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Microsoft Purview Data Loss Prevention vs Proofpoint Enterprise DLP comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare One
Sponsored
Ranking in Data Loss Prevention (DLP)
20th
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
23
Ranking in other categories
Email Security (20th), Secure Web Gateways (SWG) (13th), Cloud Access Security Brokers (CASB) (12th), Distributed Denial-of-Service (DDoS) Protection (7th), Software Defined WAN (SD-WAN) Solutions (12th), Access Management (11th), Bot Management (3rd), ZTNA as a Service (9th), ZTNA (4th), Secure Access Service Edge (SASE) (10th), Remote Browser Isolation (RBI) (3rd)
Microsoft Purview Data Loss...
Ranking in Data Loss Prevention (DLP)
1st
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
33
Ranking in other categories
Microsoft Security Suite (14th)
Proofpoint Enterprise DLP
Ranking in Data Loss Prevention (DLP)
7th
Average Rating
8.4
Reviews Sentiment
6.3
Number of Reviews
20
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Data Loss Prevention (DLP) category, the mindshare of Cloudflare One is 2.1%, up from 1.4% compared to the previous year. The mindshare of Microsoft Purview Data Loss Prevention is 6.7%, down from 14.3% compared to the previous year. The mindshare of Proofpoint Enterprise DLP is 1.3%, down from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Loss Prevention6.7%
Proofpoint Enterprise DLP1.3%
Cloudflare One2.1%
Other89.9%
Data Loss Prevention (DLP)
 

