Everything is a virtual environment these days. We work with companies in partner countries in industries like telecom and banking. 

How has it helped my organization?

You can see Pure Storage's performance benefits as soon as you have deployed the solution. In terms of compression and deduplication, you can see the benefit once you've migrated 25 to 30 percent of your workload to FlashArray. The algorithm needs that much to see how much duplicated data is inside the array. It has reduced the client's storage footprint 100 percent. 

What is most valuable?

One feature that's particularly valuable for our finance customers is Pure Storage's safe mode. It protects against ransomware attacks by taking snapshots. Our customers were very impressed with this capability. The data reduction is also impressive compared to other providers. 

The single pane of glass management is simple and easy to operate. It also seamlessly integrates with VMware and cloud environments. Pure Storage is hosted on the public cloud, so it's easy to monitor the array from your mobile phone.

What needs improvement?

Pure Storage's logs could provide more visibility to the end-user. The logging algorithms are different from those of other vendors. 

Buyer's Guide
Pure Storage FlashArray
May 2025
Learn what your peers think about Pure Storage FlashArray. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
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For how long have I used the solution?

I have used Pure Storage for three years. 

What do I think about the stability of the solution?

Pure Storage FlashArray is reliable, and I've had no problems with hardware or software failures. 

How are customer service and support?

I rate Pure Storage support eight out of 10. Their support is excellent, and they respond quickly. 

How would you rate customer service and support?

Positive

Which solution did I use previously and why did I switch?

We recommend different solutions based on a questionnaire on the customer's needs. Are there performance or resource crunches? Is their current solution becoming obsolete? This isn't a problem with Pure Storage because it will last forever. 

Pure Storage builds its own drives using direct flash modules. Pure Storage has solutions for all scales from small businesses to the enterprise level. 

How was the initial setup?

FlashArray is pre-deployed on hardware. It's very easy to deploy using one person. 

What was our ROI?

Pure Storage offers a good long-term ROI. You will get the new technology and the same level of support on an initial capital investment. It's a cost-effective solution for customers of any size for long term.

The Evergreen program is critical for our customers who would like to stay on this platform forever, control operating costs, and adapt to new technologies. 

What's my experience with pricing, setup cost, and licensing?

The most important feature is that you get support services forever for a flat annual renewal cost.

What other advice do I have?

I rate Pure Storage FlashArray eight out of 10. 

Which deployment model are you using for this solution?

On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer: Reseller
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Dave Hornby - PeerSpot reviewer
IT Manager at a computer software company with 51-200 employees
Real User
Top 10
It helps reduce our storage footprint, improves uptime, and is quick
Pros and Cons
  • "I appreciate the ease of provisioning storage on Pure Storage FlashArray."
  • "Improved reporting on the deduplication and compression functionality would be beneficial."

What is our primary use case?

Our VMware infrastructure uses a Pure Storage FlashArray as its primary SAN storage solution.

How has it helped my organization?

Our organization values the single management pane of glass because it simplifies administration by consolidating all necessary tools and functionalities into one location, eliminating the need to navigate between different systems. This streamlined approach increases efficiency and allows us to manage our operations effectively.

The benefits of Pure Storage FlashArray were immediately apparent, with its speed dramatically reducing machine deployment times from several hours to mere minutes.

Pure Storage FlashArray significantly reduced our storage footprint. Moving from older three-point five-inch SAS disks to Pure's smaller disks and utilizing deduplication and compression, we condensed our storage from 12 racks to just four.

Pure Storage FlashArray reduces downtime compared to our previous storage solution. While our previous system was reliable with minimal downtime, it still required occasional maintenance, whereas Pure Storage FlashArray operates seamlessly without any maintenance requirements.

The Evergreen architecture provides a fantastic refresh cycle where storage, including the crucial controllers at the system's core, is replaced every three years during maintenance renewals. This effectively means that even after nine years, the system remains equivalent to a brand new one. This is greatly important to our organization's ability to maintain uptime. 

What is most valuable?

I appreciate the ease of provisioning storage on Pure Storage FlashArray. The deduplication and compression features make it cost-effective and remarkably straightforward to use.

What needs improvement?

