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Adobe Experience Manager Reviews

Vendor: Adobe
4.1 out of 5
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What is Adobe Experience Manager?

Adobe Communique 5 (Adobe CQ5), currently manifested as Adobe Experience Manager (AEM), is a web-based content management system which is developed to help businesses in offering high-end digital experience to their customers. 

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Adobe Experience Manager is the #1 ranked solution in top Digital Experience Platforms, #3 ranked solution in top Web Content Management solutions, #5 ranked solution in top Enterprise Social Software, and #7 ranked solution in top Enterprise Content Management solutions. PeerSpot users give Adobe Experience Manager an average rating of 8.2 out of 10. Adobe Experience Manager is most commonly compared to SharePoint: Adobe Experience Manager vs SharePoint. Adobe Experience Manager is popular among the large enterprise segment, accounting for 64% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a financial services firm, accounting for 17% of all views.
Buyer's Guide
Adobe Experience Manager
August 2025
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Adobe Experience Manager mindshare

Product category:
Enterprise Content Management
As of August 2025, the mindshare of Adobe Experience Manager in the Enterprise Content Management category stands at 3.3%, up from 3.0% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Enterprise Content Management Market Share Distribution
ProductMarket Share (%)
Adobe Experience Manager3.3%
SharePoint15.9%
OpenText Documentum Content Management11.4%
Other69.4%
Enterprise Content Management

PeerResearch reports based on Adobe Experience Manager reviews

TypeTitleDate
CategoryEnterprise Content ManagementAug 29, 2025Download
ProductReviews, tips, and advice from real usersAug 29, 2025Download
ComparisonAdobe Experience Manager vs SharePointAug 29, 2025Download
ComparisonAdobe Experience Manager vs OpenText Documentum Content ManagementAug 29, 2025Download
ComparisonAdobe Experience Manager vs OpenText Content ManagementAug 29, 2025Download
Suggested products
TitleRatingMindshareRecommending
SharePoint3.915.9%79%162 interviewsAdd to research
OpenText Documentum Content Management3.811.4%83%32 interviewsAdd to research
 
 
Key learnings from peers

Valuable Features

Adobe Experience Manager's most valuable aspects include seamless integration with Adobe Marketing Cloud, efficient content management, dynamic OSGi bundles, robust Digital Asset Management, and powerful campaign management tools. Its asset management supports extensive digital asset control and reusability, including 3D assets. Livefyre integration leverages user-generated content. The platform's user interface and hybrid application support empower non-technical teams. It offers advanced analytics, profiling, fast content delivery, and connects seamlessly with other essential tools like Apache Sling.
  • "The search capability in Adobe Experience Manager is superior, as search capabilities are determined by the metadata, and it also has metadata automation using AI."
  • "Adobe Experience Manager is pretty stable."
  • "The integration of customer behavior and website setup is impressive."

Room for Improvement

Adobe Experience Manager faces challenges with documentation, API standards, licensing, and integration with Microsoft technologies. Users report issues with the programming model, asset scalability, and recovery options. There is a demand for better support and a more efficient cloud deployment pipeline. The tool's cost and maintenance are high, limiting accessibility for smaller companies. Users seek component reusability across pages and direct syncing between environments.
  • "Many people complain about the price as it's one of the most expensive tools."
  • "There is a feature missing where if content is created on the UAT environment and needs to be transferred or synced to the production environment, there is no direct way of doing the sync."
  • "Adobe's technical support is so-so."

ROI

Organizations have experienced a favorable return on investment with Adobe Experience Manager, enhancing usability, content management, and website updates. It is valued for its leadership in analytics and market presence. Significant returns are noted, especially with applications handling large user bases. The system's capability to adjust content without full deployments adds notable benefits.

Pricing

Adobe Experience Manager's pricing is generally described as high, with costs depending on usage, number of sites, and users. The licensing model can be unclear, and costs may increase with user count. It's often seen as expensive compared to competitors, though many acknowledge its long-term efficiency for large websites and campaigns. Evaluating licensing needs is crucial, starting with basic licenses and scaling as necessary. Adobe offers a one-month free trial for learning purposes.
  • "It's really costly."
  • "Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
  • "It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."

Popular Use Cases

Adobe Experience Manager is primarily utilized for content management, digital marketing, and web development. Enterprises choose it for user-specific data analytics, third-party data integration, and complex web portals. It supports real-time data and customer journey optimization, enhancing marketing efforts. It excels in e-commerce across multiple channels and integrates with Adobe's suite for enhanced functionality. Prominent in powering digital experience platforms, it is favored over Drupal and Sitecore due to its powerful CMS capabilities.

Service and Support

Customer service and support for Adobe Experience Manager is generally rated between average and excellent. Response time can be slow, often requiring back-and-forth communication. Adobe employs skilled personnel providing effective assistance, though mainly focused on the base application, not custom developments. The ticketing system aids in issue resolution. Support is better for larger clients, with dedicated personnel available for licensed users. Challenges exist in cloud transitions and interacting directly with Adobe, especially in certain regions.

