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BlackBerry Enterprise Mobility Suite vs IBM MaaS360 comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
247
Ranking in other categories
Configuration Management (2nd), Remote Access (1st), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
BlackBerry Enterprise Mobil...
Ranking in Enterprise Mobility Management (EMM)
19th
Average Rating
7.8
Number of Reviews
24
Ranking in other categories
No ranking in other categories
IBM MaaS360
Ranking in Enterprise Mobility Management (EMM)
9th
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
35
Ranking in other categories
Unified Endpoint Management (UEM) (6th)
 

Mindshare comparison

As of April 2025, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 34.5%, down from 38.3% compared to the previous year. The mindshare of BlackBerry Enterprise Mobility Suite is 0.7%, down from 0.8% compared to the previous year. The mindshare of IBM MaaS360 is 4.1%, down from 4.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM)
 

Featured Reviews

Joseph Merusi - PeerSpot reviewer
Everything has worked better since we started using it
Sometimes the syncing is inconsistent. I'm confident that the devices are checking in every eight hours, but sometimes the devices aren't picking up the settings as quickly as I would expect. Some features haven't been updated in a while, and Microsoft doesn't seem interested in developing them. Unless you talk to an engineer, you don't know whether there will be an update. There are communication issues, so you might start working with a feature without knowing if it will be deprecated six months from now. Some reporting areas still need development. For example, I noticed that the reporting for driver updates is still confusing.
MC
Containerization allows us to keep personal and corporate data separate, though better integration with AD is needed
I would like to see better integration with our AD. Instead of having to use Active Directory groups, we'd like to use Active Directory attributes instead. There is a lot of overhead in managing. Whereas, if we could key on something tied to HR, or some other feed indicating who they are or what role they have, and manage them that way, that would be much preferable than having to manage people with Active Directory groups. Because, if people move roles, then we have to make sure that we move them from one Active Directory group to another, which is hands-on, a lot of overhead. Also, they could improve their QA. There are many times where something will be released, a new client will be released, and something gets broken. Or they do a release and they don't take into consideration how some people may be using parts of it. Even though it's supported, they release something and it breaks it because they weren't aware of it. The biggest thing for me right now is, I would like to see improvement in their QA. I'm tired of getting broken software. I would also like to see continued integration with the Microsoft suite of tools, Microsoft Word, Excel, etc., on a mobile device. Continue to improve that experience. Continue to move down that track, and partner with Microsoft, and other vendors, so we can make it a fully functioning suite; that we don't have to manage things on separate consoles. They should continue their strategic partnerships with others in this space, continue to move forward and allow us to have the integration that our customers want.
Bijay Kumar Swain - PeerSpot reviewer
Ability to segregate data, well-suited for medium enterprises and installation is quick
We have some challenges. If we look at the challenges we face in the market, there are a few products like Sophos, where there are features of MaaS360, and the IBM EDR product, ReaQta. So, there are features from both ReaQta and MaaS360 available in Sophos, as well as a few other products, which we have challenges in replacing. MaaS360 definitely caters to a few of the requirements, but when someone is going for a solution, all the features are not available in MaaS360. It is like a combo, MaaS360, and IBM ReaQta, that is, EDR, ReaQta. Both of them, together as a combo plan, actually offer a very good proposition in terms of market competitors. There are a few products like Sophos and another product which have features from both endpoint detection and response and mobile device management. Because we have two different products with those features, we face challenges in proposing a particular product for the client. It is like a marketing challenge. The way other competitor products are available in the market. So it is better to have a different positive team, but, again, to remain in competition and have better scalability. So, IBM needs to integrate a few features that the competitors have in their products. No doubt, this is a different product, MaaS360. We call it MDM. We call it endpoint mobile device management. Then we call it different names that MaaS360 falls into. But when we are talking about competitor products, to remain in the competition, you need to have features that others provide. IBM surely has those features in other products, but not in MaaS360. The only challenge was replacing already existing competitor products with MaaS360. So, that’s the only area where we struggle because they always come with those requirements that they are already getting in the competitor’s product, which is not available in IBM’s MaaS360. So this product lacks some features, like Unified Endpoint Management.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Autopilot is a feature I really like."
"We can manage and standardize security across your environment, identify problems, receive alerts, and so on. That's its purpose, and that's also why it's so good."
"The solution has significantly improved managing a diverse range of devices. We have observed enhancements across Android, iOS, and Windows devices."
"It's very informative when there is an error. It allows us to backtrace where the error is and resolve that ourselves. It's a bit of a Swiss Army penknife. We find that it fixes most issues."
"Intune makes our organization more secure and flexible. We can onboard new employees faster and more securely. We are a governmental organization with strict regulations, and Intune helps us comply with those requirements."
"The ease of applying security policies to applications we deploy is the most valuable feature of Microsoft Intune."
"Mobile device management is most valuable."
"Great for software update needs, operating system version updates, and security policy enforcement."
"It was a big improvement to activate applications with one authentication. That was a big plus for the user experience."
"It keeps things secure, it can remotely wipe the container and it's fairly easy to use."
"We were able to utilize Android for Work-Premium in BlackBerry Android devices."
"It has allowed us to manage many different mobile device platforms, like Windows 10, Android, Apple, and BlackBerry 10, all through a single pane of glass."
"Security is the most valuable feature, because we are a financial institution. We have a large number of clients and we have to make sure all communications are secure and PCI compliant."
"The most important features would be instant messaging and the security that we get from the containerization."
"It has a good ease of use, and its intuitive."
"The containerization of the workspace is what we have found to be the most valuable."
"Maas360 uses distribution groups to deploy apps, which makes it a bit easier than, for example, Intune."
"​The graphic, friendly interface allowed us to start without almost any ​support from the manufacturer.​​​"
"One valuable feature is the ability to provide a secure environment. Another is the kiosk mode where MaaS360 can be used over a tablet or mobile device to ensure that a single application is used."
"I like the way mobile device management works in terms of how the data is segregated, as well as the office and personal data."
"The most valuable features are mobile device management and security (which allows you to quarantine infected devices)."
"The most valuable feature is that it's comprehensive - it covers mobile devices and laptops in one package."
"The ability to send an iPad out to someone and have them auto-provision it when they are out in the field is fantastic. We don't have to have it all configured before we ship it. This is probably the biggest value add."
"The most valuable features of IBM MaaS360 are encryption and mobile design."
 