Featured Reviews

CV
Network Architect at IP Dimension
Cloud security has improved remote access and has reduced costs for smaller client sites
I have used Cloudflare One's Identity-Aware Proxy, and it is quite straightforward from what I have seen so far. The app registration on the Azure side integrates fully into Cloudflare, and I am very satisfied with that part because it is easy to set up. The integration of Cloudflare One's Secure Web Gateway and Zero Trust Network Access works without any issues. That part is pretty automatic, and if you complete the rest of the setup, it comes together by itself with no issues from my side. What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection. The hops get shorter and you get better latency. We have done testing to see if it is better. One thing that we did notice with our proof of concept with our current client is that they have people connecting from the UK. When they used their previous VPN solution, uploading CAD drawings and other files to the server took a long time. They mentioned that it is much quicker on Cloudflare One's solution. I definitely believe that is part of the improved performance, and I am satisfied with that as well. What is nice about Cloudflare One is that it makes the setup easier and also easier to train technicians to maintain it. Compared to legacy systems, we do not need to get fancy firewalls in place that are costly. That is definitely also a cost-saver with Cloudflare One.
ClayHampton - PeerSpot reviewer
Senior Infrastructure Engineer at a computer software company with 51-200 employees
Protects sensitive data across devices and helps address client compliance needs proactively
The reporting in Microsoft Purview Data Loss Prevention is a little easier than most Microsoft portals. I understand the licensing cost, especially if you're a Business Premium or in the SMB world, and a lot of clients run with a Business Premium. That comes with data loss prevention in a manual process, whereas E5 gives automation. Microsoft has said, 'Okay, here's your Microsoft 365 E5 compliance add-on that can go on the Business Premium.' So Business Premium users can get the data loss prevention features of E5, which is fantastic. That was the big point that they were missing, and I'm glad that they actually have an add-on now that makes it possible. So truly, I don't think there's a downside. Maybe more reporting, but that's it.
SR
Director Cybersecurity at a media company with 1,001-5,000 employees
Email data controls have reduced accidental leaks and support ongoing compliance monitoring
Overall, Proofpoint Enterprise DLP is a strong platform, but there are areas for improvement to enhance usability and effectiveness. One challenge is policy complexity and lifecycle management. As DLP programs mature, policies become layered and interdependent, leading to frustrations such as rule overlap that causes multiple triggers on a single message. Limited visibility into policy hierarchy impacts, difficulty modeling how new rules interact with existing ones, and change management requiring careful validation can all be challenging. An improvement opportunity would be advanced policy simulation tools for conflict detection between rules and clear rule precedence visualization, which would help understand the source of issues. The administrator user experience can feel dense from an admin perspective, especially when managing multiple layered policies, handling rule precedence, troubleshooting overlapping triggers, and onboarding new administration. As DLP programs mature, policy environments become complex quickly. Improvement opportunities would include visual policy mapping, impact previews, easier bulk policy editing, simpler policy cloning with conflict detection, and smarter recommendations during policy creation that would be very beneficial. Regarding data discovery and risk posture visibility, improvements are needed. While email layer protection is robust, organizations need better visibility across their repositories. There is an opportunity for built-in sensitive data discovery scanning and risk exposure mapping to identify which business units handle more sensitive data. A data movement visualization dashboard could also be beneficial, transitioning from reactive DLP blocking to proactive data exposure intelligence, which would significantly increase maturity.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare DDoS is better than its competitors for its security, deployment, and scalability."
"Enables me to work from two locations."
"Using Cloudflare One makes my work quite easy because for DDoS protection, all I need to do is understand the OSI model and click; it makes it easier than trying to write a command line or use a Linux command."
"What makes it nice is that we can actually start replacing on-site firewalls at this stage for the smaller clients because it does not matter if they go to a coffee shop or work from home; they are still secured by the same connection."
"We mostly use Cloudflare WAF, and gets basic Cloudflaire DDoS, caching as extra bonus . We like the factor these features are all integrated into 1 console, simple to manage."
"Cloudflare Access is part of the Zero Trust philosophy."
"The solution has different options that can be used to differentiate DDoS attacks."
"Cloudflare DDoS mitigates DDoS attacks."
"The most valuable features are identifying sensitive data and issuing alerts."
"Microsoft Purview Data Loss Prevention has absolutely helped improve my organization's ability to manage data because we use M365 for the majority of our knowledge worker storage, and that's where people's data lives."
"Earlier, our customers had no control at all over compliance, and confidential documents that were going out were not at all looked into, and Microsoft Purview Data Loss Prevention has been a huge benefit to our clients in this regard."
"Because everything is on Microsoft and we use Azure, integration with the product is easier. That's the most important thing when you use many Microsoft products. It's easier to integrate everything in one place."
"Insider risk management and data retention are beneficial."
"Microsoft Purview Data Loss Prevention prevents users from sharing sensitive information outside the organization based on the configurations that we've implemented."
"The solution is very stable and extremely reliable."
"We can triage based on quick and sometimes constant alerts."
"Proofpoint Enterprise DLP is a mature, reliable email-layer data protection solution that delivers strong value when implemented with proper governance."
"Proofpoint Enterprise DLP is very reliable, and I have not seen very big downtime from their side in the last four years, which shows how serious they are about the customer business, their operations, and their services."
"Since we started using it, we've seen a 100% improvement, a 45% reduction in DLP, an 80% increase in DLP cases being identified because it's a great detection tool, and a 40% decrease in events due to the warnings it provides users."
"Proofpoint Enterprise DLP has had a positive impact on my organization by providing benefits for visibility at this time."
"It has helped us tremendously to ensure our esteemed customers that whatever data our SMEs, security practice team, or SecOps team uses or may access from their customer data is being kept safe with us and is not being shared across the organization or outside the organization."
"It's a very good solution in terms of preventing or protecting from DLP incidents."
"The threat detection is really excellent with Proofpoint Enterprise DLP and the way that it is able to see the threats before they become or before they enter the company is remarkable."
"If one is looking for a bulletproof solution, then Proofpoint Enterprise DLP is the answer."
 

Cons

"For the topic of improvement, providing some training material is one of my suggestions."
"Our subscription plan for the solution has a limitation of bot signatures."
"Our customers no longer use Cloudflare because its service is subpar."
"Feedback could be enhanced. While I work efficiently with Clover as a partner in Mexico City, sometimes the information and requests are easier to manage with more concrete solutions."
"I would like them to include a VPN feature to provide a secure connection to the data center."
"Operating and tuning the product is difficult."
"Lacks a VPN feature to provide a secure connection to the data center."
"There are premium tier live service and lower tier live service, so we opted for the lower tier. But there is no medium tier where we pay a little extra and get a bit more service. So if that can be improved."
"The solution should provide better integration with other systems."
"The only concern is that it forces clients to use an expensive license."
"The tool's user interface and document fingerprinting have been very poor for my customers because uploading files manually can be problematic."
"The main disadvantages of Microsoft Purview Data Loss Prevention in comparison to the Netscope product are notable considerations."
"The support is poor."
"We faced a performance issue with the tool when we didn't get alerts for file uploads."
"There is no AIP for Linux systems. That's a setback. Another thing it's lacking is libraries to work with Python. It has libraries for C# and C++, for example, but not for Python and, these days, Python is very useful."
"All the security operations are better defined in Forcepoint, while in Microsoft Purview Data Loss Prevention, you will have to use a specific workflow and then an application to release blocked emails."
"Proofpoint Enterprise DLP definitely has a higher cost compared to other email security tools, but some good solutions come at a cost."
"The pricing for Proofpoint Enterprise DLP is a little bit on the higher end."
"Proofpoint Enterprise DLP is generally a high-pricing solution, so it generally requires additional licenses for the DLP."
"I feel Proofpoint Enterprise DLP is quite advanced, but there are a few areas for improvement."
"If I had to think of one area that could use a little more polish, I do think putting more and more things into the integration of the full platform and portfolio is great to take multiple risk variants and provide alerts to the security organization and administrators."
"Usability has improved over the years; initially, it was difficult to navigate around the tooling, and my only other concern is around the number of products and how it's packaged up, as it gets a bit confusing at times."
"Overall, Proofpoint Enterprise DLP is a strong platform, but there are areas for improvement to enhance usability and effectiveness."
"Proofpoint Email Data Loss Prevention (DLP) should probably add something more into their case management process."
 

