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QuickBooks vs Zoho Books comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

QuickBooks
Ranking in Billing Software
2nd
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
20
Ranking in other categories
No ranking in other categories
Zoho Books
Ranking in Billing Software
7th
Average Rating
8.4
Number of Reviews
5
Ranking in other categories
Order Management Hubs (5th), Accounts Receivable Automation Software (2nd)
 

Mindshare comparison

As of November 2026, in the Billing Software category, the mindshare of QuickBooks is 4.1%, down from 5.3% compared to the previous year. The mindshare of Zoho Books is 1.3%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Billing Software Mindshare Distribution
ProductMindshare (%)
QuickBooks4.1%
Zoho Books1.3%
Other94.6%
Billing Software
 

Featured Reviews

Sushil Bhau - PeerSpot reviewer
Technical Lead at Avalara
Has enabled smooth cloud integration for tax calculation and improved collaboration across teams
Regarding improvements or enhancements in QuickBooks, there is limited customization that QuickBooks Online supports regarding reports. It's too rigid for complex financial analysis. Data visualization needs improvement, particularly in the dashboard and live monitoring tools. Multi-entity and multi-currency reporting can be cumbersome without a third-party tool. Users experience syncing errors or duplicate transactions with bank feed accuracy. Workflow automation in QuickBooks Online could expand beyond rules for transactions, such as automation approval and recurring journal entries; these are opportunities for improvement.
SagarGaikwad - PeerSpot reviewer
Sr Business Application Developer On Zoho Platform. at Tech Worriors
Unified accounting and inventory have empowered seamless projects and detailed financial insights
The most valuable features and capabilities of Zoho Books I have found include vendor management, customer management, accounting, invoicing, and inventory. Within Zoho Books, you can handle both accounting and inventory, covering all areas like purchase and sales. Almost all features are available, including bank reconciliation. Invoicing is also included in the accounting features. The sales section includes quotation, sales order, invoicing, packing, shipments, delivery note, delivery challans, invoicing, and payment received. The purchase section includes purchase orders, purchase received (GRN), bill, supplier invoices, and advance payment. All these features are available. You can communicate and send to the customers using it. It enables managing different statuses, scheduling recurring invoices, and customers can pay through direct online payment using Zoho Books direct invoices. Customers can log into their portal and see their own invoices.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"They have, "Let's walk you through it," introductions, to show you how to use it."
"QuickBooks is very reliable and stable; being cloud-based allows me to access it from anywhere, and it is very useful."
"The main benefits I have seen from QuickBooks are that it helps our partners do their business impactfully with the help of QuickBooks Online."
"QuickBooks Online Payroll offers a range of online customizations and advanced features."
"they even thought about different industries, so that if you're in a service industry, if you're in a retail industry, or you're in construction, they have set up some of the initial out-of-the-box setups, so that you have something that looks kind of like your industry. So for me, I'm an accountant consulting. I do not need an Account called "Dental Equipment." It's flexible to fit your industry."
"One of the aspects I appreciate the most is its remarkable user-friendliness."
"The most valuable feature is its decent accounts payable module. It works pretty well."
"There are valuable security features including software access security (login password), data backup (getting all transactions and data from the previous bookkeeper), and an audit trail that is available when changes are questioned."
"Almost all the features are there, and they have different plans with lots of features."
"Having used eight accounting software systems, I consider this one among my favorites."
"The major benefit I've seen from Zoho Books is its positive impact on saving time around CRM and projects, CRM, bookkeeping, and projects as that works very efficiently."
"With Zoho Books, I have found the most valuable features that we don't need any reports because the reports get already generated based on the sales and purchases."
"I have worked with multiple clients for Zoho Books, and they are completely satisfied with the implementation and customization automation we did."
 

