Google Cloud Identity vs Jamf Pro comparison

Google and JAMF are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #11 with an average rating of 7.8, while JAMF is ranked #4 with an average rating of 9.0. Google holds a 1.7% mindshare in EMM, compared to JAMF’s 8.9% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 97% of JAMF users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

Jamf Pro and Google Cloud Identity are prominent in device and identity management. Jamf Pro is favored for its Apple-specific controls, while Google Cloud Identity stands out in Google Workspace integration, offering an advantage where Google services are extensively used.

Features: Jamf Pro offers automated device enrollment, extensive management features for Apple devices, and deep reporting capabilities. Google Cloud Identity provides multi-factor authentication, seamless Google Workspace integration, and straightforward user management.

Room for Improvement: Jamf Pro could enhance cross-platform support, UI efficiency, and overall user experience. Google Cloud Identity may benefit from better integration with non-Google services, improved mobile device support, and enhanced third-party app compatibility.

Ease of Deployment and Customer Service: Jamf Pro provides a simple deployment process for Apple devices and robust customer service. Google Cloud Identity offers easy setup within Google ecosystems but may lack comprehensive customer service guidance.

Pricing and ROI: Jamf Pro's pricing reflects its extensive controls and features, resulting in positive ROI. Google Cloud Identity is cost-effective for Google-centric organizations, offering a strong ROI due to its integration and lower initial costs.

To learn more, read our detailed Google Cloud Identity vs. Jamf Pro Report (Updated: June 2026).

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of June 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 22.7%, down from 33.5% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.1% compared to the previous year. The mindshare of Jamf Pro is 8.9%, down from 11.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	22.7%
Jamf Pro	8.9%
Google Cloud Identity	1.7%
Other	66.69999999999999%

Enterprise Mobility Management (EMM)

Featured Reviews

OluwashileAdeniyi

Senior Infrastructure Security Engineer at a outsourcing company with 51-200 employees

Centralized endpoint security has improved and supports hybrid work and BYOD policies

Regarding what I dislike about Microsoft Intune and its downsides, I would say that more Mac controls are needed because we have limited Mac and Linux control. When comparing controls and policies between Windows, Mac, and Linux, Windows has almost everything you can think of, while Mac and Linux have limited types of control. You cannot implement certain things on Mac and Linux that you can on Windows. The limited controls are a major issue. Additionally, if Microsoft could find a way to embed servers into Microsoft Intune, that would be beneficial. Microsoft Intune is not really designed for servers or Windows servers. It is more tailored towards Windows 11 and Windows 10 operating systems. Windows servers are not fully supported. Enterprise organizations usually have both servers and endpoints, which are users' workstations. For servers, most people look for other solutions such as SCCM, which is Configuration Manager. However, SCCM is what Microsoft Intune is trying to replace. Both SCCM and Microsoft Intune belong to Microsoft. Microsoft is trying to transition organizations into Microsoft Intune, the native cloud solution. However, because this update is still in process, servers are not fully compatible with Microsoft Intune and cannot be managed by it. The current policy that has emerged from issues with clients is what they call co-management, which is relatively new, and I do not know if adoption is significant. Many legacy or older customers who have been using these products for decades still have SCCM. When it is time for them to manage their Windows devices, they use what is called cloud attach. Cloud attach is a term whereby your SCCM is connected to your Microsoft Intune. Most people do not know about it, but I have deployed it for several organizations. Cloud attach and co-management work together so that your device is in SCCM, but some policies are pushed from Microsoft Intune. It is like two different solutions working hand in hand. That is what they call co-management. Microsoft Intune does not bring all of your endpoint and security management tools into one place, which is the goal and how it should be. However, as I mentioned, servers are not included. If we talk about end users, Microsoft Intune does bring all your devices together. In a typical enterprise environment, you have end users with workstations, laptops, company-issued phones, and bring your own devices. You can create policies for all of these. However, for the backend, your servers do not have much coverage. Servers are not really covered by Microsoft Intune in that way.

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Joel Prodigalidad

Central and Enduser Computing Manager at Infopro Business Solutions, Inc.

