Oracle CX Sales vs SAP CRM comparison

Oracle and SAP are both solutions in the CRM category. Oracle is ranked #17 with an average rating of 8.8, while SAP is ranked #6 with an average rating of 8.2. Oracle holds a 1.1% mindshare in CRM, compared to SAP’s 1.9% mindshare. Additionally, 87% of Oracle users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Oracle CX Sales

Read 15 Oracle CX Sales reviews

2,852 Views
2,567 Comparison Views

87% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

6,020 Views
5,177 Comparison Views

84% willing to recommend

Oracle CX Sales

SAP CRM

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Executive SummaryUpdated on Feb 8, 2026

SAP CRM and Oracle CX Sales are both strong players in the CRM market, each tailored to meet various business requirements. Oracle CX Sales has a slight advantage due to its superior mobile and integration features.

Features: SAP CRM offers extensive integration with SAP ERP, providing robust data analytics, sales forecasting, and customizable reporting. Key features include lead management, opportunity tracking, and sales pipeline insights. Oracle CX Sales offers comprehensive sales management, strong social media and mobile integrations, as well as REST APIs that enhance adaptability. It provides rich analytical capabilities benefiting the entire sales cycle from lead generation to post-sales.

Room for Improvement: SAP CRM is often critiqued for its outdated user experience and performance issues, necessitating enhanced customization and mobile interfaces. Oracle CX Sales requires improvements in its customization options and user interface to better compete with rivals like Salesforce, along with more streamlined mobile capabilities for improved usability.

Ease of Deployment and Customer Service: SAP CRM is versatile, offering on-premises and cloud deployment, though it suffers from slow support response and dependency on knowledgeable partners. Oracle CX Sales efficiently operates in various cloud environments and generally receives good support feedback, despite occasional reports of slow responsiveness.

Pricing and ROI: SAP CRM is typically more expensive and complex, making it more suitable for larger enterprises, which affects its ROI perception. Oracle CX Sales, while still costly, is priced lower than some cloud competitors and offers tiered pricing plans. Users value its sales enhancements, recognizing improved ROI over time.

To learn more, read our detailed Oracle CX Sales vs. SAP CRM Report (Updated: April 2026).

Buyer's Guide

Oracle CX Sales vs. SAP CRM

April 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Oracle CX Sales

Ranking in CRM

17th

Average Rating

7.8

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Opportunity Management (9th), Sales Force Automation (5th)

SAP CRM

Ranking in CRM

6th

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Local Government CRM (2nd), Marketing Management (5th)

Mindshare comparison

As of May 2026, in the CRM category, the mindshare of Oracle CX Sales is 1.1%, down from 2.7% compared to the previous year. The mindshare of SAP CRM is 1.9%, down from 10.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	1.9%
Oracle CX Sales	1.1%
Other	97.0%

CRM

Featured Reviews

Uday Kiran B

Senior Analyst at Capgemini

Offers the capability to customize it the way I want, create my own CRM, and create a new closed integration with everything

The best thing is we can customize it. For example, there are some standard procedures in CRM, the opportunity that is standard. Other than that, we can create customized software on a business-to-business basis. So, if I don't want to follow any standard upgrade of CRM, I can customize it the way I want, create my own CRM, and create a new closed integration with everything. I can make my own CRM. The analytics in Oracle CX Sales are good. We can use ODA (Oracle Digital Assistant) to track data. There are some out-of-the-box reports for things like currency exchange data or product lists. These features are there by default. If you need to create new custom reports, it's possible to do so. They've been lagging behind the visual builder recently, but the product has improved.

Read full review

Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We've implemented Oracle Sales Cloud there and now they are using the application composers and groovy scripting within the tool’s capability to deliver an inbuilt quoting metric, which allows their sales team to alter estimates, update sales cycles, delivery costs, and monitor margin through a system."

"In terms of features, it is pretty much like other cloud solutions for sales force management, and it has definitely improved the way our organization functions."

"It is stable and scalable, and their support has been very responsive."

"Simplicity is key, and that's improved our organization."

"Account management is a very good feature. It is conceptualized very well, and we can look at all the projects under one account. The data for those accounts remain there throughout."

"CX Sales is very intuitive - you just have to click a few buttons, and you see everything."

"The main purpose of Oracle CX Sales is to calculate the ROI, and if you have a clear understanding of what is the best ROI per campaign, you are going to invest in the right place and avoid spending with zero or low ROI."

