GoToWebinar vs Webex comparison

GoTo and Cisco are both solutions in the Virtual Meetings category. GoTo is ranked #18, while Cisco is ranked #2 with an average rating of 7.9. GoTo holds a 2.0% mindshare in VM, compared to Cisco’s 13.1% mindshare. Additionally, 100% of GoTo users are willing to recommend the solution, compared to 87% of Cisco users who would recommend it.

GoToWebinar

Read 8 GoToWebinar reviews

298 Views
298 Comparison Views

100% willing to recommend

Webex

Read 125 Webex reviews

2,105 Views
2,042 Comparison Views

87% willing to recommend

GoToWebinar

Webex

Comparison Buyer's Guide

Download the report

Executive SummaryUpdated on Feb 3, 2025

Webex and GoToWebinar are competing products in the virtual meetings and webinars category. Webex leads in pricing and customer service support, while GoToWebinar is favored for its comprehensive features.

Features: Webex integrates seamlessly with third-party apps, offers advanced security protocols, and provides customization capabilities, appealing to businesses with specific needs. GoToWebinar stands out for extensive webinar-specific tools like automated email reminders, detailed analytics, and custom branding options, better catering to large, structured virtual events.

Room for Improvement: Webex could enhance its webinar features and integration capabilities further to match GoToWebinar. It might also improve its advanced analytics and expand branding options. GoToWebinar could benefit from simplifying its integration with other apps, improving mobile experience, and enhancing affordability.

Ease of Deployment and Customer Service: Webex provides a simplified deployment process with comprehensive onboarding resources and 24/7 customer service. GoToWebinar, though slightly more complex to deploy, offers extensive documentation and strong support, typically available during business hours.

Pricing and ROI: Webex offers cost-effective plans favorable for organizations with budget constraints, ensuring high ROI through affordable pricing and robust support. GoToWebinar, despite higher pricing, compensates with specialized features that provide significant value, offering solid ROI for businesses requiring advanced capabilities.

To learn more, read our detailed GoToWebinar vs. Webex Report (Updated: September 2025).

Buyer's Guide

GoToWebinar vs. Webex

September 2025

Download the complete report

Helped 868,787 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToWebinar

Ranking in Virtual Meetings

18th

Average Rating

8.4

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Webex

Ranking in Virtual Meetings

2nd

Average Rating

8.0

Reviews Sentiment

6.9

Number of Reviews

125

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Virtual Meetings category, the mindshare of GoToWebinar is 2.0%, down from 2.3% compared to the previous year. The mindshare of Webex is 13.1%, down from 16.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings Market Share Distribution
Product	Market Share (%)
Webex	13.1%
GoToWebinar	2.0%
Other	84.9%

Virtual Meetings

Featured Reviews

RITA Conroy-Martin

Director of Marketing at a manufacturing company with 51-200 employees

Video library is a great tool and it enables good customization; feels a little antiquated and rusty

I like that recordings are available immediately, it's a great feature. I also appreciate being able to use the video library as a tool, and the integration of an API with other systems we have. We were able to build our own customer portal and then integrate into GoToWebinar with a seamless interface. People thought they were on our platform, but they were using GoToWebinar. Those are unique features that seemed to be very easy for our development team to integrate. I like that aspect of it. It also provides good visibility if somebody had seen a webinar that was useful. It's very easy to push them out. Registration is an easy process as is customization on the back end. We very rarely had technical issues running the webinars so it's a pretty robust platform overall.

Read full review

Wajid Khattak

Procurement Officer at Emerging Systems

Easy to use, enables remote meetings, and saves time and money

We deployed the product in our headquarters and connected our four plants. It enables us to meet remotely. We use the tool for remote meetings. I work in the manufacturing sector The product is easy to use. We are very comfortable with it. The video call features are compatible with different…

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This solution is very reliable. It is easy to switch between audio and microphone when using headphones."

"The interface is browser-based and simple, which is an advantage over other solutions."

"All of their features are good. They are more or less equivalent to the competition. There's less disturbance, less jitter, the voice is always good even at a low bandwidth."

"I can extract the activity and the attendance reports, along with every single question that was asked during the webinar, which is a feature that we highly value."

"We were able to build our own customer portal and integrate into GoToWebinar with a seamless interface."

"The solution is very valuable for conference calls, as a lot of businesses are switching from work-from-home."

"The solution is useful for communication."

"The product's initial setup is easy."

"One of the most valuable features of Webex was that it was easy to use and there were no hassles."

"Webex is easy to use, even for people who are just learning it."

"The number one reason we chose Webex was the security features."

"The solution could improve by having more dashboards and enhancing the processing speed."

"The solution has been very stable."

More Webex pros

Cons

"GoToWebinar would be improved with the inclusion of support for video endpoints."

