

Oracle CRM and LeadSquared compete in the customer relationship management space, each offering unique features. LeadSquared has an advantage with its extensive features, despite Oracle CRM being strong in pricing and support.
Features: Oracle CRM offers strong integration, automation tools, and advanced analytics, serving as a comprehensive solution for managing customer relationships. LeadSquared provides strong lead management, marketing automation, and customizable workflows, highly valued for efficient processes.
Room for Improvement: Oracle CRM could enhance its user interface, simplify customization options, and improve manual process handling to reduce errors. LeadSquared may benefit from offering more integration options, enhancing its data analysis capabilities, and expanding CRM functionalities.
Ease of Deployment and Customer Service: Oracle CRM's deployment is complex due to its extensive suite and integration needs, often requiring significant resources, while its customer service is comprehensive but slow. LeadSquared offers a straightforward deployment process, allowing quicker adoption and provides responsive support.
Pricing and ROI: Oracle CRM typically involves high initial setup costs due to its infrastructure and customization yet offers scalability over time. LeadSquared presents attractive pricing with a quicker ROI through low setup expenses and nimble deployment.
We do not need to manually update tasks since automations are configured to trigger and update the status automatically when specific conditions are met, thus saving both time and money on configurations.
Once the lead is captured, it is assigned to the particular sales group based on the region the lead comes from, thus reducing manual intervention.
The customer support for LeadSquared is pretty good.
I would rate the technical support of Oracle an eight, as ten is the best.
We haven't really had any technical challenges with Oracle CRM.
Regarding the stability of Oracle CRM, nobody is facing any major issues in terms of infrastructure problems whether it is Oracle CRM, Salesforce, or SAP CRM; they are all the same, especially with cloud-based SaaS.
The Loan Origination System (LOS) needs to be productized instead of making it a customized solution every time.
It's already integrated into our environment, so moving to something else will require a massive investment and change in strategy that we as an organization are not prepared to embark on just yet.
It could be improved with better quality for response time and empathy with the client's operations.
Our organizational processes were so complex that they needed to be mapped properly to the solution.
Pricing is based on the subscription for the number of users using the platform.
Compared to other top-niche products, they are less, and it is good.
LeadSquared is currently working on many features including auto WhatsApp messages, chatbot messages, and reporting functionalities, integrating AI for custom reports, and allowing users to master the data and put it into tables.
After implementing LeadSquared, we convert most leads into successful leads, and productivity is also getting improved as we configured the automation part.
The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform.
Our sales team uses all those analytics for identifying customer trends, reviewing the geography, the territorial data, and the pain points of the customer, and from there, they draw conclusions and inferences regarding which areas to improve and how to take things to the market.
Currently it's meeting all our needs, hence the migration about six months ago that we moved from on-premise to OCI, to the cloud-based platform to add additional capacity and analytics.
| Product | Mindshare (%) |
|---|---|
| Oracle CRM | 1.1% |
| LeadSquared | 0.9% |
| Other | 98.0% |

| Company Size | Count |
|---|---|
| Small Business | 17 |
| Midsize Enterprise | 2 |
| Large Enterprise | 23 |
On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.
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