Microsoft Power Automate vs NTT-AT WinActor comparison

Microsoft and NTT DATA are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.8, while NTT DATA is ranked #39. Microsoft holds a 6.7% mindshare in RPA, compared to NTT DATA’s 1.0% mindshare. Additionally, 88% of Microsoft users are willing to recommend the solution, compared to 50% of NTT DATA users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

NTT-AT WinActor and Microsoft Power Automate are competing products in the automation software space. Microsoft Power Automate is perceived as the superior choice due to its extensive feature set and integration capabilities, offering more flexibility and scalability.

Features: NTT-AT WinActor offers robust scripting capabilities, localized customer support, and is tailored for specific industries. Microsoft Power Automate provides extensive cloud integration, diverse automation templates, and addresses a wider range of business needs.

Ease of Deployment and Customer Service: Microsoft Power Automate features seamless cloud deployment, extensive documentation, and community support for easier integration, while NTT-AT WinActor provides responsive customer support with more hands-on setup.

Pricing and ROI: NTT-AT WinActor requires higher initial setup investment but offers solid ROI in specialized markets through tailored solutions. Microsoft Power Automate offers a flexible pricing model appealing to various business scales, enhancing ROI with its cloud capabilities.

To learn more, read our detailed Microsoft Power Automate vs. NTT-AT WinActor Report (Updated: June 2026).

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automation Anywhere

Mindshare comparison

As of June 2026, in the Robotic Process Automation (RPA) category, the mindshare of Automation Anywhere is 5.5%, down from 10.0% compared to the previous year. The mindshare of Microsoft Power Automate is 6.7%, down from 19.8% compared to the previous year. The mindshare of NTT-AT WinActor is 1.0%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Mindshare Distribution
Product	Mindshare (%)
Automation Anywhere	5.5%
Microsoft Power Automate	6.7%
NTT-AT WinActor	1.0%
Other	86.8%

Robotic Process Automation (RPA)

Featured Reviews

Venkat Sivaprakash

Management Consultant at Accenture

Has significantly improved document-driven workflows and reduced processing time across finance and HR functions

Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.

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Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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reviewer1170825

IT Planning Assistant Manager at a manufacturing company with 10,001+ employees

Frees up employee time but can't run when computer system is locked

Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks. It would be better if, when we have scheduled a scenario, it would log into the system automatically.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"As we were closing our fiscal year, we had this huge backlog that we needed to clean up. The business was preparing to hire 12 people to do that, and even though they were not sure they could handle it, we built the process to extract and do the entire process just in two weeks. We were able with a single person to clean the entire backlog, which gave us huge benefits."

"With Automation Anywhere, what used to take us two days now takes us twenty minutes."

"Automation Anywhere has had a huge impact in my organization, especially in saving time and compliance-related process automation by reducing errors drastically and ensuring quick processing of requests with proper logs available for the audit team."

"The whole suite of RPA modules that they have is very good. They have three environments in which you can do your automation. You have development, staging, and production environments. These are run by licenses as well, which is very good. There are a lot of ways of automating processes with this application."

"Automation Anywhere's most valuable feature is its seamless integration into procurement software, allowing for the automation of purchase orders, billing, employee travel details, and other tasks."

"Automation has been playing a significant role in every aspect of our institution."

"The data capture feature is very valuable. I know there are also some elements where you have to be able to incorporate AI, but I haven't gotten to that level yet."

"It's very easy to use and all of the employees can easily get involved in the process, whether they are a developer, support, or have an HR background."

More Automation Anywhere pros

"Microsoft is heavily investing and developing new features, and it is well integrated into the CRM, SharePoint, and other Microsoft platforms."

"So far, based on the development calculators that we've been running, it's running far smoother and far more efficiently and faster."

"So far, the tech support has provided me with good enough support and knowledge."

"I like that Power Automate gives us a connector to be able to connect different data sources or different software, and it is very easy to connect, authenticate, and automate our daily routine tasks."

"The solution is easy to understand and to develop connectors."

"The most valuable feature is that you can run multiple automations at the same time, in parallel."

"My advice to others that want to implement this solution is that it has very good features and I have not had any issues."

"The solution is pretty customizable. Even big automation tasks are done rather simply."

More Microsoft Power Automate pros

"The tool's most valuable feature is data import. The OCR feature helps to recognize the data. It can recognize screen and document numbers well."

