LeadSquared vs Salesforce Sales Cloud comparison

LeadSquared and Salesforce are both solutions in the CRM category. LeadSquared is ranked #29 with an average rating of 7.5, while Salesforce is ranked #2 with an average rating of 8.2. LeadSquared holds a 0.9% mindshare in CRM, compared to Salesforce’s 2.1% mindshare. Additionally, 85% of LeadSquared users are willing to recommend the solution, compared to 94% of Salesforce users who would recommend it.

LeadSquared

Read 6 LeadSquared reviews

1,373 Views
1,085 Comparison Views

85% willing to recommend

Salesforce Sales Cloud

Read 118 Salesforce Sales Cloud reviews

6,447 Views
4,706 Comparison Views

94% willing to recommend

LeadSquared

Salesforce Sales Cloud

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Salesforce Sales Cloud and LeadSquared compete in the CRM market. Salesforce has the upper hand with its superior customer support and extensive integration options, while LeadSquared stands out for its unique features despite pricing considerations.

Features: Salesforce Sales Cloud provides robust CRM functionalities, seamless integration with third-party applications, and advanced analytics. LeadSquared offers exceptional lead management, marketing automation, and intuitive workflows.

Room for Improvement: Salesforce Sales Cloud could improve its pricing model for smaller businesses, simplify its user interface, and enhance customization options without technical intervention. LeadSquared could enhance its reporting and analytics features, expand integration capabilities, and provide more personalized customer support.

Ease of Deployment and Customer Service: Salesforce Sales Cloud offers comprehensive support and a reliable deployment model that assures successful implementation. LeadSquared provides straightforward cloud-based deployment and customer service designed for fast adoption.

Pricing and ROI: Salesforce Sales Cloud has higher setup costs but promises significant ROI through customization and scalability. LeadSquared offers a more economical setup, appealing to budget-conscious businesses, with efficient ROI through targeted features.

To learn more, read our detailed LeadSquared vs. Salesforce Sales Cloud Report (Updated: March 2026).

Buyer's Guide

LeadSquared vs. Salesforce Sales Cloud

March 2026

Download the complete report

Helped 884,873 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

7.1

LeadSquared automations streamline processes and enhance marketing strategies, though some users report no noticeable ROI.

Sentiment score

6.5

Salesforce Sales Cloud enhances sales efficiency and data management, offering cost-effective solutions for non-profits with productivity benefits.

We do not need to manually update tasks since automations are configured to trigger and update the status automatically when specific conditions are met, thus saving both time and money on configurations.

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

Once the lead is captured, it is assigned to the particular sales group based on the region the lead comes from, thus reducing manual intervention.

Dinnepati Janindra

Senior Systems Engineer at a tech vendor with 10,001+ employees

For more quotes and insights, download the LeadSquared report

Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.

NavinJacob

Chief Digital Officer at Cipher7

We are not just implementing Salesforce Sales Cloud; we need to understand what the customer wants to achieve in 5 to 10 years.

Kamal Deep

Founder and Salesforce Consultant at SaaSnic

For more quotes and insights, download the Salesforce Sales Cloud report

Customer Service

Sentiment score

7.8

LeadSquared's support is responsive and friendly, rated 8/10, though issue resolution may take 10-15 days.

Sentiment score

6.9

Salesforce Sales Cloud offers efficient support, with faster responses for premium users, while community resources enhance regular support experiences.

The customer support for LeadSquared is pretty good.

Dinnepati Janindra

Senior Systems Engineer at a tech vendor with 10,001+ employees

For more quotes and insights, download the LeadSquared report

I wouldn't say you go to Salesforce Sales Cloud for their customer support unless you purchase one of their premier plans, which is additional money.

Jonny Katz

VP of Business Operations at PeerSpot

Support requires a subscription and when taken, the service is pretty nice.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Salesforce Sales Cloud report

Scalability Issues

Sentiment score

8.3

LeadSquared is scalable and supports growth, but may not be cost-effective for larger enterprises; users plan increased adoption.

Sentiment score

7.7

Salesforce Sales Cloud offers strong scalability, accommodating growth and varied business sizes, though some users face reporting and data challenges.