Cons

"The reporting is subpar. That's the only issue we have with Intune. We use another solution for that purpose."
"I would like more clarity on how Intune is migrating control from Active Directory group policies, especially as we move over to Windows 11. It seems inefficient to manage some settings in Active Directory and others in Intune."
"The security features should be improved."
"Lacks the ability to deploy more ways of management, managing devices and processing the policies."
"It needs certificate provisioning for S/MIME purposes."
"The backend of Microsoft Intune needs to be improved. We have seen a little bit of delay as compared to other MDM solutions. That needs to be improved. A little bit more granularity should also be added"
"When Microsoft Intune is used with different android devices it does not always work as it is supposed to."
"Lacking ability to leverage more iOS device management internally."
"What we don't have at the moment is RDP from the device to some kind of PC. Another feature would be access to a delegate's mailbox and I think that is to come in one of the next releases. There have been a lot of requests for that type of feature where, for example, a secretary can access the mailbox of the boss."
"I would like more support for Google Chromebook operating system, so I could manage it."
"As far as being able to remotely wipe a device, or remove it from the console, this is not simple to do. It is not a one-click motion, as it requires several steps."
"The entry level support needs improvement, but a lot of it has to do with the fact that we do not have premium support. Therefore, we have to go through Level 1 support for any issues."
"We cannot integrate BlackBerry Edit from BlackBerry Enterprise. BlackBerry Edit has issues when we are editing any document. We have other internal applications that we can use for documents, but we cannot edit into BlackBerry Edit. There's room for improvement with editing documents."
"I know for the BlackBerry Connect, our users want to see more features, such as audio and video. I know the current version doesn't have that."
"Second level support needs to have strong knowledge of the product."
"The only thing is that the UEM service is a little slow. We have a product production environment, and a test environment and both of them are a little slow. When you are using the UEM Web interface, it takes time to load."
"Its integration with Microsoft Teams could be better."
"The user interface could definitely use some improvement."
"The user experience really isn't so good."
"Local technical support would be helpful."
"The look needs to be updated and it could be simpler to use."
"User interface is basic and not very intuitive."
"An area for improvement would be handshaking with Microsoft in terms of trying to get a DLP on Microsoft OS."
"MaaS360 definitely caters to a few of the requirements, but when someone is going for a solution, all the features are not available in MaaS360."
 