"NTT-AT WinActor has allowed our employees to focus on other things rather than the repetitive tasks that can now be given to the robot."

"This software is very smart - it can decide from a picture if we like that condition, and then the robot will do that action."

Cons

"One of the things that the product should have is to add more advanced level developer capabilities into the platform. I know it is easy for business, non-technical people. However, for the developers, there should be some more features within the product so they can build advanced level use cases much faster."

"One key feature we are looking for from Automation Anywhere is the need for a fully evolved CI/CD pipeline approach within our IT organization, given that we manage multiple applications."

"In the version that we have, there are some challenges with the browser-based applications, the cloning of the objects, and the solution's stability."

"Automation Anywhere can be improved by reducing the time of the processes and enhancing the efficiency of people."

"The marketing for Automation Anywhere has room for improvement."

"Providing a desktop version rather than focusing on the cloud is essential. Only UiPath offers a studio environment for desktop application development."

"Automation Anywhere could use to be more stabilized."

"There's potential for Automation Anywhere to integrate conversational types of tools and AI into their tool set, which would be really valuable."

More Automation Anywhere cons

"Automatic selectors that allow me to select parts of a website could be more adaptable."

"Things need to be improved with respect to RPA kinds of solutions and it requires a level of stabilization that is currently lacking."

"Scalability is the biggest challenge from my perspective because it is literally designed as a single-user product, at least the RPA piece of it is."

"It's not as user-friendly as a solution such as UiPath, which is really easy to use."

"The connectors and the integration capability can be improved. Microsoft RPA is a growing platform, and it is not yet particularly mature."

"I think the language Microsoft Power Automate uses when you do expressions could be better."

"The solution's licensing model is very complex and not straightforward."

"It should be more stable, and their technical support should be faster. It should also have more integration with tools from other vendors, such as SAP and Oracle, and technology partners, such as Salesforce."

More Microsoft Power Automate cons

"Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks."

"The OCR has issues recognizing handwritten data."

Pricing and Cost Advice

"We have saved a lot of money on taxes based on the stuff that we run."

"The certifications are free of cost."

"We have a three-year contract with Automation Anywhere."

"We have seen ROI on one of the process, but not on the other processes yet."

"Our annual licensing costs for the entire company are $100,000."

"The pricing and licensing of Automation Anywhere plays an important rule in the Indian market because in the Indian market $10,000 USD is too much. Hence, the pricing tends to go down depending on the customer relationship with the partner: A starter pack is $10,000 and an enterprise pack is $100,000. If you go through an implementation partner, you can get good deals. They can save some money."

"The solution itself is free unless we want to add the support option but we have to pay for the bots we use."

"It is reasonable and affordable. If you consider the tasks that we can get done using this, the pricing is reasonable and affordable."

More Automation Anywhere pricing and cost advice

"This is a cost-effective product and now that it has been acquired by Microsoft, we don't expect the cost to increase with the next release."

"I don't deal with the financial side. I know that we pay for a per-user license. It is probably less than $20 a user, but I am not sure about the exact figures."

"There is zero licensing cost. It comes with our Microsoft Office subscription."

"There is a per-user licensing model for individual users."

"It is free for us. It is embedded directly in the Office package."

"Power Automate is a much less expensive product than the competition."

"This is a cost-effective RPA solution."

"Its licensing is flexible."

More Microsoft Power Automate pricing and cost advice

"We pay yearly for the agent who runs the processes, plus an additional fee for maintenance costs."

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Top Industries

By visitors reading reviews

Financial Services Firm

17%

Manufacturing Company

12%

Construction Company

11%

Computer Software Company

Financial Services Firm

15%

Manufacturing Company

Computer Software Company

Construction Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	154
Midsize Enterprise	82
Large Enterprise	536

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	69

No data available

Questions from the Community

How good is Automation Anywhere for RPA processes?

It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...

See all answers

How good is Automation Anywhere for RPA processes?

From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...

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How good is Automation Anywhere for RPA processes?

It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.