User-friendly solution simplifies modern application integration and streamlines data investigation

We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.

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Mohd Javed Khan

Lead Senior Consultant at Truglobal

Has supported centralized management of all Apple devices while ensuring high security and compliance

I have not encountered many areas for improvement, but there are feature requests submitted to Jamf Pro for reporting purposes that they are working on. Jamf Pro continues to increase its capabilities. One improvement I would recommend is integrating Jamf Setup Manager as an inbuilt feature. Currently, it is a separate tool that needs to be installed and integrated with Jamf Pro. Having zero-touch capability as an inbuilt feature would eliminate the need to work with scripts and configurations. The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently. Due to the high pricing, many organizations are moving to InTune and Workspace ONE. There are many other tools in the market for Mac OS device management, such as ScaleFusion, Addigy, and Kandji. Small organizations are moving to these alternatives, and larger organizations with fewer security concerns are moving to InTune. Despite being expensive, I still rate Jamf Pro highly because of its security features and comprehensive management capabilities for Mac OS devices.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Its security is most valuable. It gives us a way to secure devices, not only those that are steady. We do have a few tablets and other devices, and it is a way for us to secure these devices and manage them. We know they're out there and what's their status. We can manage their life cycle and verify that they're updated properly."

"On the cloud, you can manage everything; you can push policies, maintain patches, and maintain security because everything interacts on the cloud and a VPN is not required."

"I would rate the overall solution as a 10."

"I can control applications, and I can secure applications by using the MAM policy, which is very effective and very helpful in protecting our users' data on mobile devices such as iPhones and Android phones."

"The initial setup is easy."

"The ability to work from all over the planet is valuable. You just need a functioning and working Internet connection."

"I would say that Microsoft Intune is absolutely the right choice for any organization that is already invested in the Microsoft 365 ecosystem and wants a unified cloud-native endpoint management approach."

"The ability to manage devices with different sets of policies is most valuable."

More Microsoft Intune pros

"The most valuable feature of Google Cloud Identity is group access, as you are able to assign policies to groups instead of users individually."

"The initial setup is easy."

"The solution is user-friendly."

"The most valuable feature of Google Cloud Identity is its stability."

"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."

"The most valuable feature is the performance."

"It's easy to set up."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

More Google Cloud Identity pros

"One of the most valuable features is the ability to apply apply granular level restrictions to our machines, making them easy to manage remotely from the backend."

"Jamf Pro’s similarities to Microsoft’s SCCM for Windows assets helped me prove that Macs can be as useful, if not more than Windows in some cases, and very easy to secure and keep secure, even with major upgrades."

"Without Jamf, it would be nearly impossible to manage 700 Macs and 700 iPads."

"Self-service portal and simple package creation are the most valuable features."

"The most valuable features are the restrictions, Lost Mode, Self Service, and full implementation of anything Apple will let MDM manage."

"The action and trigger is the main thing for us. We like the kind of repetitive script which we can use there."

"Jamf Pro has allowed us to go from a reactive team to a proactive team, and we know that our Apple products are managed safely and securely."

"It's as easy as procuring the licensing for the apps and then setting it to the volume purchasing back in Jamf."

More Jamf Pro pros

Cons

"Intune could be improved by expanding its third-party patching capabilities for a more comprehensive solution."

"I assess the stability of the product as low. I have faced downtime crashes and performance issues with Microsoft Intune."

"They need to add more group policies. Intune currently does not have many group policies that you can deploy. Its reporting, which is very limited at the moment, also needs improvement. It will be great if they can add report customization. Its stability needs to be improved. Sometimes, when you register a device in Intune, it doesn't show up instantly on the engine portal on the admin side. They need to provide better support for complicated issues. They also have a long turnaround time."

"Microsoft Intune is a very strong platform, but there are still some areas where it could improve."

"The reporting is subpar. That's the only issue we have with Intune. We use another solution for that purpose."

"My assessment of the user experience of Microsoft Intune is that it is sometimes good and sometimes poor, depending on Microsoft's infrastructure."

"The technical support by Microsoft is not so good. We have to manage many things by ourselves and do not receive responses in a timely manner."

