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BlackBerry Enterprise Mobility Suite vs Citrix Endpoint Management comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
377
Ranking in other categories
Configuration Management (1st), Remote Access (2nd), Enterprise Mobility Management (EMM) (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
Enterprise Mobility Management (EMM) (15th)
Citrix Endpoint Management
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
14
Ranking in other categories
Unified Endpoint Management (UEM) (17th)
 

Mindshare comparison

Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
BlackBerry Enterprise Mobility Suite3.7%
Microsoft Intune20.1%
Workspace ONE UEM9.3%
Other66.9%
Enterprise Mobility Management (EMM)
Unified Endpoint Management (UEM) Mindshare Distribution
ProductMindshare (%)
Citrix Endpoint Management2.0%
Microsoft Intune18.3%
Workspace ONE UEM9.1%
Other70.6%
Unified Endpoint Management (UEM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
reviewer1310304 - PeerSpot reviewer
IT Mobility Support Analyst at a financial services firm with 5,001-10,000 employees
Helpful technical support, and performs well, but initial setup could be simplified
They are constantly improving the scalability of BlackBerry Enterprise Mobility Suite. More collaborative features are being developed. I know they have integrations with a lot of other vendors and applications, and it's constantly growing. Our company has approximately 3,000 users. I would say we have ten people for actual administrative roles with Blackberry.
VivekKumar10 - PeerSpot reviewer
Co-Founder at Virajo
Solution supports seamless integration and promotes effective device management
For technical support of Citrix, I find they are responsive, but L1 is not very capable; this product requires some mature understanding, so sometimes they can handle small problems, but for major or architecture-related issues, their L3 or our L3 engineer helps them understand the problem.I would assess the technical support of Citrix as a seven from 1 to 10.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of Microsoft Intune include remote updates. The update runs in the background, so there's no need in most cases to go on-site to do it."
"I can reach devices or computers over the internet. I don't need to worry about the network connectivity between the offices. I can manage any device. That is the most important part."
"If the product works, remote access will be a benefit. To this point we have not had reason to have confidence in achieving that access."
"Given all of the factors and things to consider, including features and cost, I would say that Intune has a slight edge over competing products."
"The synchronization of Intune with other Microsoft solutions is a valuable feature."
"Its most valuable aspect is it is very connected with the Microsoft ecosystem."
"It's easy to manage."
"The biggest benefits of Intune are the ability to push changes and the added security. When we moved forward with Defender, we onboarded all those machines automatically. That helps dramatically. For a while, we were left with machines that weren't protected. We could see where people had done things they shouldn't have done, and Defender saved our skins a few times. It didn't happen a lot, but it happened enough that it made us glad we made that decision."
"My customers find that they don't have to worry about managing their VPN connections for their mobile users, because BlackBerry handles all of that, as opposed to if you're just using Office 365."
"The functionality with UEM and BlackBerry Works, the shared calendar, is a massive improvement for us."
"It has a good ease of use, and its intuitive."
"We can access emails within the active sync."
"It allows me to be able to access my email when I do not necessarily have my computer with me, and I can also access my calendar when I am on public transport or outside of the office."
"It keeps things secure, it can remotely wipe the container and it's fairly easy to use."
"Technical support is stellar."
"The newer version is pretty stable."
"I still think XenMobile MDM is a leading solution for Mobile Device Management but its bundling with the other XenMobile Apps and NetScaler makes it very difficult to implement."
"This product provides our organization with faster communication with the ability to answer emails from a mobile device rather than having to access Outlook on a laptop or desktop."
"A valuable feature of Citrix Endpoint Management is that it's stable. The stability is not a challenge among the move to the cloud."
"We have found the ability to manage user accounts on shared devices valuable as it reduces the need for multiple licenses, which saves costs."
"I really like the solution and have supported it for years, as it meets customers' requirements and is seen by many Endpoint Management users as a stable, capable platform with constantly improving features."
"The MAM applications of the product are great."
"Using the ZDM, the administrators are able to control the device remotely and send us remote wipe command instantly."
"Relatively easy for support staff and employees to use and provides us with the control we needed to deploy our BYOD program internally."
 

