We mostly use Ubiquiti Wireless for small business wireless solutions.
Senior Security at a comms service provider with 11-50 employees
A reliable and cost-effective wireless solution
Pros and Cons
- "I like the price, quality, and consistency of manufacturing."
- "Tech support is mostly remote and could be better."
What is our primary use case?
What is most valuable?
I like the price, quality, and consistency of manufacturing.
What needs improvement?
Tech support is mostly remote and could be better.
When you need to get into certain different levels of configuration, you'll need to understand the network a little better. It can get a little complicated with their higher-end gear.
For how long have I used the solution?
I have been using Ubiquiti for about five years.
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What do I think about the stability of the solution?
Ubiquiti Wireless is stable. I'm unaware of any issues at this point.
What do I think about the scalability of the solution?
Ubiquiti Wireless is very easy to scale.
How are customer service and support?
Tech support is alright. They do get back to you within a certain timeframe, but their tech support is not via phones. It's mostly remote. I prefer phone support, but it depends on where they're based. Whether or not there's a language barrier, whether they're fully up to speed with the actual product itself.
Numerous vendors decided to shift their support to a third-party company, within the country or out of the country. But they don't train them properly, and then you run into problems.
On a scale from one to ten, I would give Ubiquiti technical support an eight.
Which solution did I use previously and why did I switch?
We used a number of different applications, specifically Cisco, in the prior years. We switched because of the cost and quality.
How was the initial setup?
It depends. You can have a standard access point, which is very simple to install. It requires minimal configuration, depending on the typology of the customer. Or you could get into some of their higher-end gear, which could take two to three days to configure correctly.
What's my experience with pricing, setup cost, and licensing?
Ubiquiti Wireless is affordable.
What other advice do I have?
I would advise potential users of Ubiquiti Wireless to first purchase a couple of pieces and try them. They'll be happy.
On a scale from one to ten, I would give Ubiquiti Wireless a nine.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

R&D Engineer IC Design at inLab Ltd
Easy to setup and has good support but device conductivity problems and is expensive
Pros and Cons
- "The setup is easy and user friendly."
- "The production is not very stable in our experience."
What is our primary use case?
We use the solution for small operations, for example, offices and hotels.
What needs improvement?
We have problems with conductivity with the product. When we move around the connection is not stable and drops off.
For how long have I used the solution?
We have not been using the solution for very long.
What do I think about the stability of the solution?
The production is not very stable in our experience.
What do I think about the scalability of the solution?
The product is scalable.
How are customer service and technical support?
The customer support was decent, we had no issues.
Which solution did I use previously and why did I switch?
We have used Aruba wireless products as well, and they are better.
How was the initial setup?
The setup is easy and user friendly.
What was our ROI?
The product could allow for more controls for the user and an overall upgrade on the product as a whole. It could be a lot better.
What's my experience with pricing, setup cost, and licensing?
The product is expensive.
What other advice do I have?
The solution has an easy installation but we have many problems with the advanced configuration.
I rate this Ubiquiti Wireless a five out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Ubiquiti Wireless
March 2025

Learn what your peers think about Ubiquiti Wireless. Get advice and tips from experienced pros sharing their opinions. Updated: March 2025.
861,524 professionals have used our research since 2012.
IT Manager at Rotana Hotels
Heavy-duty hardware that is very easy to use and has good stability
Pros and Cons
- "It's very easy to use. The hardware is very easy to use, compared to Microsoft. Microsoft is more complicated. It has software that is okay if you are familiar with it. In my opinion, Ubiquiti hardware is more heavy duty then Microsoft."
- "They should make more advanced features for the power users. I am a technician and I am functional, but I do need some features that I find only in Microsoft."
What is our primary use case?
We use this solution for point to point. For example, if we have an ISP and you want to feed a company with bandwidth, we use the "add point to point" feature for wifi.
We use it as an access point, but if you are talking about manifestation, this is for a very limited range, evaluated in a limited number of people. If you want to have a real ISP business, you need a different solution. It can be installed inside a system, and then you use that setup to broadcast a signal. It's very stable in most cases if we don't have Microsoft.
We use the on-premises version of the solution.
What is most valuable?
It's very easy to use. The hardware is very easy to use, compared to Microsoft. Microsoft is more complicated. It has software that is okay if you are familiar with it. In my opinion, Ubiquiti hardware is more heavy-duty than Microsoft.
It is also the first company in Iraq that provides a product with an antenna and feeds all in one compact design. Before that, we had the magnetic adapter alone and then antenna alone.
After that, Microsoft and other companies have produced equipment like Ubiquiti, but it was the first one that made this design.
You should also not forget that we use Ubiquiti for point to point with devices. All their features are very popular here in Iraq, though.
What needs improvement?