"The chat window and using polls is easier in Zoom than compared to GoToWebinar. Make it simpler and easier to publish polls on the fly would improve the solution."

"The sharing of cameras is limited to meeting organizers."

"The platform feels old and a little rusty, more could be invested into the look and feel of it."

"Some of my friends also use GoToWebinar to collect clients for affiliate marketing. In those cases, they found some features were missing with respect to some of the competition. And the worst part is the price."

"The modification of the email template is not very intuitive."

"There could be a feature available to record the meetings."

"Cisco could maybe make Webex more integrated and compatible with other platforms."

"My biggest issue with the solution involves its price, which I find to be prohibitive for small governments and modest-sized schools."

"Currently, I'm unable to find any loophole in Webex, but in terms of areas for improvement, it would be better if a user is informed about any new updates or new features added to the tool."

"The solution's initial setup process is lengthy."

"When I use it personally, not in my enterprise, there is a time limit of about 60 minutes. After one hour, the call gets cut off. This limit should be increased."

"To make Webex more competitive, I would suggest lowering the price and providing some of the same features that are in Teams or Zoom."

More Webex cons

Pricing and Cost Advice

"This is a free solution."

"It is a monthly subscription and the price is quite expensive if you're not paying annually."

"Price is the one area where Webex needs to improve relative to its competitors. It's difficult to sell to small and medium-sized businesses (SMB) because of the license price."

"My organization took care of the licensing. I'm guessing they did some subscription cycle, but I used the free version."

"Licensing is subscription-based and the cost varies depending on how many minutes are included in the plan."

"For me, there is no licensing fee."

"Features matter more than the price for us. As long as we get all the features we want and it fits our budget, then the price doesn't matter. I can't speak for other companies. We have tried other applications, and we run into some problems that we don't see in Webex."

"I believe the license to be monthly."

"The price should be improved significantly."

"There are no licensing fees."

More Webex pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Virtual Meetings solutions are best for your needs.

See recommendations

868,787 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

No data available

Government

13%

Computer Software Company

12%

Manufacturing Company

12%

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	1
Large Enterprise	2

By reviewers
Company Size	Count
Small Business	40
Midsize Enterprise	24
Large Enterprise	60

Questions from the Community

Ask a question

Earn 20 points

What do you like most about Webex?

Webex improved our overall team collaboration.

See all answers

What is your experience regarding pricing and costs for Webex?

Webex is expensive. If it weren't that expensive, we would probably use it for all our telecommunication needs, not just for telemedicine.

See all answers

What needs improvement with Webex?

I would appreciate improvements in communication stability and performance. Sometimes we experience a poor communication stream, but I am uncertain whether it is due to the internet link or somethi...

See all answers

Comparisons

Microsoft Teams vs GoToWebinar

Compared 47% of the time

Zoom Workplace Business vs GoToWebinar

Compared 21% of the time

More GoToWebinar Competitors

Skype for Business vs Webex

Compared 26% of the time

Zoom Workplace Business vs Webex

Compared 16% of the time

Cisco Meeting Server vs Webex

Compared 14% of the time

Adobe Connect vs Webex

Compared 11% of the time

GoToMeeting vs Webex

Compared 4% of the time

More Webex Competitors

Product Reports

Buyer's Guide

GoToWebinar

September 2025

Download GoToWebinar product report

Buyer's Guide

Webex

September 2025

Download Webex product report

Also Known As

No data available

Cisco Spark

Overview

Web conferencing SaaS for larger webinars

GoTo

Webex is designed to help companies improve communication and increase productivity with unlimited HD video meetings in shared meeting spaces.

Companies can use Webex, a Cisco product, to collaborate with peers, share documents and other information, create high-impact webinars and online events, and present dynamic online courses. It can be tailored to your exact company needs and can be fully integrated with mobile apps for iPhone, iPad, Android, and BlackBerry.

Cisco

Sample Customers

Avigilon Corporation, Bitdefender, British Library's Business & IP Centre, Business Wire, Clarity, Colt, Conversion Rate Experts, Cornerstone Home Lending Inc., DemandGen, DPR Construction

Seagate Technology, Kohn Pedersen Fox, World Vision International, Glen Raven, University of Notre Dame, CEV Multimedia, The Food Group, LUMEDX, California Baptist University, and Georgetown University Law Center.

Buyer's Guide

GoToWebinar vs. Webex

September 2025

Free Report: GoToWebinar vs. Webex

Find out what your peers are saying about GoToWebinar vs. Webex and other solutions. Updated: September 2025.

DOWNLOAD NOW

868,787 professionals have used our research since 2012.

See our GoToWebinar vs. Webex report.

See our list of best Virtual Meetings vendors.

We monitor all Virtual Meetings reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.