Microsoft Power Automate vs NTT-AT WinActor comparison

Microsoft and NTT DATA are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.8, while NTT DATA is ranked #41. Microsoft holds a 6.2% mindshare in RPA, compared to NTT DATA’s 1.0% mindshare. Additionally, 88% of Microsoft users are willing to recommend the solution, compared to 50% of NTT DATA users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

NTT-AT WinActor and Microsoft Power Automate are competing products in the automation software space. Microsoft Power Automate is perceived as the superior choice due to its extensive feature set and integration capabilities, offering more flexibility and scalability.

Features: NTT-AT WinActor offers robust scripting capabilities, localized customer support, and is tailored for specific industries. Microsoft Power Automate provides extensive cloud integration, diverse automation templates, and addresses a wider range of business needs.

Ease of Deployment and Customer Service: Microsoft Power Automate features seamless cloud deployment, extensive documentation, and community support for easier integration, while NTT-AT WinActor provides responsive customer support with more hands-on setup.

Pricing and ROI: NTT-AT WinActor requires higher initial setup investment but offers solid ROI in specialized markets through tailored solutions. Microsoft Power Automate offers a flexible pricing model appealing to various business scales, enhancing ROI with its cloud capabilities.

To learn more, read our detailed Microsoft Power Automate vs. NTT-AT WinActor Report (Updated: June 2026).

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automation Anywhere

Mindshare comparison

As of August 2026, in the Robotic Process Automation (RPA) category, the mindshare of Automation Anywhere is 5.4%, down from 9.4% compared to the previous year. The mindshare of Microsoft Power Automate is 6.2%, down from 18.2% compared to the previous year. The mindshare of NTT-AT WinActor is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA) Mindshare Distribution
Product	Mindshare (%)
Automation Anywhere	5.4%
Microsoft Power Automate	6.2%
NTT-AT WinActor	1.0%
Other	87.4%

Robotic Process Automation (RPA)

Featured Reviews

Venkat Sivaprakash

Management Consultant at Accenture

Has significantly improved document-driven workflows and reduced processing time across finance and HR functions

Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.

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Brijesh-Kumar

Sr. General Manager , Global IT Services at a non-profit with 5,001-10,000 employees

No-code workflows have streamlined daily operations and support seamless cross-application automation

Microsoft Power Automate's no-code workflows help my team in daily operations to a great extent. Automating a particular activity may not be so useful, but when you connect the whole workflow, then it starts helping a lot. I cannot say much about the best features in Microsoft Power Automate because I have not used it personally, but first of all, it is very easy, it is a low-code platform, and Microsoft has a lot of integration with Microsoft technologies, making it very easy to connect with MS Teams and different Microsoft products, including MS Azure. From that point of view, it provides a lot of connectivity options. From a cost point of view, Mendix is much more costly compared to Microsoft Power Platform, allowing us to develop applications very quickly.

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reviewer1170825

IT Planning Assistant Manager at a manufacturing company with 10,001+ employees

Frees up employee time but can't run when computer system is locked

Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks. It would be better if, when we have scheduled a scenario, it would log into the system automatically.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"For an organization who is looking to do some business renovation, the solution can work well depending on its purpose and usage."

"Its integration with source control is very refreshing. There could be a little bit more maturity around how to do some of the features, but not having to go outside the app, not having a separate set of procedures, allows you to check in and check out right from within the app. You can make edits and uploads and undo your checkouts."

"The return on investment we see from Automation Anywhere is significant; particularly, the FTE savings represent a big return."

"The majority of Indian companies are showing a lot of interest in recruiting students who are trained in this Automation Anywhere RPA tool."

"We have a plethora of good use cases saving good, hard dollars."

"This RPA tool is a leader in the market, and I have had a very good experience working with Automation Anywhere."

"We valued the ease of use, when we were thinking about scaling out to the business. The recording feature, while not a developer tool - it is a tool for a business user who may not possess the thought process of a developer - we valued that in our evaluation."

"The OCR feature in Automation Anywhere is the best I have encountered, even better than Google."

More Automation Anywhere pros

"We use it for automating our business processes, sending reminders and these sorts of things, and every Excel update also happens through Power Automate."

"The solution has drag and drop features, and a development console that's in simple English, so even a non-tech can understand what the code means."

"We are just at the start of our journey, and we are trying to understand its true capabilities."

"The most valuable feature of Microsoft Power Automate in the desktop version is web scraping because you can do a lot with it. I work in retail and you can study prices changes, which can give you a lot of information. The solution is no code which is a large advantage."

"The tool is very good at implementing automation within processes. It's saved us from doing a lot of manual processes."

"The feature most useful for integrating different applications is its ability to create flows. Specifically, we use flows to integrate with finance and operations."

"My advice on this product would be to focus on the human in the loop because Power Automate is really great when you want to communicate with users in the middle of a crisis, or if you want some interaction with different people or want to orchestrate workflow between different departments."