Pure Storage FlashArray is fantastic. It shows and does everything I need, which is why I've used it for so long. However, improved reporting on the deduplication and compression functionality would be beneficial. While a general reduction in space usage is evident, it's impossible to determine the specific deduplication or compression rates for individual disk systems.

For how long have I used the solution?

I have been using Pure Storage FlashArray for nine years.

What do I think about the stability of the solution?

I rate the stability of Pure Storage FlashArray ten out of ten.

What do I think about the scalability of the solution?

Although we haven't needed to scale significantly yet, the system appears capable of scaling.

How are customer service and support?

The technical support always replies quickly, and the support quality has been fantastic.

How would you rate customer service and support?

Positive

Which solution did I use previously and why did I switch?

We previously used HPE non-flash storage, but they did not offer the deduplication, compression, or SSD options that the Pure Storage FlashArray provides.

How was the initial setup?

The initial deployment is straightforward, even for someone who has no experience with Pure Storage FlashArray. It takes less than one day.

Deploying a Pure Storage FlashArray can involve various infrastructure components, making it more efficient to use a team. In most organizations, a single person would lack the necessary access to all the systems involved in the deployment process.

What's my experience with pricing, setup cost, and licensing?

We implemented Pure Storage FlashArray nine years ago when it was new to the market and obtained it at a preferential price. However, the current retail price may be relatively high, and discounts may not be available.

What other advice do I have?

I would rate Pure Storage FlashArray ten out of ten.

Pure Storage handles all maintenance. Upgrades are initiated by simply sending an email request to Pure Storage, which manages the upgrade process.

Pure Storage FlashArray offers fantastic performance and is easy to set up, but it's important to consider the types of workloads you'll be using, as this can impact its data deduplication and compression efficiency.

Which deployment model are you using for this solution?

On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
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Buyer's Guide
Pure Storage FlashArray
May 2025
Learn what your peers think about Pure Storage FlashArray. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
851,823 professionals have used our research since 2012.
reviewer2563971 - PeerSpot reviewer
Storage and Backup Administrator at a consultancy with 10,001+ employees
Real User
Top 20
Cost-effective and stable storage with a good compression rate
Pros and Cons
  • "The compression rate is one of the most valuable features of Pure Storage FlashArray. Additionally, it is all-flash storage with excellent IOPS, and hardware failures are very less."
  • "Everything has been good, but we faced one issue last year while migrating volumes from one Pure Storage to another. The snapshots were not visible in the Veeam backup portal."

What is our primary use case?

We use Pure Storage FlashArray as the primary storage of our organization. 

How has it helped my organization?

Pure Storage FlashArray is very important for us because this is our primary storage. Most of our data resides in this storage. We rely heavily on it and our backup solution.

We can integrate Pure Storage FlashArray with our Veeam backup software. In addition to our backup, we also take storage-level snapshots. When we take storage-level snapshots for any volume, we can easily restore any virtual machine by using the Veeam portal from the Pure Storage snapshot. This capability is significant for me. As a storage admin, I find it very easy to restore any data. It also reduces the need for extra storage. The data compression feature minimizes the cost of buying extra storage space, benefiting the organization financially.

What is most valuable?

The compression rate is one of the most valuable features of Pure Storage FlashArray. Additionally, it is all-flash storage with excellent IOPS, and hardware failures are very less. 

We can easily replicate our data from the DC site to the DR site. 

What needs improvement?

Everything has been good, but we faced one issue last year while migrating volumes from one Pure Storage to another. The snapshots were not visible in the Veeam backup portal. Our disaster recovery plan was mostly based on the integration between Veeam and Pure Storage, and we faced a lot of problems. Pure Storage promised that a future upgrade would solve this problem by introducing a plugin.

For how long have I used the solution?

I have been using Pure Storage FlashArray for about one and a half years.

What do I think about the stability of the solution?

The solution is very stable, and I would rate its stability a nine out of ten. It has reduced downtime by 90% to 95%.

What do I think about the scalability of the solution?

We are a small organization. We have 120 GB of storage and 3,000 to 4,000 people. We have multiple departments using this solution. We have one production site and one disaster recovery site. We have two locations.

How are customer service and support?

They are almost perfect. I would rate them a nine out of ten.