Deployment

Adobe Experience Manager's initial setup is generally straightforward and simple, typically requiring just running a .jar file. Some find it easy with proper documentation and tutorials, useful for deployment in a short time frame. However, its complexity emerges in advanced setups, requiring knowledge of Java, Sling, and JCR, and can be challenging for beginners or those unfamiliar with CMS integration. Deployment time varies with cloud options simplifying the process.

Scalability

Adobe Experience Manager is widely recognized for its scalability, being capable of provisioning for global use and customization. However, customization complicates auto-scaling on AWS. Transitioning to the cloud presents challenges, yet AEM remains efficient, requiring license procurement and manual configuration to scale infrastructure. Suitable for enterprise-level clients, it supports extensive collaboration with teams and effectively manages a high volume of users within large organizations.

Stability

Adobe Experience Manager is regarded as stable, high-performing, and secure by many users, although some report stability challenges with custom code and integrations. The platform efficiently manages high traffic with its multiple publisher concept. Despite occasional memory leaks and storage concerns, particularly when using Mongo, users find it superior to other CMS tools. The cloud version improves stability as Adobe frequently releases updates, but it still lacks some supported features.
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Adobe Experience Manager Buyer's Guide for additional reliable information.

Review data by company size

By reviewers
Company SizeCount
Small Business4
Midsize Enterprise2
Large Enterprise13
By reviewers
By visitors reading reviews
Company SizeCount
Small Business89
Midsize Enterprise40
Large Enterprise233
By visitors reading reviews

Top industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
13%
Manufacturing Company
8%
Retailer
7%
Government
4%
Media Company
4%
Comms Service Provider
4%
Insurance Company
3%
Real Estate/Law Firm
3%
Wholesaler/Distributor
3%
Energy/Utilities Company
3%
Outsourcing Company
3%
University
3%
Transportation Company
2%
Educational Organization
2%
Construction Company
2%
Performing Arts
2%
Healthcare Company
2%
Non Profit
2%
Hospitality Company
2%
Logistics Company
1%
Recreational Facilities/Services Company
1%
Aerospace/Defense Firm
1%
Consumer Goods Company
1%
Legal Firm
1%
Pharma/Biotech Company
1%
Non Tech Company
1%
Renewables & Environment Company
1%
Marketing Services Firm
1%
Recruiting/Hr Firm
1%

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Learn more about Adobe Experience Manager

Adobe Experience Manager was previously known as Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud, Adobe CQ5.

Adobe Experience Manager customers

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Product Categories

Product Categories
Enterprise Content Management
Web Content Management
Enterprise Social Software
Digital Experience Platforms (DXP)

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Adobe Experience Manager Reviews Summary
Author infoRatingReview Summary
Infra At Idealake IT Pvt Ltd Head at Idealake Information Technology Pvt. Ltd.4.0We use Adobe Experience Manager for digital experience platforms, particularly for customer-facing sites. From an IT perspective, its dispatcher module excels in speeding web page delivery. However, direct syncing between UAT and production environments needs improvement. We deploy with AWS.
Managing Partner(Austria) at a integrator with 11-50 employees4.0I've worked with many content management systems, including Adobe Experience Manager, which impresses with its integration of customer behavior insights similar to real-time heat maps. However, its opaque licensing model and technical support need improvement, especially for smaller companies.
Digital Asset Specialist at a retailer with 10,001+ employees4.0I use Adobe Experience Manager for digital asset management and content migration; its search and metadata features are strong, though costly. It's ideal for large companies, but AI-generated metadata often needs review for accuracy.
Engineer - Product and Platform Engineering at Altimetrik4.5As a full stack developer, I've found Adobe Experience Manager valuable for its content management and reusable fragments. The Asset Manager enhances efficiency, though component reuse needs improvement. It's superior to libraries I've used, offering significant ROI and user-friendly benefits.
Consultant at BP4.0Adobe Experience Manager enhances user experience, product design, and user journeys with its powerful design and export capabilities. Although its pricing could improve, it offers a good return on investment and surpasses other tools like Pencil or Sketch.
Architect at Endeavour Group4.0Adobe Experience Manager is a powerful, user-friendly CMS ideal for digital marketing with seamless integration options like Adobe Target and Analytics. However, the high costs and support issues, especially in Cloud Service, need improvement for a smoother user experience.
Sr. Information Architect and Principal Consultant UX at Tech Mahindra Limited4.5We use Adobe Experience Manager for e-commerce across mobile, web, and tools for both B2B and B2C. It's a comprehensive digital marketing package that integrates well with analytics. However, the licenses are quite expensive. I've also used Liferay.
Associate at Red Hat5.0I use Adobe Experience Manager for integrating and visualizing data from various sources, enhancing marketing decisions. Its CDP capabilities and real-time data are valuable. There's room for improvement in support, but it's worth the investment.