They should make more advanced features for power users. I am a technician and I am functional, but I do need some features that I find only in Microsoft. I cannot find them in Ubiquiti. This is a very important point because although the user experience is very easy, it lacks many features that can be found in Cisco and Microsoft.
Basically, Ubiquiti is a great product for beginners or home users. If you are a really proficient user, on the other hand, you will need more features. In that case, you would want Ubiquity to add more features.
I think they should improve their firmware. They should make it more like Microsoft, with more features and they should make it as stable as Cisco IOS. I miss this very much because if I have a professional friend and he wants my advice about which router to use, in some cases he will need advanced features. If you want to make something for YouTube, for example, only Cisco or Microsoft will do.
If they add those features, they still should not increase the price. Microsoft has had some serious issues with the same price as Ubiquiti. If the difference is small, like only 5%, it's not an issue.
For how long have I used the solution?
We've been using this solution for the last four years.
What do I think about the stability of the solution?
The solution is very stable and that is a very good thing. They have a wide range of products like for the point multiplying applications. This is used in the case that I have an access point and a client wants to connect to me. Ubiquiti has staffing for manifestation locally, for both the five gigahertz and 24 gigahertz versions. They move up to manifestation five in DDI, while you also have 23 DDI, 24 DDI, etc. We have a wide range of projects for a very wide range of people.
What do I think about the scalability of the solution?
It is scalable within a certain range, but I think it's not for very big companies. If you install Cisco, for example, you can leave it to work 24 hours a day, seven days a week and it would go nonstop for two or three years without an issue. For Ubiquiti, I don't think that is possible.
It is a lack of hardware. The hardware is good compared to some other companies. If you comparing to Cisco, though, it's not as good. Cisco is much better at making hardware.
I have many friends using Ubiquiti. I also know may companies using Ubiquiti. In Iraq 75% use UDM products.
They have some products that can be used in both big and small companies. For the point to point application, there is a product that is very widely used in Iraq. You can advance, for example, one gigabyte of data through 23 megahertz to the user. It's called airFiber 11FX and it's very, very widely used in Iraq. There is also the 5X, 5U and 5XHD, and airFiber 24 and 24HD. I don't think Cisco has such a solution. This is why it's used in many companies, even on the enterprise level.
We also use their fiber internet to bring an internet connection to a place that is very far away from the town. So they use this product to get an internet connection.
How was the initial setup?
It is very easy to set up. If I am a new user, for example, I can search for instructions on YouTube. Many videos on YouTube will help. One time I used it to learn how to install and configure very easily.
What's my experience with pricing, setup cost, and licensing?
The price is reasonable and there's only a one-time payment. We have had this for a long time and I haven't seen any additional fee after paying for the installation.
What other advice do I have?
They have a product that is used a lot in Iraq homes, because they use it to get an education, through the internet from an access point. This is used by all people in Iraq. There are some other companies like TP-Link, but TP-Link is not stable. TP-Link has many issues in their products. So you can use this as a normal user in a house and move up to companies even, in some cases.
Depending on the router type, you might have to reset it every couple of days or every couple of months.
I would rate this as nine out of ten, where Cisco would be a ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
IT Manager at IMP Bautest AG
Reasonably priced, easy to use, stable and reliable
Pros and Cons
- "Ubiquiti Wireless is a reasonably priced, easy to use, stable and reliable product."
- "The product lacks some security features."
What is our primary use case?
I use Ubiquiti Wireless for WiFi deployment in my flat in Switzerland where I have one access point and two switches. The flat is about 80 to 100 square meters, so one access point is enough. I have also installed it in my parents' two-family house where there are four access points. The house has three floors so requires more access points to cover the whole area.
A lot also depends on the thickness of the building's walls. If you want good coverage and you're using the 5Ghz frequency band, I think you need one access point per 60 square meters.
What is most valuable?
I like the features that allow configuration of the access points, the firewalls, and the switches from an application on your smartphone. If my mother calls and tells me there's a problem with the internet connection or WiFi, I can check it on my mobile phone and can then restart the device or let her know there's another reason for the problem. It helps because my parents are over 70 years old.
What needs improvement?
In terms of what could be improved in the product, I would have to say security features are lacking. I'm not saying it's easy to hack or not very secure, but when I compare it to the Cisco Meraki solution I use at work, there are a lot of features missing. For example, you can't use antivirus protection and spam filters. For sure it's secure but there are some enterprise features missing. Another issue is that unwanted traffic passes through the firewall with Ubiquiti Wireless, whereas with Cisco Meraki there is an access control list that enables traffic to be stopped.
I'm using the AP PRO which I don't think is the latest version and it doesn't support WiFi 6 and other things but it's Dual-Radio with a 2.4Ghz and 5Ghz frequency band.
For how long have I used the solution?