How would you rate customer service and support?

Positive

Which solution did I use previously and why did I switch?

I have used IBM Storage before. The main difference is that IBM supports various storage types such as SAS disk and Flash disk, whereas Pure Storage is all-flash storage. That is the main difference between them. Pure Storage has a higher data compression rate than IBM Storage. 

I prefer Pure Storage over IBM Storage when it comes to performance and power. I also prefer Pure Storage in terms of cost because they are giving the subscription feature to upgrade free of cost. There is also a better compression rate, so we have to buy less storage space than IBM Storage.

How was the initial setup?

The initial setup was straightforward. It was not very complex. It takes a few days.

It requires upgrades from time to time. It also requires monitoring. That is all. There is not much maintenance.

What was our ROI?

The failure rate is very low. It is very stable. It saves resources and time. We do not have any performance issues. The performance is good. In addition to the time and resources, it also saves us costs. Its high data compression rate results in buying less storage space, thus saving costs.

What's my experience with pricing, setup cost, and licensing?

It is cost-effective because after buying a subscription, they provide a service to upgrade hardware for free. They are providing so many features. When you consider the features provided, it is cost-effective.

What other advice do I have?

I would surely recommend Pure Storage FlashArray for its ease of use and less complexity compared to other storage solutions. The snapshot and replication technologies are much easier to understand and implement compared to other storage solutions.

I would rate Pure Storage FlashArray a nine out of ten.

Which deployment model are you using for this solution?

On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
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Nana Kwame Baidoo - PeerSpot reviewer
System Engineer II at a real estate/law firm with 1,001-5,000 employees
Real User
Top 20
It performs well, reduces downtime, and easy to manage
Pros and Cons
  • "The most valuable feature of the FlashArray is Pure One, which provides a comprehensive overview of our entire storage environment."
  • "When creating a support case, visibility should be extended to others involved in assisting."

What is our primary use case?

We use Pure Storage FlashArray as the primary storage for our virtualized environment. 

How has it helped my organization?

Pure Storage arrays use flash memory, which provides faster data access and improved performance compared to traditional spinning disk storage. Pure Storage has features like deduplication, compression, and thin provisioning help reduce storage requirements and optimize the use of available space. The systems come with intuitive management interfaces and automation features that simplify storage operations and reduce administrative overhead.

Pure Storage FlashArray helps reduce downtime by 99.99 percent.

What is most valuable?

The most valuable feature of the FlashArray is Pure One, which provides a comprehensive overview of our entire storage environment. Pure One allows us to visualize our whole fleet and conduct various administrative assessments. This includes monitoring capacity usage and identifying the specific allocation of storage across our infrastructure. The FlashArray offers a centralized management system that is particularly appealing.

What needs improvement?

The self-service process encountered a bug that caused it to stall and prevent completion. Pure Storage should address these issues to enhance the functionality of self-service upgrades.

For how long have I used the solution?

I have been using Pure Storage FlashArray for about three years.

What do I think about the stability of the solution?

Pure Storage FlashArray is stable. We have not had any issues.

What do I think about the scalability of the solution?

We can quickly scale the FlashArray if the device is not nearing the end of its life. Their systems are designed to scale easily, allowing you to add more capacity or performance as needed without major disruptions.

How are customer service and support?

The technical support team is knowledgeable and efficient. They quickly assign a technician to our cases, who analyses the issue or, if necessary, transfers it to another technician at the end of their shift. This entire process is smooth and seamless.

How would you rate customer service and support?

Positive

Which solution did I use previously and why did I switch?

I previously used HP Storage, but Pure Storage FlashArray performs better. The IOPS is much better than what HP provides.

How was the initial setup?

The initial setup is complex for exceptionally large environments. Pure Professional Services is always available to assist.

What about the implementation team?

We implemented in-house with support from Pure professional services.

What's my experience with pricing, setup cost, and licensing?

While more expensive than other storage solutions in the same space, Pure Storage FlashArray offers superior performance that often justifies the higher cost and adds value overall.

What other advice do I have?

I would rate Pure Storage FlashArray nine out of ten.

When you purchase a Pure Storage FlashArray, you're not just acquiring storage but also investing in excellent support. With a dedicated support representative assigned to your case, you can expect immediate assistance whenever you log in, day or night.