"In my experience, the most valuable feature of Oracle CX Sales varies depending on the vertical of the business you're in. Oracle offers industry-specific products tailored to different sectors. However, the sales cycles and methods remain largely consistent across the board."

More Oracle CX Sales pros

"The product integrates with third-party tools easily."

"The solution is easy to use."

"What I found most valuable in SAP CRM is its multitenancy, and you can use it from your website, SMS, and even social media, and it's all integrated, so my company is trying to leverage on all of those."

"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."

"One of the main things is that the reports are very customizable. It is very easy and user-friendly to customize the reports the way the user wants. They can see the reports as per their expectations and change them accordingly."

"The solution is stable."

"SAP CRM is very much customizable as per our company requirements, such as adding different kinds of products and making codes."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

More SAP CRM pros

Cons

"The tool must allow developers to check logs."

"CX Sales' stability isn't the best - it has a tendency to crap out and need refreshing, especially when creating quotes."

"The interface of Oracle CX Sales could be more user-friendly."

"They've been lacking in creating customization from scratch and in sales."

"A lot of fields seem redundant or you have to re-enter information that you previously entered elsewhere."

"You can get disconnected if you do not have a strong, reliable internet connection."

"Improvements for Oracle CX Sales include enhancing the user interface (UI) to meet modern standards. Many clients prefer a more optimized UI over the classic one. The market is moving towards better UI and UX design coupled with functionalities. Oracle has a tool called VBCS that can help improve the UI. With VBCS, the look and feel of the application can be completely transformed. For example, Oracle CX Sales has been implemented for Ferrari, a top automotive industry player."

"CX Sales' stability isn't the best - it has a tendency to crap out and need refreshing, especially when creating quotes."

More Oracle CX Sales cons

"SAP CRM could improve by being easier to use and customer-friendly."

"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."

"I think what needs to be improved is the solution for Brazil's organization."

"In terms of stability, there are some latency issues."

"What I see as a challenge against our competitor is that Salesforce comes with more flexibility, for enhancement purposes, whereas the SAP CRM Cloud is more robust and rigid."

"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."

"In terms of visibility of the data, there's a very limited set that we have access to and sometimes it's very difficult and not user-friendly to analyze from front end to back end. It's the biggest challenge, even if I'm working with an organization where we've implemented SAP."

"It doesn't provide as much functionality as its competitors."

More SAP CRM cons

Pricing and Cost Advice

"It's more costly, and I would give it a two on a scale from one to five with one being expensive and five being competitive pricing."

"The product pricing is reasonable compared to other solutions in the market."

"It's expensive, but worth the money."

"The price is reasonable."

"The product is pricey."

"The solution is reasonably priced compared to other tools."

"Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't checked the pricing recently, they often provide good discounts on the product."

"They should reduce the price to target small businesses."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

"The pricing from SAP is good but it takes time to realize the investment."

"The company has seen an increase in revenue."

"SAP CRM costs approximately a couple of thousand a month."

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."

"The product is costly."

"From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Construction Company

15%

Financial Services Firm

10%

Manufacturing Company

Comms Service Provider

Manufacturing Company

13%

Financial Services Firm

10%

University

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	1
Midsize Enterprise	2
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	5
Large Enterprise	27

Questions from the Community

What is your experience regarding pricing and costs for Oracle CX Sales?

Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't checked the pricing recently, they often provide good discounts on the product.

See all answers

What needs improvement with Oracle CX Sales?

The address fields can be limiting on a global scale, with issues like long addresses and different styles for pin codes. Customization of field length and width to accommodate geographical require...

See all answers

What is your primary use case for Oracle CX Sales?

We use Oracle CX Sales for our sales functions, including generating leads, managing campaigns, creating opportunities, and creating quotes. We also use the document management system to upload con...

