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Atera vs WhatsUp Gold comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Atera
Ranking in Network Monitoring Software
33rd
Ranking in IT Infrastructure Monitoring
37th
Average Rating
9.4
Reviews Sentiment
7.8
Number of Reviews
15
Ranking in other categories
Help Desk Software (13th), IT Service Management (ITSM) (11th), Remote Monitoring and Management (RMM) (5th), Patch Management (11th), AIOps (17th), Agentic Automation (7th)
WhatsUp Gold
Ranking in Network Monitoring Software
30th
Ranking in IT Infrastructure Monitoring
29th
Average Rating
7.8
Reviews Sentiment
6.2
Number of Reviews
25
Ranking in other categories
Application Performance Monitoring (APM) and Observability (29th), Server Monitoring (16th), Configuration Management (19th), Log Management (31st), Cloud Monitoring Software (24th), Network Traffic Analysis (NTA) (10th)
 

Mindshare comparison

As of January 2026, in the Network Monitoring Software category, the mindshare of Atera is 0.4%, down from 0.4% compared to the previous year. The mindshare of WhatsUp Gold is 1.5%, up from 1.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Network Monitoring Software Market Share Distribution
ProductMarket Share (%)
WhatsUp Gold1.5%
Atera0.4%
Other98.1%
Network Monitoring Software
 

Featured Reviews

AV
Owner at Sytex Ltd.
Quick setup and efficient automation boost IT consulting services
It would be beneficial if Atera implemented telephone support for general questions. When onboarding new clients and creating their portal, it would be helpful if presidents or company owners could see the current configuration progress step-by-step, rather than relying solely on email and ticket systems. The task system for technicians could be improved by adding recurring task capabilities. This would allow technicians to have checkmarks and task lists they can mark off as completed. While scalability meets growing needs, there haven't been many additions in the last two years. They are adding new features gradually, but there is always room for improvement.
EC
Technical Manager at Quan Hung Gourmet
Efficient monitoring with detailed customization, yet complexity remains
The best feature of WhatsUp Gold is the automatic generation of topology and its integration with virtualization and wireless. I have used the automated device discovery with this topology feature. The interactive map feature helps me manage the topology because sometimes we cannot draw the topology correctly, so we need to manually edit the connections. The alerting system is very tunable and customizable, but it's a little complicated to use. Many customers cannot manage it by themselves and need support from us, the provider. We always use the dashboards in the SOC, where we constantly display a dashboard or multiple dashboards. This allows us to know immediately if the connection or bandwidth is full or if the connection is broken.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of this solution are automatic batch matching and unattended support access."
"Atera saves money. A trip to the customer costs between $20 to $30. Then, you need to charge the customer $20 to $30 for the travel. However, if you are doing this work remotely, then you are not driving. This makes the process easier and saves money for you and the customer. For example, if it is just one machine, then the savings comes out to $50 to $60. If we are talking about a huge client, who has hundreds of machines and is changing their infrastructure, that is a lot of money."
"It is reliable, and when it is working, it works without issues."
"I really like the Shared Script Library and automation tasks which they have implemented... because all the Atera users in the community can share their scripts and their automation tasks knowledge. The same goes for the Shared SNMP Template Library."
"Pricing is definitely my favorite part of it. It is also extremely easy to use."
"Atera has helped me to provide more accurate solutions based on a given problem. For example, we base our solutions on event scenarios, like the alerts. We identify that there's a series of problems occurring in a particular area from the information provided by the alerts."
"Atera has saved our organization money. We look at Atera as an extra employee that we only pay about $300 a month. This is incredible savings over having to hire somebody to do all the tasks that Atera performs for us."
"Measuring the integration is very helpful when using Atera Assist Test. It takes the solution to the next level by automating activities. It doesn't just provide the solution but also allows running scripts to fix issues before a technician has to work on them."
"The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one link. You can go into a particular part of the topology map, scroll in, and see exactly which module it is."
"We no longer have to manually search for problems because we are alerted when something in the network goes down."
"The solution effectively monitors network devices and servers."
"It handles the basics of monitoring."
"The tool's most valuable feature is the visibility it offers of everything in the network and infrastructure."
"The threshold alerting is the most valuable feature."
"This is a good, stable network monitoring solution for devices."
"It is easy to access and discover devices, as well as monitor them automatically. The topology discover is also a useful feature."
 