"Issues such as Windows 32 app failures occur frequently, and detailed manual detection rules are often necessary."

More Microsoft Intune cons

"Pricing is something that can be improved."

"The solution's storage capacity could be increased."

"Google Cloud Identity should improve its compatibility with other products without any impact, such as Jamf Cloud."

"The customer service and support team is not so good."

"Technical support is slow."

"The interface could be improved by simplifying it further."

"In Google, if we want support they are very slow to respond."

"The integration should be made easier."

More Google Cloud Identity cons

"The product is pretty good as-is, but if anything could be improved I would say the UI could perhaps be a bit simpler."

"Some improvement can be made in the customer service realm, while also making additional training level courses available for online study and exam-taking."

"We had some issues with its integration with other products, such as Intune. There were some issues with the way you have to register your device into Intune."

"I'd like to see Jamf add Unified Endpoint Management, but it's not going to happen."

"Training should be more accessible and cheaper."

"The dashboard needs to be customizable."

"The response time for support could be significantly improved."

"The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently."

More Jamf Pro cons

Pricing and Cost Advice

"Microsoft Intune is more expensive than other solutions, but it offers a wider range of features and control."

"I liked the tool's pricing until P2 came into effect. I am unsure about the current value versus the cost of the new licensing model."

"Intune's pricing is competitive. For example, the license of Blackberry's Enterprise Mobility Suite was costly, but Intune is affordable. It is included as an additional feature when you buy security enhancements for your organization. For example, let's say I have fifty users in my organization and all of them are using Microsoft cloud services, like Teams, Office 365, and OneDrive."

"Its price is quite okay. I wish they provide certain additional features with the same license."

"Microsoft Intune is not cost-effective as a standalone product."

"We don't pay for Intune because it is bundled with the premium subscription to Office 365. It includes Intune and Defender. I don't have to buy two extra products to manage my enterprise."

"It's affordable for the protection it gives. There are no additional costs."

"Our enterprise agreement includes Microsoft Intune at no additional cost."

More Microsoft Intune pricing and cost advice

"Licensing fees are on a yearly basis."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

"The pricing is a bit expensive."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The solution is not expensive."

"We probably spend about $50,000 a year on licensing."

More Google Cloud Identity pricing and cost advice

"I think it pays for itself to let Jamf host the server."

"JumpStart looks a little bit pricey; however, it is worth every penny."

"The cost of this solution is expensive but worth it."

"It would be beneficial if it could be reduced slightly."

"It seems fair. It could be a little bit less, but you have to pay for a product. You can't get something for free. You get what you pay for, so if you put in a little bit of money, you're going to get a good quality product."

"Licensing cost is dependent on the footprint and foreseen growth."

"Don’t go into a sales call without knowing all the details of your system because Jamf has a ton of tools outside of Jamf Pro to offer and knowing them ahead of time is a must."

"The price difference between Jamf Pro and VMware Workspace One is not very much, but when counting the cost of my time, Jamf Pro is clearly much better."

More Jamf Pro pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

10%

Manufacturing Company

10%

Computer Software Company

Government

Financial Services Firm

12%

Computer Software Company

12%

Manufacturing Company

11%

Comms Service Provider

Financial Services Firm

11%

Media Company

11%

Manufacturing Company

10%

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	192
Midsize Enterprise	62
Large Enterprise	185

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	41
Large Enterprise	64

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...

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What is your primary use case for Google Cloud Identity?

We are using Google Cloud Identity for application development.

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What is your experience regarding pricing and costs for Jamf Pro?

My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.

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What needs improvement with Jamf Pro?

I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment c...

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What is your primary use case for Jamf Pro?

My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or t...