I've been using Ubiquiti Wireless for four years.
What do I think about the stability of the solution?
In terms of the stability of the solution, I haven't had any problems. One time I had a broken power supply in one of my 16 port switches, but nothing else.
How are customer service and technical support?
I've never needed any technical support for the product.
How was the initial setup?
The initial setup was quite straightforward and the system is very user-friendly. You can start firmware updates right from your phone and configure the whole thing. The initial setup is via the web browser and connected to the cloud. It takes 10 to 15 minutes and then you connect the controller with your cloud account, add switches and access points. There is a good instruction manual that is simple to follow and the system is easy to boot. Once completed, search for new devices, and within 10 seconds all appear in your network. It does require basic IT skills, but it's okay. I installed it myself using the manual.
The system requires a Cloud Controller which collects all the metrics and statistics from the devices and then pushes the data to the cloud. It's a public cloud hosted by Ubiquiti Networks. It allows you to view all the collected data and options.
What's my experience with pricing, setup cost, and licensing?
The product is a very good price with no setup or ongoing costs. If you compare it to Cisco Meraki, it's one-fifth of the price. But you have to remember that Cisco is an enterprise solution and it seems Ubiquiti Wireless is more for private or small business use but doesn't suit large enterprise needs.
Some of my IT colleagues use it for small businesses, up to 20 people, because it's a cheap, affordable solution for smaller companies that don't have large budgets.
What other advice do I have?
I would rate this product an 8 out of 10.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Manager ITeS at a tech services company with 1,001-5,000 employees
Has a valuable real-time reporting feature, but the interface could be more intuitive
Pros and Cons
- "They provide us with immediate insights into our financial performance and customer interactions, which helps us make informed decisions quickly."
- "The product's user interface could be more intuitive, and sometimes, the system can be slow during peak usage times."
What is our primary use case?
We primarily use the product for our financial management and CRM needs. It’s integrated into our ERP system, which supports our sales, marketing, and customer service operations.
How has it helped my organization?
The solution significantly streamlined our financial processes and improved customer relationship management. We’ve seen better financial reporting and greater efficiency in handling customer interactions.
What is most valuable?
The platform's real-time reporting and dashboard features have been valuable. They provide us with immediate insights into our financial performance and customer interactions, which helps us make informed decisions quickly.
What needs improvement?
The product's user interface could be more intuitive, and sometimes, the system can be slow during peak usage times. We’d also like to see better integration with other tools we use.
Enhanced integration capabilities and improved user experience features would be beneficial. More customizable reporting options would also be a great addition.
For how long have I used the solution?
We’ve been using Ubiquiti Wireless for about three years now.
What do I think about the stability of the solution?
The solution is generally stable, though we’ve experienced occasional slowdowns during high-demand periods.
What do I think about the scalability of the solution?
The solution is scalable and has effectively handled our growing needs. We’ve been able to add new users and modules without significant issues.
How are customer service and support?
Customer service and support have been responsive and helpful. However, there have been occasional delays in resolving issues.
How would you rate customer service and support?
Neutral
Which solution did I use previously and why did I switch?
We previously used a different ERP solution. We switched because the new solution offered better scalability and more advanced features that met our growing needs.
How was the initial setup?
The setup was relatively complex due to the customization needed to fit our specific requirements. It required careful planning and execution.
What about the implementation team?
We implemented the product with the help of a vendor team.
Which other solutions did I evaluate?
We evaluated several options, including SAP and Microsoft Dynamics. We chose this solution because it best suited our requirements and budget.
What other advice do I have?
It’s crucial to ensure that you have proper training and support to maximize the product benefits.
I rate it a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
President at a tech services company with 11-50 employees
Inexpensive with good WiFi coverage and good reliability
Pros and Cons
- "Overall, it's a straightforward solution."
- "There isn't any technical support."
What is our primary use case?
We primarily use the solution for small businesses.
How has it helped my organization?
We found the WiFi coverage good and it was easy for the company to set up. It continues to be stable as well.
What is most valuable?
They are our cheap solution. It's not overly expensive to use.
They integrated well within our small business, which was required.
It's a stable solution.
We don't have any issues when it comes to running a standard deployment.
The coverage of Wi-Fi is good.
Overall, it's a straightforward solution.
They do offer a lot of documentation.
It's very cheap to replace, however, they last a while. If you want to buy one, it's no trouble. We've sold more than 500 and we maybe changed three wireless access points in five years.
What needs improvement?
Especially after the last year, we would prefer if there was an option to have complete cloud control and not local control. It's better to have something that's completely cloud-based.
There isn't any technical support. There is only a forum where it is hard to get answers.
If you buy one and you would like to extend the warranty, you don't have the possibility to extend the warranty. If the full warranty expires, if the Wi-Fi brakes, you must buy a new product.
