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BotFarm vs Fortra's Automate comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Feb 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Automation Anywhere
Sponsored
Ranking in Robotic Process Automation (RPA)
2nd
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
668
Ranking in other categories
Business Process Management (BPM) (2nd), Process Mining (1st), Intelligent Document Processing (IDP) (1st), Agentic Automation (1st), Business Orchestration and Automation Technologies (2nd), AI Legal & Compliance (1st), AI Finance & Accounting (2nd), AI Procurement & Supply Chain (1st)
BotFarm
Ranking in Robotic Process Automation (RPA)
16th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
37
Ranking in other categories
No ranking in other categories
Fortra's Automate
Ranking in Robotic Process Automation (RPA)
3rd
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
45
Ranking in other categories
Business Orchestration and Automation Technologies (5th)
 

Mindshare comparison

As of November 2026, in the Robotic Process Automation (RPA) category, the mindshare of Automation Anywhere is 4.9%, down from 8.9% compared to the previous year. The mindshare of BotFarm is 1.1%, up from 0.6% compared to the previous year. The mindshare of Fortra's Automate is 2.8%, up from 2.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Robotic Process Automation (RPA) Mindshare Distribution
ProductMindshare (%)
Automation Anywhere4.9%
Fortra's Automate2.8%
BotFarm1.1%
Other91.2%
Robotic Process Automation (RPA)
 

Featured Reviews

Venkat Sivaprakash - PeerSpot reviewer
Management Consultant at Accenture
Has significantly improved document-driven workflows and reduced processing time across finance and HR functions
Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.
reviewer2797908 - PeerSpot reviewer
Senior Rpa Consultant at a computer software company with 51-200 employees
Automation has streamlined client data extraction and has improved reporting for business decisions
I work as a developer, and my manager is responsible for the research and analytics for the project with the client and business users. I am satisfied with BotFarm. I would rate my experience with BotFarm an eight out of ten. I do not see any room for improvement for BotFarm. I am using AI tools such as Amazon, Microsoft Azure, and ChatGPT. I am not using AI-powered bots in BotFarm. I am a partner with Automation Anywhere.
DA
Information Technology Manager at Benchmac Safety Services Ugand
Automation has transformed manual reporting and data extraction into scheduled digital workflows
The interface of Fortra's Automate is similar to GoAnywhere. I am not completely pleased with it, although it is intuitive, but it lacks something in terms of complexity. There is still clicking through many items involved. There are two things I would improve in Fortra's Automate. One is about the interface, as I need it to be improved because it is somewhat complex to navigate. The second is about performance reporting. I want those reports to be customizable. You can generate these reports and see what is happening with error logs, but the customization option is limited. Additionally, there should be an option to export them. Currently, you can export as Excel and PDF, but there is no option to export and send them to your email.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The universal recorder is a kind of hybrid recorder that enables the user to record the data across devices."
"Automation Anywhere has saved us a lot of time, money & efforts by automating our ServiceNow tickets."
"With Automation Anywhere, they receive their financial statements while still on the call."
"The object cloning is its most valuable feature."
"I like the OCR feature, where we can capture information from PDFs."
"We can integration with other APIs, which is a good thing. This helps us with our database integration. For example, we have done an SAP integration, which is great, since SAP has a lot of manual work."
"So far, we have seen that a valuable feature of Automation Anywhere is the ease of integrating it with multiple systems. It can very easily integrate with an environment of an organization. It helps in a quick go to access and implementation. You don't have to spend days implementing Automation Anywhere software. You can quickly go drag and drop and do an ease of configuration. You can actually get your bot up and running very fast, which is one important advantage."
"Automation Anywhere improved our organization since it saved us a lot monetary value."
"Now, we have standardized responses, and our customers are getting better, error-free, and on-time responses."
"The scalability is the solution's most valuable aspect."
"I use it in my client project to extract data and communicate it for business purposes."
"The solution seems to offer high stability. We haven't seen any bugs or glitches. It doesn't crash or freeze."
"The initial setup is straightforward."
"The most valuable feature is the rapid deployment of multiple bots."
"One of the most valuable features is the solution's simple automation regarding object cloning and strings variables."
"The solution is easy to use and easy to apply."
"The best feature of Automate is its ease of use, which is a major selling point."
"The most valuable feature is the drag-and-drop interface, which is very Windows-like."
"It gives us a central place to schedule tasks and run them distributed."
"The licensing of the product is very good; you only need to license it once and then you have it forever, which makes the product quite affordable."
"A great feature that you seldom see in these kind of systems is the ability to use a database as trigger to launch a task. This is something I asked for a few years ago and that was added."
"We are still in the process of rolling it to production and tweaking it (our AD groups are a mess), but the improvements are priceless. Having users ID's created the same way every time without human error is the best part. We don't need to worry about why groups were not added, user rights not set to folders or missing a private folder being created, typos or just even knowing when things are done and logged."
"The solution saves us a lot of time; we use it hourly for repetitive tasks dealing with 14,000 files, and Automate handles that well."
"I would rate the technical support as a nine out of ten because it is quite fast and courteous."
 