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Comparisons

IBM MaaS360 vs Microsoft Intune

Compared 10% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 6% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 4% of the time

Samsung Knox vs Microsoft Intune

Compared 2% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 69% of the time

Okta Platform vs Google Cloud Identity

Compared 4% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 3% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

ManageEngine Endpoint Central vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Workspace ONE UEM vs Jamf Pro

Compared 9% of the time

Kandji vs Jamf Pro

Compared 5% of the time

IBM MaaS360 vs Jamf Pro

Compared 4% of the time

JumpCloud vs Jamf Pro

Compared 3% of the time

Microsoft Enterprise Mobility + Security vs Jamf Pro

Compared 3% of the time

More Jamf Pro Competitors

Product Reports

Buyer's Guide

Microsoft Intune

June 2026

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

June 2026

Download Google Cloud Identity product report

Buyer's Guide

Jamf Pro

June 2026

Download Jamf Pro product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

JAMF Software Casper Suite

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

Google Cloud Identity provides a robust platform for managing user and group access across cloud resources, enhancing security with multi-factor authentication and unifying identities with seamless single sign-on.

Offering a comprehensive range of features, Google Cloud Identity presents a web-based user management portal, group access control, and context-aware access, which significantly improves security and simplifies application-level policies. Seamless integration with Google Workspace and straightforward setup processes enhance usability, while organizational unit management supports efficient policy handling. This makes cloud-based user management both straightforward and impactful. Areas for enhancement include password management and integration with third-party applications and systems like Mac and Active Directory. The interface could also be more user-friendly, while pricing adjustments could improve competitiveness. Monitoring capabilities require better customization, and mobile device management needs refinement for wider compatibility. Strengthening customer support access and robustness would encourage smoother user experiences.

What are the key features of Google Cloud Identity?

Group Access Control: Enables management of access to resources by defining groups.
Single Sign-On: Streamlines access across applications through single sign-on.
Unified Identity Access: Provides a single view for identity management.
Endpoint Management: Manages devices accessing cloud resources efficiently.
Multi-Factor Authentication: Enhances security with additional authentication steps.

What benefits should users look for when evaluating Google Cloud Identity?

Enhanced Security: Robust security is provided through multi-factor authentication and context-aware access.
Streamlined Access Management: Simplified user and access management cuts down administrative tasks.
Integration Capabilities: Ease of integration with tools like Google Workspace enhances functionality.
Simplified Policy Management: Intuitive organizational unit management makes handling policies efficient.

Numerous industries implement Google Cloud Identity for its single sign-on and access management capabilities, which enable fine-tuned cloud resource control, multi-device authentication, and effective user administration. By integrating with systems for user authentication and identity synchronization from Active Directory, companies utilize it for enhanced collaboration and mobile device management. A unified account experience augments security with multi-factor authentication, applicable across platforms without necessitating Google Workspace.

Google

Jamf Pro empowers businesses with management capabilities for Apple devices, offering features like zero-touch deployment and integration with Apple Business Manager to enhance IT operations.

Geared towards professional environments, Jamf Pro supports management of devices like MacBooks and iPhones. Businesses benefit from its strong inventory capabilities, self-service features, and automated device management. Users manage deployments, configurations, and updates while integrating seamlessly with Apple Business Manager. The platform’s remote management, along with its support for day-one Apple updates and API customization, enhances operational efficiency, although improvements are desired in areas such as automated patch management and UI simplification.

What are the key features of Jamf Pro?

Asset and Patch Management: Offers tracking and management of devices and software updates.
Zero-Touch Deployment: Allows automated device configuration without manual intervention.
Self Service: Empowers users by providing them access to apps and configuration profiles.
Integration with Apple Business Manager: Seamless synchronization with Apple's enterprise features.
Customizable via APIs and Scripting: Enhances operational processes through advanced customization options.

What benefits and ROI should be evaluated in Jamf Pro reviews?

Enhanced Productivity: Streamlines IT operations for greater user efficiency.
Improved Security Compliance: Ensures devices adhere to security protocols from deployment to updates.
User Empowerment: Self-service tools increase user satisfaction and efficiency.
Remote Management: Facilitates device management without physical presence, crucial for distributed workforces.

Jamf Pro is extensively utilized across educational institutions and enterprises managing device fleets. It offers comprehensive mobile device management for schools and businesses, ensuring consistency in deployment and adherence to security standards. This adaptability provides a tailored approach for environments needing structured Apple device management solutions.

JAMF

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

June 2026

Free Report: Google Cloud Identity vs. Jamf Pro

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