"Different trigger events were most valuable. You could schedule a process on a recurring basis, at a certain time of day or week, or when something happens, which is huge."

More Microsoft Power Automate pros

"The tool's most valuable feature is data import. The OCR feature helps to recognize the data. It can recognize screen and document numbers well."

"NTT-AT WinActor has allowed our employees to focus on other things rather than the repetitive tasks that can now be given to the robot."

"This software is very smart - it can decide from a picture if we like that condition, and then the robot will do that action."

Cons

"It would be great if they could do more third-party Salesforce integrations into the RPA side, which would be helpful."

"Version 11 is a bit heavy. At times, it takes a toll on the computing resources."

"Having fewer connection instances would make it more secure, more simple to troubleshoot, and possibly more flexible with the type of applications in use."

"The initial setup was a bit difficult and took more time than expected."

"We also got a tool from Automation Anywhere that was supposed to fix or patch a problem, but it didn't work. It was a horrible, pathetic product that they brought out when it wasn't ready."

"We have a few issues which have persisted. These end up restarting the machine. We are hoping in version 11.3 of Automation Anywhere, our compatibility and infrastructure issues will be resolved."

"Many clients use the Citrix environment but AA has very low functionality to automate a Citrix environment."

"The initial setup for the program was not straightforward. It was definitely complex."

More Automation Anywhere cons

"If someone was just about to start using it, it would be better if it was a bit more user-friendly in terms of understanding function references. I come from a bit of development background. To me, it all makes quite a lot of sense, but someone using it for the first time would probably battle understanding how the functions work. This might be something they could improve on. It would be really useful if it could publish data to Power BI. We like to use Power BI for our reporting, but we can't directly integrate the data across. If there was a way to automate the collection of the data and push it straight into the Power BI platform, it would be quite useful."

"While using this solution, we found it to be basic."

"There are some bugs or intermittent behavior in the Excel activities that require using workarounds."

"It is mostly integrated with the Microsoft environment. Unlike UiPath, we cannot really use external tools with Microsoft Power Automate. There should be a possibility to integrate it with external tools or systems."

"The solution could offer more specific training. There should be more examples of what the functions can do and more instructions and explanations to the process."

"The license cost could be better."

"Compared to other RPA solutions, there is a little bit of a feature gap."

"Execution of workflows could be improved."

More Microsoft Power Automate cons

"The OCR has issues recognizing handwritten data."

"Something that could be improved is that this solution can't run when the computer is locked, which meant we had to implement it in our own on-prem server as it never auto-locks."

Pricing and Cost Advice

"The cloud-based version comes at an increased cost, although our clients are happy with the new features and have not complained about the pricing."

"The major reason that we selected Automation Anywhere was the licensing model."

"The current pricing for Automation Anywhere seems a little higher compared to competitors Power Automate or UiPath. Automation Anywhere is perceived as pricey due to the support model charges ranging from 20% to 30% based on the plans."

"Licensing costs range from $50,000 to $200,000."

"As our team size increases, we may get some more licenses for the tool."

"Overall, the pricing of Automation Anywhere is good."

"The cost is high for small-scale businesses but it is fine for medium and large enterprises. Its high licensing cost may affect small-scale businesses. Reducing licensing costs would benefit many users."

"The licensing cost for Automation Anywhere is high."

More Automation Anywhere pricing and cost advice

"This is the cheapest option among competitors. You can choose to have the RPA with attendance at $40/month with add-on's totaling about $190. There are standalone options that require someone to run the process and there are fully automated options that are integrated within the cloud."

"With our Microsoft Office 365 license, we are able to use Microsoft Power Automate."

"The free version is quite good."

"The license cost could be better."

"Initially, we had a Microsoft account for Office 365. Later, we discovered that our license included access to Power Automate at no additional cost. There was a small fee for additional features, but it was negligible compared to the benefits. There are not any additional fees required to use the solution."

"Its licensing cost is comparatively less as compared to Automation Anywhere. We have bought a two-year license agreement."

"When we purchase the Microsoft Dynamics license, the Power Automate license is often free, albeit with some limitations, such as a certain number of transactions per user."

"Microsoft Power Automate is expensive. The full license is quite expensive."

More Microsoft Power Automate pricing and cost advice

"We pay yearly for the agent who runs the processes, plus an additional fee for maintenance costs."

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Construction Company

11%

Manufacturing Company

11%

Outsourcing Company

10%

Financial Services Firm

14%

Manufacturing Company

Computer Software Company

Construction Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	157
Midsize Enterprise	81
Large Enterprise	558

By reviewers
Company Size	Count
Small Business	50
Midsize Enterprise	17
Large Enterprise	69

No data available

Questions from the Community

How good is Automation Anywhere for RPA processes?

It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...

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How good is Automation Anywhere for RPA processes?

From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...

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How good is Automation Anywhere for RPA processes?