Maintenance is required for periodic updates and patches. Pure Storage informs us when the patches or updates are available. 

Which deployment model are you using for this solution?

On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
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Operatio6735 - PeerSpot reviewer
Operation Manager at a leisure / travel company with 5,001-10,000 employees
Real User
The ease of management has made it so easy that we don't have to have extra storage or systems people
Pros and Cons
  • "It helps us maintain uptime much better than other solutions we've used in the past, and the support is extremely quick and responsive."
  • "I would love for them to have a hyper-converged solution."

What is our primary use case?

We use the FlashArray X20, M20, M10. We have regulations against cloud, so we're mostly on-Prem. However, we do use Office 365 for email and we have Azure for development on another team but I don't manage that team.

Our primary use case of this solution is to house data stores on virtual machines.

How has it helped my organization?

It helps us maintain uptime much better than other solutions we've used in the past and the support is extremely quick and responsive. 

The ease of management, cutting edge technology, and higher availability benefits our IT organization. 

We are running VMware on Pure. The main driver for this was the speed of the virtual machines and the ease of administration with Pure is pretty seamless.

The joint solution has helped my organization. Cody from Pure Storage has been a really big advocate for cutting edge technologies within Pure Storage. He's given us as a customer a lot of tools from his social media to help us do our jobs easier. That's been amazing. It's been awesome for us. The support's been great. Our SC has been great, and our sales reps have been great. Performance is awesome.

What is most valuable?

The most valuable features of this solution are the speed, ease of use, administration, and the support model.

We have the VMware plugin for Pure storage. It's the plugin that allows us to create a data store. It's super simple but we use it. It's in vCenter. The integrations have helped by making it quicker to deploy data storage.

If we have a LUN that is ready to have a data store put on it, rather than us having to give access to certain people to create data stores, they can just do it directly from vCenter and they won't have to have access to the array. It makes it easier. It's a little faster.

What needs improvement?

From a software perspective, it's been great. They've done a lot of things with VM integration from the Pure side. I would love for them to have a hyper-converged solution.

The costs could be improved. They still have a very good value proposition. I'm not arguing that they're too expensive, but if they want to continue to increase market share, they're going to have to come up with better ways to get the cost down. The availability of QLC NAND is much cheaper, albeit at a higher latency.

What do I think about the stability of the solution?

Stability is very high. It's been amazing. They do non-disruptive upgrades that I have never seen anything like in the industry. For us, we can do upgrades in the middle of the day. We wouldn't accept that kind of risk, but we've accepted a lot more risks than we should using Pure and I've never been let down.

What do I think about the scalability of the solution?

Scalability is very good considering the architecture that they're built around, which is the scale-up architecture. It's very good.

Which solution did I use previously and why did I switch?

Before Pure, we had EMC VNX, and we were having the entire array reboot and we would lose a server room at a remote casino. All VMs would go down and have to reboot because the entire array would reboot. That happened at least three or four times and then that's what made us decide to pay for what I would say is around triple the cost, just to guarantee that that doesn't happen. To my organization, money is less of the concern as the availability. Nobody wants to get that phone call. We had EMC, it was bad. Support wasn't great. I wouldn't say it was bad but it wasn't great. What put us over the top was that Pure is stable.

How was the initial setup?

The initial setup is insanely easy. It's so easy our sales guy can do it with Pure.

What about the implementation team?

We used a reseller for the integration. The company was Pinnacle Business Solutions from Oklahoma city. It was pretty good. We were happy with it.

What was our ROI?

We absolutely have seen ROI in two areas. The ease of management has made it so easy that we don't have to have extra storage people or systems people. The data reduction has been very generous. We're getting roughly three and a half to one data reduction across all arrays. That's basically three VNXs right there, and three VNXs would cost more than a Pure FlashArray. That's a pretty decent return.

What's my experience with pricing, setup cost, and licensing?

We have 16 or 18 arrays. We like to do the three-year support model so that we get Evergreen and therefore, we get free upgrades. We pay around more than 1.5 million dollars. 

Which other solutions did I evaluate?

