Our use cases include web design, graphic design, print design, photo editing, image editing, stationery, etc.
Affinity empowers businesses with intelligent relationship management, using AI to transform data into actionable insights for decision-making. It's ideal for industries requiring sophisticated network management and data integration.


| Product | Mindshare (%) |
|---|---|
| Affinity | 0.8% |
| Microsoft Dynamics CRM | 2.7% |
| Salesforce Sales Cloud | 2.3% |
| Other | 94.2% |
| Title | Rating | Mindshare | Recommending | |
|---|---|---|---|---|
| Microsoft Dynamics CRM | 3.9 | 2.7% | 93% | 80 interviewsAdd to research |
| monday.com | 4.7 | 1.1% | 98% | 238 interviewsAdd to research |
Affinity is designed to streamline relationship management with cutting-edge AI and ML capabilities. It provides users a comprehensive view of their networks, centralizing data and offering insights into professional connections. With its ability to foster relationship-driven growth, Affinity helps businesses enhance their approach to networking and data-driven strategies. Its rich analytics tools allow for an intuitive understanding of complex relationships, making it essential for professionals who rely on data-driven decision-making.
What key features make Affinity stand out?In VC and private equity, Affinity is crucial for uncovering hidden connections and driving strategic investments. Real estate professionals benefit from improved client management, while consulting firms utilize the AI insights to gain competitive advantage. These industry-specific applications showcase Affinity's adaptability and effectiveness in fostering growth and innovation.
| Author info | Rating | Review Summary |
|---|---|---|
| Chief Information Officer at Business Growth & Software Development Consultancy | 4.5 | I switched to Affinity for web and graphic design because there's no subscription fee and it works with Adobe files. However, aligning its shortcuts with Adobe would improve productivity, as I often use Pixelmator Pro for efficient image editing. |
| Strategic Alliances and Business Development at Onnivation | 4.0 | I use Affinity as a robust, automated contact system for relationship development, pulling data from my accounts. While stable and scalable, I dislike the pay-per-account model. It's great for extensive networks, earning an 8/10. |
| Associate at a financial services firm with 10,001+ employees | 4.5 | I found Affinity's connection features invaluable for industry visibility, especially in private equity. Despite being expensive with slow setup, it's stable and scalable. I felt it needed more features, rating it 9/10. |

Our use cases include web design, graphic design, print design, photo editing, image editing, stationery, etc.
Not having to pay a subscription is the most valuable aspect for me. And the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good.
Affinity Photo needs to work more. They need to align as much as possible with the shortcuts and keystrokes of Adobe.
It's just because when you learn a tool as a professional, you tend to learn all the shortcuts and keystrokes. And if they're not the same as the same type of products that you migrated from, you lose productivity because you forget how to do things. You don't know where things are on the menu. You don't know the icon for it because you just know it as, "Oh, if I press this key, I get that." You forget the user interface. You just remember the keystrokes and the shortcuts.
So, if that could align as much as possible with what I'm used to from Adobe, that would be good.
And there's another product I use called Pixelmator Pro. And as much as I wish Affinity Photos did everything that Photoshop did, I actually ended up using this other product, Pixelmator, more for image editing because I just find it faster and more in line with what I remember from Photoshop.
So, they are good. They've designed a good product. It's just the shortcuts and keystrokes need to match what people are used to, especially coming from Adobe because, let's say, it didn't exist. Affinity is a newer product.
I have been using it since it existed. Since it switched to subscriptions.
I would rate the stability a ten out of ten.
I recommend it to everyone. It's only as scalable as the resistance of people.
To get people to migrate, Affinity needs to somehow give them an incentive to change. The key is to make it as similar as possible. Shortcuts and keystrokes would be my biggest learning curve. So, to scale, you're going to have to convince people to relearn their workflow, and everybody's too busy to do that.
Scalability is kind of mid because you face adoption resistance if you're pushing out to a studio or staff that are used to Adobe. Many products don't think beyond Microsoft and Adobe. If it's not Microsoft, then they don't understand. So, scalability is a challenge.
You have to face adoption resistance if you're pushing out to a studio or staff that are used to Adobe.
So, I would rate the scalability an eight out of ten.
I used Adobe. I loathe subscriptions so I switched to Affinity.
The initial setup is straightforward, but if you're coming from another app, you have to recreate your preferred setup.
There's some difficulty with arranging panels, drag-and-drop, and arranging panels. I just found it a little bit more difficult than with Adobe.
It is open source.
Overall, I would rate the solution a nine out of ten.
Just try it. It'll give you ideas that other apps wouldn't give you.