Cons

"Support is not very satisfactory."
"We have explored the AI Agent Studio in our automation process, and we have done some POCs with a couple of use cases that created value for us. However, we have encountered some technical challenges, which is why we haven't proceeded with production yet."
"We have faced some downtime and crashes with the system, but with the cooperation of the Automation Anywhere team, we have been able to contain that."
"We have had some difficulty with ease of use. In addition, we have had some difficulties getting it to interact in predictable ways with our in-house software."
"The setup process is not easy compared to the competition, and this can be a barrier to entry."
"The time taken to execute a Bot through A2019 can be reduced."
"Having fewer connection instances would make it more secure, more simple to troubleshoot, and possibly more flexible with the type of applications in use."
"There are a number of current tools which can be improved because they have many limitations. Like some better controls in emails, and better support for features in Excel and PDF."
"I would definitely be wanting to see OCR features for improving the solution."
"The deployment could be simplified."
"Scalability is an area of improvement. We can increase the main features for our project but when we reached out to our personnel and asked whether Bot can be expanded, we were told "You cannot scale this Bot."
"Its UI could be made better. It should also be more flexible. Currently, it is more rigid, and a little more flexibility is required. Their technical support should also be better. We are not very happy with their technical support. Its price is also quite high as of now. They should improve its price. Its setup should also be made easier. It is quite complex to set it up. Even though we were able to set it up a little fast because we had done something similar earlier, but it has a very complex setup. It is extremely resource-hungry. If they can make it a little light on resources, that would also be useful."
"IQ Bot, used by BotFarm, needs to be improved with respect to being able to read handwritten documents using the OCR."
"The solution can improve the accuracy of hand-written data reading"
"The CL command poses an issue during the process of data conversion, accuracy, data loss and the assessment of certain data as false."
"Although I like the OCR technology, it could still be further improved."
"There is room for improvement regarding cloud functionality; there are a few missing features, and the logging could be better, especially air logging. We can go into logging events and create our own task, but it would be nice if this were more detailed."
"One thing I dislike about Fortra's Automate is that it does not perform well with OCR software, which is optical character recognition."
"The areas that have room for improvement in Fortra's Automate include the reporting and analytics functionality, where the analytics could be more detailed."
"Areas that have room for improvement in Fortra's Automate include that advanced transformations sometimes require custom scripts, as the pure no-code option is limited."
"The product also has a limited use case in some respects."
"We really need a free development environment for customers. Building and testing automation on production isn't ideal."
"While this solution is continually improving, as it is now, the user interface could use improvement when I compare it to a product like UiPath."
"The interface could be more user-friendly and easier to navigate."
 

Pricing and Cost Advice

"The pricing strategy for us is one license for development. It is more complicated than that depending on the options you choose."
"If you are looking into Automation Anywhere, get the Community Edition and play with it."
"The price of Automation Anywhere is a little higher than some of the competition, such as UiPath. However, depending on the use case and other factors we are able to receive some discounts."
"In most of the cases, the product value is very good. If the infrastructure, implementation, and framework are good, then generally, the client can get a good return on investment."
"The cost of this solution is a little bit high, but it is worth the price."
"I am not sure about the costs, but two Bot Runners and four Bot Creators may cost approximately 1CR."
"They sell it by license, but if they could charge by case or by interaction, that might be better. Right now, it's expensive when you want to scale or use them for simple processes."
"Initially, they charged a premium, but now the rest of the vendors have increased their overall pricing and Automation Anywhere is not that high at this time. It's pretty viable."
"We are on an annual license for the solution and is priced well."
"The pricing model could be simplified."
"The licensing is on a monthly basis."
"It is too expensive and not worth the price."
"The starter price is free."
"The license of this solution is on an annual basis. The price is fair. However, what we did initially was a POC, but now we are looking at moving from a POC to expanding it out further. I would appreciate some kind of discount."
"There is a license for this solution and it is on an annual basis. I am satisfied with the price."
"We pay approximately $15,000 USD per year."
"I like the way this solution is priced because you can buy a license, or you can buy the software outright."
"It comes with a package that costs approximately $20,000 USD per year."
"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."
"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."
"From a distributor's perspective, one of the biggest selling points of Automate is its price point."
"Once you buy the software, you just pay for the support for backend help."
"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."
"The pricing is quite reasonable. We can run the process with one bot. The limitation is at the server level because they have some resources, and sometimes that is enough. It isn't too expensive, so you can get a good return off of one, and you can also have a pack of five bots that is quite competitive."
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Top Industries

By visitors reading reviews
Outsourcing Company
14%
Comms Service Provider
12%
Financial Services Firm
11%
Manufacturing Company
11%
Construction Company
17%
Financial Services Firm
15%
Outsourcing Company
12%
Comms Service Provider
8%
Financial Services Firm
10%
Manufacturing Company
9%
Outsourcing Company
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business162
Midsize Enterprise86
Large Enterprise565
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise14
Large Enterprise18
By reviewers
Company SizeCount
Small Business33
Midsize Enterprise13
Large Enterprise11
 

Questions from the Community

How good is Automation Anywhere for RPA processes?
It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...
How good is Automation Anywhere for RPA processes?
From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...
How good is Automation Anywhere for RPA processes?
It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.
What is your experience regarding pricing and costs for BotFarm?
Licensing and other pricing matters are handled by my manager, so I am not able to fully describe the price and licen...
What needs improvement with BotFarm?
More detailed error handling would be beneficial, especially since the AI feature was recently added.
What is your primary use case for BotFarm?
I use it in my client project to extract data and communicate it for business purposes. I summarize the data, and whe...
What is your primary use case for HelpSystems AutoMate?
I mainly use Fortra's Automate to automate routine IT tasks and schedule workflows, which reduces manual work. I auto...
What is your experience regarding pricing and costs for Fortra Automate?
The setup cost is free, but I believe it is a little expensive.
What needs improvement with Fortra Automate?
Fortra's Automate could be improved as the reporting could be more flexible, and some advanced workflows could be eas...
 

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)
No data available
HelpSystems Automate, Automate
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics
Cisco, CocaCola Bottlers Japan, Macy's, Whirlpool, Unilever
Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories
Find out what your peers are saying about BotFarm vs. Fortra's Automate and other solutions. Updated: September 2026.
920,769 professionals have used our research since 2012.