Cons

"I, as such, do not have any specific inputs or needs. However, there is always room for improvement when it comes to scalability."
"The generic answer to what can be improved is that I hope that the reporting needs to be a bit more interactive."
"I'm not able to scale because of the issues with macOS management."
"Microsoft Intune is currently overpriced."
"The policies we had in SCCM and AD offered features that are missing from Microsoft Intune."
"The main disadvantage seen today is regarding Linux clients. We have a lot of development resources that have Linux on their clients, and we can't manage them on the same platform, as we do with other clients such as macOS and Windows. So, it should have support for Linux clients. It should also have better support for macOS."
"Sometimes, updating a client policy is very difficult. This needs to be improved."
"Reliability is something that I feel there is a tad bit of concern. The only point is that we need to sync multiple times to get something pushed through."
"One issue that is very annoying at that moment, that we're having an argument about with BlackBerry, is the inability to remove the signature automatically from the server."
"I know for the BlackBerry Connect, our users want to see more features, such as audio and video. I know the current version doesn't have that."
"The initial installation could be simplified."
"The newest features sometimes pop in very slowly."
"It's too difficult to manage ourselves. We have to get a third-party in to do that."
"Support is terrible for the most part."
"Clumsy user interface"
"The only thing is that the UEM service is a little slow. We have a product production environment, and a test environment and both of them are a little slow. When you are using the UEM Web interface, it takes time to load."
"There are challenges every now and then with the stability, but it is never anything that we cannot fix."
"We have had challenges with the technical support of Citrix. It's not that great."
"Out of the box template policy."
"We have not encountered any issues with stability. But we have seen battery life is slightly drained faster."
"The Multi-Tenant component (MTC) was very finicky to get up and running and upgrades was hit and miss."
"Remote control of this solution needs improvement."
"For technical support of Citrix, I find they are responsive, but L1 is not very capable; this product requires some mature understanding, so sometimes they can handle small problems, but for major or architecture-related issues, their L3 or our L3 engineer helps them understand the problem."
"Citrix often depends on other services like backend data centers, network security, and application firewalls. Issues in these areas can be misinterpreted as Citrix issues by users."
 

Pricing and Cost Advice

"I rate Intune an eight out of ten for affordability. It's bundled with the 365 licensing, which is competitive overall."
"The price of Microsoft Intune is reasonable."
"The pricing is not cheap, especially with inflation. They've had to increase their prices. It's not excessive, but alright."
"It comes as a bundle, so you do not really know what the prices are. Microsoft does not break it down to the user cost for us. It is just bundled with our E5 license."
"Pricing can be improved."
"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."
"The pricing needs improvement."
"The product is expensive."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"The licensing costs are paid on a yearly basis because we just renewed the license. If you have some big issue, they will also charge you."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"The licensing costs vary depending on the customer and the licensing model. We have three main types: per-user, subscription, and concurrent user licenses, plus a user-based model."
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Top Industries

By visitors reading reviews
Manufacturing Company
9%
Financial Services Firm
9%
Outsourcing Company
9%
Computer Software Company
7%
Outsourcing Company
23%
Construction Company
15%
Financial Services Firm
14%
Healthcare Company
6%
Financial Services Firm
15%
Computer Software Company
10%
Government
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise187
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise19
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise3
Large Enterprise5
 

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What needs improvement with Citrix Endpoint Management?
There is always room for improvement in Citrix Endpoint Management; any product requires multiple improvements, and t...
What is your primary use case for Citrix Endpoint Management?
Generally, Citrix Endpoint Management ( /products/citrix-endpoint-management-reviews ) is used to containerize the co...
What is your experience regarding pricing and costs for Citrix Endpoint Management?
The setup cost pricing for Citrix Endpoint Management varies; I can say $3,000 per user license for setup, and deploy...
 

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
MobileManager, Zenprise, XenMobile
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Miami Marlins, Exelon, Louisville Gas and Electric Company and Kentucky Utilities Company (LG&E and KU), Flex, Chevron Phillips Chemical Company
Find out what your peers are saying about Microsoft, JAMF, Kandji and others in Enterprise Mobility Management (EMM). Updated: September 2026.
913,683 professionals have used our research since 2012.