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

See all answers

Comparisons

Salesforce Sales Cloud vs Oracle CX Sales

Compared 17% of the time

Microsoft Dynamics CRM vs Oracle CX Sales

Compared 12% of the time

Oracle Fusion Service vs Oracle CX Sales

Compared 8% of the time

Wakeupsales CRM vs Oracle CX Sales

Compared 7% of the time

HubSpot CRM vs Oracle CX Sales

Compared 3% of the time

More Oracle CX Sales Competitors

Microsoft Dynamics CRM vs SAP CRM

Compared 30% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 8% of the time

Adobe Campaign vs SAP CRM

Compared 4% of the time

Zoho CRM vs SAP CRM

Compared 3% of the time

Oracle CRM vs SAP CRM

Compared 3% of the time

More SAP CRM Competitors

Product Reports

Buyer's Guide

Oracle CX Sales

April 2026

Download Oracle CX Sales product report

Buyer's Guide

SAP CRM

April 2026

Download SAP CRM product report

Also Known As

Oracle Sales Cloud

No data available

Overview

Oracle CX Sales offers mobile-enabled lead and opportunity management, integrating seamlessly with sales processes. It provides robust analytics and intuitive access to customer data, ensuring efficiency for sales reps and managers.

Oracle CX Sales is a comprehensive platform designed to streamline sales and customer management processes. With tools for handling leads, opportunities, and data management, it enhances workflow efficiency through customizable and industry-specific features. Integrating across marketing and post-sales phases, Oracle CX Sales ensures seamless data flow, supported by a stable system architecture. Sales teams have intuitive access to projects and reports through an easy-to-use interface, allowing them to manage customer orders, track sales calls, and handle online campaigns efficiently.

What are the key features of Oracle CX Sales?

Lead and Opportunity Management: Streamlines management of leads and opportunities for better sales tracking.
Mobile Functionality: Access vital sales tools anytime, anywhere.
Analytics and Forecasting: Provides insights and predictions to guide sales strategies.
Customer Data Management: Centralizes customer information for easy access and use.
Integration Capabilities: Ensures seamless connectivity with other systems and tools.

What benefits or ROI can users find in reviews?

Workflow Efficiency: Boosts sales productivity by optimizing processes.
Customization Options: Tailors features to meet specific business needs.
Responsive Support: Offers reliable support to address user needs and issues.
Scalability: Grows alongside business expansion without compromising performance.

In industries like retail and manufacturing, Oracle CX Sales is implemented to manage customer relations and streamline complex sales processes. Retailers utilize it for campaign management and ROI calculations, while manufacturers rely on its integration capabilities to unify customer data and sales operations.

Oracle

SAP CRM provides comprehensive tools for managing leads, opportunities, and tasks, while strengthening integration with SAP ERP. Its customizable dashboards and reports are vital for strategic planning, supporting global market operations.

SAP CRM offers lead management, opportunity tracking, and task handling with seamless SAP ERP integration. Users enjoy personalized dashboards, aiding strategic planning, and enhanced global data regulation compliance. The ease of use improves client onboarding. Marketing tools support segmentation for better audience engagement. SAP CRM is scalable and provides real-time data access, aligning with business needs. Customization ensures adaptability across sectors, yet improvements in performance, navigation, and Microsoft integration could enhance user experience. Modern features, AI, analytics, and stronger security are anticipated advancements.

What are the key features of SAP CRM?

Lead Management: Streamlines lead capturing and nurturing for effective customer acquisition.
Opportunity Tracking: Monitors sales opportunities throughout the pipeline for better conversion rates.
Task Management: Organizes tasks efficiently to ensure timely completion.
ERP Integration: Enhances CRM capabilities through seamless SAP ERP connectivity.
Customizable Dashboards: Provides tailored views and insights to support decision making.

What benefits and ROI can users expect from SAP CRM?

Scalable Implementation: Adapts to business growth without loss of performance.
Improved Client Onboarding: Simplifies onboarding processes, increasing satisfaction.
Real-Time Data Access: Provides up-to-date information for informed decision making.
Enhanced Communication: Centralizes customer interactions to improve engagement.

SAP CRM serves diverse industries by facilitating account management, order placement, and marketing campaigns. Companies leverage it for B2B sales, talent acquisition, and real-time analytics. It supports finance, supply chain, and service management, ensuring compliance and risk management while integrating with varied modules for comprehensive support.

SAP

Sample Customers

Batesville, PROMATIS software GmbH, Grupo Arcor, Australian Finance Group Ltd., King Lai Hygienic Materials Co. Ltd., Nico International, Bausch & Lomb India Pvt. Ltd., Acorn Paper Products Company, Beijing East United Grid Technology Co. Ltd., Namu Tech Co. Ltd.

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Oracle CX Sales vs. SAP CRM

April 2026

Free Report: Oracle CX Sales vs. SAP CRM

Find out what your peers are saying about Oracle CX Sales vs. SAP CRM and other solutions. Updated: April 2026.

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