It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.

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RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

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How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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Comparisons

UiPath Platform vs Automation Anywhere

Compared 12% of the time

Blue Prism vs Automation Anywhere

Compared 6% of the time

AutomationEdge vs Automation Anywhere

Compared 2% of the time

WorkFusion vs Automation Anywhere

Compared 2% of the time

Appian vs Automation Anywhere

Compared 2% of the time

More Automation Anywhere Competitors

UiPath Platform vs Microsoft Power Automate

Compared 12% of the time

Blue Prism vs Microsoft Power Automate

Compared 7% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 5% of the time

Celonis vs Microsoft Power Automate

Compared 3% of the time

Fortra's Automate vs Microsoft Power Automate

Compared 3% of the time

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Nintex RPA vs NTT-AT WinActor

Compared 13% of the time

TIS RPA vs NTT-AT WinActor

Compared 12% of the time

UiPath Platform vs NTT-AT WinActor

Compared 12% of the time

Blue Prism Cloud vs NTT-AT WinActor

Compared 6% of the time

Syntel SyntBots vs NTT-AT WinActor

Compared 6% of the time

More NTT-AT WinActor Competitors

Product Reports

Buyer's Guide

Automation Anywhere

August 2026

Download Automation Anywhere product report

Buyer's Guide

Microsoft Power Automate

July 2026

Download Microsoft Power Automate product report

Buyer's Guide

Robotic Process Automation (RPA)

July 2026

Download NTT-AT WinActor product report

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

NTT WinActor, WinActor, NTT-AT Robotic Process Automation Software, NTT-AT RPA

Interactive Demo

Automation Anywhere

Demo not available

Microsoft

Demo not available

NTT DATA

Overview

Automation Anywhere offers ease of use, robust system connectivity, and GenAI-driven document automation through a cloud-native platform, significantly enhancing productivity across multiple industries with advanced AI features.

Delivering a comprehensive suite of tools designed for easy integration and rapid deployment, Automation Anywhere drives efficiency by reducing costs and automating repetitive tasks. Its cloud-native platform supports broad industry adoption, including advanced AI features like process automation and Co-Pilot, streamlining complex workflows with minimal technical skills required. Users benefit from robust integration capabilities, which facilitate seamless interaction with multiple systems. However, there is room for improvement in areas such as user-friendliness for beginners, stability, flexible licensing, and enhanced OCR functionality. Organizations in sectors such as banking, finance, manufacturing, and healthcare gain from the improved operational efficiency and ROI Automation Anywhere offers.

What are the important features of Automation Anywhere?

Ease of Use: Simplifies automation tasks with a user-centric interface.
Robust Connectivity: Provides seamless integration with multiple systems.
GenAI-Driven Document Automation: Leverages AI to automate document management.
Process Automation & Co-Pilot: Enhances workflow automation with advanced AI.
Cloud-Native Platform: Enables rapid deployment and integration.

What benefits should be evaluated in reviews?

Time Savings: Automation drastically reduces manual processing time.
Cost Efficiency: Decreases overall operational costs by automating tasks.
Productivity Enhancement: Streamlines workflows with AI-driven tools.
Improved Integration: Enhances ability to work with multiple systems.
Scalability: Supports growth with a flexible cloud-native architecture.

In the insurance industry, Automation Anywhere is utilized for automating processes such as enrollment management and compliance checks. Its applications extend to supply chain management, financial transactions, and business performance monitoring across sectors like banking, finance, manufacturing, and healthcare, helping organizations to automate routine tasks, improve efficiency, and reduce costs.

Automation Anywhere

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

NTT-AT WinActor is a leading robotic process automation tool designed to improve efficiency by automating repetitive tasks. It caters to enterprises seeking enhanced performance through RPA technology.

WinActor offers industry-tailored RPA solutions that address the need for process automation. It provides businesses with a platform to automate manual workflows, reduce errors, and save time. Known for its user-friendly interface, WinActor is suitable for various enterprise applications. It seamlessly integrates with existing systems, allowing businesses to optimize operations without extensive reconfiguration.

What are the key features of WinActor?

Ease of Use: Offers a simple drag-and-drop interface for quick process setup.
Compatibility: Interfaces seamlessly with Windows applications and other systems.
Scalability: Can easily be scaled according to business needs.

Why should companies consider NTT-AT WinActor?

Cost Efficiency: Reduces labor costs by automating manual workflows.
Accuracy: Minimizes errors in repetitive tasks, increasing overall quality.
Productivity: Saves time by handling mundane tasks, focusing on strategic areas.

WinActor is implemented across different sectors, including finance, healthcare, and manufacturing, to streamline operations, enhance accuracy, and boost productivity. Its adaptability makes it a valuable asset for organizations seeking digital transformation.

NTT DATA

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Exeo Tech Corporation

Buyer's Guide

Microsoft Power Automate vs. NTT-AT WinActor

June 2026

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