We use Affinity to pull data from emails as well as calendars. If you have a synced account, like an exchange account or a Gmail account, it pulls in all of this information. I would imagine that it's not saving anything locally. I would imagine it's a private cloud database system on Affinity's side, but it does use publicly available information to populate some of the roles.
The main thing within our organization is the network of people that we know. I use this information as input for my relationship development. We know over 4,000 organizations and over 18,000 people within those organizations.
We are using Affinity as a very robust contact list. We have a lot of meetings in different parts of the world, including India. We are currently using it to filter down our contacts and figure out when we had last spoken to them. Those features are already there in my workflow. Whatever I require is already part and parcel of the feature set.
I like that it's completely automated. It's a very robust system. You are not going to have faults in it.
It would be better if it were "pay-per-user" instead of "pay-per-account." For example, I'm Siddharth Mallya, and I have two email accounts. Each of those accounts is a separate payable account for me. For instance, I have created a network using my personal email ID, and now I have moved to my company email ID. It'll choose any one of those accounts, and that will become my paid account. For example, if I put in my personal email ID, then that's the account that I pay for. But I'm no longer using it, and it's not going to get updated. If I put in my work email ID, then that's an entirely separate account that I have to pay for.
I have been using Affinity for about three months.
Affinity is a stable solution.
Affinity is a scalable solution.
The initial setup is straightforward.
Affinity follows a pay-per-account model, and I think there will be a monthly or a yearly paid subscription. I have heard that it was expensive.
I would tell potential users that it entirely depends on the number of contacts that they have. If they are in the business of connecting with people and need to remember who was introduced, what the degree of separation between them was, their importance to the organization, what information is publicly available about that organization, etc., they should use it.
It cannot be just a simple CRM where you're using it for sales purposes. There is a threshold above which, if you have the contacts established, only then does it make sense for them to pay for it.
On a scale from one to ten, I would give Affinity an eight.
We used Affinity as a CRM for project management. For example, some companies use it for analyzing or considering investments because it provides great visibility into data flows.
Affinity has benefited our organization because it has allowed us to get in connect with people quickly.
The most valuable features of Affinity are the connection features it provides because you have a large database of startups. The people who worked in the companies and founded them are displayed in Affinity. It can show if they are using some special intelligence feature and that you may know this person, of your connections. For example, if they know the person. It works similar to the way LinkedIn does when you seek a connection. Additionally, Affinity shows how close this person is and how often they contact each other.
There were a lot of features I did not use that other did use and were happy about.
Affinity could improve by adding more features. It has been a while since I have used it, but when I did, the features could improve.
I have been using Affinity for approximately eight months.
The stability of Affinity is very good. I was not a heavy user, but when I did use the solution I never had an issue.
Affinity is highly scalable. You can deploy it on every computer and database. You can receive a lot of activity and information from the databases.
We have seven people who use this solution in my organization. I used the solution on a regular basis.
The deployment of Affinity could be better, it takes too much time. It took us approximately 24 hours for the artificial intelligence to analyze all our emails to find all the connections, people, et cetera. I understand that this is a complicated process, but it is a long process and should be shortened.
Once it is implemented you type in your email, and then the process started, and then you have access to the cloud.
Affinity is an expensive solution. However, they over a free version trial. The solution is expensive but the people that have used it say it is worth the money.
The overall price could be better, everyone wants a less expensive solution.
I would not recommend this solution to everyone. For example, in my industry, private equity and venture capital, it's extremely important to have visibility into people in projects. It is important to find connections to people to projects because Affinity is mostly used in this industry. It was designed mainly for this industry.
I rate Affinity a nine out of ten.