Cons

"The only concern that I've always had, and it's been a consistent issue that I've heard from others, which is when a file is exported from QuickBooks Desktop and imported into QuickBooks Online, there are accounts that are inactivated or deleted and duplicated. I don't know if it's a bug in the system or what it is, but there's the chart of accounts and the issue is always in the chart of accounts."
"It would be beneficial to enhance inventory and manufacturing features, as it currently depends on third-party applications like Fishbowl Inventory to address these specific needs."
"In terms of expansion, we stopped using QuickBooks POS at some point because you can’t scale. We couldn’t scale to more than 32 locations when the business grew. The scalability, support and price could be improved."
"I find it beneficial, but when it comes to a large organization, it is not."
"In their journal entries, you cannot use Accounts Payable or Accounts Receivable more than once. For example, I owe company "A" $100, so company "A" is Accounts Payable, and I just want to list it one by one by one. If I want to add more companies, say, company "B" with $200, I can't list Accounts Payable in that entry. I would have to just say, company "A", $100, company "B", $200, Accounts Payable, $300." That's a shortcoming of it."
"The main issue we are facing is related to licensing and the need to review invoices and product-wise details for international clients."
"Regarding improvements or enhancements in QuickBooks, there is limited customization that QuickBooks Online supports regarding reports. It's too rigid for complex financial analysis."
"The solution's import function can be quite complex and not as smooth. Importing data is a more complex process compared to the straightforward export feature."
"In terms of improvement, there are two things which they are going to improve, but they have dedicated products for them."
"Areas of Zoho Books that could be improved or enhanced include the requirements for data size, as sometimes there is too much data."
"The user interface of Zoho Books is frustrating when compared to QuickBooks or other alternatives."
"I do not have any challenges within Zoho Books, but sometimes if you want to change the currencies for customers, that can be a bit tricky, especially if you want to issue different invoices in different currencies, maybe even for the same customer, that's the only thing."
"They can improve their approval process and access matrix in Zoho Books."
 

Pricing and Cost Advice

"QuickBooks is an amazingly priced solution since it's a very cheap product, making it so good for small organizations since you can get a lot out of it without paying a large amount."
"It is relatively expensive."
"Regarding pricing, QuickBooks needs to make its point-of-sale system more affordable to onboard more small businesses. Many retail stores need a retail ERP, and QuickBooks POS is a good option. The pricing is a barrier for some businesses. If QuickBooks offered a more affordable package, it would be easier for businesses to choose QuickBooks POS and get the benefits of a retail ERP. It also gives you discounts."
"They're trying to catch up with more expensive platforms, so they switched to a subscription model, which makes it even more expensive."
"It is a bit on the high side, but it is affordable."
"The tool's pricing is extremely reasonable."
"The price point is higher because you are paying for a whole year in advance. They recently moved to subscription pricing."
"The pricing is considered reasonable and reflects the value provided, falling neither in the extremely expensive nor very cheap category."
Information not available
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
12%
Construction Company
10%
Outsourcing Company
10%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise1
Large Enterprise4
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for QuickBooks Desktop?
The pricing, setup cost, and licensing cost have different levels, including simple, basic, essential, plus, enterprise, or advanced. The advanced rate is $275 per month.I find it cost-effective in...
What needs improvement with QuickBooks Desktop?
Regarding improvements or enhancements in QuickBooks, there is limited customization that QuickBooks Online supports regarding reports. It's too rigid for complex financial analysis. Data visualiza...
What is your primary use case for QuickBooks Desktop?
The main use cases for QuickBooks currently involve applying taxes on orders, estimated and any kind of exemption that is applying on the orders. Our team is doing an API call with our server, and ...
What needs improvement with Zoho Books?
In terms of improvement, there are two things which they are going to improve, but they have dedicated products for them. Obviously, they are a business as well. If they could give everything in on...
What is your primary use case for Zoho Books?
I use Zoho Books for almost any accounting purposes across any industries. It is not limited to a service-based or product-based approach; I use it in manufacturing, shipping industries, medical, a...
 

Comparisons

 

Overview

 

Sample Customers

West Egg
Information Not Available
Find out what your peers are saying about QuickBooks vs. Zoho Books and other solutions. Updated: September 2026.
920,929 professionals have used our research since 2012.