I wasn't a decision-maker in the decision-making process. Had I been, I would've considered Nimble All Flash Array. I wouldn't consider anything else. Everything else that I know of in the storage industry is not worth us having insanely low latency for that. That's not our number one concern.

What other advice do I have?

They're the leader in the industry and everyone's chasing them. They're a cloud-native array that no one's ever done and their storage is excellent. Even if they weren't one of the fastest arrays in the entire industry, I would use them for their support model and ease of use.

The advice I would give to someone considering this solution is to look past the sticker shock which is return on investment. I would look at data reduction. I would definitely buy into what people say about their support, which is excellent. I would say that your company, whether you realize it or not, is going to benefit from being industry-leading, pushing the edge from a technology perspective, the ease of management, administration, and even the setup. It is well worth it.

I would rate it a nine and a half out of ten. I would rate it that high simply because I think if they can take advantage of QLC NAND and bring the costs down into a different market, it would be perfect. If they wanted to do a hyper-converged solution with this type of support that they have, they would be unbeatable. They're already unbeatable, but QLC NAND is going to bring the costs down for this all-flash architecture, and if you can cut the price of half of the flash array, you can be selling to small, medium business much quicker. It would be fantastic. 

Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Senior Systems Administrator for Research at Chapman University
Real User
The data reduction technology has been beyond impressive. We also really like their ability to handle diverse workloads, access-patterns, and database technologies with no loss of performance.
Pros and Cons
  • "Their REST API is wonderful, well-documented, and easy to use."
  • "As soon as we introduced our first Pure Storage FlashArray, the first benefit was at least twice the performance increase. Our production databases simply ran twice as fast with no other change."
  • "Pure Storage technology allowed us to automate tasks, reducing something which started as a 12-hour turnaround down to about 15 minutes."
  • "The data reduction technology part of the scalability has been impressive, like its ability to host additional workloads, volumes of data, and databases."
  • "The higher education moves slowly. We are still looking forward to implementing the full list of existing features."
  • "In terms of the future, I have been excited by some of the copy data management stuff that they're talking about building into the environment. There are feature sets where I've done a lot of automation work. So, I am always looking forward to extensions of their API. They're also talking about a phone home centralized analytics database being used as a centralized management console with a list of new cloud features, but this doesn't seem finalized."

What is our primary use case?

Our primary use case has been our production Oracle campus management database environment. We use Oracle PeopleSoft as our campus management solution and underneath that we have about six terabytes of Oracle Database. Our most demanding use-case for Pure Storage has been hosting these high performance, transactional databases, while also hosting all of our other critical application storage needs (MSSql data-warehouse, BI/Analytics, VMWare).

How has it helped my organization?

As soon as we introduced our first Pure Storage FlashArray, the first benefit we saw, from our very first benchmarks, was that our production databases simply ran twice as fast with no other changes. That increase in performance allowed us to then redesign our database environment in ways which had many knock-on benefits, primarily virtualization and automation. Our primary activity as DBAs is copying databases: making clones, doing refreshes, and creating development/test copies. We spend all day, every day doing this. Pure Storage's technology allowed us to automate these tasks, reducing a manual database-deployment process that started as a 12-hour turnaround to an automated solution that takes about 15 minutes.

What is most valuable?

The most valuable feature has been its performance. It has allowed us to virtualize our production environment, which has many secondary benefits, primarily involving the automation of database administration activities. Very close to that primary benefit has been the effectiveness of their data reduction technology, a combination of deduplication and metadata indexing. In our environment, nearly all of our databases are copies of copies. With Pure Storage's data-reduction technology we can host an unexpectedly large amount of functional data in an affordable amount of storage.

Also, their system-management REST API is excellent: well-documented and very easy to use.

What needs improvement?

In the higher-education industry, things moves slowly. We are still looking forward to implementing the full list of their existing features. 

In terms of the future, I have been excited by some of the copy data management stuff that they're talking about building into the environment. I've done a lot of automation work using their existing features and tools, so I'm always looking forward to extensions of their API. They're also talking about extending their phone-home centralized analytics interface (PureOne) into a does-everything management console with a list of new cloud, WAN, and backup features, but this doesn't seem finalized. 

For how long have I used the solution?

