Leads, pipeline management, reports and Zoho CRM have excellent customer support
CEO at a consultancy with 51-200 employees
Pipeline management and reports are great. I'd like to see better tools for email campaigns.
What is most valuable?
How has it helped my organization?
Stronger pipeline, increase in revenue and profit
What needs improvement?
Zoho CRM has room for improvement when it comes to building email templates and mass email campaigns. The Campaign section could also be stronger along with capabilities to run telemarketing without doing too much customizing.
For how long have I used the solution?
We did work with SalesForce for 10 years but changed to Zoho CRM 4 years ago. Main reason was simplicity and far better price and performance.
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Zoho CRM
July 2025

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865,295 professionals have used our research since 2012.
What was my experience with deployment of the solution?
Deployment is very easy and smooth. No hassle at all.
What do I think about the stability of the solution?
Service lever is no issue. Zoho posts a continuously Health Service dashboard and has great performance.
What do I think about the scalability of the solution?
No
How are customer service and support?
Customer Service:
5 out of 5
Technical Support:4 out of 5
Which solution did I use previously and why did I switch?
We did previously work with salesforce.com but SF was far too complex according to our needs. We choose Zoho CRM due to workflow capabilities and how we could integrate Zoho CRM with Convert Customer marketing automation.
How was the initial setup?
Zoho works straight out of the box. Easy to start with, easy to customize to our own sales process and workflow. Simple and well functionality when it comes to creating report.
What was our ROI?
Cost / revenue is about 0.75% in 1 year.
What's my experience with pricing, setup cost, and licensing?
Internal labor cost $2000. Running cost $210/month
Which other solutions did I evaluate?
We evaluated SalesForce.com, Sugar CRM, and Zoho CRM.
What other advice do I have?
Evaluate carefully against your own needs, then select a vendor. If needed, team up with a vendor specific specialist;
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Skip Tracer | 10+Years Specializing in Unclaimed Money | Find Unclaimed Money | Finding Heirs at AURFS Pty Ltd trading as Money Catch
Excellent CRM
What is most valuable?
Ability to work out the CRM and customize it, without too much help.
How has it helped my organization?
Complete customer relation management with the ability to add further apps if needed.
What needs improvement?
None
For how long have I used the solution?
7 years
What was my experience with deployment of the solution?
None
What do I think about the stability of the solution?
No
What do I think about the scalability of the solution?
No
How are customer service and technical support?
Customer Service:
As a paid user the wait is usually around 48 hrs, it would be great as a paid user to always be able to have support 24/7. By any methods. 8.5 Star rating
Technical Support:Excellent
Which solution did I use previously and why did I switch?
Salesforce, switched due to their prices was excessive and Zoho CRM was excellent.
Which other solutions did I evaluate?
Yes, Professional - we have tailored the crm to our needs
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Zoho CRM
July 2025

Learn what your peers think about Zoho CRM. Get advice and tips from experienced pros sharing their opinions. Updated: July 2025.
865,295 professionals have used our research since 2012.
VP of Development at a marketing services firm with 51-200 employees
Zoho is a very good CRM system to use to start out, but you may find that you outgrow the functionality.
Valuable Features:
Inexpensive
Integrates well with Google Apps for business
Easy to use; easy for team to adopt
Robust reporting features
Useful across all areas of our business (from management to sales to support)
Room for Improvement:
Doesn't integrate well with Outlook
Took a while to set the system up properly (to reflect our business needs)
Not many apps that we can use to add on.
Other Advice:
My company started with Zoho because it was a very affordable alternative to Salesforce, and I'm very happy with our decision. However, as we continued to grow, Zoho did not have all the features we needed to successfully track our sales cycle, so we ended up switching to Salesforce (and this transition. . .whew. . .it was a doozy and took nearly a full week to have everything in order). It's a very good system to use to start out, but you may find that you outgrow the functionality.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Developer at a tech company with 51-200 employees
Great CRM product
Valuable Features:
I love that Zoho CRM has an API allowing remote retrieval and update of CRM info. I also like the fact that one can add custom fields.
