Pipedrive vs SAP CRM comparison

Pipedrive and SAP are both solutions in the CRM category. Pipedrive is ranked #18 with an average rating of 7.8, while SAP is ranked #3 with an average rating of 7.6. Pipedrive holds a 1.3% mindshare in CRM, compared to SAP’s 9.1% mindshare. Additionally, 78% of Pipedrive users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Pipedrive

Read 13 Pipedrive reviews

943 Views
594 Comparison Views

78% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

3,781 Views
3,479 Comparison Views

84% willing to recommend

Pipedrive

SAP CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Jul 27, 2025

SAP CRM and Pipedrive are prominent players in the CRM category. SAP CRM has an edge for larger enterprises due to its extensive customization and integration capabilities, while Pipedrive leads in user-friendliness and cost-effectiveness for smaller businesses.

Features: SAP CRM offers robust marketing planning, lead management, and advanced analytics. It integrates seamlessly with SAP ERP and offers extensive customization and detailed reporting. Pipedrive provides a user-friendly interface with flexible data structures, automation, and effective reporting tools.

Room for Improvement: SAP CRM faces challenges like an aging interface, high complexity for non-SAP users, and a need for more agile features. Improving user-friendliness and AI integration are key areas for enhancement. Pipedrive needs better documentation, expanded automation options, and enhanced integration. Users also desire more transparent pricing.

Ease of Deployment and Customer Service: SAP CRM's deployment is typically more complex due to hybrid or on-premises implementations, with customer service varying by partner, though 24/7 technical support is available. Pipedrive offers simpler deployment on public and private clouds, with responsive customer service accessible via multiple channels.

Pricing and ROI: SAP CRM is generally expensive, with high licensing costs making it more suitable for large enterprises, though it promises strong long-term ROI. Pipedrive offers flexible pricing plans, making it more cost-effective for small businesses and allowing for a quicker return on investment thanks to its balance of functionality and affordability.

To learn more, read our detailed Pipedrive vs. SAP CRM Report (Updated: July 2025).

Buyer's Guide

Pipedrive vs. SAP CRM

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pipedrive

Ranking in CRM

18th

Ranking in Local Government CRM

10th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Opportunity Management (2nd), Sales Force Automation (8th)

SAP CRM

Ranking in CRM

3rd

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (3rd)

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Pipedrive is 1.3%, up from 0.9% compared to the previous year. The mindshare of SAP CRM is 9.1%, down from 10.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

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ToniaSpight-Sokoya

Personal Service Consultant at Sokoya Networking

A CRM system that helps you automate and integrate your customer data and customer facing-activities: sales, marketing, service, and e-commerce

One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's essential to ensure the system flags documents properly according to global retention policies. We need to address bugs and make sure our system fully aligns with our procedures and policies. This is crucial to prevent breaches, especially in a time when breaches are becoming more common. For instance, my personal identity was compromised four months ago when my mortgage company had a breach, and I’m still working with the FTC to clean up the damage. In my work in mortgage and financial services, I’m focused on preventing this kind of issue for our consumers and clients.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"It's very flexible and we can really fit it into our business model."

"The most valuable feature is the ability to create timelines and custom fields."

"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."

"It is a stable platform."

"The usability of the solution is its valuable feature."

"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."

More Pipedrive pros

"The most valuable feature is lead management and integration."

"From the bank perspective, it's user-friendly and simple to develop something specific for a certain customer. It allows customization for individual customers rather than applying a one-size-fits-all approach."

"Its scalability is good."

"The features that are used most are the lead model and the opportunity model. We can create many different pipelines with many phases. These features improved our process in the States very well."

"I have found the sales reporting feature specifically useful as it provides reporting and visualization which helps in decision-making. I use this to understand where to improve, which in-turn, helps generate sales."

"We are using the HANA Z database for CRM, which enhances the products we are currently using by making the system more efficient. Everything is connected to CRM, so we can use the data for analytics, sales forecasting, and data modeling."

"The solution is stable."

"The solution is highly scalable."

More SAP CRM pros

Cons

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

"The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations."

"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."

"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."

"Reporting capabilities of the solution could be improved."

"The automation process is challenging."

"New features sometimes seem bolted on rather than being smooth."

"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."

More Pipedrive cons

"The solution is expensive."

"The solution is slow."

"In the future, machine learning and artificial intelligence functionality need to be included."

"The interface could be improved."

"They could improve the product's analytics and reporting capabilities. Additionally, they could enhance its web interface speed."

"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."

"There are quite a lot of missing parts in SAP CRM, which is why we do a lot of customization. Not everything is there, and some things need custom coding to cater to specific needs. It is not a plug-and-play solution with standard features, and we have to customize quite a lot."

"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."

More SAP CRM cons

Pricing and Cost Advice

"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."

"The solution is affordable."

"The product is expensive but provides valuable services."

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"As of now, the pricing and value are quite good."

"We pay $1000 a month for the tool."

"Pipedrive is relatively more affordable than other solutions."

"The price of Pipedrive has been reasonable."

More Pipedrive pricing and cost advice

"The product is costly."

"SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."

"There is a license required to use SAP CRM."

"We pay for the license yearly."

"The pricing from SAP is good but it takes time to realize the investment."

"SAP CRM is an expensive product."

"There is a license required for the solution and most of my clients purchase an annual license."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

16%

Retailer

Comms Service Provider

Manufacturing Company

12%

Computer Software Company

University

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pipedrive?

The most valuable feature is the ability to create timelines and custom fields.

See all answers

What is your experience regarding pricing and costs for Pipedrive?

The pricing is satisfactory.

See all answers

What needs improvement with Pipedrive?

New features sometimes seem bolted on rather than being smooth.

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...

See all answers

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Compared 13% of the time

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Compared 9% of the time

Microsoft Dynamics CRM vs Pipedrive

Compared 7% of the time

Odoo vs Pipedrive

Compared 7% of the time

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Compared 34% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 22% of the time

Zoho CRM vs SAP CRM

Compared 12% of the time

Oracle CRM vs SAP CRM

Compared 9% of the time

Siebel CRM vs SAP CRM

Compared 8% of the time

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Product Reports

Buyer's Guide

Pipedrive

August 2025

Download Pipedrive product report

Buyer's Guide

SAP CRM

July 2025

Download SAP CRM product report

Overview

Pipedrive CRM, a SOC 2 Certified Service Provider, is built around activity-based selling. It ensures total visibility through its Pipeline Management tool with a clear visual interface that prompts you to take action, remain organized and stay in control of a complex sales process, Sales Reporting that provides visual report, understands pipeline metrics, tracks and tests sales process and shows sales split by product. Pipedrive CRM boosts productivity, optimizes the Sales Process, It has an import/export feature that safeguards against human error. It is fully customizable, has multiple usage possibilities and can automatically creates contacts in your pipeline.

Pipedrive

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Pipedrive vs. SAP CRM

July 2025

Free Report: Pipedrive vs. SAP CRM

Find out what your peers are saying about Pipedrive vs. SAP CRM and other solutions. Updated: July 2025.

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