No quotes available

For more quotes and insights, download the LeadSquared report

Salesforce is highly scalable and operates efficiently.

Sundus Ajmal

AWS Cloud Engineer at Accenture

Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.

NavinJacob

Chief Digital Officer at Cipher7

Salesforce Sales Cloud's scalability is impressive as it grows easily with my organization's needs.

Jonny Katz

VP of Business Operations at PeerSpot

For more quotes and insights, download the Salesforce Sales Cloud report

Stability Issues

Sentiment score

7.9

Users find LeadSquared reliable and stable, rating its performance highly for being quick and free of crashes.

Sentiment score

8.1

Salesforce Sales Cloud is praised for its reliability, minimal downtime, high performance, and effective issue resolution, ensuring stability.

No quotes available

For more quotes and insights, download the LeadSquared report

Salesforce Sales Cloud is very stable.

NavinJacob

Chief Digital Officer at Cipher7

I have not experienced any degradation in Salesforce's performance.

Sundus Ajmal

AWS Cloud Engineer at Accenture

For more quotes and insights, download the Salesforce Sales Cloud report

Room For Improvement

LeadSquared requires UI improvements, AI capabilities, better reporting, standardized systems, and cost management for additional users.

Salesforce Sales Cloud struggles with integration, high costs, and usability; users desire better mobile, reporting, and AI features.

The Loan Origination System (LOS) needs to be productized instead of making it a customized solution every time.

Dinnepati Janindra

Senior Systems Engineer at a tech vendor with 10,001+ employees

For more quotes and insights, download the LeadSquared report

If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

Jonny Katz

VP of Business Operations at PeerSpot

Compared to AWS, it is slower, which could be a hindrance.

Sundus Ajmal

AWS Cloud Engineer at Accenture

With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Salesforce Sales Cloud report

Setup Cost

LeadSquared offers moderate subscription pricing at 30 euros per user monthly, becoming costly for large enterprises.

Salesforce Sales Cloud is costly, but negotiating can secure discounts; value justifies pricing, challenging affordability for smaller businesses.

Pricing is based on the subscription for the number of users using the platform.

Dinnepati Janindra

Senior Systems Engineer at a tech vendor with 10,001+ employees

Compared to other top-niche products, they are less, and it is good.

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

For more quotes and insights, download the LeadSquared report

Without negotiation, costs can become expensive.

NavinJacob

Chief Digital Officer at Cipher7

This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.

Kamal Deep

Founder and Salesforce Consultant at SaaSnic

Salesforce Sales Cloud is extremely expensive.

Jonny Katz

VP of Business Operations at PeerSpot

For more quotes and insights, download the Salesforce Sales Cloud report

Valuable Features

LeadSquared enhances productivity and conversion rates with automation, integration, customization, scalability, simple setup, and AI innovations.

Salesforce Sales Cloud enhances productivity with customizability, automation, integration, data analytics, and efficient communication for optimal sales management.

When a lead is captured, the sales team gets in touch with the person who made the inquiry, and when they receive updates via phone call or email, they can update the lead's status automatically through automation.

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

After implementing LeadSquared, we convert most leads into successful leads, and productivity is also getting improved as we configured the automation part.

Dinnepati Janindra

Senior Systems Engineer at a tech vendor with 10,001+ employees

For more quotes and insights, download the LeadSquared report

Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.

Sundus Ajmal

AWS Cloud Engineer at Accenture

Being able to pull reports in Salesforce Sales Cloud based on any of the fields that we have there and then building logic on those fields saves me time and also gives me visibility into what's going on with my teams across multiple departments, which is very helpful for us.

Jonny Katz

VP of Business Operations at PeerSpot

The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.