Room for Improvement:
Can't think of something I dislike about Zoho - CRM.
Other Advice:
I use Zoho - CRM as my customer management tool. I am dealing with a few hundred customers. I have easy access to account info, contact info, recent notes and activities, and problem tickets.
Towards the end of last season's project, I wrote a script to calculate revenue from each customer. I did not have to manually update the CRM, since Zoho provide a cool API able to retrieve and update CRM data. Recommended!
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Nice Explanation.
Truely Zoho CRM enables you to track Sales and Marketing activities in clicks and it is designed for organizations with simple to intemediate requirements.
Privat at a government with 501-1,000 employees
Effectively manages the contracts and has the best notification feature
Pros and Cons
- "The solution has an efficient notification feature."
- "Adding a new contract to the solution is quite complicated."
What is our primary use case?
I use the solution to manage the contracts with the vendors.
What is most valuable?
The solution's most valuable feature is notification.
What needs improvement?
Whenever I have to add a contract, it shows multiple lines on the screen. It isn't easy to proceed further in this case. They should improve this particular feature in the solution.
For how long have I used the solution?
I have been using the solution for six months.
What do I think about the stability of the solution?
I rate the solution's stability a seven or eight.
What's my experience with pricing, setup cost, and licensing?
The solution's price is lower than other software.
What other advice do I have?
I rate the solution an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
ASM at a computer software company with 11-50 employees
Cost effective CRM that saves costs through cloud hosting and ability to pay as you go
Pros and Cons
- "The support response time for this solution could be improved."
What is our primary use case?
We use this solution for log collection as well as for recording leads and data.
What needs improvement?
The support response time for this solution could be improved.
For how long have I used the solution?
We have been using this solution for nine months.
What do I think about the stability of the solution?
This is a stable solution.
What do I think about the scalability of the solution?
This is a scalable solution.
How was the initial setup?
It wasn't very easy because the solution was new to us, so we took the time to understand the solution itself and the installation.
What's my experience with pricing, setup cost, and licensing?
Being able to have the solution in the cloud has made this a cost effective solution for us as we don't need to invest in hardware.
If you compare the pricing with SAP, it is well priced and you are able to pay as you go.
Which other solutions did I evaluate?
We evaluated another CRM called TCS iON but we chose Zoho.
What other advice do I have?
The Zoho salesperson we dealt with was really good and supported us. I would recommend Zoho to other users.
I would rate this solution an eight out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer. reseller
Senior Account Manager at a tech services company with 11-50 employees
User-friendly platform with a simple setup process
Pros and Cons
- "The platform has a valuable lead qualification feature."
- "The product's scalability and stability need improvement."
What is most valuable?
It is a good CRM product compared to Salesforce, HubSpot, and many others. It is user-friendly and easy to use for beginners. They can utilize it properly and navigate it to upload and view information.
The platform has a valuable lead qualification feature. It helps us set sales parameters and decide whether the lead is positive or negative.
What needs improvement?
The product's scalability and stability need improvement.
For how long have I used the solution?
We have been using Zoho CRM for one year.
What do I think about the stability of the solution?
Sometimes, our team members encountered system downtime. It could work better. I rate its stability an eight out of ten.
What do I think about the scalability of the solution?
We have four Zoho CRM users. I rate its scalability an eight out of ten. It needs improvement.
Which solution did I use previously and why did I switch?
Zoho is better than HubSpot in terms of user interface. It has good scalability. We can navigate it as per our requirements. It integrates all the information well with other departments.
How was the initial setup?
The initial setup process is simple.
What about the implementation team?
Our network administrator implemented the product in our organization.
What other advice do I have?
I rate Zoho CRM an eight out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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Updated: July 2025
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Good Article!
I understand that the ZohoCRM took a while to set the system up properly (to reflect our business needs), as it's not just a software but it's a process to implement CRM or ERP in an organizaion.