Pricing and Cost Advice

"Cloudflare Zero Trust Platform's pricing is good."
"The pricing of the solution is cheap. The licensing cost is also very low. I rate the cost and pricing a three out of ten."
"My company has to make yearly payments towards the licensing costs attached to the solution. There are no hidden charges apart from the licensing costs of the solution."
"The price tag is no longer $200,000, but rather $300,000 to $400,000. It's twice."
"The solution's pricing lacks transparency."
"The prices are slightly expensive."
"The pricing is somewhere in the middle. I would rate the pricing a seven out of ten."
"The solution is not that expensive."
"The solution’s pricing is reasonable."
"We are using the E3 license for Microsoft 365 with the E5 compliance license add-on."
"You get the solution in a bundle if you get the E5 suite."
"Though I am not a specialist, the tool is quite expensive."
"The product has the best price-to-performance ratio."
"Microsoft Purview Data Loss Prevention is part of a bundle and is not sold as a standalone product."
"If one is very cheap and ten is very expensive, I rate the price as one out of ten."
"The pricing is reasonable."
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Top Industries

By visitors reading reviews
Construction Company
20%
Comms Service Provider
11%
Financial Services Firm
8%
Manufacturing Company
6%
Financial Services Firm
16%
Computer Software Company
8%
Manufacturing Company
8%
Insurance Company
5%
Financial Services Firm
19%
Manufacturing Company
8%
Government
8%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise2
Large Enterprise11
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise7
Large Enterprise15
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise4
Large Enterprise19
 

Questions from the Community

What needs improvement with Cloudflare Access?
Cloudflare Access has strong integration with Microsoft, among other platforms. However, when it comes to Kaspersky, ...
What is your primary use case for Cloudflare Access?
Cloudflare Access provides secure access to internal applications for employees, external members of the organization...
What advice do you have for others considering Cloudflare Access?
Cloudflare Access is one of the best integrations available. While about two hundred vendors offer similar services, ...
What is your experience regarding pricing and costs for Microsoft Purview Data Loss Prevention?
My experience with the pricing, setup costs, and licensing is that everything is included in our enterprise licensing...
What needs improvement with Microsoft Purview Data Loss Prevention?
To improve Microsoft Purview Data Loss Prevention, I think it would be helpful if we could make bulk labeling easier,...
What is your primary use case for Microsoft Purview Data Loss Prevention?
My main use cases involve trying to prevent sensitive files from leaving the company. Any sensitive data that the bus...
What needs improvement with Proofpoint Enterprise DLP?
I feel Proofpoint Enterprise DLP is quite advanced, but there are a few areas for improvement. Since I am in IAM, str...
What is your primary use case for Proofpoint Enterprise DLP?
Something that stood out to me most from the seminar is how they are integrating AI with Proofpoint Enterprise DLP an...
What advice do you have for others considering Proofpoint Enterprise DLP?
Adaptive policy enforcement basically means policies do not act the same way for every user or every situation. For a...
 

Also Known As

Cloudflare Area 1 Email Security, Cloudflare Bot Management, Cloudflare Gateway, Cloudflare Zero Trust Platform, Cloudflare DDoS, Cloudflare SASE & SSE Platform
Microsoft Endpoint Data Loss Prevention, MS Endpoint DLP, Microsoft Endpoint DLP
No data available
 

Overview

 

Sample Customers

23andMe
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Find out what your peers are saying about Microsoft Purview Data Loss Prevention vs. Proofpoint Enterprise DLP and other solutions. Updated: April 2026.
893,244 professionals have used our research since 2012.