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Google Cloud Identity vs ManageEngine Mobile Device Manager Plus comparison

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Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Intune
Sponsored
Ranking in Enterprise Mobility Management (EMM)
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
377
Ranking in other categories
Configuration Management (1st), Remote Access (2nd), Unified Endpoint Management (UEM) (1st), Microsoft Security Suite (1st)
Google Cloud Identity
Ranking in Enterprise Mobility Management (EMM)
12th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
26
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (7th), Cloud Resource Access Management (6th)
ManageEngine Mobile Device ...
Ranking in Enterprise Mobility Management (EMM)
18th
Average Rating
10.0
Reviews Sentiment
7.3
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 20.1%, down from 31.1% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.1% compared to the previous year. The mindshare of ManageEngine Mobile Device Manager Plus is 1.4%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Mobility Management (EMM) Mindshare Distribution
ProductMindshare (%)
Microsoft Intune20.1%
Google Cloud Identity1.7%
ManageEngine Mobile Device Manager Plus1.4%
Other76.8%
Enterprise Mobility Management (EMM)
 

Featured Reviews

HA
Senior Business Development Executive at Digitaltrack
Centralized device management has automated onboarding and improves remote security compliance
One thing I feel Microsoft Intune could improve is troubleshooting visibility. In many cases, when a policy or application deployment fails, the error messages are a bit generic. So, admins still spend time checking logs manually or testing on devices one by one. Compared to the simplicity of deployment, troubleshooting sometimes feels less mature. I also think reporting and real-time monitoring could be stronger. The dashboard gives useful information, but in large environments, many teams still depend on additional tools or scripts for deeper reporting and analytics. If I had to focus on one area first, I would probably choose troubleshooting and reporting. Deployment through Microsoft Intune is generally straightforward, but when something fails, identifying the exact root cause can still take more time than expected. Error messages are sometimes too generic, and admins often have to dig through logs, sync status, or multiple portals to understand what actually happened. I think user experience and policy management could also improve further. Microsoft Intune has become much better over the years, but sometimes the admin portal still feels fragmented because certain configurations open in different sections or redirect to older interfaces. For new admins, especially, it can take time to understand where everything is located. Another thing is policy conflict handling. In larger organizations, multiple device policies, compliance rules, and configuration profiles can overlap. When conflicts happen, the visibility is not always very clear, so admins spend time figuring out which policy actually won or caused the issue.
SK
Director at GNX Solutions
Cloud automation has improved development efficiency and supports secure MFA and SSO
The best features in Google Cloud Identity are their cloud, their VMs, and their cloud VMs, which are too good compared to OCI. Using Google Cloud Identity is beneficial in terms of finance as we are always doing automation and AI, and it is definitely the best. I use multi-factor authentication with Google Cloud Identity. Regarding how Google Cloud Identity helps to improve security, I can say that security is something everyone is using. I do not feel any different. After this, everything will be JWT token and all things we are using. I do not feel any difference in there. I have used the SSO feature, single sign-on, with Google Cloud Identity. In a few words, how Google Cloud Identity affected user management within my organization is that it is not done for my organization but for one of my clients only. I already have the ADs there, but still, it is the best. I think the reporting tools of Google Cloud Identity are good. I cannot comment on these kinds of things for this particular product.
BA
Software Engineer at Romsym Data
Great features with very good function management
Our customers are pretty happy with the product. It uploads files, creates a secure virtual compartment for corporate applications. If it's on-prem, you can use it with mobile phones or tablets that don't have access to the internet using intranet with wireless access points. That's a big plus for government institutions as it enables the management of a large fleet of devices without any outside interference. That is the most significant advantage.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best feature is that we don't need to worry about downtime. We don't need to worry about the network connections of our office or the virtual private network. Everything is being done through the internet. Using Intune Autopilot, we can configure and deploy everything to the devices."
"Overall, Microsoft Intune is genuinely built for growth, catering well to both small teams and large enterprises with the same foundation and scaling smoothly without requiring a significant overhaul."
"We have a BYOD policy, and this solution helps us manage our devices."
"Microsoft Intune not only saves costs by reducing the number of personnel needed but also offers a comprehensive solution for managing laptops, applications, security, individual access, and enrollment."
"Everything has worked better since we started using Intune."
"When a user receives the machine, sets it up, and turns it on, it connects to the domain and begins installing software, becoming ready within approximately half an hour, which represents a significant time savings for IT departments."
"If you are looking for an MDM provider specifically for user and device certificate enrollment for your BYOD use cases or corporate devices, I believe Microsoft Intune could be one of the best solutions available."
"When comparing Microsoft Intune to Jamf, Microsoft Intune is superior."
"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."
"The most valuable feature of Google Cloud Identity is group access, as you are able to assign policies to groups instead of users individually."
"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"The initial setup is easy."
"The most valuable feature of Google Cloud Identity is its stability."
"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"Can manage a large fleet of devices without any outside interference."
 

