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DIGITAL CX vs HootSuite comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DIGITAL CX
Ranking in Social CRM
8th
Average Rating
8.6
Reviews Sentiment
7.9
Number of Reviews
2
Ranking in other categories
Customer Communications Management (CCM) (5th), Customer Experience Management (12th)
HootSuite
Ranking in Social CRM
1st
Average Rating
8.0
Number of Reviews
19
Ranking in other categories
Social Media Management Solutions (2nd), Social Media Analytics Software (2nd)
 

Mindshare comparison

As of September 2026, in the Social CRM category, the mindshare of DIGITAL CX is 3.0%, up from 2.3% compared to the previous year. The mindshare of HootSuite is 10.4%, up from 7.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
HootSuite10.4%
DIGITAL CX3.0%
Other86.6%
Social CRM
 

Featured Reviews

JV
IT Specialist
Unified communication has reduced global calling costs and supports organized departmental workflows
The best features that DIGITAL CX offers are making international calls, the chat functionality, and the fax capability. We still use fax as some institutions require fax documentation to be sent to us. Adding users is very easy, and the setup is straightforward. The support from RingCentral is exceptional. The international calling capabilities and low costs are outstanding. DIGITAL CX has positively impacted my organization through cost reduction. Currently, we do not assign direct lines to most users. We have very few direct lines, and the cost is much lower by simply creating extensions and only authorizing certain users to make international calls. Last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months.
Calin Balaita - PeerSpot reviewer
Senior Engineer at Wärtsilä
Consistent scheduling has amplified our global branding and simplified weekly content sharing
HootSuite does a good job at what it does, and I didn't have any issues with it. If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"DIGITAL CX has positively impacted my organization through cost reduction; last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months."
"RingCentral has a good implementation of voice over IP and is easy to use, enabling a range of VoIP functions."
"I love the usability of HootSuite, and it is easy to learn; that is one of the great things."
"HootSuite has positively impacted my organization quite significantly because we have seen a rise in applications, and I think we won an award for the best branding use of this technology."
"The best features HootSuite offers in my experience are the pipeline and the order status."
"HootSuite has positively impacted my organization by reducing the man-hours needed for maintenance, our load to do a campaign has become shorter, so all our tasks resolve faster and can be done more efficiently."
"If you are into social media marketing or any other digital media, then you should have knowledge of HootSuite because it is the industry standard that has been helping industry professionals."
"HootSuite has positively impacted my organization by offering the possibility to connect everything in one platform, all the social channels, import the assets, and create the copies."
"One of the best things about HootSuite is their clear UX design that is easy to navigate around the platform, and also to see the social media calendar of the clients, so we can see on which channel which post is going when and how the posts look."
"It has a social media presence outside of the hours people are able to devote to an organization."
 

Cons

"RingCentral could improve by incorporating more advanced AI functionalities, as Zoom currently has AI integrated across their products."
"I believe DIGITAL CX could be improved by making certain menus easier to find."
"Pricing on RingCentral can be confusing due to numerous surcharges and fees, making it important to consider all fees for a true comparison with other services."
"I advise against using Hootsuite."
"Last I checked, you can't schedule Twitter threads where each tweet is a reply to a previous tweet."
"If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine."
"Sometimes the suggestions or the content suggestions that the OwlyWriter AI gives are not up to the mark that we want."
"HootSuite can be improved regarding their summarized AI brand sentiment."
"The pricing would be great if it were free. It costs $99 per month, which is quite expensive."
"The company should reduce the pricing to make it easier for companies to deploy to larger social teams."
"However, sometimes the admin dashboard and the backend panel can be a bit slow and clunky, so it could improve in terms of speed and managing its load."
 

Pricing and Cost Advice

Information not available
"​I have only used the free versions.​"
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Top Industries

By visitors reading reviews
Manufacturing Company
27%
Construction Company
13%
Comms Service Provider
11%
Insurance Company
8%
Manufacturing Company
20%
Outsourcing Company
10%
Educational Organization
7%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise2
Large Enterprise10
 

Questions from the Community

What is your experience regarding pricing and costs for DIGITAL CX?
My experience with the pricing, implementation cost, and licenses of DIGITAL CX has been very good. As I mentioned, the cost was reduced significantly. We have carried out a substantial cost reduct...
What needs improvement with DIGITAL CX?
I believe DIGITAL CX could be improved by making certain menus easier to find. The manuals do not contain sufficient information and do not specify certain cases. In those situations, I sometimes h...
What is your primary use case for DIGITAL CX?
DIGITAL CX serves as the main communication platform in my organization for both internal and external purposes. I use DIGITAL CX for internal communication to facilitate intercommunication between...
What needs improvement with HootSuite?
I think HootSuite can be improved with a better user interface. I believe it could be a little clearer on the instructions.
What is your primary use case for HootSuite?
My main use case for HootSuite is marketing towards social media. A specific example of how I used HootSuite for my marketing is that I posted social media content for my law firm. HootSuite helped...
What advice do you have for others considering HootSuite?
My advice to others looking into using HootSuite is to check it out, try it out, and see if it works for you. I gave this product a rating of 8.
 

Comparisons

 

Also Known As

Dimelo, a Ring Central Company
No data available
 

Overview

 

Sample Customers

Orange, SCNF, AXA, Total, Cdiscount, DB, PMU, Ooredoo, Telenor, BNP...
Vega, TicketLeap, Radio Italia, The PureMatter Agency, Kiva, The Vancouver Canucks
Find out what your peers are saying about DIGITAL CX vs. HootSuite and other solutions. Updated: September 2026.
913,076 professionals have used our research since 2012.