See all answers

RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

See all answers

How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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Comparisons

UiPath Platform vs Automation Anywhere

Compared 13% of the time

Blue Prism vs Automation Anywhere

Compared 7% of the time

WorkFusion vs Automation Anywhere

Compared 2% of the time

AutomationEdge vs Automation Anywhere

Compared 2% of the time

Celonis vs Automation Anywhere

Compared 2% of the time

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UiPath Platform vs Microsoft Power Automate

Compared 15% of the time

Blue Prism vs Microsoft Power Automate

Compared 7% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 5% of the time

Celonis vs Microsoft Power Automate

Compared 3% of the time

Fortra's Automate vs Microsoft Power Automate

Compared 3% of the time

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Nintex RPA vs NTT-AT WinActor

Compared 14% of the time

TIS RPA vs NTT-AT WinActor

Compared 13% of the time

UiPath Platform vs NTT-AT WinActor

Compared 12% of the time

Blue Prism Cloud vs NTT-AT WinActor

Compared 6% of the time

Syntel SyntBots vs NTT-AT WinActor

Compared 6% of the time

More NTT-AT WinActor Competitors

Product Reports

Buyer's Guide

Automation Anywhere

June 2026

Download Automation Anywhere product report

Buyer's Guide

Microsoft Power Automate

June 2026

Download Microsoft Power Automate product report

Buyer's Guide

Robotic Process Automation (RPA)

June 2026

Download NTT-AT WinActor product report

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

NTT WinActor, WinActor, NTT-AT Robotic Process Automation Software, NTT-AT RPA

Interactive Demo

Automation Anywhere

Demo not available

Microsoft

Demo not available

NTT DATA

Overview

Automation Anywhere offers ease of use, robust system connectivity, and GenAI-driven document automation through a cloud-native platform, significantly enhancing productivity across multiple industries with advanced AI features.

Delivering a comprehensive suite of tools designed for easy integration and rapid deployment, Automation Anywhere drives efficiency by reducing costs and automating repetitive tasks. Its cloud-native platform supports broad industry adoption, including advanced AI features like process automation and Co-Pilot, streamlining complex workflows with minimal technical skills required. Users benefit from robust integration capabilities, which facilitate seamless interaction with multiple systems. However, there is room for improvement in areas such as user-friendliness for beginners, stability, flexible licensing, and enhanced OCR functionality. Organizations in sectors such as banking, finance, manufacturing, and healthcare gain from the improved operational efficiency and ROI Automation Anywhere offers.

What are the important features of Automation Anywhere?

Ease of Use: Simplifies automation tasks with a user-centric interface.
Robust Connectivity: Provides seamless integration with multiple systems.
GenAI-Driven Document Automation: Leverages AI to automate document management.
Process Automation & Co-Pilot: Enhances workflow automation with advanced AI.
Cloud-Native Platform: Enables rapid deployment and integration.

What benefits should be evaluated in reviews?

Time Savings: Automation drastically reduces manual processing time.
Cost Efficiency: Decreases overall operational costs by automating tasks.
Productivity Enhancement: Streamlines workflows with AI-driven tools.
Improved Integration: Enhances ability to work with multiple systems.
Scalability: Supports growth with a flexible cloud-native architecture.

In the insurance industry, Automation Anywhere is utilized for automating processes such as enrollment management and compliance checks. Its applications extend to supply chain management, financial transactions, and business performance monitoring across sectors like banking, finance, manufacturing, and healthcare, helping organizations to automate routine tasks, improve efficiency, and reduce costs.

Automation Anywhere

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

NTT-AT WinActor is a leading robotic process automation tool designed to improve efficiency by automating repetitive tasks. It caters to enterprises seeking enhanced performance through RPA technology.

WinActor offers industry-tailored RPA solutions that address the need for process automation. It provides businesses with a platform to automate manual workflows, reduce errors, and save time. Known for its user-friendly interface, WinActor is suitable for various enterprise applications. It seamlessly integrates with existing systems, allowing businesses to optimize operations without extensive reconfiguration.

What are the key features of WinActor?

Ease of Use: Offers a simple drag-and-drop interface for quick process setup.
Compatibility: Interfaces seamlessly with Windows applications and other systems.
Scalability: Can easily be scaled according to business needs.

Why should companies consider NTT-AT WinActor?

Cost Efficiency: Reduces labor costs by automating manual workflows.
Accuracy: Minimizes errors in repetitive tasks, increasing overall quality.
Productivity: Saves time by handling mundane tasks, focusing on strategic areas.

WinActor is implemented across different sectors, including finance, healthcare, and manufacturing, to streamline operations, enhance accuracy, and boost productivity. Its adaptability makes it a valuable asset for organizations seeking digital transformation.

NTT DATA

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Exeo Tech Corporation

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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