Pricing and Cost Advice

"I would rate the price a four out of ten with ten being the most expensive."
"The product is expensive."
"Consider the Microsoft Enterprise Mobility Suite rather than choosing specific sub-components, e.g. only Microsoft Intune."
"I have no comment on pricing of the solution."
"Microsoft Intune's pricing is reasonable."
"I am not that aware of the pricing, but as compared to other MDM solutions, Microsoft is providing a lot of things at the organizational level. So, it is quite reasonable as compared to other MDM solutions."
"Microsoft Intune's costliness stems from licensing fees and the overhead associated with its management, user experience, and device remediation."
"Most of our clients come to us with licensing already in place. On average, it costs $6 per device per month to add Intune to an Office 365 subscription, but I am not sure."
"It was on a yearly support contract, and the licenses were perpetual. There was also the implementation cost and the support cost for the integrator."
"We are paying $200 annually. You also need to have a hardware server or a license for the server so there could be some additional fees added on to that."
"We currently pay by the year, but the licenses are calculated on a monthly basis."
"We pay about $6 a year for the solution. There are no extra costs on top of that. You save a lot of money when you use this product."
"Sometimes, it is very hard to get an overview because there are so many different suites to find out what is the right thing for new customers."
"In my opinion, we're paying an awful lot for what we get, compared to other vendors. I don't deal with the pricing, but it does seem to be a bit pricey for the things that we get, especially, when you compare them to other vendors, such as VMware, Citrix, who have all bought up other players in this space. VMware offers AirWatch free as part of their packages."
"With the new licensing model, there seems to be a significant increase in cost, which makes it difficult to push forward and talk with the business."
"For the number of licenses, I believe it was approximately $500,000 per year, or for three years."
"MaaS360 is priced at a balance. It is not as expensive as AirWatch or Jamf and is not a cheap solution like a few of the local products."
"IBM products are a little pricey."
"There are other solutions cheaper than IBM MaaS360, such as Microsoft Intune."
"I feel the pricing to be very high."
"The solution is expensive."
"IBM MaaS360 is cheaper compared to other alternatives. Others are at least three to six times costlier."
"I rate IBM MaaS360's pricing a six out of ten."
"The solution is cost-effective."
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Top Industries

By visitors reading reviews
Educational Organization
23%
Computer Software Company
11%
Financial Services Firm
8%
Manufacturing Company
7%
Financial Services Firm
25%
Computer Software Company
13%
Government
9%
Manufacturing Company
7%
Computer Software Company
13%
Manufacturing Company
10%
Government
9%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

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What do you like most about IBM MaaS360?
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What is your experience regarding pricing and costs for IBM MaaS360?
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Good for Enterprise, Good Mobile Messaging, Ubitexx Ubi-Suite
Fiberlink MaaS360, MaaS360
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
Ashcourt Rowan, EMC Professional Services, Itochu, MBDA, North Hennepin Community College, PGGM, Rohde & Schwarz, US Navy
Bancroft, Garuda Indonesia
Find out what your peers are saying about BlackBerry Enterprise Mobility Suite vs. IBM MaaS360 and other solutions. Updated: March 2025.
845,406 professionals have used our research since 2012.