3.5 years

What do I think about the stability of the solution?

We forget they're there. We plugged the first one in, then we didn't look at it for months. We copied more and more stuff into it over that first year and got more and more impressed at how effective Pure's data-reduction technology was. You copy more and more stuff into them and they just sit there, working away. Now that a lot of our daily operations are automated, we barely even log into them.

What do I think about the scalability of the solution?

The data reduction technology part of the scalability has been impressive. We really like its ability to host diverse additional workloads, categories of data, and vendor database technologies.

We have purchased a second array. We also added an additional shelf for capacity to the first array. The process of adding both of these devices took less than an hour in each case: The SE shows up, plugs stuff together, turns it on, and the data moves over.

How are customer service and technical support?

We've been incredibly happy with their tech support. There was even an instance where we were having an unrelated problem with our production Oracle Databases. If you can imagine having your production Oracle Databases randomly reboot approximately every 12 to 17 hours for no reason that you can figure out. It tends to be something approaching a resumé-generating experience. Out of the blue, we received a proactive, spontaneous call from Pure Storage support saying, "We're observing something weird on one of your Fibre Channel connections. We think you should take a look at this one SFP optical connector on this one channel, because we're seeing stuff on the array which looks unusual." We looked and it turned out to be the problem. We were having this timing error that was causing our databases (because they were clustered) to lose track of the fact that they were part of a cluster. They would just reboot. Pure Storage support, using their phone-home data analytics, solved it, proactively.

They even showed up at our office, just in case it was the Pure Storage array's SFP, not the one in our fibre-channel switch. Our salesperson and sales engineer showed up within an hour at our location with a replacement SFP that we didn't even need. 

Therefore, we are very happy with their tech support.

How was the initial setup?

It was very straightforward, to the point that our SE said, "Watch me as I do this. You'll never need to do this again. It will just sit here." The array set up, for our first array, from taking it out of the box to mounting the first volume, took less than an hour.

What about the implementation team?

Pure Storage showed up, plugged it in, and we attached it to our Fibre Channel SAN and our iSCSI network. We were copying data within an hour and a half or so. Our Pure Storage team is great. There wasn't really an "implementation". No assistance was necessary.

What was our ROI?

Compared to legacy spinning disk, we have absolutely seen a reduction in total cost of ownership (TCO). I don't have an actual sort of number, but it's dramatic. 

What's my experience with pricing, setup cost, and licensing?

In terms of other contemporary arrays, Pure is something you need to have a use case for. It isn't priced for you to just go buy one off-the-shelf. It isn't a casual purchase. If you have an appropriate use case though--heavy lift Oracle Databases, any type of virtual desktop infrastructure (VDI), or workloads that just really need low latency and high throughput--you should consider all-flash at least and probably Pure Storage. For example, we are starting to use our second array for high performance computing, primarily machine learning, and for that sort of research analytics and heavy math computation you really need all-flash. 

Which other solutions did I evaluate?

We had existing relationships with vendors who had spinning disk technology. What we weren't getting was the type of flexibility for automation and copy management that all-flash technology offered with the same level of functionality. 

Spinning disk, if you're going to copy things, is zeros and ones on a piece of metal or glass, being moved to another piece of metal or glass. There is physics involved, physical changes. All-flash is largely a metadata-based environment, which means you can make copies of things by changing a few bytes in a table somewhere. 

Pure Storage was chosen because we wanted to move our university's database environment forward in terms of optimization and automation for everyday database administrator activities.

I work with a lot of different storage technologies, including other all-flash solutions, and Pure Storage stands out.

What other advice do I have?

When researching or selecting potential purchase, start with performance, then try to narrow things down by looking at the additional functionality that a particular solution is going to bring into your environment. There are use cases where raw speed is everything, but almost no one is ultimately in that use case. Most people don't want it to be just fast. They want it to:

  • Be fast.
  • Make their DBAs lives easier.
  • Make their VDI work. 
  • Run their VMs in VMware in a more reliable, faster way, with better HA. 

Definitely investigate your options. Research a solution's whole set of functionalities, strengths and weaknesses, then compare that to your needs. Don't chose it because it's fastest, cheapest, etc.. Look hard at how you're going to be using it, in detail, over the next 18 to 36 months.

