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Oracle CRM vs Percolate comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle CRM
Average Rating
7.8
Reviews Sentiment
6.4
Number of Reviews
43
Ranking in other categories
CRM (13th), Marketing Automation (7th)
Percolate
Average Rating
8.0
Number of Reviews
1
Ranking in other categories
Marketing Resource Management (11th), Content Marketing Software (4th), Social Media Management Solutions (6th)
 

Mindshare comparison

While both are Customer Relationship Management solutions, they serve different purposes. Oracle CRM is designed for CRM and holds a mindshare of 1.0%, down 3.1% compared to last year.
Percolate, on the other hand, focuses on Marketing Resource Management, holds 6.7% mindshare, up 3.8% since last year.
CRM Mindshare Distribution
ProductMindshare (%)
Oracle CRM1.0%
Microsoft Dynamics CRM2.8%
Salesforce Sales Cloud2.4%
Other93.8%
CRM
Marketing Resource Management Mindshare Distribution
ProductMindshare (%)
Percolate6.7%
Aprimo14.2%
BrandMaker10.4%
Other68.7%
Marketing Resource Management
 

Featured Reviews

reviewer2758776 - PeerSpot reviewer
IT Consultant at a tech services company with 51-200 employees
Has improved process coverage and integration while offering strong analytics and user experience
The analytics and reporting functionalities of Oracle CRM are good. I would rate them eight to nine out of ten, but it slightly falls behind Salesforce, which is much more advanced in terms of meeting the process and analytics part. The integration of Oracle CRM with other Oracle applications is seamless; that's not a problem at all. The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform. The multichannel service support has an impact on my customer service operations.
it_user712047 - PeerSpot reviewer
Senior Manager of Creative Media
​Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and maximize our initiatives
Editorial calendar functionality for multiple platforms, including social media, email marketing, and web. Integrated asset management tool, with an editor, that has brand sticker and cropping/editing functionalities Instead of operating in silos and not knowing what other teammates are working…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Oracle CRM helped us better understand the customer journey."
"We are most comfortable with the user interface that Oracle CRM has, it is very good."
"What we like is that we have all of the information that we need."
"It is a very good system and I believe that they are the oldest loyalty system on the market."
"Oracle Connect as a feature within CRM is valuable for establishing and maintaining customer relationships, enabling users to see customer details and interact graphically with relationships."
"The solution is smooth, easy to use, easy to customize and it has many features. Plus, there are regular updates."
"The product has very good quality to price, has a stable and powerful configuration, and allows your business to fulfill the required processes."
"The most valuable features of the solution are that it is user-friendly and the fact that the database handling is much better, like any other Oracle solution."
"Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and maximize our initiatives."
 

Cons

"We noticed that sometimes it can be slow, and then we have to refresh the whole system."
"The interface could be more user friendly. It is currently not intuitive, and it can be better."
"Sometimes, we encountered stability issues."
"There are a lot of batches and technical issues."
"The initial setup is complex, it could be improved to be more simplified."
"Everything has room for improvement, so there is nothing perfect in the world, which is why I don't give a nine or ten."
"The support for this solution is not great. Our queries have taken a long time to be resolved so we no longer rely on Oracle support."
"The product is complicated to use for new users."
"Analytics are set up in a confusing way that could be better streamlined for usability; certain functions for social sharing could be enhanced, such as integrating hashtag suggestions and tagging capabilities."
 

Pricing and Cost Advice

"There is a license required to use this solution. The price is reasonable for a CRM."
"We were able to get a ten-year contract for a very good discount with our three platforms together with Oracle."
"In my region, the tool is expensive. There are no additional costs in addition to the standard licensing fees of the tool."
"Shifting from traditional licensing and monthly maintenance fees to a subscription-based, pay-as-you-use model offers several advantages. This approach only charges me for my transactions, aligning costs with business performance. As my company grows, the software provider's revenue grows proportionally to the increased usage. The cost and suitability of Oracle CRM depend on factors like location, industry, and compliance needs. It may be more common for US companies to use Oracle CRM and European ones to use SAP."
"On a scale of one to ten, where one is cheap, and ten is expensive, I rate the pricing a twelve. Oracle CRM is on the expensive side."
"The solution is expensive."
"There are licenses needed to use this solution and they are managed by our product team."
"The licensing is on a yearly basis."
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Top Industries

By visitors reading reviews
Financial Services Firm
10%
University
10%
Manufacturing Company
9%
Construction Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise2
Large Enterprise25
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Oracle CRM?
The price of Oracle CRM in Vietnam is high, which is a concern. Clients must buy the license once, and if there are updates in the year, they need to buy the new version.
What needs improvement with Oracle CRM?
I'm not a big fan of the reporting functionality, but I do appreciate some of the functionalities and connections with each other. Reporting is really bad. Reporting is not good, so we use a lot of...
What is your primary use case for Oracle CRM?
My main use case for Oracle CRM is to check contracts, checking renewal information, so contract-wise, commercial-wise, device information, and also customer contact information and product adoptio...
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Also Known As

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Overview

 

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
GE, Chobani, MasterCard, Amtrak, Freshpet, Unilever, Boost Mobile, Visa, Western Digital, U.S. Cellular, CA Techniologies, Aloha, Hibbett Sports
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: June 2026.
903,067 professionals have used our research since 2012.