NavinJacob

Chief Digital Officer at Cipher7

For more quotes and insights, download the Salesforce Sales Cloud report

Categories and Ranking

LeadSquared

Ranking in CRM

29th

Average Rating

7.8

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Marketing Automation (9th)

Salesforce Sales Cloud

Ranking in CRM

2nd

Average Rating

8.4

Reviews Sentiment

6.9

Number of Reviews

118

Ranking in other categories

Opportunity Management (1st), Sales Force Automation (1st), Conversation Intelligence Software (2nd)

Mindshare comparison

As of March 2026, in the CRM category, the mindshare of LeadSquared is 0.9%, up from 0.7% compared to the previous year. The mindshare of Salesforce Sales Cloud is 2.1%, down from 9.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Salesforce Sales Cloud	2.1%
LeadSquared	0.9%
Other	97.0%

CRM

Featured Reviews

Manojkumar Reddy

Associate Technology Consultant at a tech vendor with 10,001+ employees

Lead management has boosted sales and automations save time in loan origination workflows

LeadSquared offers many features based on the selected pricing, whether it is a standard or premium option, allowing users to capture and manage all leads, categorize them into different segments, and ensure no lead goes unnoticed. LeadSquared helps me categorize leads by capturing them from social media or other platforms. When a lead is captured, the sales team gets in touch with the person who made the inquiry, and when they receive updates via phone call or email, they can update the lead's status automatically through automation. LeadSquared is currently working on many features including auto WhatsApp messages, chatbot messages, and reporting functionalities, integrating AI for custom reports, and allowing users to master the data and put it into tables.

Read full review

Jonny Katz

VP of Business Operations at PeerSpot

Uses data-driven insights to improve workflows and highlights a need for simpler automation tools

Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

Read full review

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Top Industries

By visitors reading reviews

Outsourcing Company

17%

Comms Service Provider

13%

Financial Services Firm

Government

Manufacturing Company

11%

Computer Software Company

Financial Services Firm

Performing Arts

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	55
Midsize Enterprise	26
Large Enterprise	40

Questions from the Community

What do you like most about LeadSquared?

The most valuable feature of LeadSquared is the customization.

See all answers

What is your experience regarding pricing and costs for LeadSquared?

Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.

See all answers

What needs improvement with LeadSquared?

The solution’s UI could be more user-friendly.

See all answers

What are the pros and cons of MS dynamics vs. Salesforce CRM?

When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...

See all answers

What do you like most about Salesforce Sales Cloud?

The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.

See all answers

What needs improvement with Salesforce Sales Cloud?

See all answers

Comparisons

Kapture CRM vs LeadSquared

Compared 13% of the time

Zoho CRM vs LeadSquared

Compared 11% of the time

ExtraaEdge vs LeadSquared

Compared 9% of the time

CRMNEXT vs LeadSquared

Compared 9% of the time

WebEngage Omnichannel Engagement vs LeadSquared

Compared 5% of the time

More LeadSquared Competitors

Microsoft Dynamics CRM vs Salesforce Sales Cloud

Compared 10% of the time

SAP CRM vs Salesforce Sales Cloud

Compared 7% of the time

Oracle CX Sales vs Salesforce Sales Cloud

Compared 6% of the time

Campfire Interactive vs Salesforce Sales Cloud

Compared 3% of the time

Oracle CRM vs Salesforce Sales Cloud

Compared 3% of the time

More Salesforce Sales Cloud Competitors

Product Reports

Buyer's Guide

CRM

March 2026

Download LeadSquared product report

Buyer's Guide

Salesforce Sales Cloud

February 2026

Download Salesforce Sales Cloud product report

Also Known As

No data available

Sales Cloud, SFDC, Salesforce

Overview

LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.

LeadSquared

Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.

Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.

What are the most important features?

Customization: Tailor the platform to fit exact business objectives.
Integration: Seamlessly connect with apps and platforms, improving workflow.
Automation: Streamline lead management and workflows, reducing manual tasks.
Reporting and Dashboards: Gain insights for informed decision-making.
Cloud-based Access: Ensure scalability and accessibility from anywhere.

What benefits can users expect?

Enhanced Productivity: Automation and robust tracking improve efficiency.
Increased Sales Efficiency: Manage pipelines and opportunities seamlessly.
Better Forecasting: Advanced features provide valuable foresight into sales trends.
Operational Efficiency: Analytics and reporting fortify strategic planning.

Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.

Salesforce

Sample Customers

Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,

Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group

Buyer's Guide

LeadSquared vs. Salesforce Sales Cloud

March 2026

Free Report: LeadSquared vs. Salesforce Sales Cloud

Find out what your peers are saying about LeadSquared vs. Salesforce Sales Cloud and other solutions. Updated: March 2026.

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