If you are using a storage solution in an enterprise, you need something that has an infrastructure, an ecosystem around it, a whole vendor environment. You're not going to just plug it in. You will want to use it in complex environments for important tasks.

This is why we have never implemented any sort of homegrown SSD or stripped-down, generic SSD storage arrays. We'd need to build all of those additional "ecosystem" features ourselves.

We haven't made a lot of use of Pure's built-in predictive analytics. However, they were beneficial in a couple of our storage capacity-planning discussions. We did use and trust them to understand when it was time to purchase a second //M20, which is the model of array that we use. Partially based on the built-in analytical projections, we purchased a second //M20 array and added capacity to our existing one.

Pure Storage helps to simplify storage. Some of the simplification that we observed simply comes out of its all-flash nature. We suspect that most other all-flash storage arrays in the enterprise would have shared a large percentage of that simplification. However, what Pure Storage adds, uniquely, is that their software is very much aimed at reinforcing and sustaining simplification. Performance is not the only goal; it is performance, simplicity, and ease of use.

Disclosure: PeerSpot contacted the reviewer to collect the review and to validate authenticity. The reviewer was referred by the vendor, but the review is not subject to editing or approval by the vendor.
PeerSpot user
John_Sweet - PeerSpot reviewer
Sr. Storage Engineer at Charles Schwab
Real User
An easy-to-use and scalable tool for database storage
Pros and Cons
  • "Pure Storage FlashArray is simple and easy to use. It offers protection when removing devices. It has the ability to undo deletes."
  • "I would like to see additional features like performance monitoring, configuring alerts, and the customization of alert thresholds."

What is our primary use case?

The tool provides storage to new servers and maintains provision storage volumes like creating new servers for Windows and Linux, which are the system administrations of the storage system.

How has it helped my organization?

We have hundreds of servers that use the tool for the storage of Oracle and SQL databases. It also provides tier-one storage for systems and production servers.

What is most valuable?

The tool is simple and easy to use. It has neat features like protection from device removal. Moreover, you can undo the deletes. The solution is easy to work with and not as complicated as CAC.

What needs improvement?

I want to learn more about command line usage which I have not explored much yet. However, there are many automated solutions for repetitive tasks. I would like to see additional features like performance monitoring, configuring of alerts, and the customization of alert thresholds in the next release.

For how long have I used the solution?

I have been using Pure Storage FlashArray for the past three years.

What do I think about the stability of the solution?

I would give a nine out of ten for the stability of the tool.

What do I think about the scalability of the solution?

I would rate the scalability of the tool as nine out of ten. The solution is very scalable. There are 12 users of the tool in our organization. We have no plans to increase the current usage unless we merge with another company.

How are customer service and support?

I would give a ten out of ten for the technical support of the tool. The solution has got good support and has always been able to help us.

How would you rate customer service and support?

Positive

Which solution did I use previously and why did I switch?

I have previously used EMC PowerMax. I chose Pure Storage FlashArray because it was of lower cost. Also, we wanted to keep competition between the vendors.

How was the initial setup?

The implementation of the tool is straightforward.

What was our ROI?

The company must be having ROI but I am not sure since I am not involved in strategic decisions. I do not have access to the metrics to analyze the ROI.

What's my experience with pricing, setup cost, and licensing?

I would rate the solution a nine out of ten. I am using the latest version of the solution and it is deployed on-premises. The tool is easy to implement and does not require much training. Moreover, it has good support.

Which other solutions did I evaluate?

I would rate the pricing of Pure Storage FlashArray a five out of ten. It is expensive but not too much.

Which deployment model are you using for this solution?

On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Ivan Monnier - PeerSpot reviewer
Infrastructure Analyst at Whirlpool Corporation
Real User
Reasonably priced with excellent rates of deduplication and compression
Pros and Cons
  • "The product cheaper compared to other solutions concerning the technology that they are using."
  • "It was not proactive communication."

What is our primary use case?

Pure Storage is located in manufacturing plants. Basically, we have VMware clusters and those clusters are supported by Pure Storage, and those clusters are intended to support those manufacturing plants.

What is most valuable?