Cons

"I also use Apple Zoho, which does not require you to download anything. You can get help from Zoho. Atera, on the other hand, requires you to download an applet."
"The solution is scalable. However, in the past, we did have some issues."
"Customization could be improved."
"The chat solutions need improvement because we first need to connect to the customer. This needs to improve so that there is a particular feature that can provide support to customers even if they are not connected to a computer."
"Atera could be improved by adding more granular control over technician roles. We need more specific controls on what technicians can access, like limiting their ability to view certain sections or access devices and share files. This feature request has already been made. The IP asset management capabilities need improvement to better manage assets beyond just devices."
"The billing module has a standard layout which is too limited for my needs."
"There is definitely room for improvement with its automation capabilities."
"It should improve its processes."
"Setting up WhatsUp Gold is complicated and not easy because it requires managing SNMP and many complex settings in the devices it's monitoring, and fine-tuning it to fit our needs is also not very easy."
"Users want SMS available via Whatsapp Gold. They don't want to go through third party SMS servers. The solution should work to make this possible."
"The tool should focus on increasing its market share, as it is the only area of concern where improvements are needed."
"I might like to see a better interface in the future."
"The initial setup of WhatsUp Gold is a medium range of difficulty levels. However, if it is your first time it could be difficult."
"WhatsUp Gold should work on real-time monitoring and configuration management. If they succeed in doing this, the solution will cover all the network troubleshooting aspects and will be a benefit."
"One of the biggest things that made us start to look at another product is we're not able to have an end to end monitoring from a user perspective throughout the system and back to the user. All the monitoring is from inside out, we need something that also can give us from outside in."
"I think there are a few bugs now. Although they give some resolution for this, we cannot share the network remotely because of our company policy."
 

Pricing and Cost Advice

"As an internal IT, it's gold right there. It is money in the bank."
"One of the biggest issues I face is the need to pay per technician. I've dealt with other platforms that you need to have 250-500 devices. Even though the cost declines as the number of devices a person has increases, they still require you to pay for 250 or 500, respectively. With Atera, the number doesn't matter as you always pay the same amount. I approximate that Atera saves me $100 per week."
"With Atera, the more you add, the cheaper the cost of the additional endpoints will be."
"It comes with unlimited devices, so the fixed price cost is taken out of my budget. So, I'm all good."
"Pricing is my favorite part of it. It was per user, not per client."
"We pay per user. I am the only user. It is $150 per user. If I need to add one, it is not as costly as expanding with other providers."
"The solution cost approximately $200 Canadian per month."
"In terms of cost, it's not very expensive. I’d rate it around three or four out of ten, considering its value for money."
"The price of WhatsUp Gold is good."
"I'm not sure, but it's expensive. We don't pay any additional fees."
"It is per device, per year. The pricing is very clear. If you have a service agreement, you get all of your major upgrades and minor upgrades. It was under $10,000 to go all-in with all of the different add-ons for it."
"The choice of version depends on the number of points, or devices, that you want to monitor, and this makes the product expensive."
"There is a license needed to use WhatsUp Gold."
"This is a well priced solution."
"There are some subscription charges that are quite heavy. I need to pay for support every year and these charges can be quite expensive. Aside from the initial cost for the tool, you need to pay additionally for support."
"The most valuable feature is the cost compared to other solutions."
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Top Industries

By visitors reading reviews
Educational Organization
12%
Performing Arts
8%
Comms Service Provider
7%
Computer Software Company
7%
Financial Services Firm
12%
Manufacturing Company
12%
Government
11%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Atera?
The prices have increased over time. After expressing concerns about pricing to account managers, they offered a 30% discount option for annual commitments. The main benefit we see with this produc...
What needs improvement with Atera?
It would be beneficial if Atera implemented telephone support for general questions. When onboarding new clients and creating their portal, it would be helpful if presidents or company owners could...
What is your primary use case for Atera?
We use it for maintenance support, patch management, the ticket system, ticketing, and automation in general. Atera enables us to take control quickly with different options. We can perform registr...
What do you like most about WhatsUp Gold?
The interactive mapping interface for scrolling, zooming, and drilling down on an element to learn about a network issue is good. When we see a network there will sometimes be a spot that has one l...
What is your experience regarding pricing and costs for WhatsUp Gold?
Clients find the licensing calculator confusing, but we simplify this for them by collecting relevant information first. The licensing is based on devices, providing better cost-effectiveness than ...
What needs improvement with WhatsUp Gold?
It would be great if WhatsUp Gold could add features that simplify management with AI, as it is currently too complicated to manage.
 

Comparisons

 

Overview

 

Sample Customers

MSPs, IT consultants, and IT departments worldwide trust and use Atera. 
Artoni Trasporti, Austin Independent School District, Banca Marche, Burke County North Carolina, Cambridge University School of Clinical Medicine, Clayco, Community Integrated Care, Desca, Deutsche Bergbau, Flexi-Van, Gropper, Hamleys, Hammonds Furniture, Knowledge IT, Idras S.P.A., Sibeg, Swann Engineering, Trivium Lindenhof
Find out what your peers are saying about Atera vs. WhatsUp Gold and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.