For how long have I used the solution?
I've been using the solution for five years.
What do I think about the stability of the solution?
The stability is quite good. There are no bugs or glitches and it doesn't crash or freeze it is reliable. It's been issue-free.
What do I think about the scalability of the solution?
The product can scale.
How are customer service and support?
Technical support is non-existent. They have only a forum where you can ask other people or maybe technician questions. However, usually, when we post an issue, we never get an answer
Which solution did I use previously and why did I switch?
We've used many different solutions in the past and really like Ubiquiti. Our clients have used Fortinet and Meraki, however, those are best suited for larger enterprises.
How was the initial setup?
The solution is very easy to set up.
We basically just propose the solution and the client will look at the price and agree to it or not. If they do, we install it. that's our basic implementation strategy.
You can deploy the product in about two hours. You only need one person to deploy it. It's not labor-intensive.
Depending on the customer, we may have only one site or maybe multiple sites where we need to deploy the solution with one controller. Some customers have only one site, and others might have ten. All the sites may be interconnected by a VPN.
What about the implementation team?
We are able to install the solution ourselves.
What was our ROI?
I'm not sure if the customer has seen an exact ROI.
What's my experience with pricing, setup cost, and licensing?
The price of the product is reasonable. While I can't speak to the exact pricing, it is quite inexpensive.
You don't need a license. You simply buy and install the device.
For €100, you have Wi-Fi and you don't have to worry about a license. For the customer, it is a good solution. With Meraki, for example, you must buy the product, you must buy the license, and you have a license with an annual commitment or a pluriannual commitment. Clients must pay every time. With Ubiquiti, you buy the device, similar to what you would install at home, and you don't need to worry about anything else.
What other advice do I have?
We are a customer and an integrator.
It's my understanding that we are using the latest solution, based on the firmware that they released.
It's got a pretty low learning curve. You might only need one day to have a look at it and understand everything.
I'd rate it eight out of ten. It's pretty great for small businesses, however, to take it to the next level, a large company likely will need to acquire it.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer. Customer/Integrator
Health Information Services Systems Engineer at a performing arts with 1,001-5,000 employees
Cost-effective, scales well, reliable, but they have security flaws
Pros and Cons
- "I like the simplicity, the ease of use."
- "After upgrades to the interface, some features disappear."
What is our primary use case?
We use this solution as wifi wireless points and controllers.
What is most valuable?
I like the simplicity, the ease of use.
What needs improvement?
Occasionally the upgraded firmware causes errors. When they update the interface some features disappear.
There are some outstanding security flaws.
We had a security incident that forced us to re-evaluate our security posture, when we did, we were corporate mandated to stop using it.
For how long have I used the solution?
I have been working with Ubiquiti Wireless for eight years.
What do I think about the stability of the solution?
The stability is very good.
What do I think about the scalability of the solution?
Ubiquiti Wireless scales very well.
What's my experience with pricing, setup cost, and licensing?
It's a cost-effective solution.
What other advice do I have?
This solution is better suited for small to medium-sized businesses.
I would rate Ubiquiti Wireless a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
ICT Consultant at a tech services company with 11-50 employees
Stable, easy to install, and easy to use
Pros and Cons
- "We have found the product to be scalable."
- "I would prefer if the solution offered more integration capabilities."
What is our primary use case?
We deployed it alongside Linksys. The way I'm using it is the way I have used Linksys.
We can use it for WLAN deployments and outdoor wireless connectivity. We can use it for wireless hotspots - the long range type.
What is most valuable?
The management they have the UniFi Controller allows you to manage everything including access from the entrance location from the server.
The solution is stable.
We have found the product to be scalable.
Its server is easy to use.
The product is easy to install.
What needs improvement?
How easy it is to install depends on the knowledge base of the person doing it. It can get a bit technical.
I would prefer if the solution offered more integration capabilities.
For how long have I used the solution?
We've used the solution for more than four years at this point. It's been a while.
What do I think about the stability of the solution?
The solution has been stable. There are no bugs or glitches. It doesn't crash or freeze. It's reliable.
What do I think about the scalability of the solution?
The scalability is very good. If a company needs to expand it, it can do so.
How are customer service and technical support?
I've never contacted technical support. I wouldn't be able to comment on how helpful or responsive they are.
Which solution did I use previously and why did I switch?
We use the solution alongside Linksys. We later migrated to UniFi in one of our offices.
How was the initial setup?
The product is easy to install, however, it's technical. You need to have a technical person involved, and if you do it will be an easy installation.
What's my experience with pricing, setup cost, and licensing?
You buy the solution outright. However, I cannot speak to the exact pricing.
What other advice do I have?
I'd rate the solution at a ten out of ten. I've found the solution to be very good overall.
I would recommend the solution to other users and companies.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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