Cons

"Microsoft Copilot in Microsoft Intune is absolutely useless for protecting my environment."
"Regarding mobile devices, Intune is good, but there are other services that I would say are ahead of Intune from an administration and reporting point of view."
"There are challenges with Intune, specifically in reporting. Many third-party companies offer single-pane-of-glass reporting that shows you what your update environment looks like, how your patch is doing, application status, etc., but Intune's reporting is not intuitive. You can connect to Azure, monitoring, and the workbooks, but it's not streamlined."
"Intune needs to incorporate more tools to reduce the number of third-party applications we rely on."
"My whole team is saying that they would rate technical support a three or four out of ten."
"We are not satisfied with technical support. Some improvements might be required."
"It should be simplified. I've worked with many different mobile device management solutions, and Intune is one of the more complex ones. It could be more simplified, and some of it is related to the wording that is being used, such as a configuration profile versus a policy. They really should have had different names to make it less confusing."
"Integration with Mac devices requires some improvement."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."
"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."
"The customer service and support team is not so good."
"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."
"Google Cloud Identity the UI could improve."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"The interface could be improved by simplifying it further."
"Lacks a factory reset feature."
 

Pricing and Cost Advice

"Intune is cost-effective as it is included in some of the Office 365 packages."
"The price of Intune is included with the license for Office 365, so we don't have to pay anything extra for it."
"Microsoft Intune's costliness stems from licensing fees and the overhead associated with its management, user experience, and device remediation."
"The product is relatively pricey, but considering its benefits, I'd say it's fair. The benefits outweigh the expensive licensing fees, especially for large organizations, but medium-sized and smaller businesses may be unable to afford it."
"Cost is not my department, but the product is included in the E5 license that we already pay for every user, so no additional cost is incurred."
"Every customer used to purchase licenses based on their needs."
"The pricing needs improvement."
"It is cheap, but as compared to Google, it is costly. Google is cheaper, but quality-wise, Microsoft Intune is better."
"Licensing fees are on a yearly basis."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"The solution is not expensive."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"We probably spend about $50,000 a year on licensing."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
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Top Industries

By visitors reading reviews
Manufacturing Company
9%
Financial Services Firm
9%
Outsourcing Company
9%
Computer Software Company
7%
Financial Services Firm
13%
Computer Software Company
11%
Manufacturing Company
10%
Comms Service Provider
9%
Outsourcing Company
9%
Construction Company
9%
Manufacturing Company
9%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business192
Midsize Enterprise62
Large Enterprise187
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise5
Large Enterprise8
No data available
 

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...
What are the pros and cons of Microsoft Intune?
Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...
How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...
What needs improvement with Google Cloud Identity?
If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...
What is your primary use case for Google Cloud Identity?
We are using Google Cloud Identity for application development.
Ask a question
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Also Known As

Intune, MS Intune, Microsoft Endpoint Manager
Cloud Identity, Cloud Identity Premium
Mobile Device Manager Plus
 

Overview

 

Sample Customers

Mitchells and Buzzers, Callaway
ExtraHop Networks, HealthChannels
Iskcon Temple, Pearl Public School District, Vrije Universiteit Brussel, Strathallan School, BMI Healthcare, Comercial Kywi, First Priority Federal Credit Union, Gerab National Enterprises
Find out what your peers are saying about Microsoft, JAMF, Kandji and others in Enterprise Mobility Management (EMM). Updated: September 2026.
913,806 professionals have used our research since 2012.