The product cheaper compared to other solutions concerning the technology that they are using. They have excellent rates of deduplication and compression. To offer 20 terabytes of storage, we just need maybe five terabytes of physical hardware. That's great. At the time, there was a notable difference as it was the only vendor with those numbers in terms of deduplication and compression in real-time.

Today other vendor software offers something similar, however, when it was just Pure, it was the best thing. I want to check again, however, usually, we use the Gartner charts to make decisions and start looking for different vendors and maybe the vendors we want to test. At the time, Pure was the leader in every aspect in terms of flash arrays and deduplication and all of that.

What needs improvement?

I don't really have complaints about the solution. It works really well. We are using Pure for something simple, which is just running a small VMware firm. That's why I don't have any other impressions. It works and I'm happy with it. I don't have any problems with the storage we have.

I’m not sure if there are features missing. I'm the one who chooses the technology; however, after the implementation, I don't have too much contact. I'm not in the operations, I'm not working with the console, creating or putting up a launch. I'm not doing that kind of operation work, so I'm not sure what might be missing.

When we start having some issues with transformer attacks and security threats, I had to contact Pure to ask about software patches. With other vendors, they contact us immediately. They would say, "Hey, we had these vulnerabilities. We need to install these patches, and this is super urgent. And we need to do it now." Yet, with Pure, in a couple of situations, I can remember we tried to go to them and send an email or open a support case to ask them, "Hey, I'm pretty sure you are aware of these threats. Are there any patches or updates available, so we can protect those systems?" There were patches available, however, for some reason, we had to ask. It was not proactive communication.

I want them to initiate contact and have automatic requests for their clients to get the patching. Especially if there are critical security issues. I would expect them to contact us immediately and tell us, "Hey, we identify the security threats, and let's plan together how to implement the security patches or whatever is needed to secure systems."

For how long have I used the solution?

I've been using the solution for a couple of years. 

What do I think about the stability of the solution?

It is stable. We only had one issue during the last two years and the support team was able to help us really fast. For the most part it is reliable and the performance is good.

What do I think about the scalability of the solution?

The solution is scalable. It's modular. You just need to put additional two unit expansions, and that's it.

The data storage is supporting a manufacturing plant. In the end, a lot of people are using those systems. I cannot say a number, however, there is a lot of people. There are probably more than 1000 per each side, considering the 24/7 roles.

How are customer service and support?

Technical support was good. We’ve contacted them multiple times and they were great. They have been helpful every time.

How was the initial setup?

It’s easy to set up and support is excellent. The administration console is super easy to understand and extremely intuitive. Even if you are not a storage expert, you can easily understand what you are doing. I like it - it's not complex at all.

What other advice do I have?

We are just customers.

We have two different deployments. One is located in a big data center, and another two are in smaller remote data centers.

We have multiple data centers. We’re a manufacturing company and we need to keep a physical footprint in almost all our manufacturing plants and some of the branch offices. We try to put almost all of our workloads in the cloud, however, if there's a reason like latency or security or some stuff that prevents us from using the cloud, then that is when we put those systems in local data centers.

I’d advise potential new users to be careful during the scoping phase as some things will take up more room than you might anticipate or be hard to compress. Since this solution uses compression and deduplication, if you have a lot of databases or media files like videos or images, or that kind of information, it is not great when you try to compress and deduplicate. 

We have had some issues with that. One POC was supporting a call center, and this call center is recording the agents' screens as well as the audio of those calls.

That kind of information is extremely bad when you try to compress it. That's why, on that specific storage example, we had capacity issues. That specific application was eating almost all the storage. If you have different information, like application servers, a lot of repeated operating systems, if you have a hundred windows running on precisely the same version, that's great for deduplication and compression. That's something that the pre-sales team from Pure can help with; however, it is important internally to identify all those workloads as that could modify a lot, including what is the result in terms of the estimation of capacity required.

I’d rate the solution nine out of ten.

Which deployment model are you using for this solution?

On-premises
Disclosure: I am a real user, and this review is based on my own experience and opinions.
PeerSpot user
Buyer's Guide
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Updated: May 2025
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Buyer's Guide
Download our free Pure Storage FlashArray Report and get advice and tips from experienced pros sharing their opinions.